Peningkatan Pengetahuan tentang Customer Relationship Manajemen (CRM) Tim Pemasaran Rumah Sakit PKU Muhammadiyah Sukoharjo
(Hesty Latifa Noor, Novita Yuliani, Alifah Sari Nugraini, Intan Maharani)
DOI : 10.61132/pandawa.v1i4.165
- Volume: 1,
Issue: 4,
Sitasi : 0 12-Sep-2023
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| Last.07-Aug-2025
Abstrak:
PKU Muhammadiyah Sukoharjo Hospital is a type C hospital that is currently developing offering health services with target service coverage in Sukoharjo Regency. Currently, the marketing team at PKU Muhammadiyah Sukoharjo Hospital is starting to pioneer the development of marketing efforts which are expected to increase patient visits. High competition between hospitals is one of the factors that patient visits at PKU Muhammadiyah Sukoharjo Hospital tend to fluctuate. The marketing team's lack of knowledge regarding marketing strategies and the large number of job desks for each marketing member result in less than optimal marketing efforts. Solutions offered through this Community Service activity (1) Providing education related to Customer Relationship Management (CRM) (2) Providing education related to Customer Relationship Management (CRM) methods (3) Customer Relationship Management (CRM) training that combines processes, people and technology Methods used: (1) Increasing the marketing team's knowledge regarding Customer Relationship Management (CRM) to increase the number of patient visits; (2) Increasing the marketing team's skills in implementing Customer Relationship Management (CRM) methods (3) Increasing and developing strategies to generate users. interface for collecting customer data. The output of this activity is (1) Publication of service results in the Community Service Journal "Surya Abdimas"; (2) Videos of PkM activities which can be accessed online; (3) Increased knowledge of the Hospital Marketing team through Customer Relationship Management (CRM); (4) Integration of the results of PkM activities in the Hospital Marketing Management course; (6) Increasing students' skills in applying Customer Relationship Management (CRM) in the Hospital Marketing Management course. The activity was carried out at the PKU Muhammadiyah Sukoharjo Hospital with 16 participants consisting of the IT Team, Marketing Team and Hospital Public Relations. To find out the comparison of participants' knowledge results regarding Customer Relationship Management (CRM) methods, we carried out Pre Test and Post Test activities.
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2023 |
Pemberdayaan Masyarakat Melalui Pemanfaatan Lahan Pekarangan Dalam Perspektif Livelihood Di Kabupaten Blitar
(Wydha Mustika Maharani, Elsa Febiola)
DOI : 10.55606/jpmi.v2i3.2454
- Volume: 2,
Issue: 3,
Sitasi : 0 28-Aug-2023
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| Last.19-Aug-2025
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The use of empty yards or that has not been used optimally by rural communities who still have a low economy is the basis for the use of yards for planting medicinal family plants, vegetables and various types of flower plants to be able to support the economic needs of the people in Gadungan Village, Gandusari District, Regency Blitar. The purpose of community service is: 1). To find out community empowerment through the utilization of house yards in a livelihood perspective. 2) To determine the impact of empowerment on the welfare of society. The service method used is Active and Participatory Learning. This method is carried out by cultivating vegetable and toga seeds to utilize the yard around the house. This activity consists of self-education and assistance in planting seeds. Periodic monitoring and assistance needs to be done to get maximum results.
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2023 |
The Efforts of A Linen Attendant in Handling Guest Complaints at Chanti Hotel, Semarang
(Liemarindu Maharani, Syaiful Ade Septemuryantoro)
DOI : 10.55606/icesst.v2i2.282
- Volume: 2,
Issue: 2,
Sitasi : 0 19-Aug-2023
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| Last.19-Aug-2025
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This study aims to identify and explain the efforts that can be made by linen attendants in handling guest complaints in accordance with the standard operational procedures at the Chanti Semarang Hotel. The data collection methods used in this study are observation, interviews, and documentation so that the data obtained about handling guest complaints will be accurate. The research findings are problems found related to linen that has spots or stains, linen that is damaged or torn, linen that is yellowing. Room attendants are parties who are also responsible and can help maintain linen cleanliness. Efforts that a linen attendant can make to handle guest complaints, whether in terms of efforts to improve deficiencies or efforts to prevent and minimize the occurrence of complaints from guests, so that linens with stain and damage problems can be resolved optimally and can be reused for operations. The conclusion that can be drawn is that if all work is carried out according to standard operational procedures, it will guarantee the smooth operation of the hotel. If problematic linen is optimally resolved, it will have a big impact on the satisfaction of the guests staying, thus reducing the possibility of complaints.
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2023 |
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2023 |
Meningkatkan Keterampilan Menulis Puisi Dengan Menggunakan Media Gambar di Kelas 4 SDN 2 Cimanggu Kecamatan Puspahiang Kabupaten Tasikmalaya
(Rahmi Rahmawati, Riga Zahara Nurani, Fajar Nugraha)
DOI : 10.59581/jmpb-widyakarya.v1i3.1092
- Volume: 1,
Issue: 3,
Sitasi : 0 09-Aug-2023
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| Last.02-Aug-2025
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One effort to improve poetry writing skills in grade 4 students is to choose the rightmethod. In learning Indonesian, there is a lack of students' skills in writing poetry, low learning outcomes in poetry writing skills using inappropriate methods. The method used in this study is the image media method, which is a method for conveying material with a fun activity. This study aims to improve the poetry writing skills of grade 4 students at SDN 2 Cimanggu. This type of research is classroom action research consisting of two cycles which include planning, implementing, observing, reflecting. The research subjects were 20 grade 4 students at SDN 2 Cimanggu. Sources of data come from teachers and students. Data collection techniques using observation, written tests and documentation. The data collection instruments used were lesson plans, teacher observation sheets, student observation sheets and poetry writing assessment rubik. There is an increase in student learning outcomes after using media images. The results of the pre-action research showed that the average value of writing poetry was 58.25 with 20% student completeness, then cycle I learning activities with an average of 69 with 60% student completeness. Furthermore, in cycle II, students' learning abilities increased by an average of 76.25 with 85% student mastery. Thus image media can improve writing poetry for grade 4 students at SDN 2 Cimanggu.
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2023 |
Pelindungan Merek Terhadap Dilusi Merek Dalam Ruang Virtual Metaverse Berdasarkan Perjanjian Syarat Dan Ketentuan Pengguna Akun Metaverse
(Azrinda Rachmadanty Zahra, Rika Ratna Permata, Tasya Safiranita Ramli)
DOI : 10.59581/deposisi.v1i3.1082
- Volume: 1,
Issue: 3,
Sitasi : 0 08-Aug-2023
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| Last.02-Aug-2025
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The development of technology today makes humans coexist with technology. Many human activities can be carried out through the internet network. One of them is the presence of the metaverse which is a technology that contains virtual interactions, digital objects, and decentralized humans from various platforms. Metaverse is used by many people as a medium for buying and selling transactions. Metaverse users generally sell their products in the form of NFTs. Various well-known brands have started promoting their products through the metaverse. The emergence of well-known brands in the metaverse is an opportunity for irresponsible parties to infringe brand rights. As was the case in Ryder Ripps v. Yuga Labs. Pollution, imitation, obscuration, and so forth of well-known trademarks are carried out by irresponsible parties. One of them is the doctrine of Trademark Dilution. Trademark dilution is the unauthorized use by other parties that can weaken the quality or characteristics of a trademark. This makes the question of how the protection of trademarks in the virtual space of the metaverse and what legal action can be taken when there is a violation of trademark rights. Not many countries have regulated the protection of digital trademarks specifically against trademark dilution, as well as Indonesia. This research will be conducted using a non-native juridical approach method with legal sources in the form of laws and regulations, international agreements, theories, and legal rules. The focus of this research is how metaverse with the platform in it can protect the trademark with the terms and conditions agreement of account users in the platform. The result of this research is that brands can be protected against infringement of rights to the brand as well as brand dilution by referring to the terms and conditions of account users listed in the platform. In addition, the legal action that can be taken is to file a lawsuit as determined by the platform and the removal of related content.
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2023 |
PENINGKATAN KEMAMPUAN SERVICE QUALITY SEBAGAI BEKAL KOMPETENSI DI DUNIA INDUSTRI PADA SMKN 6 SEMARANG
(Herman Novry Kristiansen, Urania Heptanti, Henny Indriyawati, Devira Aprillia Hartanu)
DOI : 10.26623/dimastik.v1i2.7184
- Volume: 1,
Issue: 2,
Sitasi : 0 31-Jul-2023
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| Last.09-Jul-2025
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<p>Pengabdian ini dilatarbelakangi oleh permintaan salah satu guru SMKN 6 Semarang, agar siswa di SMKN 6 Semarang ini dibekali pengetahuan melalui pelatihan sebelum bekerja di industry <em>hospitality</em> khususnya mengenai <em>service quality</em> yang terdiri dari faktor <em>Reliability,<strong> </strong></em><em>Assurance</em>, <em>Tangible, Empathy</em> dan <em>Responsivenes.</em></p><p><strong>Tujuan:</strong> Tujuan dilakukannya pelatihan ini adalah menambah pengetahuan dan wawasan dalam memberikan pelayanan kepada tamu sehingga siswa siap kerja di industri <em>hospitality </em>sesuai kompetensi yang diharapkan. Dengan bekal pengetahuan tentang <em>service quality</em> di industry <em>hospitality </em>para siswa diharapkan memperoleh wawasan dan pengetahuan tentang pelayanan prima yang nantinya akan dipergunakan pada saat mereka bekerja melayani tamu.</p><p><strong>Metode:</strong> Metode yang dilaksanakan dalam kegiatan ini adalah metode ceramah<strong>. </strong>Masing-masing siswa mengikuti dengan antusias selama pelatihan berlangsung. Kegiatan dilaksanakan dalam 1 (satu) hari dengan durasi Peningkatan kemampuan adalah 4 (empat) jam, terdiri dari : 30 menit perkenalan, 30 menit untuk persiapan buku <em>check list</em> kebutuhan<em> </em><em>Service Quality, </em>180 menit praktek dan keseluruhan penyusunan kebutuhan <em>Service Quality.</em></p><p><strong>Hasil:</strong> Hasil dari pengabdian ini adalah rata-rata seluruh peserta pelatihan memberikan tanggapan positif tentang kegiatan pelatihan pengetahuan dan praktek <em>Reliability, Assurance</em>, <em>Tangible, Empathy, Responsivenes</em> serta memperkenalkan teknologi informasi untuk mendukung <em>service quality</em> sehingga pelaksanaan pengabdian kepada masyarakat ini dinyatakan berhasil mencapai tujuan dan target sesuai yang telah ditetapkan.</p><p><strong>Manfaat/Kontribusi: </strong>Manfaat pengabdian ini adalah siswa-siswi SMKN 6 Semarang diberi rangkaian kegiatan untuk mendapatkan pengetahuan tentang <em>Service Quality</em> dalam berbagai bidang sehingga mereka akan terbiasa menghadapi masalah yang terjadi pada saat mereka berada di dunia industri khususnya industri perhotelan.</p><p><strong> </strong></p><p> </p><p><strong>Kata Kunci: </strong> Industri <em>hospitality</em>, <em>Service Quality</em>, kompetensi</p>
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2023 |
PENGARUH PROMOSI DAN KUALITAS PELAYANAN KARTU KREDIT TERHADAP LOYALITAS NASABAH PADA PT BANK NEGARA INDONESIA KANTOR CABANG MATRAMAN JAKARTA TIMUR
(Tira Sri Yulistiani, Rani Rani, Purwatiningsih Purwatiningsih)
DOI : 10.55606/jaemb.v3i2.1914
- Volume: 3,
Issue: 2,
Sitasi : 0 26-Jul-2023
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| Last.19-Aug-2025
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The growing number of credit card users in Indonesia is considered to have a fairly high poltelnsial market. This study uses associative research quantitative approach which is analyzed using multiple linear regression analysis with SPSS version 26.0 software. The population in this research is Bank BNI customers. The sample was determined based on the random sampling technique method. The data collection technique used a questionnaire distribution of 106 people from the number of Bank BNI East Jakarta customers. Hypothesis testing using the T-test and F-test. The research conclusion concluded that the promotion and quality of credit card services had a significant positive effect on customer loyalty of PT Bank Negara Indonesia Matraman Branch Office, East Jakarta.
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2023 |
Sistem Pendukung Keputusan Pemilihan Karyawan Terbaik pada PT.KAO Indonesia menggunakan Metode SAW (Simple Additive Wighting)
(Irsyadunas, Anggun Anggraini, Nabila Chairani, Nurrahma Yomi, Muhammad Rifal Fakhri Archani, Muhammad Fikri)
DOI : 10.51903/juritek.v3i2.1783
- Volume: 3,
Issue: 2,
Sitasi : 0 14-Jul-2023
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| Last.23-Jul-2025
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Pemilihan karyawan terbaik merupakan aspek manajemen kinerja yang sangat penting karena memberikan informasi yang berguna dalam pengambilan keputusan manajemen personalia seperti promosi, pelatihan, kompensasi, dan keputusan lainnya.
Tujuan dari penelitian ini adalah untuk menghasilkan sistem pendukung keputusan dan mempermudah dalam pemilihan karyawan terbaik menggunakan metode Simple Additive Weighting (SAW) pada PT. KAO Indonesia cabang Padang. Menyeleksi karyawan terbaik tidak hanya sekedar menyeleksi dan menugaskan karyawan yang tepat, tetapi penting bagi manajemen untuk menyusun kebijakan yang matang agar dapat memotivasi dan mengembangkan karyawan. Dalam memilih karyawan terbaik PT KAO Indonesia, permasalahannya adalah sulitnya pengambilan keputusan oleh bagian HRD dikarenakan proses pembukuan dilakukan secara manual dan banyaknya jumlah karyawan, yang menyebabkan waktu proses yang lama dalam pengambilan keputusan. Pemilihan karyawan terbaik pada PT KAO Indonesia berdasarkan kriteria yang diberikan yaitu : absensi, tes online, pencapaian insentive, dan space share. Penelitian ini menggunakan pengujian black box yang menggunakan beberapa perancangan uml seperti :use diagram, activity diagram, sequence diagram, dan calss diagram. Adapun metode pengembangan yang digunakan adalah SDLC menggunakan model waterfall. Hasil penelitian ini berupa sebuah sistem berbasis desktop.
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2023 |
Keefektifan Media Pembelajaran Geogebra Dalam Memecahkan Persoalan Matematika
(Mulyadi Mulyadi, Risky Marchel Tanjung, Azira Wina Kusuma, Fadya Levia Azahra, Tiara Sekar Maharani, Dilah Nur Fadilah)
DOI : 10.59581/konstanta-widyakarya.v1i2.860
- Volume: 1,
Issue: 2,
Sitasi : 0 09-Jul-2023
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| Last.02-Aug-2025
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The purpose of this research is to analyze the effectiveness of Geogebra learning media in solving math problems among students. The method used in this study is the literature review method with a qualitative approach, which involves a literature review of library sources such as books, articles, journals. Data collection techniques were carried out by conducting literature studies and distributing questionnaires and test questions given to 10 students from class 4C in the 4th semester of Mathematics Education at Indraprasta University PGRI, who were considered to represent the entire research subject. The data analysis technique uses descriptive analytic by collecting data then compiling, analyzing and drawing conclusions. The results of this study indicate that Geogebra is less effective in solving mathematical problems due to lack of knowledge about Geogebra and low interest in using Geogebra.
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2023 |