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This study aims to examine the influence of pricing, promotion, and service quality improvement on the sales level in the telecommunications services of PT Sinergi Inti Andalan Prima, Tbk, located in Meruya Ilir, West Jakarta. The research adopts a quantitative approach using primary data obtained through the distribution of structured questionnaires. The population in this study consists of all permanent employees of the company, totaling 35 individuals. Given the relatively small population, a saturated sampling technique was applied, making all members of the population the research sample. Data were analyzed using the Statistical Package for the Social Sciences (SPSS) version 25. The analysis process involved validity and reliability testing, classical assumption testing, and hypothesis testing through multiple linear regression analysis to determine the effect of each independent variable—pricing, promotion, and service quality improvement—on the dependent variable, sales level. The findings reveal that pricing has a significant positive effect on the sales level, indicating that appropriate and competitive pricing strategies can enhance sales performance. Similarly, service quality improvement also shows a significant positive influence on sales level, suggesting that better service delivery directly contributes to increased customer satisfaction and sales outcomes. Conversely, the study finds that promotion does not have a significant effect on sales level in this case. This may be due to promotional activities not being optimally targeted, lacking sufficient frequency, or failing to deliver persuasive messages to the intended market segment. Overall, the results highlight the importance of focusing on competitive pricing strategies and continuous improvement in service quality as key drivers of sales growth in the telecommunications sector. The study recommends that PT Sinergi Inti Andalan Prima, Tbk prioritize these two aspects while reevaluating its promotional strategies to ensure better alignment with customer needs and market conditions.

This study aims to investigate the role of Pancasila and Islamic Religious Education (PAI) as a foundation for cultivating a legal culture within Indonesian society through the lens of Islamic Sociological Jurisprudence Theory. The motivation for this research arises from the low levels of legal awareness and compliance, which reveal a gap between existing legal norms and the social behaviors of the populace. The research employs a qualitative method with both conceptual and sociological approaches, which examines the fusion of Pancasila values and Islamic teachings in fostering internal and collective legal awareness. The findings indicate that Pancasila, as the foundational state philosophy, holds normative values that align with the principles of Islamic teachings in PAI, particularly in promoting social ethics and legal responsibility. Within the framework of Islamic Sociological Jurisprudence Theory, law is perceived not only as normative rules but also as a sociocultural phenomenon shaped by religious values and traditions. This integration can lead to a deeper legal consciousness, thereby encouraging compliance with the law that stems not from coercion but from the moral and religious awareness of the community. Hence, the collaboration between Pancasila, PAI, and the sociological approach of Islam proves to be an effective strategy for establishing a lasting legal culture in Indonesia.

Indonesia is undergoing a transformative era in vocational education, pushed by the integration of technology-driven, project-based learning (PJBL) methodologies and Learning Management Systems (LMS). This comprehensive study examines the implementation and effectiveness of technology-driven project-based learning at SMK Cut Nya' Dien, utilizing a quasi-experimental design with 35 students divided into experimental and control groups. Using SPSS statistical analysis, the research demonstrates significant improvements in student learning outcomes, creativity measures, and engagement levels in the experimental group that utilized Google Classroom LMS with project-based learning approaches. This study is contributing to the growing body of literature supporting the efficacy of technology-integrated pedagogical methods in vocational education settings, providing empirical evidence for policy makers and educational practitioners seeking to enhance graduate employability and industry alignment. Results revealed statistically significant differences between groups (t (33) = 4.852, p = 0.0003) with a very large effect size (Cohen's d = 1.67), indicating substantial practical significance for educational implementation.

This study aims to analyze the ability of students at SMPN 7 Cempaga to read the Qur'an. Using a descriptive qualitative approach, data was collected through observation, in-depth interviews, and documentation of 10 seventh-grade students, Islamic Education teachers, the Deputy Head of Student Affairs, and the Principal. The results of the study indicate that the absence of a program to encourage Quran reading at school, limited time for religious education, and a lack of support and guidance from parents are the main factors contributing to the students' low ability to read the Quran. Additionally, limited facilities such as the availability of Quran manuscripts at home and an unsupportive social environment further exacerbate the situation. These findings emphasize the need for collaboration between schools, families, and the community in fostering sustainable Quran reading habits, through the implementation of special programs at school, enhancing parental involvement, and providing adequate learning facilities. With collective efforts, it is hoped that students' Quran reading skills will develop optimally and support character development and the quality of religious education at SMPN 7 Cempaga.

The Strengthening the Pancasila Learner Profile (P5) project is one of the government decisions No. 56/M/2022 related to implementing the Merdeka Curriculum. The P5 programme is structured with a project-based learning approach. SMP Negeri 10 Banjarbaru is one of the schools that actively supports implementing the P5 Programme. This research covers the evaluation of the P5 programme at SMP Negeri 10 Banjarbaru which takes the theme "Entrepreneurship" with the name "Market Day" and the creative dimension as a reference. Evaluation is needed to determine the success of programme implementation. The success of the P5 programme is not sufficiently measured only by the reflection stage but requires a systematic and comprehensive evaluation. This study aimed to determine the programme evaluation process and the success of P5 implementation based on the four aspects of the CIPP evaluation model (Context, Input, Process, Product). A qualitative descriptive approach was used in the research process. The results showed that the P5 programme at SMP Negeri 10 Banjarbaru had been implemented well and was successful overall, and could be continued. However, there are still obstacles such as the lack of participation of students. Therefore, it is suggested that the school provide an understanding of the importance of the P5 programme to students as well as cooperate in establishing communication with parents to support the implementation of the programme in the future. Keywords: Evaluation, Pancasila Students, CIPP Model.

Creativity is the fundamental trait a teacher has to have.  Creative teachers can be recognized by their capacity to use several approaches and modify instructional methods to fit other learning environments.  This study intends to investigate the imaginative techniques used by Islamic Religious Education (PAI) teachers to inspire students' enthusiasm in memorizing short surahs at the elementary school level, also to know the supporting factors of it.  To capture the lived experiences of participants, a qualitative research design using a phenomenological method was applied.  In-depth interviews with Islamic Religious Education teachers, three students, and two parents yielded primary data.  These interviews aimed to collect ideas on the teachers' inventiveness in creating interesting memorizing exercises, their strategies for inspiring pupils, and the obstacles they face. The results show that students' motivation is much improved by the regular application of the muraja'ah (revision) technique in weekly memorization exercises.  Encouraging students' desire to memorize brief surahs was the inventiveness of PAI teachers.  The study also emphasizes, therefore, that the effectiveness of these memorization exercises at SDN Gulun 3 is significantly influenced by parental support and good rivalry among students.  These elements working together produce a synergistic environment that motivates pupils to be more dedicated and eager in learning brief surahs. Keywords: Creativity, Islamic Religious Education (PAI), Muraja’ah Method.

This qualitative study investigates the relational tools used by Vietnamese EFL teachers in higher education, a critical yet underexplored aspect in the field of language education. Focusing on the perspectives of nine Vietnamese EFL teachers from two institutions, representing various career stages (novice, mid-career, and near-end), this research provides in-depth insights into the strategies employed to build and maintain effective teacher-student relationships. Employing semi-structured interviews, the study revealed three key themes: building rapport through personalized learning, nurturing a supportive classroom environment, and emphasis on empathy and understanding. These themes highlight the importance of tailoring teaching to individual student needs, creating inclusive and supportive classroom atmospheres, and employing empathy in understanding student challenges. The findings underscore the role of relational pedagogy and sociocultural theory in enhancing the effectiveness of EFL teaching and learning. The study also sheds light on the unique context of Vietnamese higher education, where cultural nuances play a significant role in the dynamics of language education. This study contributes to the broader discourse on EFL teaching methodologies, emphasizing the critical role of teacher-student relationships in successful language acquisition.

Cultural communication plays an important role in maintaining and preserving the values of traditional marine education. In this context, cultural communication serves as a bridge to maintain traditional values while adapting them to the dynamics of the times in the era of modern life, especially the Mandar sailors on Kerayaan Island who have long been known for their maritime traditions inherent in their daily lives. This study aims to analyze the impact of modernization on the traditional practices and maritime cultural identity of the Mandar community. In addition, this study also presents the fact that not only the Bugis tribe is known as reliable sailors in the region, but the Mandar tribe also has a long history as accomplished sailors. The method used in the research uses a qualitative approach with the type of ethnographic research. The data was collected through direct observation in the field and in-depth interviews with local communities. Social change analysis is used as a theoretical framework to understand the maritime cultural transformation that occurs. This research shows that the entry of modern technology has slowly but surely changed the way of life of the Mandar seafaring community. Various cultural symbols that exist today are more widely used for economic purposes only, no longer as a cultural identity that is upheld. This study provides a real picture of how this change at least gives hope, that there will be no total death of traditional sized, there will always be adjustment, imaging and re-creation of new traditional authorities. The ability to survive this tradition is at least quite justified because the emergence of tradition always presupposes the presence of a 'regime of representatives' who has the authority to interpret the symbols and sacred texts of tradition for the purpose of legitimacy of power through cultural communication. Keywords: Mandar Tribe; Culture; Technological Modernization, Social Change

Improving student discipline is one of the main challenges in the education system. This study explores the application of persuasive communication patterns in improving the discipline of high school students in West Bandung with the SPEAKING approach from Dell Hymes. This approach identifies relevant communication components, including settings, participants, goals, and norms, to produce more effective interactions between teachers and students. This study uses qualitative methods with in-depth interviews and participant observations to analyze the application of persuasive communication strategies in the school environment. The results of the study indicate that the Persuasive communication pattern is able to build more harmonious relationships, foster intrinsic motivation, and increase student compliance with school regulations.

This study was motivated by the challenges society faced in filtering valid information in the digital era, especially among young people. The YouTube channel @gurugembul played an important role in improving media literacy through the delivery of interactive educational content. The purpose of this study was to analyze how the @gurugembul YouTube channel delivered educational information using an interactive virtual communication approach. The method used was a qualitative approach with a case study design, which involved interviews with content creators and document analysis of the videos produced. The findings showed that the @gurugembul YouTube channel successfully selected relevant topics and presented them in a relaxed and easily understandable communication style, which encouraged active audience participation. The study concluded that interactive and educational communication approaches enhanced the audience's understanding of important social issues. This research contributed to the field of education by providing insights into the use of digital platforms in the learning process and effective communication strategies to improve media literacy among young people. Recommendations for further research were also made, focusing on the long-term impact of audience interaction with educational content.

This study examines how project-based learning is used in Makassar State University's Educational Exhibition course for the Educational Technology Study Program. The purpose of this study is to outline the phases of project-based learning in the Educational Exhibition course, along with its benefits and drawbacks. The research method used a descriptive qualitative approach with a single case study type on the educational exhibition course. The findings demonstrated that there are multiple steps involved in implementing project-based learning in educational exhibition courses: determining the fundamental questions, project planning, scheduling, monitoring project progress, assessing results or project presentations, and the final stage of experience evaluation. Other research findings indicate that project-based learning in this course provides several benefits for students, such as active participation in the learning process, the ability to integrate theory and practice, team learning and collaboration, as well as the development and enhancement of students' skills.   However, a number of issues that need to be addressed, such as uneven student contributions, lack of open communication, and time management problems, can make the educational exhibition project less successful. The findings support designing effective project-based learning programs that meet workforce demands and enhance student's interpersonal skills through authentic experiences.

This study aims to analyze and compare the performance of the Naive Bayes, K-Nearest Neighbors (KNN), and Decision Tree algorithms in predicting the purchase intention of e-commerce visitors using the Online Shoppers Purchasing Intention Dataset, which consists of 12,330 records and 18 variables, with the Revenue variable serving as the classification target. The preprocessing stage involved transforming categorical and boolean variables into numerical form, standardizing features using StandardScaler, and splitting the dataset into 80 percent training data and 20 percent testing data. Model evaluation was conducted using accuracy, precision, recall, F1-score, and ROC-AUC metrics, and was further strengthened by 10-fold cross-validation to obtain more stable results. The findings indicate that KNN achieved the highest accuracy of 0.866180, while Naive Bayes produced the highest recall value of 0.690998 and the highest ROC-AUC value of 0.821696. Meanwhile, Decision Tree demonstrated relatively balanced performance with an accuracy of 0.857259 and an F1-score of 0.571776, whereas the cross-validation results identified KNN as the model with the highest average accuracy of 0.8770. These findings suggest that the selection of a classification model for purchase intention prediction cannot rely solely on a single evaluation metric, as each algorithm possesses different strengths. Therefore, a comparative approach among algorithms can help determine the most suitable model for supporting consumer behavior analysis on e-commerce platforms.

Penyakit jantung merupakan salah satu penyakit dengan angka kematian tertinggi di negara maju bahkan dunia. Penyakit jantung dapat mengancam jiwa jika tidak ditangani dengan serius. Jumlah penderita penyakit jantung meningkat setiap tahunnya. Penyakit jantung dapat disebabkan oleh beberapa faktor, yang utama adalah konsumsi alkohol berlebihan, kebiasaan merokok, dan faktor keturunan. Penelitian ini bertujuan untuk memprediksi dan mencegah penyakit jantung sejak dini menggunakan algoritma pembelajaran mesin, yaitu regresi logistik. Data yang digunakan untuk pelatihan dan pengujian algoritma regresi logistik sebanyak 1.190 data, yang terbagi menjadi 80% data pelatihan dan 20% data pengujian. Hasil pengujian menunjukkan bahwa model dapat memprediksi dengan akurasi sebesar 86%. Setelah model dibuat, model tersebut diimplementasikan ke dalam situs web. Penelitian ini diharapkan dapat berkontribusi pada diagnostik yang dapat membantu deteksi dini penyakit jantung.

Indonesia merupakan salah satu negara agraris dengan hasil bumi yang berlimpah. Salah satunya adalah buah pinang yang berasal dari Pulau Sumatera. Dalam pendistribusiannya, CV. XYZ yang menjadi distributor buah pinang tersebut mengalami beberapa kendala dalam distribusi, yaitu biaya dan jarak yang tidak optimal, sehingga dibutuhkan sebuah pendekatan untuk memperoleh hasil optimal dalam kegiatan distribusi tersebut. Metode transportasi adalah suatu metode pemecahan masalah dengan tujuan untuk meminimalisir biaya pengiriman produk dari beberap sumber ke beberapa tujuan. Dua tahapan metode transportasi yang digunakan merupakan solusi awal yang terdiri dari north west cornet method dan least cost, serta solusi optimal yang terdiri atas stepping stone dan modified distribution. Berdasarkan penerapan metode yang dilaksanakan, CV. XYZ memperoleh penghematan sebesar Rp 5.765.149.

Kota Bandar Lampung merupakan sebuah kota yang terletak di Provinsi Lampung, Lampung merupakan Provinsi yang terletak di ujung selatan Pulau Sumatera sekaligus menjadi pintu gerbang antar Pulau Jawad an Pulau Sumatera dan dijuluki sebagai kota “Tapis Berseri” menggambarkan kota yang aman, patuh, sejahtera, bersih, sehat dan indah. Pada tahun 2023 jumlah wisatawan mencapai 13,7 juta jiwa meningkat 25% dibandingkan tahun 2022. Berdasarkan dari data Badan Pusat Statistik (BPS) kunjungan wisatawan tahun 2024 tercatat sejumlah 17,8 juta jiwa dengan peningkatan 25% dari target yang di tetapkan oleh pemerintah Provinsi Lampung. Dengan ini menunjukan bahwa perkembangan sektor pariwisata di Lampung terus menunjukan tren positif dalam beberapa tahun terakhir, dengan ini hotel-hotel berbintang dan penginapan terus bertambah sering kali membuat wisatawan sulit dalam menentukan pilihan hotel. Dengan adanya penelitian ini bertujuan untuk mempermudah wisatawan dalam memilih hotel dengan menerapkan metode Analythic Hierarchy Process (AHP) dan Elimination and Choice Expressing Reality (ELECTRE) dalam proses pemilihan hotel yang relavan di Bandar Lampung. Pemilihan hotel yang tepat membutuhkan pertimbangan berbagai kriteria seperti harga, fasilitas, lokasi, dan pelayanan. Dengan menggunakan metode AHP dan ELECTRE hasil yang diperoleh nanti yaitu memberikan rekomendasi hotel yang optimal berdasarkan perbandingan alternatif yang ada. Penelitian ini diharapakan dapat memberikan kontribusi dalam Sistem Pengambilan Keputusan (SPK) yang lebih efisien dan objektif dalam pemilihan hotel di Bandar Lampung.

Awareness of environmental health is an important factor in maintaining community welfare, especially in developing urban areas. The city of Medan, as one of the major cities in Indonesia, still faces various environmental problems such as poor sanitation, garbage accumulation, and water pollution, which have an impact on public health. This study aims to analyze the factors that affect the level of public awareness of environmental health in the city of Medan. This study uses a quantitative design with a cross-sectional approach. Data were collected from 100 randomly selected respondents using a structured questionnaire, which measures people's level of awareness of environmental health and various factors that influence it, such as education level, media exposure, and economic status. Data analysis was carried out univariately, bivariately with Chi-square test, and multivariate using logistic regression to determine the relationship between independent variables and the level of public awareness. The results of the study show that factors such as education level, media exposure, and economic status have a significant influence on the level of public awareness. People with higher levels of education, better media exposure, and better economic status tend to have higher awareness of environmental health issues. The implications of these findings suggest that improving environmental education and more effective dissemination of information can be an important effort in raising public awareness. Community-based programs that focus on education and strengthening environmental information can be a strategic step in overcoming environmental problems in urban areas. The results of this research are expected to be a reference for the formulation of more effective policies and programs in increasing environmental awareness in urban communities.

This study aims to extract and purify secondary metabolite compounds from Coffea arabica leaves using various separation techniques, such as maceration, column chromatography, thin layer chromatography (KLT), and preparatory KLT, and followed by flavonoid content analysis using UV-Vis spectrophotometry. The process begins with drying the arabica coffee leaves, then extraction is carried out using 96% ethanol for three days. After that, the solvent is evaporated with a rotary evaporator at 60°C to obtain a viscous extract. The extracts were further separated using column chromatography with a mixed solvent of n-hexane: ethyl acetate (3:1), resulting in 12 fractions that showed color differences, which was an indication of the diversity of the compounds in the extract. Advanced identification was carried out with KLT using methanol solvents: chloroform (9:1) at UV wavelengths of 254 nm and 366 nm, indicating the presence of compounds with medium to high polarity. Furthermore, the isolated compounds were further separated using the preparative KLT (KLTP) method. To determine the flavonoid content, UV-Vis spectrophotometry was performed at a wavelength of 431 nm, using quercetin as standard. The results of the analysis showed that Arabica coffee leaf extract had a yield of 7.35% and a total flavonoid content of 19.0605 mgQE/g. These findings show that arabica coffee leaves are a source of flavonoid compounds that have the potential for the development of herbal or phytopharmaceutical products. The flavonoid content found may provide health benefits, particularly in increasing antioxidant activity, which can be used in the treatment of oxidative stress-related diseases. The results of this study also open up opportunities for the development of plant-based products, especially Arabica coffee, in the pharmaceutical and cosmetic industries as an efficacious natural active ingredient.

This study aims to identify the process of making and cultivating media using tempoyak samples as a source of fermentation microorganisms. Tempoyak is a traditional fermented product made from durian (Durio zibethinus) that has long been consumed in various regions in Indonesia. This product is rich in microorganisms such as Lactobacillus spp., Leuconostoc spp., and Saccharomyces spp., which play an important role in the fermentation process, forming a distinctive flavor, and have the potential as probiotic agents. The research stages include the preparation of growth media in the form of Nutrient Agar (NA) for general microorganisms and de Man Rogosa Sharpe Agar (MRSA) for lactic acid bacteria. Tempoyak samples were inoculated aseptically into the media to avoid cross-contamination. Next, the media were incubated at a temperature of 30–37°C with an acidic pH, which is the optimum condition for the growth of lactic acid bacteria. Observations were made to assess the growth of microbial colonies on each media. The identification results showed the dominance of lactic acid microorganisms that were able to grow and develop well under the natural fermentation conditions of tempoyak. The resulting colonies were then cultured to increase the number of microorganisms, thus enabling them to be used as potential isolates in functional food fermentation. These findings confirm that tempoyak has value beyond traditional food, namely as a source of microbial biodiversity applicable to bioprocess technology and the development of probiotic food products. Utilizing local microorganisms from tempoyak can reduce dependence on imported cultures, encourage biotechnology innovation based on local biological resources, and support environmental sustainability. Integrating local wisdom with scientific research like this contributes to the preservation of culinary heritage while opening up economic opportunities through the development of value-added food products.

Tempoyak is a traditional fermented product made from durian and widely consumed in Sumatra. Tempoyak fermentation involves lactic acid bacteria (LAB), which are known to have potential as probiotics and as producers of antioxidant compounds. The tempoyak fermentation process plays an important role in increasing nutritional value and health benefits, primarily due to its ability to produce bioactive compounds such as lactic acid and antioxidants that are beneficial for the human body. This study aims to isolate lactic acid bacteria from local fermented tempoyak from Sumatra and evaluate their potential antioxidant activity. Isolation was carried out using the spread method on MRS agar media, which is specifically designed to support the growth of lactic acid bacteria. Next, the obtained isolates were analyzed based on colony morphology, Gram staining, and catalase test for initial identification of the types of bacteria present in tempoyak. After isolation, selected isolates were tested for antioxidant activity using the DPPH test, which is one method to measure the ability of a compound to neutralize free radicals. Vitamin C was used as a positive control in this test. The results showed that several LAB isolates from tempoyak had varying antioxidant activity, with some isolates showing significant potential. The detected antioxidant activity indicates that LAB isolates from tempoyak have the potential to be applied as probiotics with health benefits and as functional food ingredients that can help prevent cell damage caused by free radicals. This study provides evidence that tempoyak, besides being a traditional food, also has the potential to be further developed in the functional food and probiotic industries. These findings add insight into the potential of traditional fermented products, such as tempoyak, which provide not only culinary benefits but also health benefits.

This article examines four essential elements of scientific writing: paragraphs, citations, bibliographies, and footnotes. These four elements play a vital role in ensuring the quality and integrity of academic writing. The primary objective of this study is to provide a comprehensive understanding of the definition, function, and application of these four elements within the context of correct and effective academic writing. This study is highly relevant given the crucial role of scientific writing in education, particularly for students writing scientific papers such as theses, dissertations, and journal articles. This study employed a qualitative descriptive approach through a literature review, conducted from July to August 2025. In this study, the authors analyzed various academic sources consisting of national and international publications to gain a deeper understanding of these four elements. This approach enabled the authors to observe how paragraphs, citations, bibliographies, and footnotes are widely used in various types of scientific works. The results of the study indicate that each element of scientific writing plays a crucial role. Paragraphs, for example, serve to organize ideas logically, allowing readers to easily follow the flow of the argument. Citations, on the other hand, serve to strengthen the author's argument by referencing valid sources, thereby enhancing the credibility of the writing. A bibliography is crucial for demonstrating scientific honesty, as it lists the sources used in research or writing. Footnotes, on the other hand, serve as additional explanations, providing further information without disrupting the main flow of the paper. However, this study also found that students still make numerous technical errors in their citations and references. These errors include inappropriate citation formatting, unclear use of sources, and errors in the bibliography. These errors can diminish the academic quality of the paper and undermine readers' confidence in the validity of the arguments presented.