ABSTRACT
The growth of the both traditional and fast-food culinary sector has been rapid and to maintain consumer satisfaction, it is a crucial factor for determining the progress of culinary business growth. Therefore, the objective of the study is to examine the influence of prices, promotions, and quality of service on consumer satisfaction at McDonald's Restaurant Semarang. The data was collected through the completion of questionnaires and it was analysed by using the double linear regression. The research findings indicate that the factors of price, promotion, and quality of service affect significant impact on consumer satisfaction at McDonald's Restaurant Semarang. Through the partial test, it revealed that consumer satisfaction is significantly impacted by both promotion and quality of the service, while the price has no significant influence on customer satisfaction.
 
ABSTRAK
Perkembangan industri kuliner terjadi dengan sangat pesat dan tidak terbatas pada makanan tradisional, namun juga restoran cepat saji. Kepuasan konsumen menjadi indikator penting dalam menentukan arah pengembangan bisnis kuliner. Tujuan riset ini ialah guna menganalisis dampak harga, promosi, dan kualitas pelayanan akan kepuasan konsumen restoran McDonald’s Semarang. Data diperoleh dari pengisian kuisioner dan dianalisis menggunakan regresi linear berganda. Keluaran penelitian mengunjukkan bahwa harga, promosi, dan kualitas pelayanan mempunyai dampak signifikan secara simultan akan kepuasan konsumen restoran McDonald’s Semarang. Uji Parsial (Uji t) mendapati bahwa promosi dan kualitas pelayanan mempunyai dampak signifikan akan kepuasan konsumen sementara harga tidak mempunyai dampak signifikan akan kepuasan konsumen.
 

Kemajuan teknologi yang serba digital telah mengubah cara konsumen berinteraksi dengan layanan e-commerce, khususnya dalam sektor makanan dan minuman. Studi ini mengkaji pengalaman pengguna (user experience) dalam aplikasi Klik Food Indomaret, sebuah platform e-commerce yang menawarkan berbagai produk makanan dan minuman. Penelitian ini bertujuan membuat UI/UX yang dapat menimbulkan kepuasan pengguna dalam proses transaksi di dalam layanan sehingga pengguna senang serta transaksi sukses menggunakan Heart Framework dan Double Diamond. Heart Framework dengan penerapan aspek happiness dan task success yang diteapkan menggunakan metrik SEQ, SUS dan MAUS. Pada penelitian ini heart framework dan double diamond kredibel dalam menciptakan kepuasan pengguna dengan hasil SEQ 5,74 dari 7, SUS 74 dari 100 dan MAUS 86,6. Semua hasil metrik memasuki kategori baik atau hasil kepuasan pengguna terhadap protipe aplikasi dapat diterima.

Pancasila Education plays an important role in shaping the character of Indonesia's young generation amidst the challenges of globalization and technological advancement. The purpose of this research is to understand how Pancasila education can help the younger generation comprehend and internalize the values of Pancasila in their daily lives. The method used is qualitative analysis with a literature study approach. Data were collected from various literary sources, such as books, scientific journals, articles, and other reliable sources. The research results show that more than 70% of the young generation in Indonesia experience difficulties in understanding and applying Pancasila values. The lack of instilling Pancasila values in the educational curriculum has led to a decline in morals and ethics among the younger generation. Therefore, systematic, innovative, and contextual efforts in Pancasila education are needed to attract the interest of the younger generation and help them deeply understand Pancasila values. The conclusion of this research is that Pancasila education is crucial for the young generation of Indonesia to build a strong and moral national character.
 

The development of the creative digital economy in Indonesia is increasingly rapid. This change is clearly visible in people's purchasing behavior from traditional shopping to digital shopping, especially among young people, who have the potential to become the largest and dominant market share for marketers who use social media platforms. In this research the author focuses on social media as one of the Tik Tok marketing tools that is popular in the eyes of the public. The purpose of this research is to find out and test the proposed hypothesis regarding the influence of social media marketing via the Tik Tok application on consumer buying interest in the Indonesian Shopee market: a study of members of the Tik Tok @Shopee_id account. This quantitative research uses a descriptive survey method. Data collection using non-probability methods and purposive sampling methods was carried out by distributing questionnaires to 100 followers of the Tik Tok account @shopee_id. The data collected was analyzed using the SPSS 24 program and the data analysis process used the Classic Assumption Test, Simple Linear Regression Analysis, Coefficient of Determination (R2) and Partial Test (T Test) with Social Media Marketing as variable X and purchase interest as variable Y. The results of hypothesis testing in this research show that the Social Media Marketing variable (X) influences the Purchase Interest variable (Y). This is proven by the tcount value of 8.914 > ttable 1.987 and the significance value = 0.000 < 0.05. So it was concluded that the level of significant influence of social media marketing variables on purchasing interest was 44.8%, while the remaining 55.2% was influenced by other variables not examined in this research.
 

Indonesia is one of the world's largest producers and exporters of Crude Palm Oil (CPO). This study aims to analyze the competitiveness level of Indonesian CPO and the competitive position of Indonesian CPO in the target countries of the United States and Pakistan. This research uses secondary data with a time span from 2018 to 2022. The methods used in this research are the Revealed Comparative Advantage (RCA) method and Export Product Dynamic (EPD). The analysis results show that Indonesia's export competitiveness to the target countries of the United States and Pakistan is high. Then, the majority of the market share to the target countries of the United States and Pakistan is in the Rising Star position, which means there is positive growth. The government needs to synergize policies and create regulations regarding international trade agreements, the government can also simplify export licensing procedures, and Indonesian exporters need to pay more attention to the quality and composition of CPO products

Film is a mass communication medium, which has an influence on society. Film is also a form of message consisting of various signs and symbols that form a system of meaning so that people can interpret it differently, depending on the reference and the person's thinking ability. The film Two Blue Lines by Gina S. Noer raises the theme of teenage pregnancy. The interpretation of conflict in scenes in this film is the background for this research to look at the reception of the audience's position
 
 
 

This reseacrh is intended to test the application of the gamification-based cooperative learning model and its influence on the mathematics learning outcomes of grade 4 students at SDN 1 Kayuambon. The cooperative model is a learning process that emphasizes cooperation and interaction so that students play an active role during the learning process. This cooperative learning model can be combined with a gamification-based learning model so that students can experience the learning process in a fun way. This research uses quantitative methods by comparing pretest and posttest data on the application of conventional models and gamification-based cooperative models. The research suggest an increase in learning outcomes in the pretest and posttest when the gamification-based cooperative model was applied by 8.14.

Pamijahan District in Bogor Regency, West Java, is known as one of the main sources of milk supply for dairy cows in the region. Dairy cow's milk is a product that has high and stable demand and selling value. Supply Chain Management (SCM) at Sapi Juara Farm in Pamijahan District involves the distribution of dairy cow's milk which includes product flow, information and finance. This study aims to understand the SCM of dairy milk at Sapi Juara Farm, including product flow, information and finance, as well as efficiency as measured through marketing margin and farmer's share. This research uses quantitative descriptive methods with primary data obtained from interviews. The results of the analysis show that there is a flow of dairy milk products, a flow of information from farmers to various actors in the supply chain, and a flow of funds that includes costs and profits from nine distribution channels that influence the performance of the supply chain based on the payment system. From the analysis of the profit share value, it can be seen that the SCM for dairy cow milk in Pamijahan District is running efficiently. It is hoped that SCM in Pamijahan District can be more efficient to avoid losses at each stage or link in the chain and stabilize milk prices in the market, while improving the welfare of farmers, especially at Sapi Juara Farm.

In the rapidly developing digital era, social media such as Twitter has become part of everyday life and facilitates the rapid dissemination of information, including information about criminals. This research aims to analyze public sentiment towards information about criminals spread on Twitter using the Naive Bayes algorithm. This algorithm was chosen because of its simplicity and effectiveness in text classification. Data was collected through a crawling process from Twitter, followed by a preprocessing stage to remove noise. The research results show that public sentiment towards information about criminals on Twitter is divided into three categories: positive, neutral and negative. After classification, it was found that neutral sentiment increased significantly to 63.4%, while positive and negative sentiment decreased to 10.5% and 26.1%. These findings indicate that people tend to be more careful in reacting to sensitive information. This research provides important insights for related parties in managing information about criminals on social media and can be a reference for developing further policies and strategies.

Self-efficacy is an individual’s confidence about performed accompanied task by the ability to complete the work that has been given. PKM can improve confidence education student to teaching in providing direct learning to learners. The purpose of this study was to determine the factors that can increase self-efficacy of teaching in PKM courses. This research used a descriptive method with the research subjects of UNJ Social Studies Education Students class of 2020 who has attended the PKM course. UNJ Social Studies Education students have a moderate level of self-efficacy, which means that UNJ Social Studies Education students have the confidence to teach and are able to complete the task given during PKM. However, in the preparation process its implementation still has some shortage so that it can affect the self-efficacy of teaching. Influencing factors are (1) interest in becoming a teacher, (2) supporting courses, (3) implementation mechanisms, (4) sources of self-efficacy, Mastery Experience, Vicarious Experience, Social Persuasion, Physiological and Emotional State. Researchers can then use questionnaires so that the results obtained have definite numerical data so that self-efficacy can be measured properly.