One of the digital marketing strategies commonly used by companies and Micro, Small, and Medium Enterprises (MSMEs) to introduce their products and achieve optimal profits is through the use of social media (Hidayat et al., 2022). The rapid development of information technology, particularly the internet and social media, has significantly changed consumer behavior and the way businesses operate. Digital marketing provides strategic opportunities for business actors, including lower promotional costs, increased brand awareness, and the potential to boost sales (Dwivedi et al., 2020). However, many MSMEs have not yet fully utilized digital marketing strategies through social media. The lack of digital literacy and limited understanding of effective marketing strategies remain major challenges in business development. To address these issues, a community service team from the Faculty of Economics, Universitas Islam Majapahit, implemented a mentoring program for the MSME “DnD Donat” located in Dlanggu District, Mojokerto Regency. The objective of this program was to provide the partner with the knowledge and practical skills necessary to design and implement an effective digital marketing strategy using social media as the primary promotional channel. Through this mentoring activity, the partner received education on the fundamentals of digital marketing, how to create engaging promotional content, and how to effectively use social media platforms such as Instagram and WhatsApp Business. The results of the program showed that the partner gained an understanding of digital marketing strategies and began to implement them in their business activities. The positive impact of the program was reflected in a noticeable increase in both sales volume and income over a specific period following the implementation of the new marketing approach. This program is expected to serve as a model for developing digital capabilities among other MSMEs and to support the broader digital transformation in the micro and small business sector in a sustainable manner.

Bullying is a recurring issue and has become a widespread concern, particularly among children and adolescents in school environments. Schools, which should ideally be safe spaces for learning, building friendships, and experiencing personal growth, often turn into places of fear and psychological distress for some students. This is largely due to the frequent violation of human rights (HR) that often goes unaddressed or is underestimated. Bullying can take many forms, including verbal, psychological, physical abuse, and increasingly, cyberbullying. Each of these forms can cause serious harm not only to the victims—who may suffer from emotional and mental trauma—but also to the perpetrators, who may experience long-term psychological consequences and develop deviant or aggressive behavior patterns. In Indonesia, bullying remains a significant issue and a major concern in the education sector. Nearly every school has faced incidents of bullying in one form or another. Cyberbullying, in particular, is harder to monitor and control since it often occurs outside the school’s jurisdiction and is carried out through social media platforms. Efforts to tackle bullying must go beyond merely protecting and supporting the victims. A comprehensive approach is necessary, one that also focuses on preventive education. Students, teachers, and parents must be consistently educated on the negative impacts of bullying, the importance of empathy, and a deeper understanding of human rights. Moreover, strict and clear sanctions must be imposed on perpetrators as a form of legal enforcement and deterrence. With a holistic strategy that involves all elements of the school and the wider community, it is hoped that educational institutions can truly become safe, inclusive, and supportive environments. Such conditions are essential for fostering not only academic growth but also the psychological well-being and character development of the nation's children.

Maintaining stable cage temperature is a crucial factor in the success of broiler chicken farming, especially in close house systems that rely on optimal microclimate control. Temperature instability can lead to thermal stress, reduced growth rates, and increased mortality in broilers, particularly during the early stages of life (0 to 30 days old). This study aims to design and implement an automatic temperature control system based on the Arduino Uno microcontroller integrated with a DHT11 temperature and humidity sensor in the broiler chicken cages of PT. Barokah Restu Utama. The system is designed to read temperature and humidity in real-time and automatically activate or deactivate cooling devices such as fans or heating devices like incandescent lamps, depending on the temperature range required for each growth phase. The ideal temperature range used as a reference in this system includes 30–32°C for chickens aged 0–7 days, 29°C for ages 8–14 days, 28°C for ages 15–21 days, and 26–27°C for chickens aged 22–30 days. Testing results show that the system is capable of maintaining stable temperatures according to the specified standards for each growth phase. With this automatic control system in place, broiler chicken maintenance becomes more efficient and effective. The risk of mortality due to heat stress is significantly reduced, and chicken growth becomes more optimal. This technology offers a practical and economical solution, especially for small- to medium-scale broiler chicken farmers who use close house systems. The system is easy to operate and relatively affordable to install, making it an accessible innovation that supports better livestock management through automation and smart farming practices.

This study aims to evaluate the extent to which the Shopee e-commerce platform affects the sales rate of clothes in Pasar 16 Ilir, Palembang, which is known as one of the largest clothing trading centers in South Sumatra. The background of this research departs from the phenomenon of the rapid development of e-commerce in Indonesia, where Shopee dominates the fashion category and is the main choice of consumers in online shopping. The change in consumer behavior from conventional to digital shopping patterns encourages businesses in traditional markets to adjust strategies to remain relevant and competitive in the increasingly dynamic era of digital transformation. This research method uses a combination of quantitative and qualitative approaches. A survey was conducted on 100 sellers and 150 consumers to collect data on shopping habits, perception of promotions, and the impact of using Shopee on clothing sales. In addition, in-depth interviews with several business actors at Pasar 16 Ilir were conducted to gain a more detailed understanding of the adaptation strategies they implemented. Data analysis shows that Shopee's promotional features, such as discounts, cashback, and flash sales, are the dominant factors that increase consumer interest. Hedonistic aspects, including the convenience and pleasure of online shopping, as well as customer reviews, also have a significant influence on purchasing decisions. The results of the study confirm that the integration of Shopee with the traditional market contributes to the increase in the volume and sales value of clothes in Pasar 16 Ilir. The online-to-offline (O2O) synergy model helps merchants reach a wider market and improve their competitiveness. In conclusion, optimizing e-commerce platforms through effective promotion strategies, review management, and customer service is the key for MSME actors in facing competition in the digital era.

Background: Children are vulnerable to air pollution, especially in their early life and so far there are no personal hygiene promotion strategies specifically aimed at addressing health threats or vulnerabilities in children in industrial areas. Therefore, the study aimed to determine teachers' views on air pollution and personal hygiene promotion strategies for children's health. Methods: This study used a quantitative method conducted with structured interviews. Respondents in this study were kindergarten teachers who taught in Ngaliyan District, totaling 95 teachers. The data analysis technique used was theme analysis technique. Results: Based on the interview results, teachers' views on air pollution are categorized as good. Respondents can mention sources of information about air pollution, causes of air pollution, the effect of air pollution on children's health, and diseases that arise due to air pollution. Teachers' views regarding personal hygiene promotion strategies are not good, especially in protecting children's health from air pollution. Conclusion: Teachers' views on air pollution are good but in personal hygiene promotion strategies, especially related to protecting children's health from exposure and the impact of air pollution, counseling, seminars, workshops, or similar activities are still rare. This study is expected to contribute to early childhood education, especially related to children's health.

Turmeric is a spice commodity that has high economic market potential. However, the utilization of turmeric, especially in Kunden Village, Sukoharjo Regency is still limited in terms of processing innovation, and creates organic waste that has not been optimally utilized, namely turmeric leaves. The Village Development Program, carried out a zero waste-based transformation through the manufacture of gummy spices from rhizomes and liquid organic fertilizer from turmeric leaf waste. This activity is with the farmer women's group of Tani Lestari, with stages of socialization, training, and practice. The results of this program show that the farmer women's group of Tani Lestari members are able to understand product processing innovations in the form of turmeric gummy and optimize turmeric leaf waste into liquid organic fertilizer. Gummy turmeric is a functional food product that is good for health, while liquid organic fertilizer is an alternative to reducing organic waste from turmeric leaves to support sustainable agriculture. The provision of e-modules strengthens the sustainability of the program even after the activity has ended. Zero waste-based innovation not only encourages community participation, especially farmer women's group in village development based on local resources, but also creates a community that is adaptive to progress.

This study analyzes advertising ethics violations in Hanasui’s Instagram advertisement, which claims its serum product as the “No.1 Serum in Indonesia” without adequate data substantiation. The digital era and the high penetration of social media have transformed the advertising landscape but have also opened up opportunities for practices that violate the Indonesian Advertising Ethics (EPI). This research uses a qualitative approach with content analysis and case study methods to examine Hanasui's Instagram advertisements. The analytical framework is based on EPI articles related to honesty, responsibility, and substantiation of advertising claims. The findings indicate that the superlative claim “No.1 Serum in Indonesia” violates fundamental EPI principles, particularly in the aspects of honesty and responsibility, due to the absence of clear supporting data or methodology. This violation not only misleads consumers but also creates unfair competitive advantages and risks eroding consumer trust in the local cosmetics industry. The study also reveals challenges in implementing EPI in the context of social media, where the unique characteristics of digital platforms require adaptations to the existing regulatory framework. Recommendations include strengthening EPI enforcement mechanisms for digital advertising, developing specific social media guidelines, enhancing coordination with digital platforms, and implementing a peer-review mechanism within the advertising industry. This research contributes to the literature on communication ethics and provides practical insights for regulators, advertising practitioners, and academics in addressing advertising ethics challenges in the digital era.
 

Money laundering is a financial crime that undermines economic stability and ethical standards, particularly when viewed through the lens of Islamic economics. This study aims to analyze money laundering from both ethical and regulatory perspectives, focusing on how Islamic values can complement positive law in combating financial crimes. Using a qualitative normative approach, the research relies on interpretative analysis of legal documents, Islamic economic principles, and scholarly articles. The findings reveal that the conventional legal system, while imposing strict penalties through laws such as Indonesia’s Law No. 8 of 2010, often lacks moral foundations, making enforcement less effective. Islamic economics offers a holistic alternative, emphasizing core values such as honesty (shiddiq), justice (‘adl), and accountability (amanah) in financial transactions. These principles not only prohibit illicit enrichment but also promote a transparent and fair economic system. Furthermore, the Islamic concepts of ta’zir and hisbah provide ethical sanctions that can support existing regulations. This integration of legal and spiritual frameworks presents a viable strategy for fostering a morally sound and legally robust financial system, aligned with the Islamic objective of maslahah (public welfare). Keywords : Money Laundering, Ethics,Islam, Regulasi

This study aims to determine the effect of profitability, liquidity, and leverage on the value of manufacturing companies in the food and beverage sub-sector of the goods and consumer industry listed on the IDX in 2022-2024. This study uses a descriptive research type with a quantitative approach. The population of this study includes 66 food and beverage sub-sector manufacturing companies listed on the IDX for the 2022-2024 period. The sampling technique used is the purposive sampling method for 20 companies. The data source for this study uses secondary data. The data collection method was obtained from the Indonesian Stock Exchange (IDX). This study uses data analysis methods, namely descriptive statistical tests, classical assumption tests, and hypothesis testing, including multiple linear regression analysis, F tests, t tests, and coefficients of determination R Square. The results of this study indicate that profitability and liquidity have a significant positive effect, while leverage has a significant negative effect.