MSME business activities have workflows that meet standardization. One of the things angkringan.anyer does is carry out a raw material inventory procedure program. The aim of this research is to explain the procedure for supplying raw materials at angkringan.anyer. This research was conducted using a qualitative approach through data collection techniques in the form of observation, interviews and documentation studies. The results of this research show that the raw material inventory procedure at angkringan.anyer starts from shopping for raw materials located at Pasar Baru Anyer, as well as checking the availability of raw materials at Pasar Baru Anyer.  to making a list of raw materials, providing a purchasing budget, ordering or purchasing raw materials, to making purchasing reports. Overall, all the procedures carried out have been adapted to the conditions existing in MSME businesses so that employees can follow the procedures.

GS (Gelora Sinar) brand batteries are one of the superior products in the vehicle battery industry in Indonesia. Known for its high quality and durability, GS batteries have become the main choice for motor vehicle users. This product is designed with the latest technology that supports optimal performance and energy efficiency. In addition, GS is committed to sustainable practices by implementing a used battery recycling program, which aims to reduce the environmental impact of hazardous waste. In facing intense competition in the market, GS is also active in conducting outreach and education to consumers regarding the importance of battery maintenance and waste management. With a strong reputation and continuous innovation, GS batteries continue to adapt to market needs, making it one of the leading brands in the battery industry in Indonesia.

This study aims to determine the effect of brand image, promotion, and price on consumer satisfaction of Adidas sneakers, the method used is quantitative. The data source used in this study is Mahasiwa Budi Luhur Batch 2021. The sample of this study used a non-probability sampling technique with a random sample random sampling method with the Slovin formula and obtained 116 respondents. The results of this study indicate that Brand Image, has a negative and insignificant effect on Customer Satisfaction, while the Promotion variable has a significant effect on customer satisfaction, and the price variable has a significant effect on customer satisfaction. The results of this study are expected to increase customer satisfaction in adidas sneakers.

This research aims to test and analyze Digital Marketing, Product Quality and Price on Yamaha Mustika Motor Purchase Decisions in South Tangerang. This type of research is quantitative. The population in this study is unknown. The sample used in this research was 97 respondents, using the accidental sampling method and using the lemeshow formula. In this research, the data was analyzed using the SPSS version 22 program and Microsoft Excel 2021. The research results show that in digital marketing, product quality and price have a significant effect on purchasing decisions.

This study aims to evaluate performance at PT Nikomas Gemilang, one of the largest footwear manufacturers in Indonesia, using Critical Incident Technique (CIT). This method is used to identify critical incidents that have a significant impact on the success or failure of the company's operations. Data was obtained through in-depth interviews, direct observation, and document analysis such as performance and work incident reports.The results showed that the most frequent critical incidents included production errors (40%), logistics delays (27%), and work accidents (20%). The main causes include a lack of technical training, weak coordination between departments, and minimal attention to safety standards. These incidents negatively impacted the company's productivity, product quality, and operational efficiency.Through the implementation of CIT, PT Nikomas Gemilang was able to identify the root causes of the problem and develop strategic measures, such as employee training programs, strengthening coordination with ERP technology, and improving work safety standards. With this data-driven evaluation, the company is expected to reduce the risk of similar incidents in the future, improve operational efficiency, and maintain competitiveness in the global market.

This research aims to analyze traders' buying interest in Mahkota Tomato Sauce by focusing on the factors that influence purchasing decisions. The method used was a quantitative survey with a questionnaire distributed to 100 traders in the Jakarta area. The results showed that 78.7% of traders were very likely to recommend Crown Tomato Sauce to other traders, while another 21.3% were very unlikely to do so. Additionally, 74.1% of merchants are very willing to pay more for Crown Tomato Sauce if the quality is improved, while another 25.9% are very unwilling. Factors that influence traders' buying interest include product quality, price, packaging and availability. Consumers tend to prefer products with good quality and appropriate prices. Apart from that, attractive packaging and consistent product availability are also important considerations in purchasing decisions. Based on these findings, it is recommended that Mahkota Tomato Sauce manufacturers focus on improving product quality, adjusting competitive prices, attractive packaging designs, and ensuring consistent product availability on the market to increase traders' buying interest.

This study aims to analyze students' preferences toward the appeal of Megacoan from a societal perspective. A descriptive approach using a survey method was employed to collect data from university students across various institutions. The findings reveal that factors such as product innovation, marketing strategies, service quality, and brand image play a significant role in shaping students' preferences for Megacoan. Moreover, the influence of societal opinion is a crucial element that enhances the appeal of Megacoan among students. This study provides valuable insights for business practitioners to understand the preferences of the younger generation and to design more effective and relevant marketing strategies.

This study aims to analyze consumer behavior in purchasing decision-making, focusing on the factors influencing the process. The factors examined include perception, attitude, and social influence. A quantitative approach was employed, using a survey method involving 100 respondents. Data were analyzed using linear regression analysis to measure the impact of each variable on purchasing decisions. The results indicate that social influence significantly affect purchasing decisions, while perception and lifestyle have a moderate impact. The implications of this study highlight the importance for companies to understand consumer needs that align with consumer preferences and values. This research is expected to serve as a reference for business managers in designing effective and data-driven marketing strategies.

This study aims to analyze students' preferences for Ayam Geprek Bensu as an economical and practical food option. Data were collected through questionnaires covering various aspects such as consumption frequency, factors influencing choices, and perceptions of taste, price, cleanliness, location, and nutritional value. The results show that most students choose Ayam Geprek Bensu due to its delicious taste (41.2%), easy accessibility (21.6%), and affordable price (18.6%). A total of 57.7% of respondents stated that they would still choose Ayam Geprek Bensu even if other economical food alternatives were available. Factors such as taste, cleanliness, and menu variety were identified as the main priorities in purchasing decisions. However, while the product is considered affordable and filling, respondents expressed mixed views regarding its nutritional value. This study concludes that Ayam Geprek Bensu is a popular choice among students, although there is room for improvement, particularly in menu diversification and enhancing health-related aspects.

This study aims to evaluate the risk management system implemented in the operations of Angkringan Angkojo in Cilegon, Banten. As a small and medium-sized enterprise (SME) in the culinary sector, Angkringan Angkojo faces various operational challenges, such as financial risks, supply chain issues, customer satisfaction, and weather-related impacts. The risk management system plays a crucial role in identifying, analyzing, and mitigating potential risks that could affect the sustainability of the business. The research employs a qualitative approach, with data collected through direct observation, interviews with the business owner, and analysis of related documents. The analysis process follows the stages of risk identification, impact assessment, and mitigation strategies implementation. The findings reveal that the primary risks include delays in the supply of raw materials, a decrease in customer numbers due to bad weather, and competition from similar businesses. Mitigation efforts include partnerships with local suppliers, providing adequate shelter facilities, and optimizing digital marketing through social media to attract more customers.