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Nasir Nasir

Ebisnis Manajemen 2024 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

The hospitality industry in Makassar continues to develop along with the increasing number of domestic and foreign tourists. RedDoorz Hotel as one of  the providers of budget-friendly accommodation services  faces stiff competition in attracting visitors and maintaining guest loyalty. This study aims to analyze the innovative strategies implemented by Hotel RedDoorz Makassar in increasing the number of visitors and building customer loyalty. The research method used is a qualitative approach with in-depth interview techniques, observations, and secondary data analysis from company reports and customer reviews on digital platforms. The results of the study show that the use of digital promotion through social media, SEO optimization, and collaboration with online booking platforms contribute significantly to the increase in hotel occupancy rates. In addition, the implementation of loyalty programs, the provision of exclusive discounts, and excellent service play an important role in retaining guests who have stayed. The conclusion of this study confirms that an integrated digital promotion strategy and consistent customer service are the main factors in increasing guest attraction and loyalty at Hotel RedDoorz Makassar.

Mukesh Mukesh; Prof. Mahabir Narwal

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Tourism helps in creating job possibilities either directly or indirectly and also play a part in the contribution of foreign exchange of the country. Tourism are of different type and for analyze purpose, one should understand the difference between all forms of tourism like discussed in this study. As a tour, one can travel away from permanent location to the place which is not in the same location. To travel from one place to other were restricted due to COVID-19 and it places a big impact on tourism and hospitality business in India and in world. During COVID-19, leisure and business tourists revoked their trips which were planned and scheduled due to rose in positive cases and government guidelines. Tourism and hospitality business faced a huge loss due to lockdown as well as it affected employment of people. Tourism industry is a good source of revenue generation and backbone of economy in many countries. The aim of this study is to see before, during and after COVID-19 impact on hospitality and tourism business in India

Pradipta, I Made; Pradipta, I Made; I Putu Gede Abdi Sudiatmika; Komang Hari Santhi Dewi

Jurnal Elektronika dan Komputer 2024 STEKOM PRESS

One of the museums found in Bali is Subak museum in Tabanan Regency. The establishment of this Museum aims to preserve the traditional institution called Subak as a noble national cultural heritage, and to introduce to the younger generation and foreign tourists about the unique traditional irrigation system in Bali. Lack of supporting facilities in delivering information, making tourists who visit Subak Museum have minimal information. The solution needed in Subak museum is an Android-based E-Tourism application that is supported by Qr-Code technology so as to provide an interesting presentation of data. In making this application using the development of the Waterfall method and designed using the Unified Modeling Language (UML) with the Java programming language for Android and PHP for web services, and MySQL as a database. So that produced an android-based system in Subak museum Tabanan Regency. Based on the results of the tests carried out it can be concluded that the black box testing system functions have been running according to the planning. Then the result of the testing of users using questionnaires generated Application Benefits scores 90.8%, Ease of 86.93%, Interface 82% and Content 90.2%. 

Agus Supriono; Elma Oktavian; Cindera Rosa Damascena; Ebban Bagus Kuntadi; Suwali Suwali +1 more

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2024 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Banyuwangi City is a tourism icon, known for its local delicacies and souvenirs. Many tourists visit the city for its attractions and often seek items to take home as gifts. One of the local businesses specializing in selling traditional cookies is located in the Penganjuran subdistrict. However, this business has been significantly affected by the ongoing COVID-19 pandemic. The pandemic has caused a decline in economic activity, with many businesses experiencing reduced income or even closure. To address this issue, a community service program was initiated to help revive the local cookie business. The program aims to provide valuable knowledge and skills to the community during its implementation and beyond. Ultimately, the goal is to enable business owners to grow their operations and improve their marketing strategies. 

Joel Fernandes Gultom; Yonathan Hutajulu; Apri Twenty Sirait; Garry Anderson Nainggolan; Selfianus Pahabol

Jurnal Ilmu Hukum Sosial dan Humaniora 2024 Lembaga Pengembangan Kinerja Dosen

Hygiene and health education has an important role in supporting quality services in the tourism sector. With increasing awareness of the importance of sanitation and health, tourists are now more likely to choose destinations that prioritize cleanliness as part of their experience. This research aims to analyze the influence of hygiene and health education on service quality in the tourism sector, both from the perspective of industry players and tourists. The method used is literature study and interviews with tourism business actors in various regions. The research results show that consistent implementation of hygiene education can increase tourist confidence, create a safe and comfortable experience, and increase the competitiveness of tourist destinations. Therefore, integrating hygiene and health education programs into tourism management is a strategic step to support the sustainability of this industry.    

Riki Riduansyah Rambe; Endang Sulistya Rini; Syafrizal Helmi Situmorang

International Journal of Economics, Commerce, and Management 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This research uses visitor satisfaction as a mediating variable to examine and ascertain how emotional marketing and destination image affect positive electronic word-of-mouth in relation to Siantar Zoo tourism. Tourists who have been to Siantar Zoo made up the study's population. There are 271 responders in the sample utilized in this investigation. A questionnaire survey is the method used in this research to gather data. Descriptive analysis and the Structural Equation Model (PLS) were used in the data analysis process. Smart-PLS version 4 was utilized for data processing in the research. According to the study's findings, tourist satisfaction was positively but marginally impacted by emotional marketing. Tourist satisfaction was positively and significantly impacted by destination image. Positive Electronic Word of Mouth was significantly and favorably impacted by emotional marketing. Positive Electronic Word of Mouth is significantly and favorably impacted by destination image. Positive Electronic Word of Mouth is positively and significantly impacted by visitor satisfaction. Positive Electronic Word of Mouth via Visitor Satisfaction is not much impacted by emotional marketing. Through visitor satisfaction, destination image significantly influences positive electronic word-of-mouth. Determination Coefficient studies show that destination image, emotional marketing, and visitor satisfaction account for 56% of positive electronic word-of-mouth.

Nathaniel Septian Prasmono; Wiwik Nirmala Sari

Jurnal Manajemen Pariwisata dan Perhotelan 2024 International Forum of Researchers and Lecturers

This study aims to analyze tourists' awareness of the impact of waste at Ancol Beach during the holiday season. Waste issues have become a significant environmental concern in tourist areas, particularly during holidays when the number of visitors increases drastically, interviews were conducted with tourists from various linguistic backgrounds to assess their perceptions of beach cleanliness, understanding of waste impact on the environment, and participation in waste management efforts. Primary data were obtained through interviews and direct observation at Ancol Beach, while secondary data were sourced from literature related to waste management in tourist areas. The findings indicate that tourists' awareness levels vary, with significant differences between local and international tourists. Furthermore, although many tourists recognize the negative impact of waste, further educational efforts are needed to enhance participation in maintaining beach cleanliness. This study also highlights the importance of collaboration between tourism managers, the government, and tourists in addressing the waste problem at Ancol Beach.

Nur Lidya Nurson; Solfema Solfema; Lili Dasa Putri

Traditional villages can also be called nagari, hutan, marga and so on, are government units managed by indigenous people who have the right to manage certain areas and the lives of people in the traditional village environment. In various regions, traditional villages have different names, such as nagari, huta, marga and negeri. Traditional village communities are communities that live in a traditional customary law environment, they are known as people who love and uphold tradition. There are many things that can be developed into part of the creative economic activities of traditional village communities such as handicrafts making woven fabrics, woven cloth, wood carvings, and other craft products that contain cultural values. Development of typical food and drinks that have unique appeal and can be used as commercial products. ecotourism, natural and cultural tourism that utilizes the uniqueness of nature and the traditions of traditional villages, for example tourist villages or homestays that offer the experience of living in traditional villages. Performing arts present dance, music, or traditional rituals that are not only entertaining, but also become a medium of cultural education for tourists. All of these will be activities that support the progress of the creative economy.

Bagus Sugiarto; Johann Wahyu Hasmoro Prawiro

Jurnal Manajemen Pariwisata dan Perhotelan 2024 International Forum of Researchers and Lecturers

This study explores the impact of tourism on environmental health in the coastal tourist area of Ancol Beach, Jakarta. As a major tourist destination in North Jakarta, Ancol Beach has experienced significant growth in visitor numbers annually. While tourism in this area provides positive contributions such as boosting the local economy and creating employment opportunities, it also poses negative environmental impacts, particularly in terms of marine pollution and increased waste accumulation during peak tourist seasons. Using a qualitative approach, this research combines in- depth interviews and field observations to analyze these issues. The results indicate that, despite adequate waste management efforts, the surge in visitors creates challenges in maintaining environmental cleanliness and marine ecosystem health. Additionally, tourists' awareness of environmental responsibility tends to decline during high-traffic periods. This study recommends enhancing waste management facilities and intensifying environmental education to support sustainable tourism management at Ancol Beach.  

Nurul Irsyadah; Dewi Sukma Intami

Misterius: Publikasi Ilmu Seni dan Desain Komunikasi Visual 2024 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Istiqlal Mosque, located in Jakarta, is an important symbol of Indonesian independence and the largest mosque in Southeast Asia. Designed by architect Frederich Silaban, the building combines modern architectural design with traditional Islamic elements. The mosque's main function is as a place of worship for Muslims, but it also has important social, religious and educational roles. With a capacity of more than 200,000 worshipers, the mosque is not only a place for congregational prayers, but also a center for activities such as recitation and celebrations of Islamic holidays. The mosque's spacious and open design allows for strong interaction between worshipers, creating social bonds that strengthen their spiritual connection. Apart from being a place of worship, Istiqlal Mosque also reflects a symbol of Indonesia's unity and national identity. Its location next to the Jakarta Cathedral Church illustrates the importance of interfaith tolerance in Indonesia. The mosque is also a center for da'wah and Islamic studies that invites many visitors from various backgrounds to exchange knowledge and deepen their understanding of Islam. As a religious tourism destination, the mosque attracts many tourists who want to experience peace and learn about its history and symbolism. Through its various functions, Istiqlal Mosque not only acts as a place of worship, but also as a social space that strengthens relationships between its users, reflecting the spirit of nationality and deep spirituality.

Astri Azani; Mislaini Mislaini; Sus Rahma Yuni; Sahronia Rambe

Karakter : Jurnal Riset Ilmu Pendidikan Islam 2024 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Thailand, a developing country in Southeast Asia, is striving to enhance its value and position on the world stage through the tourism industry. A country with a majority Buddhist population, Thailand is developing Halal Tourism as a new strategy to attract Muslim travelers.The development of halal tourism in Thailand is driven not only by economic motives but also non-economic considerations. Economically, the Thai government aims to open new destinations and expand the market to meet Muslim tourists' needs. A unique aspect is that Thailand has a minority Muslim population with a history of tension, especially in the Southern region. The government involves Southern Thai communities in halal tourism development, demonstrating efforts to create an inclusive society. This strategy is expected to ease political tensions that have existed due to economic disparities. By involving minority groups in tourism development, the Thai government hopes to achieve long-term peace and improve the country's positive image. The approach represents a strategic attempt to transform potential conflict zones into economic opportunities, using tourism as a tool for social integration and economic development.  

Maria Efliana Pratama Mori Ate; Maria Makdalena Bokol; Dominggus Kaleka; Hesron Musa Dappa; Hugolin Arvin Lende Wara

SOSIAL: Jurnal Ilmiah Pendidikan IPS 2024 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study aims to analyze the tourist attraction of Lake Weekuri on the economy and social community of Moro Mandoyo Village. Lake Weekuri, located in Southwest Sumba Regency, East Nusa Tenggara, has become an increasingly popular tourist destination in recent years. The natural beauty and cultural richness of Lake Weekuri attracts both domestic and foreign tourists. This study uses a qualitative approach with interview, observation, and documentation study methods to collect data related to the impact of tourist visits on the local economy and social changes in the local community. The results of the analysis show that the existence of Lake Weekuri has a positive impact on the community's economy, especially in the tourism, trade, and small and medium enterprises (SMEs) sectors. The increase in the number of tourists has created new job opportunities, increased community income, and encouraged the development of local infrastructure. However, there are also challenges related to the management of tourist destinations that need to be considered to ensure the sustainability of these positive impacts. Socially, the development of the tourism sector has brought changes in people's lifestyles, both in cultural, social, and educational aspects. The people of Moro Mandoyo Village are increasingly open to changes and opportunities offered by tourism, but also face challenges in maintaining the sustainability of local culture and the balance between tradition and modernity. This study provides recommendations for more sustainable tourism management, which takes into account community needs and environmental conservation, so as to maximize economic and social benefits for the people of Moro Mandoyo Village.  

Khairatul Nisa; Puti Andiny; Yani Rizal; Safuridar Safuridar

Jurnal Ekonomi dan Pembangunan Indonesia 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study analyzes the impact of international tourist arrivals and their spending on the occupancy rate of star-rated hotels in Indonesia from 2009 to 2023. Using a quantitative approach with multiple linear regression, the study examines the relationship between two independent variables nternational tourist arrivals and average tourist spending and the dependent variable, which is the occupancy rate of star-rated hotels. Data for this research were sourced from the Central Statistics Agency (BPS), the Ministry of Tourism, and Bank Indonesia. The analysis results show that the number of international tourist arrivals does not significantly affect the occupancy rate of star-rated hotels. However, average tourist spending has a significant negative effect, indicating that tourists with higher spending tend to choose higher-star hotels. The simultaneous F test reveals that both variables jointly have a significant effect on hotel occupancy rates. The coefficient of determination (R²) of 45.52% indicates that both independent variables can explain the variation in the occupancy rate of star-rated hotels. Based on these findings, it is recommended that the government and tourism industry stakeholders focus on promoting destinations that attract high-spending tourists and improving the quality of star-rated hotel accommodations to meet the preferences of international tourists.

Rizki Amalia; Naila Oktavia Nisa; Lutfi Nurhidayah; Muslimah Mubarokah; Firnanda Rayhan Syah Falaini +1 more

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2024 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Sendang Seloaji Tourist Attraction Herbal Education Park which is located in Slaji Hamlet, Randualas Village, Kare District, Madiun Regency, the herbal education park in the Sendang area has various types of herbal plants such as Mint (Mentha piperita), Stevia (Stevia rebaudiana), Cat's Whiskers (Orthosiphon aristatus), Lavender (Lavandula officinalis), Telang (Clitoria ternatea), Ginger (Zingiber officinale), Nerve leaves (Hemigraphis alternate), Seven Blade Needles (Pereskia bleo (Kunth) D.C.), Red Betel (Piper ornatum), green betel (Piper betle L.), Turmeric (Curcuma Longa), and lemongrass (Cymbopogon citratus). The aim of this community service is to increase public knowledge about the benefits of medicinal plants and increase the attraction of tourists to visit the Sendang Seloaji tourist attraction. The methods used in this community service are socialization/counseling on toga plants and the practice of creating a herbal educational garden. As a result of this service, people are starting to understand the various types of herbal plants that can be used as medicine. They now better understand the importance of healthy living and understand natural treatment alternatives that are more affordable and have minimal side effects, have higher motivation to learn, and are more enthusiastic about planting herbal plants. This program proves that a learning approach that directly involves the community can build unity among each other and increasing the number of tourists at the Sendang Seloaji tourist attraction is expected to improve the economy of the Randualas community.

Aini Mardiah; Mislaini Mislaini; Khairuna Fitri Lubis

Jurnal Yudistira : Publikasi Riset Ilmu Pendidikan dan Bahasa 2024 Asosiasi Riset Ilmu Pendidikan Indonesia

The aim of this research is to describe the development of the education system in Egypt. One very attractive educational option for Indonesian students in an Islamic country is education in Egypt. This can be seen from data from the Indonesian Embassy in Egypt, which records that around 8,000 Indonesian students are currently studying there. There are several reasons that cause this. Among them are (1) the quality education system at Al-Azhar, (2) the large number of talaqqi councils, (3) Egypt as the center of the Muslim community in the Middle East, (4) the land of the prophets, (5) affordable living costs, and (6) the many Islamic cultural sites that are often visited by foreign tourists. Another factor that makes education superior in Egypt is the cost of education which is covered by the government, which means education is free. Apart from that, the teaching staff at Al-Azhar are professionals, and the education system implemented is very good.

Lubis, Riska Damayanti; Zalukhu, Winter Jaya; Rahmadhani Fitri

Jurnal Teknik dan Teknologi Indonesia (JTTI) 2024 PT. Arsil Reka Engineering

Medan Area sub-district can be said to be one of the sub-districts that has minimal tourist areas, seen from the identification of tourist attractions in the Medan area sub-district. Apart from that, the number of tourists arriving has decreased after the Covid-19 incident that occurred in Indonesia itself. The development of tourism in the Medan area sub-district continues to be developed to attract visitors from outside the country and outside the region to come to visit tourist areas in the Medan area sub-district. Therefor this research was conducted to analyze the needs and what kind of places will be used as tourist objects around the Medan area sub-district. As well as collecting data on an overview of the area and problems that exist in the new Medan sub-district. The final result of this research is in the form of identification of suggestions for repairs/addition of architectural objects as a result of tourism development in the area.

Selestinus Trichinas Gafita Putra; Timoteus Ua; Yosep Riang; Kristianus Simon H. Molan

Jurnal Kemitraan Masyarakat 2024 Lembaga Pengembangan Kinerja Dosen

The creation of a village map is a strategic effort in effective village planning and development. Warawatung Village in Nagawutun Subdistrict, Lembata Regency, is one such village that requires a map to support local development planning. The Community Service Program (KKN) conducted by students of Universitas Widya Mandira Kupang aims to produce a comprehensive village map with geospatial information, including boundary limits, infrastructure networks, public facilities, and geographical conditions. The methods used in the creation of this map include site surveys, manual sketching, digital map-making processes, and the handover of the final product to the village authorities. The result of this activity is a map that not only facilitates development planning but also serves as a promotional tool to enhance the village's appeal to tourists and investors. Thus, this village map is expected to become a vital tool for the development of Warawatung Village.

Nanang Andhiyan Mergining Mei; Wahyu Adhafiya; Maersa Berlina Putri Rifai

Jurnal Pengabdian Masyarakat Indonesia Sejahtera 2024 STAI YPIQ BAUBAU, SULAWESI TENGGARA

The high number of domestic (domestic) tourists increases competition between travel entrepreneurs in providing satisfaction to consumers. Satisfied consumers will recommend to others. This is what is called loyalty. Between service quality, customer satisfaction and loyalty are a series. Majapahit tour & travel as one of the travel service providers does not yet know the relationship and influence between service quality, consumer satisfaction and consumer loyalty. The problem that partners often encounter is a lack of understanding of the service quality factors that determine consumer satisfaction and loyalty to their business so that partners only carry out routine activities. The importance of service quality is proven by research which is followed by outreach to partners so that partners better understand and know which parts to focus on to provide more satisfaction to consumers.

Kukuh Handojo; Sudarmiatin Sudarmiatin; Wening Patmi Rahayu

Jurnal Bisnis Kreatif dan Inovatif 2024 Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

The purpose of this study is to determine the application of Entrepreneurial marketing in Gombengsari POKDARWIS MSMEs using a qualitative approach through in-depth interview methods at the manager of the Gombengsari POKDARWIS MSMEs. Researchers want to obtain an overview related to the application of the concept of Entrepreneurial marketing in ensuring business continuity in the tourism sector, especially wellbeing tourism as one of the leading tours in the Gombengsari Banyuwangi area. The concept of Entrepreneurial marketing as a strategy that combines skills and understanding of entrepreneurship and marketing as a whole related to creative and unplanned marketing activities in an increasingly competitive and unstable business environment so that it is expected that Entrepreneurial marketing will be one of the main factors in maintaining and developing strategies for business continuity in the tourism sector which is very vulnerable to changes both social and economic and political. Based on interviews and findings at POKDARWIS Gombengsari MSMEs, the application of entrepreneurial marketing really helps these MSMEs to survive and bounce back after experiencing a decline and even a vacuum during the pandemic by combining creativity and understanding of consumers who have visited, a new program is created that is more attractive to tourists who have never previously offered the new program. Keyword : Entrepreneurial marketing, business sustainability, wellbeing tourism

Taufiqur Rahman; Holis Holis; Adiyono Adiyono

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2024 STAI YPIQ BAUBAU, SULAWESI TENGGARA

The purpose of this study is to examine the principles of maqashid sharia in the tourism industry of Camplong Beach, Sampang Regency. It is expected that maqashid sharia which has five main objectives, namely protection of religion, soul, mind, descendants, and property, will offer a moral and ethical basis for sharia-based tourism management. Camplong Beach has a lot of potential to uphold the values ​​of maqashid sharia as a developing tourist resort. By using field research techniques, interviews, and documentation, this study takes a qualitative approach. The conclusion of the study shows that a number of maqashid sharia values, including preserving the environment (hifz an-nasl), empowering the local economy (hifz al-mal), and educating and promoting religious values ​​to tourists (hifz ad-dtn), can be used to manage Camplong Beach tourism. Thus, it is expected that the application of the concept of maqashid sharia in tourism management will encourage sustainability and provide a wider positive influence on local residents and tourists. Thus, Camplong Beach can be an example of sharia tourism that is financially successful and in accordance with Islamic law.