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Analisis Kesiapan dan Pengembangan Promosi Digital untuk Meningkatkan Daya Saing : Studi Kasus Florina Bouquet
Safira Nurhaliza
; Jasmine Nashwa Mutiara Seno
; Chikita Alamanda Arafa
; Niken Dwi Astuti
; Dina Mayasari Soeswoyo
Jurnal Pariwisata Indonesia
Vol 2
, No 4
(2026)
This study aims to analyze the level of digital readiness and the development of digital promotion strategies at Florina Bouquet MSME as an effort to enhance competitiveness in the digital era. The research background arises from the limited optimi\zation of Instagram features and digital marketing strategies, resulting in low product visibility in the digital market. This study employs a qualitative descriptive approach with data collected through observation, in-depth interviews, and literatur...
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Mendorong Ekspresi Diri Siswa Melalui Padlet: Cerminan Iklim Belajar yang Aman Tanpa Perundungan
Jurnal Pendidikan Anak Usia Dini dan Kewarganegaraan
Vol 3
, No 1
(2026)
Bullying remains a critical issue in elementary school environments and significantly affects students’ social-emotional development. The lack of confidence among students to report negative experiences often results in bullying cases remaining undetected. This study aims to describe the implementation of Padlet as a reflective digital tool to encourage students’ self-expression and to analyze students’ reflections as indicators of a safe and supportive learning climate. This research employed a...
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Analisis Struktur Kinerja dan Kluster Unggulan di Wilayah Kabupaten dan Kota
Jurnal Kewirausahaan Cerdas dan Digital
Vol 2
, No 6
(2026)
The shift in economic structure from a reliance on traditional agriculture to modern industrialization has yielded various competitive advantages for a region. The presence of leading sectors at the local level is a strong indicator of increased added value and high productivity, fueled by a healthy competitive climate among business actors. This phenomenon is closely related to the characteristics of the industrial sector, which possesses very strong forward and backward linkages, making it a p...
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Strategi Digital Marketing untuk Meningkatkan Promosi dan Penjualan Produk Kopi Lokal Karang Sidemen, Lombok Tengah
Nur Afni
; Elya Antariksana Bachmida
; Baiq Rien Handayani
; Yuhendra AP
; Hary Kurniawan
; Amuddin Amuddin
; Sukmawaty Sukmawaty
; Ince Siti Wardatullatifah S
; Isnaini Puspitasari
; Hanifah Ayu
; Fakhrul Irfan Khalil
; Fuad Sauqi Isnain
; Murad, Murad
; Joko Sumarsono
; Satrijo Saloko
; Reza Kusuma Nurrohman
; Diah Ajeng Setiawati
; Rahmat Sabani
; Wayan Sweca Yasa
; Firman Fajar Perdana
; M.Azhar Mustafid
; Mi’raj Fuadi
; Tri Isti Rahayu
; Neyla Vista Maramy
; Wiwin Apriyanditra
; Zulfiana Jayanti
; Saparudin Saparudin
Jurnal Pengabdian Kepada Masyarakat
Vol 6
, No 1
(2026)
Local coffee micro, small, and medium enterprises (MSMEs) in Karang Sidemen Village, Central Lombok Regency, have significant development potential; however, they still face challenges related to marketing practices and limited value addition. Conventional marketing systems restrict market reach and reduce product competitiveness. In the context of the Industrial Revolution 4.0 and Society 5.0, digital marketing offers a strategic opportunity for MSMEs to enhance product promotion and sales perf...
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Dampak Kebijakan terhadap Aktivitas Pedagang dan Juru Parkir: Studi Kasus Alih Fungsi Lahan Parkir Abu Bakar Ali Kota Yogyakarta
Samuel Aron Jedyjah Makmur
; Muhammad Izzudin Aprilian
; Fransisca Dea Yulianti
; Henggaringtyas Trihandari Damayanti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Vol 3
, No 1
(2026)
The purpose of this research is to determine the impact of the policy to convert the Abu Bakar Ali (ABA) parking area toward vendors and parking attendants. The data collection technique used was descriptive qualitative research, obtained from in-depth interviews with vendors and parking attendants and observations at the relocation site of the Malioboro Abu Bakar Ali 2 Parking Area. The Abu Bakar Ali parking lot conversion policy was an effort by the Yogyakarta City Government to improve the ae...
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Membangun Jiwa Wirausaha Digital: Cara Mudah Mulai Bisnis Online Sejak SMA di SMA Negeri 1 Payaraman Kabupaten Ogan Ilir
Edduar Hendri
; Agus Mulyani
; Yasir Arafat
; Ilhamsyah Ilhamsyah
; Heryati Heryati
; Akilah Akilah
; Vera Sari
; Erfan Robyardi
; Reina Damayanti
Jurnal Pengabdian Kepada Masyarakat
Vol 6
, No 1
(2026)
This Community Service activity aims to increase the understanding and motivation of SMA Negeri 1 Payaraman students in utilizing digital media for entrepreneurship. The program was held on November 18, 2025 and was attended by grade XII students. The methods used include interactive lectures, entrepreneurial motivation, discussions, and evaluation using the Likert scale questionnaire. The material was delivered by eight speakers from the Faculty of Economics and Business, University of PGRI Pal...
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Model Rumah Panggung Sehat Tahan Gempa Berbasis Komunitas di Daerah Rawan Gempa Dipesisir Danau Sentani Kabupaten Jayapura
Jurnal Pengabdian Kepada Masyarakat
Vol 6
, No 1
(2026)
The traditional homes of indigenous communities in Indonesia are highly vulnerable to natural disasters, particularly earthquakes, due to Indonesia's location in the Pacific Ring of Fire, which experiences high seismic activity. This situation demands the strengthening of traditional buildings to withstand potential earthquakes. Stilt houses, as a form of traditional architecture, possess characteristics that actually support earthquake resilience, such as flexible structures, the use of lightwe...
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Implementasi Strategi Pemasaran UMKM Tri.Crochet Situgede untuk Meningkatkan Penjualan Produk Rajutan Tangan
Jovita, Syarla
; Azahra, Nazwa Dhea
; Febrian, Rozan Ammar
; Iman, Hakim Gunawan
; Soeswoyo, Dina Mayasari
Jurnal Pengabdian Sosial
Vol 3
, No 1
(2026)
This community service article aims to improve the marketing capacity of UMKM Tri.Crochet Situgede through the implementation of an integrated digital marketing strategy. The method used is qualitative with a Participatory Action Research (PAR) approach, involving collaboration between the implementation team and the UMKM owners. The program includes need assessment, branding improvement, promotional content creation, product photography, and optimization of Instagram and TikTok as the primary m...
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Pendidikan Kesehatan dalam Pencegahan dan Penangan Diabetes Mellitus Melalui Penerapan Pola Hidup Sehat di Ruang Tulip RSUD Dr. Soehadi Prijonegoro Sragen
Jurnal Kemitraan Masyarakat
Vol 2
, No 4
(2025)
Background: One of the factors that can trigger diabetes mellitus is a diet high in carbohydrates. Therefore, it is important to educate the community to adopt a healthy lifestyle in order to prevent various diseases, particularly diabetes mellitus. Objective: The objective of this health education activity on the prevention and management of diabetes mellitus through the implementation of a healthy lifestyle is to improve the knowledge of families of diabetes mellitus patients regarding prevent...
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Analisis Hukum Perdata terhadap Keabsahan dan Pembuktian Tanda Tangan Digital Serta Pertanggungjawaban Platform E-Wallet dalam Transaksi E-Commerce
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Vol 2
, No 6
(2025)
The rapid development of digital technology has significantly transformed financial transactions in Indonesia, particularly through the growing use of e-wallets as practical and efficient payment tools. In a country with a Muslim-majority population, ensuring that e-wallet services comply with Islamic principles—free from riba, gharar, and maysir—is essential. This study aims to analyze Indonesia’s legal politics in regulating the use of e-wallets within the Islamic financial system and to asses...
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