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The Sambal ABC advertising campaign “Cap Cip Top – Icap Icip Ngetop ABC” in YouTube advertising content uses a character named Tejo. The Sambal ABC advertisement can strengthen the brand image and increase customer trust by including a character that fits the brand. Tejo is known as a housewife who cooks with passion, and the use of Sambal ABC in her kitchen reflects its quality and deliciousness. This study specifically discusses the ABC chili sauce advertisement “Cap Cip Top – Icap Icip Ngetop ABC” in YouTube advertising content using a character named Mrs. Tejo. This is because Tejo is known as a housewife who cooks with passion, and the use of Sambal ABC in her cooking reflects the quality and deliciousness of her product. Therefore, this advertisement can strengthen the brand image and increase customer trust. This study uses a quantitative approach and uses random sampling. This study targets Sambal ABC consumers who watch the YouTube advertisement “Sambal ABC: Cap Cip Top – Icap Icip Ngetop”. This survey involved 109 respondents who were all aware of the Sambal ABC YouTube advertisement, had consumed Sambal ABC products, and were also aware of the Sambal ABC advertising campaign. A total of 109 respondents were interviewed; however, only 100 met the specified criteria. Survey data was collected through an online survey using SmartPLS 3.0. The results showed that respondents trusted the Sambal ABC brand more due to the use of influencers in its advertisements. This was determined based on the content of the advertisements and who spoke first. Ibu Tejo's power was such that respondents felt close to her and believed she was close to them because they shared similarities with her in several aspects of influencer credibility, including interests. Respondents also found Ibu Tejo interesting because she was funny, engaging, interesting, and entertaining, and she was able to explain Sambal ABC very well.

This study aims to determine the income and feasibility of sago processing business in Andabia Village, Anggaberi District, Konawe Regency. The research was carried out in March 2025 using the purposive sampling method, based on the consideration that the sago processing business has long been the main livelihood of the local community. The sample was taken by census of 13 respondents. Data analysis using revenue model I = TR - TC and business feasibility analysis with an R/C = TR / TC ratio approach. The results of the study show that in one sago processing process, the total revenue reaches IDR 18,000,000, while the total cost is IDR 7,863,269. Thus, the net income obtained by sago processors is IDR 10,136,731. The business feasibility analysis shows an R/C ratio value of 2.29, which means that every expenditure of IDR 1 generates IDR 2.29 in revenue. The R/C value > 1 indicates that the sago processing business in the region is profitable and feasible to be developed. These findings provide a basis for strengthening the local economy through optimizing the sago business as a sustainable source of income. This study also recommends policy support and technical training to improve the efficiency and competitiveness of sago processing businesses in the area.

The growing complexity of business transactions driven by digitalisation increases the need for effective integration between accounting processes and tax management. Many tax risks arise not from non-compliance, but from weaknesses in transaction classification, recognition, and process controls. This study examines accounting–tax integration using a process-based approach focused on Accounts Payable, Accounts Receivable, and the General Ledger. Employing a qualitative case study with document analysis, the study identifies tax risk points across transaction flows. Findings show that tax risks emerge mainly at early processing stages due to weak classification and broad account aggregation. The study proposes an integrated accounting–tax model emphasizing transaction-level tax attributes and structured reconciliation, supporting proactive tax risk management.

The phenomenon of quiet quitting has emerged as a significant challenge in modern human resource management, reflecting a fundamental shift in the psychological contract between employers and employees. This study aims to explore integrative strategies capable of aligning employee well-being with organizational productivity targets to address the commitment paradox. Utilizing a descriptive qualitative approach, this research integrates the Job Demands-Resources (JD-R) model and the Conservation of Resources (COR) theory to analyze the psychological processes of employee withdrawal as a protective mechanism against emotional exhaustion or burnout. The analysis indicates that quiet quitting is characterized by minimal work effort, low emotional investment, and restricted social communication. Demographic factors, such as age (Generation Z) and organizational injustice, serve as the primary drivers of this phenomenon. The study concludes that organizations must recalibrate managerial strategies through transformational leadership, the provision of autonomy via job crafting, and the strengthening of psychological safety to foster a sustainable work ecosystem

Penelitian ini bertujuan untuk mengananlisis penerapan dan efektivitas SIA khususnya implementasi sisitem informasi akuntansi pada usaha Toko Kelontong Tradisional Mang Uri di Kecamatan Balaraja.penelitian ini sangat relevan karena seperti yang diketahui banyak sekali para UMKM yang masih mengbaikan penggunaan SIA. Metode yang digunakan pada penelitian ini menggunakan metode kualitatif melalui observasi dan wawancara serta eksperimen. Hasil penenlitian yang telah dilakukan menunjukan bahwa implementasi sistem informasi akuntansi pada Toko Kelontong Tradisional Mang Uri masih bersifat manual dan bahkan ada beberapa transaksi yang tidak dilakukan pencatatan. Hal tersebut menyebabkan keterlambatan dalam proses pencatatan transaksi dan kesulitan dalam menganalisis laba dan rugi secara periodik. Apabila pengusaha tidak mencatat pengeluaran untuk pembelian barang akan memungkinkan mereka tidak menyadari seberapa besar biaya yang dikeluarkan yang menjadikan sulit untuk mengetahui apakah usaha mereka sedang mengalami keuntungan atau kerugian. Peneliti menyimpulkan bahwa implementasi penggunaan SIA yang mencakup bersifat manual maupun digital sangat membantu dan dapat meningkatkan efektivitas serta pengelolaan keuangan. Diharapkan para pengusaha lainnya dapat terinspirasi untuk menerapkan SIA demi kemajuan usaha mereka di masa depan. 

This study aims to analyze the health of the digital banking sector listed on the Indonesia Stock Exchange (IDX) for the period 2022-2024 using the Risk-Based Bank Rating (RGEC) approach, which involves four main aspects: risk profile, good corporate governance, earnings, and capital. The research method used is descriptive quantitative analysis with secondary data. The sampling method was purposive sampling, which includes four digital banks listed on the IDX: ARTO (Bank Jago Tbk), BBHI (Bank Harda Internasional Tbk), BBYB (Bank Neo Commerce Tbk), and AMAR (Bank Amar Indonesia Tbk). The results show that based on the composite value calculations, these digital banks have shown significant improvement, moving from a composite rating of 3 (PK-3) with a "fairly healthy" predicate in 2022 to a composite rating of 2 (PK-2) with a "healthy" predicate in 2023 and 2024. Although improvements have been made in several key areas, such as risk management and profitability, the main challenges still faced by digital banks are liquidity management and credit quality, reflected in the high Loan to Deposit Ratio (LDR) and significant Non-Performing Loans (NPL). This study also emphasizes the importance of strengthening good corporate governance (GCG) principles and more effective risk management to support the sustainability and growth of the digital banking sector in Indonesia. Therefore, digital banks need to focus more on improving liquidity management, credit quality, and enhancing the efficiency of margin and capital management to overcome future challenges and strengthen their position in the digital banking industry.

Anemia is a global health problem with a high prevalence among adolescents, especially girls, due to increased iron requirements, rapid growth, and menstruation. This condition impacts health, concentration, and quality of life. Hemoglobin, as an indicator of anemia, plays a crucial role in oxygen transport, so adolescents' understanding of its function is crucial. This activity aims to increase adolescents' understanding of the role of hemoglobin and anemia prevention through health education at SMK Negeri 10 Garut. The method used was a participatory approach through an initial questionnaire, material delivery, discussion, and post-education evaluation. The results showed an increase in students' knowledge about anemia and hemoglobin. This education effectively increases adolescents' awareness and motivation to improve their diets, so it needs to be implemented continuously with the support of schools, parents, and health workers.

Based on global reports, there were 247 million malaria cases in 2021, increasing from 245 million cases in 2020. In Indonesia, the Ministry of Health recorded 254,055 malaria cases in 2020. Three provinces—Maluku, Papua, and West Papua—have not yet achieved malaria elimination. Malaria is an acute febrile disease caused by the Plasmodium parasite, transmitted to humans through bites of infected female Anopheles mosquitoes. It remains a significant public health problem due to its impact on morbidity, mortality, and productivity in endemic areas. This study aimed to examine the relationship between nutritional status and malaria incidence among patients in the working area of Senggo Health Center. An analytical descriptive approach with a cross-sectional study design was applied. The study population included all malaria patients examined at Senggo Health Center, Citak Mitak District, Papua, totaling 559 patients in February. A sample of 243 respondents was selected using the Table for Determining Needed Size of a Random Sample. Results showed that most respondents suffered from mild malaria, and the majority had normal nutritional status. Statistical analysis indicated a significant relationship between nutritional status and malaria incidence in the Senggo Health Center area. Respondents with poor nutritional status were more likely to experience malaria with severe symptoms compared to those with normal or good nutritional status. These findings highlight the critical role of nutrition in malaria prevention. Nutritional interventions should be integrated with vector control measures and public health education to reduce malaria incidence and improve community health. Improving nutritional status, particularly in endemic regions, is essential for enhancing immunity, reducing disease severity, and supporting overall malaria control efforts. Nutritional status significantly influences malaria incidence. Public health programs targeting nutritional improvement are necessary to complement existing malaria control strategies, reduce case numbers, and promote better health outcomes in endemic areas.

Starbucks is one of the brands committed to sustainability by combining sales promotions with sustainability messages to attract the attention of environmentally conscious consumers as a marketing strategy. This study aims to determine the credibility of green advertising, determine sales promotions, determine purchasing decisions, measure the influence of green advertising credibility, measure the influence of sales promotions, measure the influence of green advertising and sales promotions credibility on purchasing decisions. The theories used in this study are the credibility of green advertising Verleye and De Ryuck (2023), sales promotions Kotler and Armstrong (2020), and purchasing decisions Kotler and Armstrong (2020). This study uses a quantitative approach with a survey method, and questionnaires are distributed as data collection instruments. The sample in this study was 126 respondents from Instagram followers @starbucksindonesia who were determined using the Slovin formula, then the sample was drawn using a simple random sampling technique. The results of this study indicate that respondents responded in agreement with the credibility of green advertising (X1), respondents responded in agreement with sales promotions (X2), respondents responded in agreement with purchasing decisions (Y), and the credibility of green advertising and sales promotions has an influence on purchasing decisions. This study shows that simultaneously the credibility of Starbucks' green advertising and sales promotions has a significant influence on purchasing decisions.

Corporate Communication helps companies build trust and loyalty by conveying consistent and transparent messages to the public. The main objective of Corporate Communication is to build and maintain a positive image of the company and ensure that the messages conveyed are consistent and support the company's strategic objectives. Through transparent and honest communication, companies can increase the trust and loyalty of customers and other stakeholders. This study aims to analyze the role of Corporate Communication in handling the communication crisis that occurred at PT ASDP Indonesia Ferry (Persero), particularly during the traffic congestion at Merak Port during the 2024 Eid al-Fitr transportation period. This research uses a qualitative approach with a case study method. Data collection techniques were carried out through observation, in-depth interviews with four key informants from the Corporate Communication Division, and documentation. The results of the study show that ASDP's Corporate Communication plays a leading role in conveying information, building an accurate narrative, and maintaining the company's reputation during a crisis. The main challenges faced include limited time to respond to crises (the golden hour), conflicting information on social media, and a lack of internal coordination. The strategies implemented include the rapid, decisive, empathetic, and open dissemination of information based on the principles of effective crisis communication. This study emphasizes the importance of structured and adaptive corporate communication in dealing with public pressure to build trust and maintain the institution's image.

In the modern industrialization era, industrial relations disputes are increasing in both quantity and complexity. This condition demands a fast, precise, fair, and efficient dispute resolution mechanism. In accordance with the provisions of laws and regulations, mandatory settlement efforts must first be pursued through bipartite or tripartite negotiations through deliberation to reach a consensus, known as Alternative Dispute Resolution (ADR). ADR is a dispute resolution mechanism outside the court that is oriented towards a win-win solution, namely an agreement that accommodates the interests of all parties. However, in practice, the implementation of mediation in Industrial Relations Disputes (PHI) still faces various obstacles, particularly related to the lack of the principle of impartiality of the mediator. This study uses a normative juridical method with a statutory approach and a conceptual approach. The results of the study indicate that the PHI Mediator is an administrative position attached to the state civil apparatus, not an independent profession. The absence of strict sanctions for violations of the code of ethics, limited mediation time, and the absence of conflict of interest regulations in the Minister of Manpower Regulation No. Law No. 17 of 2014 makes the mediator vulnerable to intervention by certain parties. This situation has implications for the emergence of recommendations that are potentially non-objective and detrimental to one of the parties. Therefore, the principle of impartiality is a fundamental element in Industrial Relations (PHI) mediation to ensure a fair, balanced, and substantively just dispute resolution.

Passing is a fundamental skill that is crucial in soccer because it plays a role in maintaining ball possession, controlling tempo, and creating scoring opportunities. However, in practice, many young players still struggle to pass correctly, both in terms of foot technique, strength, and accuracy of the ball's direction. Technological advancements in the world of sports offer various learning alternatives, one of which is through video feedback. This technology allows players to review their movements, making it easier to identify technical errors and make systematic improvements. Therefore, this study was conducted to determine the effect of video feedback on improving passing skills in young players. This study used an experimental method with a one-group pretest-posttest design. The subjects were 20 SSB Merpati Cerih U-14 players selected using a total sampling technique. The research instrument was a passing skills test administered before and after treatment. The test data were analyzed using descriptive and inferential statistics to measure the difference in average passing skill scores before and after the video feedback application. The results showed a significant improvement in passing ability after players received video feedback training. Players were able to correct technical errors, such as body position, leg swing, and pass direction. Visualizing movements directly through video recordings helps players more quickly identify weaknesses and correct them in subsequent training sessions. In conclusion, the application of video feedback technology has proven effective in improving basic passing skills in SSB Merpati Cerih U-14 players. This approach makes the learning process more interactive, motivates players, and optimizes training results. The application of similar technology is highly relevant to support achievement development in youth soccer.

This research is motivated by students' low basic table tennis skills, particularly in the technical aspects of holding the racket, hitting the ball, and maintaining proper body position. This condition results in low student learning outcomes in physical education subjects, so learning media that can support the learning process more effectively are needed. One alternative media that can be used is tutorial media, because it has the advantage of presenting movements visually, systematically, and can be repeated according to student needs. The method used in this study was an experiment with a one-group pretest-posttest design. The research subjects were 20 fifth-grade students of Begawat 01 State Elementary School, selected using a total sampling technique. The research instruments included a practical test of basic table tennis skills, observation, and documentation. Data on student learning outcomes before and after the treatment were then analyzed to determine differences in ability. The results showed a significant increase in basic table tennis skills after the use of tutorial media. Students were able to improve their racket holding techniques, adjust their body position, and become more skilled at hitting the ball. In addition, the use of tutorial media also had an impact on increasing student learning motivation and participation in practical activities. The clearly displayed visualization of movements helped students understand the steps of basic techniques more quickly and effectively. The conclusion of this study is that tutorial media is proven to be effective in improving the table tennis learning outcomes of fifth grade students at Begawat 01 State Elementary School. The implications of this study emphasize the importance of utilizing innovative learning media to support the physical education learning process, so that learning objectives can be achieved more optimally.

This study aims to analyze the application of the Project-Based Learning (PjBL) model to improve students’ creativity in Social Studies and to measure its effectiveness in enhancing creative learning outcomes. The research was conducted as a Classroom Action Research (CAR) across two cycles during the even semester of the 2024/2025 academic year, involving 30 fifth-grade students at SD Inpres Barombong 2. Data were collected through observation, questionnaires, and documentation, while analysis employed descriptive statistics for quantitative data and reduction–triangulation techniques for qualitative data. The creativity indicators examined included fluency, flexibility, originality, and elaboration. Findings reveal that the implementation of PjBL significantly enhanced students’ creative thinking skills, as evidenced by an overall increase in average scores across all creativity indicators. Furthermore, the effectiveness of the PjBL model was reflected in the improved implementation of its instructional syntax, progressing from the “Moderate” category in the initial cycle to “High” and eventually “Very High” in the subsequent cycle. These outcomes confirm that PjBL promotes active, student-centered, and collaborative learning that fosters creativity in Social Studies. The study concludes that continuous implementation of PjBL is essential for cultivating creativity in elementary classrooms and suggests further research to explore its applicability in different contexts and educational levels.

The phenomenon of low numerical ability and persistent obstacles to student learning outcomes. The objectives of this study are: (1) To determine the influence of the level of numerical ability of seventh-grade students at SMP Negeri 10 Yogyakarta, (2) To determine the influence of the magnitude of the mathematics learning outcomes of seventh-grade students at SMP Negeri 10 Yogyakarta, and (3) To find the influence of numerical ability on the learning outcomes of seventh-grade students at SMP Negeri 10 Yogyakarta. This type of research is quantitative correlational. The subjects of this study were seventh-grade students, whose numerical ability and mathematics learning outcomes were the objects of this research. Data collection methods used were a numerical ability test and a mathematics learning outcome test on the topic of social arithmetic. The research instruments used were essay-style numerical ability worksheets and multiple-choice social arithmetic worksheets. Data analysis methods used prerequisite tests (linearity test, normality test, and homogeneity test) and simple linear regression analysis.This study yielded the following findings: (1) The overall level of numerical ability of students in class VIII D of SMP Negeri 10 Yogyakarta is in the moderate category, (2) The level of mathematics learning outcomes for the topic of arithmetic of students in class VII D of SMP Negeri 10 Yogyakarta is in the moderate category, and (3) There is a positive and significant influence between numerical ability and students' mathematics learning outcomes. This is evidenced by the correlation coefficient value of 0.845 and the coefficient of determination (R square) which shows that numerical ability contributes 71.4% to students' mathematics learning outcomes.

The magnesium alloy AZ31B is increasingly used in biomedical applications, particularly as an implant material, due to its relatively low aluminum content and mechanical properties that closely resemble those of bone. Additionally, AZ31B exhibits corrosion resistance that is suitable for biological environments. These properties make it a promising material for bone implants. However, one of the main challenges in using magnesium is its high degradation rate in the body, which can affect the stability and function of the implant. Therefore, surface modification is necessary to control the degradation rate and enhance the material's durability. One effective method to reduce the corrosion rate of AZ31B is the Plasma Electrolytic Oxidation (PEO) technique. PEO can form a hard, protective oxide layer on the surface of the metal, which helps improve its corrosion resistance. This study aims to explore the effect of the mass composition of hydroxyapatite (HAp) and tricalcium phosphate (TCP) on the PEO coating formed on the AZ31B substrate. The compositions used in this study were 70%:30%, 50%:50%, 40%:60%, and 60%:40%, with an electrolyte solution containing Na₂SiO₃ (2.5 g/L) and KOH (2 g/L). Corrosion characteristics of the coating were evaluated using two methods: weight loss and polarization tests. The results showed that the 70%:30% HAp:TCP composition provided the most optimal results. The polarization test recorded a corrosion rate of 0.22 mpy, while the weight loss test showed a corrosion rate of 0.29 mpy. These findings indicate that the PEO coating with the 70%:30% HAp:TCP composition effectively reduces the corrosion rate of AZ31B, enhancing its potential for biomedical implant applications, particularly in environments where corrosion resistance is crucial for long-term performance in the body.

Dysmenorrhea, or menstrual pain, is a common gynecological problem among adolescent girls and often interferes with their daily activities, school performance, and overall quality of life. Conventional pharmacological treatments such as nonsteroidal anti-inflammatory drugs (NSAIDs) are widely used but may cause side effects with long-term consumption. Therefore, safe and natural alternatives are needed to manage menstrual pain effectively. Carrot juice, which is rich in beta-carotene, vitamin E, and other antioxidants, has been reported to possess anti-inflammatory and analgesic properties that could potentially reduce the severity of dysmenorrhea. This study aimed to determine the effect of carrot juice on reducing menstrual pain in female students at SMAN 1 Trimurjo. A pre-experimental study with a one-group pretest–posttest design was conducted involving 27 students who experienced dysmenorrhea. Pain intensity was assessed before and after the intervention using the Numeric Rating Scale (NRS). Data were analyzed using the Wilcoxon signed-rank test. The results showed that before the intervention, the majority of respondents (85.2%) reported moderate pain, while after consuming carrot juice, 92.6% reported mild pain and 7.4% reported no pain. Statistical analysis revealed a significant difference in pain levels before and after the intervention (p = 0.000, p < 0.05). These findings indicate that carrot juice is effective in reducing dysmenorrhea intensity among adolescent girls. As a safe, affordable, and easy-to-implement non-pharmacological therapy, carrot juice has the potential to be recommended as a complementary approach to menstrual pain management, especially for adolescents who seek natural remedies. Further research with larger samples and control groups is recommended to strengthen the evidence and explore the long-term benefits of carrot juice in menstrual health.

The research entitled "Development of Pantun Card Media to Improve Pantun Writing Skills of Grade VII Students of SMP Negeri 4 Percut Sei Tuan" was motivated by the low ability of students in writing pantun due to a lack of understanding of pantun structure and limited interesting learning media. The method used is Research and Development (R&D) with the ADDIE development model through the stages of analysis, design, development, implementation, and evaluation. Data were obtained through validation by media experts, material experts, and language experts, teacher and student response questionnaires, and pretest and posttest tests in the experimental and control classes. The validation results showed that the pantun card media was included in the "very valid" category with a percentage score of 92% from media experts, 92% from language experts, and 100% from material experts with an average of 94.67%, as well as practicality tests by teachers of 92% and 89.85% from students which indicated that this media was very suitable for use and well received. The effectiveness test showed a significant increase in the ability to write pantun in the experimental class compared to the control class with an N-Gain score of 57.83%, so that the pantun card media is quite effective to be used as an innovative alternative in learning Indonesian, especially the material for writing pantun.

The phenomenon of the fake smile has become increasingly visible in the digital era, especially through social media platforms. Such expressions are often used to mask genuine emotions such as sadness, psychological pressure, or fatigue. This study examines how the Prophetic traditions (ḥadīth) address this phenomenon in relation to sincerity, ethical conduct, and emotional balance. Three research questions are posed: (1) whether ḥadīth encourage sincerity in smiling as an act of worship, (2) how fake smiles are situated within Islamic ethical perspectives, and (3) to what extent ḥadīth provide guidance for this issue in contemporary contexts. The study applies a qualitative method, employing library research and thematic analysis of ḥadīth (mawḍūʿī). Primary data are drawn from authoritative ḥadīth collections, while secondary sources include tafsīr, classical and modern commentaries, as well as psychological literature. The findings reveal that smiling is framed as a charitable act requiring sincerity. A fake smile intended to preserve harmony may still be valued positively, but one used for manipulation or to conceal hostility conflicts with the principle of truthfulness (ṣidq) and approaches hypocrisy (nifāq). The Prophet’s balanced expressions affirm the need for sincerity in social interaction.

Higher education institutions play a strategic role in building a quality education ecosystem by strengthening the competency of human resources, particularly educators. As a higher education institution, Batang Hari Islamic University is required to ensure that its lecturers possess the skills to meet the ever-changing developments in science and technology, as well as the needs of society. To address these challenges, community service activities are being implemented to enhance the capacity of lecturers, enabling them to support the creation of a superior and competitive higher education ecosystem. These activities are implemented through various methods, such as workshops, training, and participatory mentoring. The primary focus is on improving digital literacy, mastery of innovative learning methods, scientific publication skills, and quality-based research and community service management. With this approach, lecturers not only gain new knowledge but also practical skills that can be directly applied in daily academic processes. The results of these activities demonstrate a significant increase in lecturers' insights and skills, particularly in the use of digital-based learning technologies, increased productivity of scientific work, and the expansion of academic networks with various partners. These changes contribute to the growth of a more dynamic, collaborative, and innovative academic culture. Overall, these activities have had a positive impact on Batang Hari Islamic University by fostering an academic environment that is responsive to changing times. In this way, universities not only strengthen their competitiveness at the national level, but also have the potential to improve their position on the global stage through competent, creative, and quality-oriented lecturers.