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Oktavia Pramasta Sari; Jojok Dwiridotjahtjono

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

Real Work Lecture (KKN) is a form of service carried out by students by being directly involved in the community and in these activities students are faced with various problems that exist in society so that students must be able to solve these problems. In this KKN activity it was carried out in Blitar City to be precise in the Kauman Village. One of the MSMEs in Kauman Village named Es Cendol "Sueger" was the target for this KKN activity. In these MSME there are problems with product marketing factors. Thus, the purpose of this KKN activity is to plan a marketing strategy for MSMEs so that these MSMEs grow rapidly. The research method used is qualitative in nature with the type of data collection through observation, interviews, and documentation of activities with MSME owners. The result of this KKN activity is the development of marketing of MSME products.

Tegar Satria Adi; Ira Wikartika

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

Sumberjo Village as a tourist village that is rich in natural resources, ultimately encourages the formation of various kinds of MSMEs. However, until now, the knowledge of MSMEs regarding the use of social media and digital marketing is still considered lacking. Some MSMEs still apply conventional methods in marketing so that the profits and market reach they get are not optimal. The purpose of this activity is to provide understanding to MSME actors in Sumberjo Village about digital marketing procedures to help MSME players expand their market so they can compete with competitors. This activity was carried out through door-to-door socialization with several stages of the method including observation and interviews, lectures and discussions, as well as demonstrasions and practices. Communities need to be equipped with the basics and equipped with knowledge of the use of digital marketing so that development and increased sales can be realized as well as expectations as an MSME-friendly tourist village.

Mariela Susana Leta; Zaenal Wafa

jurnal ABDIMAS Indonesia 2023 STIKes Ibnu Sina Ajibarang

Service activities are carried out to help MSMEs in the service industry called Kori salon by making Kori salon financial reports, Kori salon financial reports are made irregularly and documented manually every day as part of its business procedures. The inability of Kori salon owners to handle bookkeeping reports is the main cause. To support MSME beauty salon businesses, it is necessary to provide training and assistance in preparing financial reports. The method used in this study is the direct support approach used in this effort to assist partners in compiling financial reports using the Bukuwarung program until it is successfully practiced. It is considered successful when partners are able to distinguish between the two states before and after receiving support. Partners recognize the value of accurately recording financial statements in the books based on the results of their actions. This exercise impacts revenue, expense and income statement accounts as well as knowledge partners and also impacts the financial statements that will be prepared in the coming year.

Alyaa’ Chiquita Fairuzara A. R.; Kezia Angelin Patricia; Nathania Trixie Aryanti

jurnal ABDIMAS Indonesia 2023 STIKes Ibnu Sina Ajibarang

The problem faced by the village community is the lack of knowledge about the existing tourism potential, this causes the existing tourism potential to not develop and causes the environment around this tourism potential to be neglected. Because the community lacks concern for existing tourism potential because there is no attraction from tourism potential so that village communities to promote existing tourism potential are lacking. Making tourist attractions in the form of photo spots as a form of tourism village development, is carried out using the participation and socialization approach to the community, through the creation of photo spots which were inaugurated during the "Mlaku Together, Healthy Together" Walk activity. This activity was created as a forum to gather the community, village government, and stakeholders on the Embung Sumberagung tourist attraction. The implementation of developing the tourism potential of the Sumberagung Reservoir began with conducting a survey of the Embung tourist attractions to find out what attractions could be placed in the tourist area, through the survey that had been conducted it was decided that the tourist attraction that could be placed in the Embung area was a Photo Spot. After it was decided to make a photo spot to fulfill the tourist attraction, permission was then given to village officials regarding this photo spot. Revitalization was carried out by adding a photo spot area, installing a sign system, and making trash cans in the area around the reservoir. Photo spots are made with bamboo frames and have a background in the form of a pond view. The sign system is made using wood and iron materials, as a pointer to the location of the reservoir and also as a marker to help maintain environmental cleanliness.

Nafa Amalina; Arief Bachtiar; Kiky Asmara

Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah (JUPIEKES) 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Baduta batik Blitar is an MSME that sells batik handicraft products. Barik itself is a work of a nation that is well known abroad. The batik craft center itself is a cultural tour that is visited by many domestic and foreign tourists. Almost every region in Indonesia has batik craft centers, especially in Java and its surroundings. UMKM Batik Baduta Blitar has been built since 2009, but UMKM Baduta has obstacles in carrying out digital marketing, which causes Batik Baduta Blitar customers to complain about the lack of information from Batik Baduta Blitar writing on Batik Baduta Blitar's social media. The application of digital marketing is carried out with the stages of literacy, training and development then application of programs that are in accordance with the conditions of the Baduta batik group. The results of this study are that with this problem the solution that can be applied is to create an online marketing strategy that includes digital marketing strategies, social media content, and copy writing. The existence of this online marketing strategy can make Batik Baduta Blitar MSMEs able to carry out marketing effectively and efficiently.

Nadhifatul Azizah Putri Bachtiar; Kustini Kustini; Ruthyanti Manihuruk; Sukma Alexander Putri

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Micro, Small and Medium Enterprises (MSMEs) which are active in the world of handicrafts in the Sentul Village area are one of the community service partners. Through changes in the 4.0 revolution which is accompanied by changes in digitalization through the development of technology and information. Adaptation of changes to MSMEs is also needed in the modernization of digitalization by implementing various innovations. The existence of innovation from various technologies and information is what helps MSMEs to keep moving in increasing consumers, namely with digital marketing. The method used in community service activities in the Sentul sub-district is a qualitative approach as well as the socialization and implementation of MSMEs assistance. The results of this activity are services in creating business accounts on digital media such as Instagram, Tiktok, shopee accounts, with optimal management of digital media, as well as making product photos.

Ramdani Bayu Putra; Annisa Syarah; Fitri cintia; Inka Februslita; Rosi Nifrianti

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Perkembangan bisnis untuk industry makanan sangatlah pesat. Hal tersebut ditandai dengan menjamurnya berbagai macam produsen makana cepat saji di Indonesia. Para produsen seolah ingin berlomba untuk menghadirkan produk unggulan yang dapat memenuhi keinginan dari para konsumen.Berbagai macam pola pengembangan produk telah dilakukan,namun usaha tersebut dirasakan belum terlalu sesuai dengan ekspetasi perusahaan karena tidak mampu meningkatkan omset penjualan. Hal tersebut ditengarai karena pola pengembangan yang telah dilakukan,tidak sesuai dengan prefensi konsumen sehingga tidak mampu memenuhi keinginan konsumen. Kesimpulan artikel bisnis ini menunjukan bahwa untuk memiliki kebab yang baik dan dapat bersaing,harus memiliki ciri khas khusus agar para konsumen tertarik dengan produk yang kita jual.Kebab harus memiliki kualitas yang baik sehingga konsumen juga tertarik untuk mencicipi kebab 3ini. Dimana produk ideal yang sesuai dengan prefensi konsumen untuk pengembangan kebab Abud’s adalah kebab yang isian daging dan menggunakan mayonise yang diolah sendiri oleh produsen, dengan ukuran kebab sebesar 20 cm serta harga jual sebesar 12.000 hingga 15.000.k

Rizky Ramadhani; Rahman Amrullah Suwaidi

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

UMKM must be able to face global challenges, increase product and service innovation. UMKM are the economic sector that absorbs the largest workforce in Indonesia. Gedog Village needs technology in the midst of globalization. Most of the problems faced are product marketing and their lack of human resource knowledge. The Thematic 31 KKN group aims to take part in imparting the knowledge that we have to impart to them so that the business being run can develop so that the coffers of income will increase and be able to recruit new workers. Assistance to the UMKM sector in Gedog Village needs to be given socialization about what to do and provide examples of action. In the data collection process, three methods were carried out, namely interviews, document studies, and questionnaires.

Ratna Melinda Putri; Eko Purwanto

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

UMKM Cendol Sueger is a Micro, Small and Medium Enterprises (UMKM) engaged in the business of cendol production drinks located in the Kauman sub-district, Kepanjen Kidul District, Blitar City. The problem faced by Cendol Sueger SMEs is that their marketing activities are still very minimal and traditional. For this reason, it is necessary to provide training on the importance of implementing digital marketing so that the marketing system can be better so that it can expand the scope of its business targets and can support even better sales activities. The purpose of this research is to apply digital marketing to improve the marketing strategy of Cendol Sueger SMEs. Some of the digital e-commerce and social media used are grab, website, and Instagram accounts. The results of the study show that Cendol Seger MSMEs now understand and are able to create accounts, manage and utilize social media to expand their marketing reach online so that they can improve marketing strategies and sales results for Cendol Sueger MSMEs.

Putri Kurniawati; Ririt Iriani Sri S; Mohammad Wahed

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

In developing Micro, Small, and Medium Enterprises (MSMEs) it is necessary to have a strategy in marketing its products that aims to increase competitiveness and increase in business development, one of which is through branding so that it has its own distinctive characteristics when compared to MSMEs whose businesses are the same and can also be recognized wider by society. This service aims to provide reinforcement to the community's creative industries (MSMEs) in the Sentul area, Kepanjenkidul District, Blitar City regarding marketing strategies through product branding and design. The methods used in this service activity are direct presentations, discussions, and mentoring. Strengthening this marketing strategy was carried out for three days which coincided at the D&D Handycraft UMKM Shop which was witnessed by the shop owner. For the smooth running of this community service activity, the East Java "Veteran" UPN KKN team made a presentation of material in the form of a PowerPoint which discussed general product branding and design using the Canva application and prepared a tool, namely a camera to take product photos.

Devi Khoiriyah; Jojok Dwiridotjahjono

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Catering "Miss Tote" is one of the MSMEs located in Kepanjen Kidul Village, Kepanjen Kidul District, Blitar City. In today's modern era, the catering business is faced with problems related to technology and digitalization. The implementation of community service aims to optimize product marketing through the use of the Canva application as a branding medium and mentoring the use of Instagram social media to expand customer reach and introduce products to potential customers. The method used is a case study with a qualitative approach, the data obtained from interviews with the owner of the MSMEs Catering "Miss Tote" and observations of marketing that has been done and documentation during the implementation process. The results of the study show that the "Miss Tote" MSMEs has marketing potential that has not been optimized, therefore students contribute to making logos, banners, catalogs and brochures as media branding of the "Miss Tote" MSMEs. Implementing a marketing strategy using Canva can have a positive impact such as building a strong brand image so that it can increase customer trust and become the hallmark of a business.

Uswatun Chasanah

Journal of Management and Social Sciences 2023 CV. Aksara Global Akademia

Penelitian ini bertujuan menganalisis manajemen risiko pada pembiayaan kafalah haji pada KSPPS yang dalam praktiknya sering dikombinasikan dengan akad qardh sebagai dana talangan setoran awal haji. Karakter multiakad tersebut menimbulkan kompleksitas risiko yang tidak hanya bersifat finansial, tetapi juga mencakup aspek operasional dan kepatuhan syariah. Penelitian ini menggunakan pendekatan kualitatif dengan metode kajian pustaka terhadap regulasi, standar manajemen risiko, serta fatwa syariah yang relevan. Hasil analisis menunjukkan bahwa risiko utama dalam pembiayaan kafalah haji meliputi risiko kredit akibat potensi gagal bayar anggota, risiko likuiditas karena ketidaksesuaian arus kas, risiko operasional yang berkaitan dengan kelemahan sistem dan administrasi multiakad, serta risiko kepatuhan syariah terkait struktur ujrah dan pemisahan akad. Pengelolaan risiko perlu mengacu pada prinsip kehati-hatian sebagaimana diatur oleh Otoritas Jasa Keuangan dan standar internasional dari IFSB, serta memastikan kepatuhan terhadap fatwa DSN MUI. Penelitian ini menyimpulkan bahwa penerapan manajemen risiko yang komprehensif meliputi identifikasi, pengukuran, mitigasi, dan monitoring menjadi kunci dalam menjaga stabilitas keuangan lembaga serta integritas syariah produk pembiayaan haji.

Mohammad Iqbal; Yusniar Lubis; Sofiyan Sofiyan

Journal of Management and Social Sciences 2023 CV. Aksara Global Akademia

So many problems arise in the results of educational program policies implemented by the central government and even by the educational institutions themselves. So that there are pros and cons in the community who are currently pursuing this education. Therefore, it is necessary to deepen the research to determine the effect of leadership and motivational factors on the performance and quality of education as teacher intervening variables at high school and vocational high school in Sabang city. Data collection in this study used a quantitative method with a sample of 95 correspondents from SMA and SMK in Sabang City. The results of the study show that leadership has a very large influence on the progress of an educational program. In addition, motivation also has a big influence on the progress of these educational institutions. So it can be concluded that leadership and motivation have a very large influence on the progress of high school and vocational education institutions in the city of Sabang.

Sri Zuwefa; Syaifuddin Syaifuddin; Salman Faris

Journal of Management and Social Sciences 2023 CV. Aksara Global Akademia

This study aims to determine the effect of Locus of Control and Resonant Leadership on Elementary School Teacher Performance in Gaung Anak Serka District, Indra Hilir Regency, Riau. The number of samples in this study were 134. The techniques used to collect data were questionnaires and interviews. The results showed that 1. locus of control (X1) did not significantly influence work engagement (Y). 2. Directly there was a significant influence of resonant leadership (X2) on work engagement (Y). There is no direct significant effect of the locus of control variable (X1) on teacher performance (Z). 4 There is a direct significant effect of the resonant leadership variable (X2) on teacher performance (Z). 5. There is a direct significant effect of work engagement (Y) on teacher performance (Z). 6. Work engagement is not significant mediating locus of control on teacher performance. Work engagement significantly mediates resonant leadership on teacher performance.

Saipul Anwar; Iswantir M

Tahfidzul Qur'an Syech Ahmad Chatib al-Minangkabawi Islamic Boarding School, found proud academic achievements, especially in the MTQ, MHQ branches at the District, Regency, Provincial and National levels. This research is qualitative field research. Data was obtained through observation, interviews and documentation studies. Informants were selected using the "Purposive Sampling" technique. The results of this research show that the tahfidz learning program is targeted at 10 juz for Mts/Junior High School level and 20 Juz for Aliyah/Senior High School level. The implementation schedule for the tahfidz learning program is two times, first, Maghrib between after maghrib prayer until before evening prayer (18.40-19.50) , After Isha' (20.15-10.00) and Fajr from (04.30-06.50), there is added new memorization, muraja'ah memorization. Second, in the morning formal school hours (KBM) at the local area for deepening the tahsinul Qur'an material, talaqqi method, formative evaluation and summative evaluation, obstacles found in implementing tahfidz Al-Qur'an learning during Covid 19.

Mesi Suharni Banurea; Muhammad Irwan Padli Nasution

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

Pengelolaan data bisnis merupakan hal yang sangat penting bagi perusahaan, khususnya dalam era digital yang semakin berkembang. Dalam mengelola data bisnis, teknologi database menjadi salah satu pilihan yang paling efektif. Teknologi database memungkinkan perusahaan untuk menyimpan, mengelola, dan memproses data secara terstruktur dan efisien. Artikel jurnal ini bertujuan untuk menjelaskan konsep dasar tentang teknologi database, manfaat yang didapat dari penggunaan teknologi database dalam pengelolaan data bisnis, serta tantangan dan solusi yang terkait dengan penggunaan teknologi database.Pengelolaan data bisnis menjadi aspek yang sangat penting dalam operasi perusahaan modern. Dalam era digital ini, teknologi database telah menjadi landasan utama dalam menyimpan, mengelola, dan memanipulasi data bisnis. Jurnal ini bertujuan untuk menyajikan tinjauan tentang penerapan teknologi database dalam pengelolaan data bisnis.Pertama, jurnal ini akan membahas tentang konsep dasar teknologi database, termasuk jenis-jenis database, seperti database relasional, database berorientasi objek, dan database NoSQL. Penjelasan tentang struktur dan fungsionalitas masing-masing jenis database akan disajikan untuk memberikan pemahaman yang komprehensif.Selanjutnya, jurnal ini akan menggambarkan manfaat penerapan teknologi database dalam pengelolaan data bisnis. Dengan menggunakan teknologi database, perusahaan dapat menyimpan dan mengelola data bisnis mereka dengan lebih efisien, memfasilitasi akses cepat dan mudah terhadap informasi yang relevan, serta meningkatkan integritas dan keamanan data.Selain itu, jurnal ini akan membahas berbagai fitur dan kemampuan teknologi database yang mendukung pengelolaan data bisnis, seperti pemrosesan transaksi, analisis data, penggalian data (data mining), dan integrasi dengan aplikasi bisnis lainnya.Selanjutnya, akan dipaparkan beberapa contoh nyata tentang penerapan teknologi database dalam pengelolaan data bisnis. Contoh-contoh ini akan melibatkan implementasi sistem manajemen basis data (Database Management System/DBMS) khusus, serta penggunaan bahasa SQL (Structured Query Language) untuk mengambil dan memanipulasi data bisnis.Selanjutnya, jurnal ini akan membahas tantangan dan tantangan yang mungkin muncul dalam penerapan teknologi database dalam pengelolaan data bisnis, seperti keamanan data, skalabilitas, dan konsistensi data. Solusi dan strategi untuk mengatasi tantangan ini juga akan dibahas.Terakhir, jurnal ini akan memberikan kesimpulan dan memberikan pandangan ke depan tentang peran teknologi database dalam pengelolaan data bisnis. Diharapkan bahwa jurnal ini akan memberikan wawasan yang berguna bagi para profesional, peneliti, dan praktisi yang tertarik dalam menerapkan teknologi database dalam konteks pengelolaan data bisnis.

Dinda Aulia; Ita Ayu Anggina Telaumbanua; Wan Frisca Putri; M. Aulia Wijaya; Nurbaiti

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

This study analyzes the adequacy of databases in administration data frameworks. Analysts utilize subjective inquire about strategies. Within the information collection handle, it is separated into a few sorts of information collection strategies such as perception, writing ponder and visual investigation. The comes about of this ponder that;. The database framework plays an imperative part in a administration data framework where the database framework acts as a SIM component, SIM foundation, SIM assets, compelling SIM offices and viable SIM strategies. The database is exceptionally valuable for administration data frameworks, in case the database is well seen by clients or customers at that point it can improve quality which plays a really critical part in a framework administration data framework where the database framework capacities as a administration data component. Administration data frameworks and framework .

Mesi Suharni Banurea; Muhammad Irwan Padli Nasution

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

Pengelolaan data bisnis merupakan hal yang sangat penting bagi perusahaan, khususnya dalam era digital yang semakin berkembang. Dalam mengelola data bisnis, teknologi database menjadi salah satu pilihan yang paling efektif. Teknologi database memungkinkan perusahaan untuk menyimpan, mengelola, dan memproses data secara terstruktur dan efisien. Artikel jurnal ini bertujuan untuk menjelaskan konsep dasar tentang teknologi database, manfaat yang didapat dari penggunaan teknologi database dalam pengelolaan data bisnis, serta tantangan dan solusi yang terkait dengan penggunaan teknologi database.Pengelolaan data bisnis menjadi aspek yang sangat penting dalam operasi perusahaan modern. Dalam era digital ini, teknologi database telah menjadi landasan utama dalam menyimpan, mengelola, dan memanipulasi data bisnis. Jurnal ini bertujuan untuk menyajikan tinjauan tentang penerapan teknologi database dalam pengelolaan data bisnis.Pertama, jurnal ini akan membahas tentang konsep dasar teknologi database, termasuk jenis-jenis database, seperti database relasional, database berorientasi objek, dan database NoSQL. Penjelasan tentang struktur dan fungsionalitas masing-masing jenis database akan disajikan untuk memberikan pemahaman yang komprehensif.Selanjutnya, jurnal ini akan menggambarkan manfaat penerapan teknologi database dalam pengelolaan data bisnis. Dengan menggunakan teknologi database, perusahaan dapat menyimpan dan mengelola data bisnis mereka dengan lebih efisien, memfasilitasi akses cepat dan mudah terhadap informasi yang relevan, serta meningkatkan integritas dan keamanan data.Selain itu, jurnal ini akan membahas berbagai fitur dan kemampuan teknologi database yang mendukung pengelolaan data bisnis, seperti pemrosesan transaksi, analisis data, penggalian data (data mining), dan integrasi dengan aplikasi bisnis lainnya.Selanjutnya, akan dipaparkan beberapa contoh nyata tentang penerapan teknologi database dalam pengelolaan data bisnis. Contoh-contoh ini akan melibatkan implementasi sistem manajemen basis data (Database Management System/DBMS) khusus, serta penggunaan bahasa SQL (Structured Query Language) untuk mengambil dan memanipulasi data bisnis.Selanjutnya, jurnal ini akan membahas tantangan dan tantangan yang mungkin muncul dalam penerapan teknologi database dalam pengelolaan data bisnis, seperti keamanan data, skalabilitas, dan konsistensi data. Solusi dan strategi untuk mengatasi tantangan ini juga akan dibahas.Terakhir, jurnal ini akan memberikan kesimpulan dan memberikan pandangan ke depan tentang peran teknologi database dalam pengelolaan data bisnis. Diharapkan bahwa jurnal ini akan memberikan wawasan yang berguna bagi para profesional, peneliti, dan praktisi yang tertarik dalam menerapkan teknologi database dalam konteks pengelolaan data bisnis.

Dinda Aulia; Ita Ayu Anggina Telaumbanua; Wan Frisca Putri; M. Aulia Wijaya; Nurbaiti

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

This study analyzes the adequacy of databases in administration data frameworks. Analysts utilize subjective inquire about strategies. Within the information collection handle, it is separated into a few sorts of information collection strategies such as perception, writing ponder and visual investigation. The comes about of this ponder that;. The database framework plays an imperative part in a administration data framework where the database framework acts as a SIM component, SIM foundation, SIM assets, compelling SIM offices and viable SIM strategies. The database is exceptionally valuable for administration data frameworks, in case the database is well seen by clients or customers at that point it can improve quality which plays a really critical part in a framework administration data framework where the database framework capacities as a administration data component. Administration data frameworks and framework .

Dyras Suci Prisintya; A.A. Ketut Ayuningsasi

Public Service And Governance Journal 2023 Universitas 17 Agustus 1945 Semarang

The aim of this research is to assess the impact of capital, working hours, business location, and technology on the income of traders in Pasar Sindu, Sanur Village. The research employed stratified random sampling, involving a sample of 142 traders. The data analysis technique used was multiple linear regression. The results of the data processing indicate that collectively, capital, working hours, business location, and technology have a significant influence on the income of traders in Pasar Sindu. Individually, the variables of capital, working hours, business location, and technology also have a positive and significant impact on the income of traders in Pasar Sindu, Sanur Village. This research contributes theoretically to the field of microeconomics, particularly in the theory of supply and the theory of production factors. Practically, the findings of this research have implications for traders to utilize capital, working hours, business location, and technology to enhance their income. Furthermore, the government can utilize the results of this research as a basis for formulating policies that support the increase in traders' income. The government can also provide socialization to traders regarding the latest technological developments that can assist them in their businesses.