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Aida Fitria; Devi Nallappan; Nuraini Nuraini; Khairatunnisa Khairatunnisa; Sumardin Moho

Journal of Health Sciences, Public Health and Pharmacy 2025 International Forum of Researchers and Lecturers

Based on data from the South Nias District Health Office, the number of hypertension cases at Bawomataluo Public Health Center increased steadily from 2022 to 2024. This condition posed a high risk of leading to severe complications such as heart disease, stroke, kidney failure, and damage to other organs. This study aimed to examine the factors influencing compliance with blood pressure control among hypertensive patients within the working area of Bawomataluo Public Health Center in the year 2025. This research employed a quantitative method using an analytic survey design with a cross-sectional approach. The population consisted of 185 individuals who had been diagnosed with hypertension over the past six months (from July to December 2024). A purposive sampling technique was used to select 127 participants. Data analysis included univariate, bivariate, and multivariate analyses. Using logistic regression with the forward method, the results showed that knowledge had a significance value of 0.002 with an Exp(B) of 5.680; family support had a significance value of 0.000 with an Exp(B) of 6.740; motivation had a significance value of 0.000 with an Exp(B) of 6.947; and self-confidence had a significance value of 0.001 with an Exp(B) of 5.706. Among these, motivation was identified as the most dominant factor due to having the highest odds ratio (Exp(B)). The findings indicated that knowledge, family support, motivation, and self-confidence significantly affected compliance with blood pressure control among hypertensive patients at Bawomataluo Public Health Center. Motivation emerged as the most influential factor. It was recommended that the health center actively provide support and encouragement to patients suffering from hypertension.

Aslim Muda Azis; Baso Alauddin; Yanti Yanti; Rachmat Rachmat

Conventional robotic surgical systems, while offering enhanced dexterity and 3D visualization, suffer from a critical limitation: the absence of tactile sensation. This sensory disconnect can lead to inadvertent tissue damage from excessive force application and complicates delicate maneuvers that rely on the surgeon's sense of touch. This research proposes and validates a novel surgical robotic system architecture designed to bridge this sensory gap by integrating high-fidelity 3D visual input with accurate, real-time force feedback from tactile sensors mounted on the end-effector. To rigorously evaluate this innovation, a structured comparative methodology was employed. A cohort of surgeons performed standardized surgical tasks, including suturing and tissue manipulation, on realistic soft-tissue phantoms. The performance of a conventional (visual-only) system was benchmarked against that of the proposed (visual-haptic) system. A comprehensive dataset was collected, which included objective metrics such as task completion time, precision deviation from the ideal tool path, and the magnitude of applied forces. Concurrently, subjective evaluations from the participating surgeons were gathered to assess perceived control, cognitive workload, and overall task confidence. The test data revealed statistically significant improvements when using the visual-haptic system. Participants not only completed tasks with greater speed and accuracy but also applied considerably lower and more consistent forces. The analysis underscores that haptic feedback, enabled by advanced sensor fusion, not only restores a crucial 'sense of touch' to the surgeon but also reduces the incidence of excessive force application, potentially minimizing tissue trauma and improving patient recovery. These findings confirm the hypothesis that haptic-visual integration constitutes a new paradigm in robotic surgery, shifting the paradigm from purely visual guidance to a more intuitive, multi-sensory surgical experience. This study also discusses future challenges and opportunities, including the potential for AI-driven partial autonomy, such as creating virtual safety boundaries or automating sub-tasks, and the development of next-generation sensor technologies to further enhance clinical outcomes.

Saifullah Candra Sulistiyo; Diva Hestrada Rizki Pradiga; Henny Pratiwi Adi

Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika 2025 Asosiasi Riset Ilmu Teknik Indonesia

Housing is a group of houses that serve as residences and are equipped with adequate facilities and infrastructure. Nindya Asri 9 Housing is a housing complex built in Sasak, Meteseh, Kendal Regency, Central Java, by PT. Nindya Karya Utama. This housing complex is planned to have 270 units with types 29-60. This study aims to analyze the technical and economic feasibility of Nindya Asri 9 Housing Complex, reviewed from a comparison of benefit costs, net present value, and other methods. The research method used in this study is descriptive and quantitative. The research data consists of primary and secondary data. The technical feasibility data processing includes the Basic Building Efficiency (KDB), Building Floor Coefficient (KLB), Basic Green Coefficient (KDB), and Green Open Space (RTH). The economic feasibility data processing includes Net Present Value (NPV), Benefit Cost Ratio (BCR), Internal Rate of Return (IRR), Payback Period (PP), and Profitability Index (PI). The analysis results of the interest rate of 10% with an investment period of 10 years. The technical feasibility of KDB is 50.2%, KLB is 0.6, KDH is 79%, and RTH is 58.4%. For economic feasibility, NPV is Rp. 5,506,655,627, BCR is 1.12113647, IRR is 17,09%, PP is 3.75 years, and PI is 1.376. This housing is feasible to use.

Pratama, Christanova Andika; Munir, Miftahul; Ayuanti, Rafikhein Novia

Populer: Jurnal Penelitian Mahasiswa 2025 Universitas Maritim AMNI Semarang

This study aims to analyze the influence of performance appraisal, supervision, and non-physical work environment on employee performance at PT Pos Indonesia (Persero) Kediri Branch Office. A quantitative approach was employed with saturated sampling, in which all 64 employees were included as respondents. The research instrument was a questionnaire based on validated theoretical and empirical indicators. Data were analyzed using multiple linear regression, t-test, F-test, and the coefficient of determination. The findings indicate that, partially, performance appraisal, supervision, and non-physical work environment have a positive and significant effect on employee performance. Simultaneously, these three variables contribute 70% to the variation in employee performance, with the non-physical work environment being the most dominant factor. These results highlight the importance of integrating transparent performance appraisal systems, consistent supervision, and a supportive organizational climate to improve employee productivity. This research contributes academically by reinforcing the Goal Setting theory and Perceived Organizational Support, and provides practical implications for PT Pos Indonesia’s human resource management.

Miftahul Jannah; Urip Pratama; Mansuriza Mansuriza

Jurnal Ilmu Keperawatan dan Kebidanan 2025 Asosiasi Riset Ilmu Kesehatan Indonesia

Hypertension in the elderly is one of the common and significant health problems. The purpose of this study was to determine the effect of elderly exercise on hypertension in the working area of ​​the Krueng Barona Jaya Aceh Besar Community Health Center. The study method applied was a quasi-experimental design through a pre-test-post-test approach with a total population of 413 hypertension sufferers and a total sample of 15 people. The sample collection method was through Snowball Sampling. This research was conducted on April 20-24, 2025 in Meunasah Village, Papeun, with the research instrument in the form of an observation sheet with a measuring instrument using a sphygmomanometer. First, blood pressure was measured before the intervention, using a blood pressure monitor. Next, the elderly were given 20 minutes of exercise, followed by another 30-minute evaluation to assess changes in blood pressure. The results showed that before being given elderly exercise activities, the average systolic blood pressure of respondents was 179.60 mmHg and diastolic blood pressure was 102.73 mmHg, while after being given elderly exercise activities, the average systolic blood pressure of respondents was 170.80 mmHg and diastolic pressure was 92.80 mmHg with a difference of 8.8 mmHg systolic blood pressure and 10.13 mmHg diastolic blood pressure using a paired t-test of ρ value 0.000 (ρ <0.05). The conclusion is that there is an effect of elderly exercise on hypertension. It is hoped that hypertension sufferers and researchers will carry out routine elderly exercise activities, educational institutions will provide books on hypertension and complementary materials to increase students' knowledge and insight, and further research will be able to use the findings of this study as reference material and can improve this study through different variables.

Heti Putri Utami; Mudy Oktiningrum; Kristina Maharani

Jurnal Ilmu Keperawatan dan Kebidanan 2025 Asosiasi Riset Ilmu Kesehatan Indonesia

The rate of deliveries by cesarean section (CS) continues to increase globally and is projected to reach 29% by 2030. Although CS is medically effective in ensuring maternal and neonatal safety, the procedure often results in moderate to severe postoperative pain, which may hinder early mobilization, slow recovery, and reduce the mother’s overall quality of life. Effective pain management is therefore crucial. Non-pharmacological therapies such as endorphin massage and lavender aromatherapy have been recognized as complementary approaches that stimulate the release of relaxation hormones, provide natural analgesic effects, and help reduce anxiety. This study aimed to analyze the effect of combining endorphin massage and lavender aromatherapy on reducing pain levels in post-cesarean section mothers. A quasi-experimental design with a pre–posttest control group was employed. A total of 34 respondents were selected using purposive sampling and divided into intervention and control groups. The study was conducted in the maternity ward of SMC Telogorejo Hospital from March to April 2025. The intervention group received endorphin massage combined with lavender aromatherapy for 10–30 minutes, while the control group was given deep breathing relaxation only. Pain levels were measured before and after the intervention using the Numeric Rating Scale (NRS). Data were collected through questionnaires and medical records, and analyzed using univariate and bivariate techniques with the Mann–Whitney test. Results showed a p-value of 0.000 and Z = -3.774, indicating a significant effect of the intervention. These findings suggest that endorphin massage combined with lavender aromatherapy is effective in reducing postoperative pain. Further studies with larger samples are recommended to explore the optimal duration and frequency of therapy.

Darmo, Dwi Oktasari; Listyani, Indah; Budi P, Karari

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2025 FEB Universitas Maritim Semarang

In the era of rapid globalization, human resource management has become a crucial element in achieving optimal productivity, where employee performance is strongly influenced by several factors. This study identifies obstacles related to work motivation and discipline, as well as environmental conditions that may affect performance, such as tardiness and unexcused absences. The purpose of this research is to analyze the influence of work environment, work motivation, and work discipline on employee performance at UD Rahayu Indah. This research employs a quantitative method with a population of 76 respondents. The sample also consists of 76 respondents, determined using the saturated sampling technique. The analytical tool used in this study is SPSS 25.0. The findings indicate that the work environment has a significant partial effect on employee performance, work motivation has a significant partial effect on employee performance, work discipline has a significant partial effect on employee performance, and the work environment, work motivation, and work discipline simultaneously have a significant effect on employee performance.

Fiqri, Muhammad Bima; Yusuf, Muhammad; Hidayanti, Mawar

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2025 FEB Universitas Maritim Semarang

This study aims to determine the influence of communication and organizational culture on employee performance at the Bima City BPKAS Office. The instrument used in this study was a Likert-scale questionnaire. The sample consisted of 40 respondents selected using purposive sampling. Data collection techniques included observation, questionnaires, and literature review. Data analysis used multiple linear regression with SPSS for Windows. The results indicate that, partially and simultaneously, communication and organizational culture significantly influence employee performance at the Bima City BPKAD Office.

Orlince Mointing; Edita A.M. Pinangkaan; Cindy Ranty Rantung

Jurnal Praba : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

The research question in this study is: Is there a difference in the impact of implementing the command teaching method and the reciprocal teaching method on the development of basic underhand passing techniques in volleyball? This study aims to compare the effectiveness of the command teaching method and the reciprocal teaching method on the learning achievement of basic underhand passing techniques in volleyball among students at SMP Negeri 3 Tondano. The research approach applied was an experiment with a ‘Randomized Two Group Pre-test and Post-test Design’. The research sample included 20 students, divided into two groups: 10 students were taught using the command method and 10 students using the reciprocal method. The instrument used was an evaluation of basic underhand passing techniques in volleyball. Data analysis used normality, homogeneity, and t-tests with a significance level of α = 0.05. The results of the study show that tcount = 2.69 > ttable = 2.101, which means there is a significant difference. This analysis shows that there is a difference in the impact of the command teaching method and the reciprocal teaching method on the development of basic underhand passing skills in volleyball among students at SMP Negeri 3 Tondano. The conclusion of this research is that the command teaching method is more effective than the reciprocal teaching method in improving basic underhand passing skills in volleyball.

Audrey Finanta

Jurnal Visi Manajemen 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

TikTok has emerged as one of the most influential social media platforms, forming a global online community that penetrates diverse industries, including skincare. In Indonesia, skincare ranks among the most discussed topics on TikTok, which makes the platform a significant channel for influencing consumer behavior. This study aimed to analyze how TikTok content shapes consumer purchasing decisions for skincare products in Indonesia. A qualitative method was applied using in-depth interviews with 12 respondents representing young adult consumers familiar with skincare products. The findings highlight several insights. First, TikTok content positively influences the problem recognition stage, helping consumers become more aware of their skincare needs. Second, TikTok was identified as the second most used social media source for skincare-related information, though its credibility is perceived only at a moderate level. Third, the platform plays a moderate role in the evaluation of alternatives, where consumers compare and consider skincare products. However, nearly half of the respondents reported a gap between information obtained from TikTok and actual product performance, resulting in disappointment and reluctance to share their experiences on the platform. Moreover, respondents revealed clear preferences regarding content: (1) comparative content showcasing product performance, (2) detailed content discussing product features, and (3) content providing tangible proof of effectiveness. These findings emphasize the dual role of TikTok as both an influential information source and a platform with credibility challenges. The study contributes to a better understanding of digital consumer behavior in Indonesia’s skincare industry. It also provides practical recommendations for marketers to design more transparent, credible, and consumer-oriented TikTok marketing strategies.

Vindi Julia Anggraini; Rezky Aulia Pramudita

Jurnal Visi Manajemen 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This study aims to analyze the influence of the Korean Wave, social media, and influencer marketing on consumer purchasing decisions at K3 Mart Surabaya. The Korean Wave phenomenon, which includes K-pop, K-drama, and Korean products such as cosmetics and food, has gained significant attention from Indonesian consumers, particularly among the younger generation. Coupled with the growing role of social media in everyday life and marketing strategies through influencer marketing, these three factors are believed to impact consumer purchasing decisions. The research used a quantitative method, collecting data through questionnaires distributed to 105 respondents. Data analysis was conducted using SPSS 27, including validity tests, reliability tests, classical assumption tests, and multiple linear regression. The results indicate that the Korean Wave, social media, and influencer marketing have a significant positive influence on purchasing decisions at K3 Mart. Partially, the Korean Wave has the most dominant effect on purchasing decisions, followed by social media and influencer marketing. Simultaneous tests also show that all three independent variables significantly influence purchasing decisions. The Adjusted R Square value of 0.702 indicates that 70.2% of the variation in purchasing decisions can be explained by these three variables. These findings suggest that marketing strategies leveraging the Korean Wave, social media, and influencer marketing can enhance consumer purchasing decisions, particularly among the younger generation who are more influenced by digital trends and popular culture. This research provides insights for businesses, especially in the retail sector, to optimize the use of these three elements in formulating their marketing strategies.

Soimun Soimun; Dwi Retnaningsih

Jurnal Mahasiswa Ilmu Kesehatan 2025 STIKes Ibnu Sina Ajibarang

Shortness of breath is one of the main problems experienced by patients with respiratory disorders such as chronic obstructive pulmonary disease (COPD), asthma, pulmonary tuberculosis, and lung cancer. This condition can reduce oxygen saturation, which leads to limitations in physical activity, decreased quality of life, and an increased risk of hypoxemia that may become fatal if not immediately addressed. The management of dyspnea is not only carried out through pharmacological therapy but also through non-pharmacological interventions that are simple, safe, and easy to apply by health care providers. One such intervention is the tripod position and pursed-lip breathing technique. The tripod position is a sitting posture in which the patient leans forward with both hands supporting the body on the knees or a table, thereby facilitating maximum chest expansion. Meanwhile, pursed-lip breathing is a breathing technique performed by inhaling through the nose and exhaling slowly through pursed lips, which prolongs the expiratory phase, reduces trapped air, and improves alveolar ventilation. This study aimed to determine the effectiveness of applying these two techniques in increasing oxygen saturation among patients with dyspnea in the Emergency Department of RSUD Limpung. The research design was a case study involving four patients diagnosed with COPD, asthma, pulmonary tuberculosis, and lung cancer. The intervention was carried out by assisting patients to sit in a tripod position and training them in pursed-lip breathing for approximately 10 minutes. Oxygen saturation was measured using a pulse oximeter before and after the intervention. The results showed an increase in oxygen saturation in all patients, from 92–97% to 95–99% after the intervention. In conclusion, tripod position and pursed-lip breathing proved to be effective non-pharmacological therapies that can be recommended in emergency nursing practice to reduce dyspnea and improve oxygenation.

Tri Wahyuti; Indra Tri Astuti; Nopi Nur Khasanah

Jurnal Mahasiswa Ilmu Kesehatan 2025 STIKes Ibnu Sina Ajibarang

Diarrhea remains a major public health problem among children in Indonesia, with a high prevalence that impacts morbidity, mortality, and child development. One of the key risk factors is non-compliance with hygiene practices, particularly handwashing behavior. This study aimed to determine the relationship between handwashing compliance and diarrhea cases among children treated in the Pediatric Ward of Dahlia, RSUD Dr. H. Soewondo Kendal. The research employed a quantitative analytic method with a cross-sectional design, involving a total sampling of 39 child respondents aged 5–10 years who met the inclusion criteria. Data were collected using a handwashing compliance questionnaire and a diarrhea incidence questionnaire, and analyzed using Spearman’s Rank Correlation test. The results showed that most respondents were in the moderately compliant (53.8%) and compliant (43.6%) categories for handwashing, while the incidence of diarrhea remained relatively high at 51.3%. Bivariate analysis indicated a significant negative relationship between handwashing compliance and diarrhea cases (ρ = -0.538; p = 0.000), meaning that the higher the level of handwashing compliance, the lower the incidence of diarrhea. In conclusion, handwashing compliance is an important protective factor in reducing the risk of diarrhea among children. These findings emphasize the need for continuous education for children and parents regarding proper handwashing practices, as well as the integration of Clean and Healthy Living Behavior (PHBS) promotion into healthcare and educational services to prevent diarrhea from an early age

Mita Rahmawati; Indra Tri Astuti; Nopi Nur Khasanah

Jurnal Mahasiswa Ilmu Kesehatan 2025 STIKes Ibnu Sina Ajibarang

Dengue Hemorrhagic Fever (DHF) is an endemic disease that can cause serious complications due to dehydration and plasma leakage, affecting the body temperature of patients. This study aims to examine the effect of oral fluid therapy on body temperature in pediatric patients with febrile DHF at RSU Comal Baru Pemalang. This study used a quasi-experimental design with a pretest-posttest and control group, involving 30 respondents (15 intervention and 15 control) selected through consecutive sampling based on inclusion and exclusion criteria. Body temperature data were measured using a thermometer before and after the oral fluid therapy, then analyzed using the Wilcoxon Signed Rank Test, Paired t-test, Independent t-test, and Mann-Whitney U Test with a significance level of p<0.05. The results showed that the initial body temperature of both groups was comparable (38.08°C in the intervention group and 38.13°C in the control group; p=0.739). After oral fluid therapy, the body temperature of the intervention group significantly decreased to 36.39°C, while the control group only decreased to 37.56°C, with statistical tests showing a significant difference (p<0.001). This study concludes that oral fluid therapy is effective in reducing body temperature in pediatric patients with DHF and can be recommended as part of supportive nursing management.

Monalisa Palalangan, Monalisa Palalangan; Tutik Rahayu; Hernandia Distinarista

Jurnal Mahasiswa Ilmu Kesehatan 2025 STIKes Ibnu Sina Ajibarang

The knowledge and acceptance of nurses toward patients with HIV/AIDS (PLHIV) play a crucial role in improving the quality of nursing care. A lack of knowledge and insufficient understanding can lead to poor care quality and health outcomes for PLHIV patients. This study aims to analyze the relationship between nurses' knowledge level and stigma toward PLHIV. This study used a correlational analytic design with a cross-sectional approach, where data were collected from 63 respondents, consisting of nurses working in hospitals, specifically in the PLHIV wards. Data were analyzed using the Chi-Square test to examine the relationship between the variables of nurses' knowledge and stigma toward PLHIV. The results showed that 63.5% of nurses had adequate knowledge about HIV/AIDS, while 14.3% had insufficient knowledge. The majority of nurses working in PLHIV wards demonstrated sufficient understanding, which could potentially influence their acceptance attitude toward patients. Statistical analysis revealed a significant relationship between nurses' knowledge level and stigma toward PLHIV (p < 0.05). This highlights the importance of improving nurses' competence through continuous training and education to reduce stigma and enhance professionalism in providing care to PLHIV patients. This study is expected to serve as a basis for the development of educational and training programs for nurses to improve their understanding of HIV/AIDS and minimize stigma toward PLHIV.

Wafiq Soliki; Habibah Habibah

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This study aims to analyze the influence of Gross Profit Margin (GPM) and Inventory Turnover Ratio (ITR) on profit growth at PT Gudang Garam Tbk during the period 2014–2024. The research employs a quantitative method with a descriptive approach and utilizes multiple linear regression analysis. Data were gathered from financial report documentation and a literature study. The F-test results indicate that GPM and ITR, when considered together, have no significant effect on profit growth, with an F-statistic value of 1.065, which is lower than the F-table value of 5.318, and a significance value of 0.389 > 0.05. Furthermore, the t-test results reveal that GPM (t-statistic 1.122; p = 0.295) and ITR (t-statistic 0.160; p = 0.877) do not have a significant partial effect on profit growth, as the significance values of both variables are higher than 0.05. The findings suggest that GPM and ITR are not the primary factors influencing the company's profit growth. Therefore, it is recommended that external factors such as market conditions, industry trends, and economic variables should be considered more carefully in managerial decision-making. This study contributes to the understanding of financial performance analysis, providing insights for both academics and practitioners in the field of corporate finance.

Anindya Nurhaliza; Zulvia Khalid

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Employee engagement is a crucial factor in improving individual performance and organizational success. Companies with a high level of employee engagement tend to create a positive, productive, and sustainable work environment. This study aims to analyze the impact of work environment, leadership style, and self-efficacy on employee engagement at PT Wisata Titiannusantara Pelangi (Al Malik Travel) West Jakarta. This research uses a quantitative approach with a survey method. The sampling technique used is non-probability sampling with a saturated sample method, involving 40 respondents out of the total population of 41 permanent employees. The research instrument is a Likert scale questionnaire, supported by observations and literature study. The data were analyzed using SPSS version 30 and Microsoft Excel 2006 with multiple linear regression analysis techniques. The results indicate that work environment and leadership style have no significant effect on employee engagement, while self-efficacy has a positive and significant impact on employee engagement. The coefficient of determination (R²) value of 0.876 shows that the variables of work environment, leadership style, and self-efficacy explain 87.6% of employee engagement, while the remaining is influenced by other factors outside this study. These findings emphasize the importance of enhancing employee self-efficacy as the main factor in strengthening engagement, and provide practical implications for companies to develop more effective, sustainable human resource management strategies, focusing on improving employee self-confidence and competence.

Muhammad Daffa; Setyani Dwi Lestari

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Football supporters are often referred to as the "12th player" due to their crucial role in creating a lively match atmosphere and boosting players' morale. Nearly every province or city in Indonesia has its own football club and a passionate fanbase. Notable examples include The Jakmania (supporters of Persija Jakarta), Bobotoh (Persib Bandung), and Bonek (Persebaya Surabaya). The challenges faced by these supporters extend beyond organizational involvement and relate closely to their ability to manage and allocate time effectively between work and non-work domains. For members of The Jakmania who are also employed, balancing professional responsibilities, personal life, and supporter-related activities has become a significant issue. This study aims to examine the influence of Motivation (X1) on Work-Life Balance (Y), as well as the influence of Organizational Culture (X2) on Work-Life Balance (Y) among working members of The Jakmania Ciledug, Tangerang City. The research utilized probability sampling through a simple random sampling method to ensure randomness and avoid selection bias, thereby enhancing the representativeness of the sample. The total population consisted of 112 members, and using the Slovin formula, a final sample of 53 respondents was determined. The analysis was conducted using multiple linear regression, assisted by SPSS version 25 and Microsoft Excel 2017. The findings reveal that Motivation (X1) has a positive and significant influence on Work-Life Balance (Y), and Organizational Culture (X2) also has a positive and significant influence on Work-Life Balance (Y).

Sarah Pirmauli Sinaga; Rina Ayu Vildayanti

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This study aims to examine the influence of Product Variation, Brand Image, and Co-Branding on Purchase Decisions among Miniso Central Park consumers in West Jakarta. The research was conducted using a quantitative approach with 100 respondents selected through non-probability sampling with an accidental sampling technique. Data were collected using questionnaires based on a Likert scale and analyzed using SPSS version 25 with multiple linear regression. The findings show that Product Variation does not significantly influence purchase decisions, indicating that the wide variety of Miniso products alone is not the primary factor driving consumer choices. In contrast, Brand Image demonstrates a strong and significant influence, highlighting that consumers’ trust and perception of Miniso’s brand identity play an important role in their purchasing behavior. Furthermore, Co-Branding also significantly affects purchase decisions, as collaborations with other well-known brands or icons enhance the appeal and perceived value of Miniso products. The combined effect of Brand Image and Co-Branding creates stronger consumer engagement, although Product Variation alone remains insufficient in driving decisions. This study contributes to the understanding of retail marketing strategies, particularly in the context of lifestyle-oriented retail businesses. It suggests that building a strong brand image and leveraging effective co-branding partnerships are more impactful than merely expanding product variety. The implications of this research can assist retail companies in optimizing their marketing mix strategies to strengthen competitiveness in Indonesia’s rapidly growing retail sector.

Aris Mardiyono; Edi Pranoto; Sukardi

Jurnal Suara Pengabdian 45 2025 LPPM Universitas 17 Agustus 1945 Semarang

Masalah pengelolaan sampah di Kota Semarang  semakin meningkat menuntut adanya solusi berbasis masyarakat.  Progran Pengabdian Kepada Masyarakat berbasis kemitraan  bertujuan mengoptimalkan peran Bank Sampah Adi Dharma RW 06 Kelurahan Sendangguwo dalam mengolah sampah anorganik menjadi kerajinan bernilai ekonomi. Metode yang digunakan adalah Participatory Action Research melalui tahapan sosialisasi, pelatihan produksi, pendampingan, serta penguatan manajemen usaha dan pemasaran digital. Hasil penelitian menunjukkan peningkatan partisipasi masyarakat melalui aplikasi SampahKu, efisiensi produksi yang lebih tinggi dengan penerapan teknologi tepat guna, serta diversifikasi produk kerajinan yang semakin beragam. Program ini juga mendorong terbentuknya modal sosial, perubahan perilaku warga terhadap sampah, serta penurunan volume sampah yang dibuang ke TPA. Secara keseluruhan, hasil ini membuktikan bahwa integrasi Ipteks  mampu mendorong transformasi sosial, ekonomi, dan lingkungan secara berkelanjutan di tingkat komunitas.