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Menampilkan 1–10 dari 86 artikel
The Role of TikTok Shop Influencers through "Toxic" Content in Triggering Impulse Buying among Generation Z for Fast Fashion Product
International Journal of Entrepreneurship and Management
Vol 3
, No 1
(2026)
The rapid growth of TikTok Shop as a social commerce platform has led to the emergence of 'toxic content' produced by influencers as a marketing tactic that effectively influences Generation Z's shopping behavior. This study investigates the role of TikTok Shop influencers and their 'toxic content' in stimulating impulse buying behavior among Generation Z consumers in the fast fashion sector, focusing on the psychological mechanisms involved, the most frequently purchased product categories, and...
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More Rooms, Less Profit: Unveiling OTA Distribution Channels' Contradictory Hotel Impacts
International Journal of Communication, Tourism, and Social Economic Trends
Vol 3
, No 1
(2026)
This research aims to evaluate the effectiveness of Online Travel Agent (OTA) distribution channels in influencing room sales volume and net profit for hotels in Java. Although OTAs have become a primary distribution choice that successfully boosts sales figures, there is still a lack of research highlighting the impact on net profitability due to high commission costs.Using a quantitative associative method through panel data regression analysis, this study examines the causal relationship betw...
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Analisis Performansi Pendekatan Machine Learning Pada Deteksi Penyakit Daun Tanaman Kopi
Purnomo, Rosyana Fitria
; Purnomo, Rosyana Fitria
; Yodhi Yuniarthe
; Hilda Dwi Yunita
; Fatimah Fahurian
; Ahmad Ikhwan
Jurnal Elektronika dan Komputer
Vol 18
, No 2
(2026)
Detection and identification of plant diseases is critical to the success and efficiency of agricultural production. Plant disease outbreaks are becoming more frequent throughout the world, and the presence of these diseases in cultivated plants has a significant impact on productivity. Therefore, researchers are focusing on developing effective and reliable plant disease detection methods. Thus, farmers can take advantage of early detection of this disease to minimize future losses. This articl...
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The effect of pineapple peel and chicken bone flours on the physicochemical properties and sensory acceptability of noodles: Pengaruh tepung kulit nanas dan tepung tulang ayam terhadap sifat fisikokimia dan penerimaan sensorik mie
JITIPARI (Jurnal Ilmiah Teknologi dan Industri Pangan UNISRI)
Vol 11
, No 1
(2026)
Wheat has limited nutritional content, therefore fortification with other ingredients is required to complement these nutrients, one of which is fortification with pineapple peel flour and chicken bones in noodle products. Thus, this study was conducted to investigate the impact of adding chicken bone and pineapple peel flours on the characteristics of wheat flour noodles, with the goal of developing a product enriched in fiber and minerals, and exhibiting acceptable sensory qualities. The resea...
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Analysis of the Effectiveness of Technical Personnel Management on Main Engine Damage During Extreme Weather Conditions at Sea
Prosiding Seminar Nasional Ilmu Teknik
Vol 2
, No 2
(2025)
This study aims to analyze the effectiveness of technical personnel management in handling main engine failures during extreme weather conditions at sea. The main focus of this study is to assess the extent to which technical competence, communication, coordination, and preparedness of technical personnel contribute to the effectiveness of damage management. The method used is a descriptive quantitative approach with data collection through a closed-ended questionnaire based on a Likert scale. A...
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Pendampingan UMKM Kopi Indrokilo melalui Literasi Digital untuk Pemasaran Berkelanjutan
Jurnal Pengabdian kepada Masyarakat
Vol 5
, No 4
(2025)
This community service program is based on the actual conditions experienced by local coffee businesses that face significant obstacles in increasing their sales turnover due to limited knowledge of digital tools. This activity aims to share a better understanding of the digital world with the coffee business community in Indrokilo Hamlet, so that they can apply digital technology continuously and independently in order to improve marketing and increase sales. The method used to achieve the prog...
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Pemberdayaan UMKM Wedang Rempah 3 Putri melalui Pemanfaatan Platform Prospek Digital untuk Peningkatan Daya Saing Global
Jurnal Pengabdian kepada Masyarakat
Vol 5
, No 4
(2025)
This Community Service Program (PKM) was implemented at UMKM Wedang Rempah 3 Putri Sukoharjo with the aim of enhancing competitiveness through the application of e-prospek, strengthening digital marketing, and product diversification into ready-to-drink (RTD) beverages. The program employed mentoring, training, and hands-on practice, engaging UMKM actors actively from the planning stage to implementation. The results show that the use of the e-prospek application successfully expanded market acc...
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Communication Psychology Training on Safe WhatsApp Usage for Santri UMKM at Islamic Boarding Schools
Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat
Vol 3
, No 3
(2025)
WhatsApp is one of the most widely used messaging platforms, offering fast and simple communication. Among its active users are students from Islamic boarding schools (santri), including those involved in micro, small, and medium enterprises (MSMEs). However, despite its convenience, many users lack awareness regarding digital safety and privacy, exposing them to cyber risks such as phishing, scams, and identity theft. In Nusukan, Surakarta, this issue is particularly relevant for santri who rel...
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Pengelolaan Arsip Inaktif Sebagai Upaya Mendukung Penyusutan Arsip di Dinas Kependudukan dan Pencatatan Sipil Kota Malang
Perspektif Administrasi Publik dan hukum
Vol 2
, No 3
(2025)
Inactive archives are archives that are used infrequently but still have administrative, legal, or historical value, so they must be maintained properly. Management of inactive archives is important so that the stored information is maintained, easily found when needed, and does not cause accumulation that disrupts the efficiency of storage space. This study aims to describe in detail the management of inactive financial archives at the Population and Civil Registration Office (Dispendukcapil) o...
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Teknik Isolasi dan Identifikasi Bakteri Pekasam Ikan Gabus (Chana Striata)
Polygon : Jurnal Ilmu Komputer dan Ilmu Pengetahuan Alam
Vol 3
, No 4
(2025)
Pekasam is a traditional fermented fish product that involves microbial activity, particularly lactic acid bacteria, during its fermentation process. This study aims to isolate and identify bacterial species involved in the fermentation of gabus fish (Channa striata). Samples were collected at different stages of fermentation and analyzed microbiologically. The isolation procedure utilized selective media such as MRS agar and Nutrient Agar (NA). The resulting colonies were observed based on morp...
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