This study aims to evaluate employee performance targets at the Population and Civil Registration Service (Disdukcapil) of Serang City, with a focus on its impact on improving public services. This study was conducted using a case study approach to explore how the established performance targets play a role in achieving organizational goals and the quality of service to the community. Through an analysis of performance policies, implementation processes, and evaluation of employee work results, this study hopes to provide recommendations for improving the quality of public services through more effective employee performance management.

Many high school students lack certainty in determining their future careers after graduation. This quasi-experimental study examined the significant improvement in career maturity of grade 12 students through the application of Problem-Based Learning (PBL) and the use of a career guidance board game, "Career Racing," in group guidance. The subjects were 10 students from grade 12 IPS 1 selected using purposive random sampling based on low and moderate career maturity characteristics. Data were collected through observation and a career maturity scale developed based on Donald Super's theory of career maturity. Data analysis employed the Mann-Whitney U test to compare the career maturity levels of the experimental and control groups after treatment. The results showed a significant difference in post-test career maturity scores between the experimental and control groups (asymp. sig. = 0.046), with the experimental group exhibiting a higher mean rank (6.83) than the control group (3.50). Therefore, the career maturity of the grade 12 students improved significantly through the implementation of PBL and the use of the "Career Racing" board game.

This study aims to evaluate the risk management system implemented in the operations of Angkringan Angkojo in Cilegon, Banten. As a small and medium-sized enterprise (SME) in the culinary sector, Angkringan Angkojo faces various operational challenges, such as financial risks, supply chain issues, customer satisfaction, and weather-related impacts. The risk management system plays a crucial role in identifying, analyzing, and mitigating potential risks that could affect the sustainability of the business. The research employs a qualitative approach, with data collected through direct observation, interviews with the business owner, and analysis of related documents. The analysis process follows the stages of risk identification, impact assessment, and mitigation strategies implementation. The findings reveal that the primary risks include delays in the supply of raw materials, a decrease in customer numbers due to bad weather, and competition from similar businesses. Mitigation efforts include partnerships with local suppliers, providing adequate shelter facilities, and optimizing digital marketing through social media to attract more customers.

This research aims to analyze buyer behavior towards skincare products, with a focus on factors that influence purchasing decisions, product preferences, the influence of social media, and promotional strategies. This study uses a quantitative approach with survey methods to collect data from respondents regarding habits, preferences and external influences in purchasing skin care products. Data analysis techniques are carried out descriptively to identify trends and patterns of consumer behavior. The research results show that product quality is the main factor in decisions (91.3%), followed by needs and price. TikTok emerged as the top platform for seeking information (77.9%), while influencer reviews had a significant influence with 91.3% of respondents considering them before purchasing a product. The majority of consumers prefer local products (60.6%) compared to imports. Additionally, promotional strategies such as discounts and cashback proved effective in attracting attention, with 93.3% of respondents expressing interest in the offer. This research concludes that skincare buyer behavior is influenced by a combination of rational and emotional factors, which are strengthened by the influence of social media and promotions. These findings provide insight for producers in designing marketing strategies that are more effective and in line with consumer needs.

This study aims to analyze consumer behavior in purchasing decision-making, focusing on the factors influencing the process. The factors examined include perception, attitude, and social influence. A quantitative approach was employed, using a survey method involving 100 respondents. Data were analyzed using linear regression analysis to measure the impact of each variable on purchasing decisions. The results indicate that social influence significantly affect purchasing decisions, while perception and lifestyle have a moderate impact. The implications of this study highlight the importance for companies to understand consumer needs that align with consumer preferences and values. This research is expected to serve as a reference for business managers in designing effective and data-driven marketing strategies.

This study aims to analyze students' preferences toward the appeal of Megacoan from a societal perspective. A descriptive approach using a survey method was employed to collect data from university students across various institutions. The findings reveal that factors such as product innovation, marketing strategies, service quality, and brand image play a significant role in shaping students' preferences for Megacoan. Moreover, the influence of societal opinion is a crucial element that enhances the appeal of Megacoan among students. This study provides valuable insights for business practitioners to understand the preferences of the younger generation and to design more effective and relevant marketing strategies.

Literary works are expressions of the author's creativity that reflect the complexity of the author's life and the existing socio-cultural dynamics. Literary psychology functions to understand the psychological aspects contained in literary works, as well as how the author's background and experiences influence the process of creating the work. Drama as a performing art displays conflict, emotions, and interactions between characters that convey messages about social and cultural life. This study analyzes the drama "Ayahku Pulang" by Usmar Ismail, which raises emotional and social themes about the loss of a head of the family, and the psychological impact it has on family members. Abraham Maslow's psychological theory is used to analyze the psychological needs of the characters in this drama, focusing on the hierarchy of human needs, from physiological needs to achieving self-actualization. This study aims to provide insight into the relationship between psychology and literature and to enrich understanding of characters in literary works through a psychological approach.

Psychology is a scientific discipline that aims to understand human behavior. The differences in human behavior in response to the presence of stimulus have proven that every human being is unique and not the same, and their needs are different. No human being is the same psychologically even though their physical condition looks the same to the naked eye. This affects human abilities as well when faced with the source of the problem at hand. Every human being must constantly develop their competence, so as not to experience a mental crisis that can eventually lead to pathological disorders. Understanding human uniqueness especially in cognitive, affective, and psychomotor abilities will help in the smoothness of the counseling process. At SMAN 5 Tasikmalaya, the counseling process is not based on psychological theory alone, but depends on the student. How to approach students who have problems at this high school with one of the ways in each class there is 1 hour of counseling lessons a week, so that students do not have fear, but students become more courageous to consult the BK teacher.

Pekon Kampung Baru is a pekon with the majority of people having livelihoods as farmers, so that the community's economy only relies on agricultural products to meet their needs. Pekon Kampung Baru has tourism potential in the form of a waterfall that can be managed so that it becomes a competitive tourism to attract tourists and have an impact on improving the economy of the Pekon Kampung Baru community with a planned and structured management pattern so that the potential utilised can develop optimally. In this study the authors used methods of collecting, processing, and analysing data with the type of research that is qualitative. The data collection includes interviews, observation, and documentation. The process of community economic empowerment through the management of the Way Lalaan waterfall tourist attraction, there are several stages in it, namely the capacity building stage, and enrichment. the conclusion of managing the Way Lalaan waterfall tourist attraction through the Way Lalaan Tourism Awareness Group is carried out with the following four stages, namely: Capacity Building, Institutional Strengthening, and Provision of Economic Business Facilities.

This study examines Chairil Anwar's poem "Diponegoro" from the perspective of literary sociology, focusing on the analysis of the values ??of struggle contained therein. This poem depicts the figure of Prince Diponegoro as a symbol of resistance against colonialism, which reflects the spirit of the Indonesian people's struggle during the colonial period. Through the approach of literary sociology according to Wellek and Warren. This analysis also pays attention to how Chairil Anwar uses the figure of Diponegoro to convey messages about courage, sacrifice, and steadfastness in fighting oppression. The results of the study show that the poem "Diponegoro" not only functions as an individual expression of the author, but also as a form of representation of the collective aspirations of the people who are fighting for independence. Thus, the values ??of struggle in this poem have strong social relevance, illustrating the relationship between literary works and the social dynamics around them.