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Devanda Dhian Pramana Putra; Maulidiah Rahmawati; Frita Ayu Sistyana Putri; Indah Ayu Johanda Putri

Jurnal Riset Rumpun Ilmu Teknik 2026 Pusat riset dan Inovasi Nasional

Trucking peirformancei is onei of thei important factors in supporting thei smoothneiss of thei clinkeir loading proceiss at PT. Varia Usaha Bahari, Maspion Port, Greisik. In practicei, seiveiral obstacleis arei still eincounteireid, such as deilays in truck arrivals, leiss optimal veihiclei conditions, and opeirational coordination that has not beiein fully maximizeid. Theisei conditions may affeict thei smoothneiss of thei clinkeir loading proceiss. This study aims to deiteirminei thei condition of trucking peirformancei in thei clinkeir loading proceiss baseid on deiscriptivei analysis and to deiteirminei thei eiffeict of trucking peirformancei on thei clinkeir loading proceiss baseid on simplei lineiar reigreission analysis. This study useid a quantitativei meithod with deiscriptivei analysis and simplei lineiar reigreission. Thei data weirei obtaineid through queistionnaireis distributeid to reispondeints involveid in clinkeir loading activitieis. Thei reisults showeid that trucking peirformancei was in thei good cateigory, with aveiragei indicator scoreis ranging from 3.7 to 3.9. Thei higheist indicator was opeirational coordination and communication at 3.9, whilei thei loweist indicator was loading punctuality at 3.7. Thei reisults of thei simplei lineiar reigreission showeid thei eiquation Y = 249.374 + 34.930X, which meians that trucking peirformancei has a positivei eiffeict on thei clinkeir loading proceiss. Thei significancei valuei of 0.000 < 0.05 indicateis that thei eiffeict is significant. Theireiforei, thei beitteir thei trucking peirformancei, thei beitteir thei clinkeir loading proceiss.

Ussy Nastiti; Triska Susila Nindya

Jurnal Riset Rumpun Ilmu Kesehatan 2026 Pusat riset dan Inovasi Nasional

This study was conducted in response to the increasingly complex nutritional issues among adolescents, reflected in the coexistence of undernutrition and overnutrition within the same population, which are closely associated with dietary consumption patterns. The research aimed to investigate the relationship between diet quality and the nutritional status of students at SMAN 9 Surabaya. A quantitative approach with a cross-sectional design was employed, involving 85 participants selected based on the estimated sample requirement for correlation analysis. Dietary intake data were collected using two non-consecutive 24-hour food recalls and subsequently assessed using the Diet Quality Index for Adolescents (DQI-A). Nutritional status was determined through BMI-for-age calculations in accordance with the World Health Organization standards. Data analysis was performed using correlational testing and Chi-Square analysis to identify differences in proportions. The findings revealed that the respondents’ diet quality remained suboptimal, while most students were categorized as having normal nutritional status, although cases of undernutrition and overnutrition were still identified. A significant association was found between diet quality and nutritional status (p = 0.001), indicating that better diet quality tended to be linked with normal nutritional status. Based on the DQI-A components, dietary quality demonstrated a significant relationship with nutritional status (p = 0.007), whereas dietary diversity (p = 0.597) and dietary equilibrium (p = 0.507) showed no significant associations. These findings highlight that diet quality, particularly food selection patterns, plays an important role in determining adolescent nutritional status. Therefore, improving nutritional conditions requires more intensive nutrition education interventions focusing on healthy food choices, increased fruit and vegetable consumption, and controlled intake of sugar, salt, and fat, supported consistently by both individuals and the school environment.

Arip Surpi Sitompul; Norton Situngkir; Korri Elvi Purba; Amos Derebi; Edwart Charles Browsoon Sihite

jurnal Riset Rumpun Agama dan Filsafat 2026 Pusat Riset dan Inovasi Nasional

Religious radicalism in the school environment has become an increasingly important issue due to its potential to influence students’ mindsets, attitudes, and behaviors. This study aims to examine anticipatory efforts to prevent the development of radical religious ideologies and behaviors within schools. The research employs a qualitative approach with a descriptive design, utilizing data collection techniques such as interviews, observations, and document analysis. The findings indicate that anticipatory efforts can be implemented through strengthening character education, integrating values of religious moderation into the curriculum, enhancing the role of teachers as agents of guidance, and fostering active involvement of parents and the community. Furthermore, creating an inclusive, tolerant, and dialogical school environment is a crucial factor in countering radicalism. In conclusion, preventing religious radicalism in schools requires a holistic approach involving all elements of education in a sustainable manner. This study is expected to serve as a reference for educational institutions in formulating effective preventive strategies against religious radicalism.

Armela Nababan; Putra Rajagukguk; Marthalena Lumban Gaol; Lenny Lubis; Justice Z Panggabean

jurnal Riset Rumpun Agama dan Filsafat 2026 Pusat Riset dan Inovasi Nasional

This study aims to examine the components of the Christian Religious Education (CRE) curriculum in the family, its design and development, and its concrete implementation. The research employs a qualitative approach with a descriptive design through library research, using data sources such as books, academic journals, and relevant articles. The data were analyzed using descriptive qualitative techniques to produce a systematic and in-depth description. The findings show that the CRE curriculum in the family consists of interconnected components, namely objectives, content, strategies, methods, and evaluation, which must be implemented in an integrated manner. Faith education in the family is carried out through methods such as role modeling, habituation, teaching, discussion, mentoring, and practical application. Effective strategies include parental role modeling, dialogical communication, and love-based discipline. The implementation of the curriculum is realized through concrete activities such as family prayer, family worship, Bible reading, and the application of Christian values in daily life. In conclusion, the success of Christian Religious Education in the family largely depends on the active role and consistency of parents in implementing the curriculum in a holistic and continuous manner. With the right approach, the family can become an effective center of faith education in shaping children who are faithful, character-driven, and prepared to face life’s challenges.

Desy H Sihombing; Yuki Tambunan; Selfius Dur; Rahel Dwi Ivana; Ronny Simatupang

jurnal Riset Rumpun Agama dan Filsafat 2026 Pusat Riset dan Inovasi Nasional

This study aims to examine the methods, models, strategies, as well as the design and development of the Christian Religious Education curriculum within the family. The research employs a qualitative approach with a descriptive type through library research, using data sources such as books, scientific journals, and relevant articles. The results of this study indicate that faith education in the family should be carried out holistically through various methods such as modeling, habituation, teaching, and mentoring. In addition, educational models such as the theocentric, relational, and participatory models provide clear direction in nurturing children’s faith. Effective strategies include modeling, dialogical communication, spiritual habituation, mentoring, and discipline based on love. Meanwhile, a simple family-based curriculum that includes objectives, materials, methods, media, and evaluation is essential to support a well-directed educational process. The success of Christian Religious Education in the family largely depends on the active role and consistency of parents in implementing methods, models, strategies, and curriculum in an integrated manner. With the right approach, the family can become an effective center of faith education in shaping children who are faithful, have strong character, and are prepared to face life’s challenges.

Silvinus Hayon Bening; Yohanes Kurniawan Oban

jurnal Riset Rumpun Agama dan Filsafat 2026 Pusat Riset dan Inovasi Nasional

Nowadays, social media has shaped a new interaction space for human to communicate and access information broadly within a new reality phenomenon called the (global village), a term popularized by Marshall McLuchan. Although it open opportunities for limitless relationship, this phenomenon also frequently gives rise to several moral issues, such as consumerist culture, body exploitation, and the tendency of individuals to build self-identity based on social judgment. This situation aligns with Charles Horton Cooley’s idea., which asserts that self-identity is often formed through the perspective of others. Based on this context, this study aims to examine the relevance of the concept of haecceitas in John Duns Scotus thought as a basis for criticizing moral degradations in social media practices. This research uses a qualitative method through literature study and philosophical analysis of the digital identity phenomenon. The results of the study show that the concept of haecceitas emphasizes the uniqueness and dignity of every person as an individual who cannot be reduced by social construction or the demand of popularity on social media. This concept can serve as a basis for ethical reflection to strengthen the awareness of one’s distinctive identity and respect for the human body in the digital space.

Lumbantobing, Minar Trisnawati; Barus, Maria; Marasi Siagian, Yosua; Lamriana Hutagalung, Salome

Komunitas: Hasil Kegiatan Pengabdian Masyarakat Indonesia 2026 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Pendidikan Kewarganegaraan merupakan suatu program pendidikan yang bertujuan untuk mengajarkan prinsip-prinsip pragmatis dan prosedural yang berusaha untuk mengembangkan sifat kemanusiaan, budaya, serta memberikan kekuatan kepada individu, hususnya siswa, agar mereka dapat menjadi warga negara yang baik sesuai dengan tuntutan yang diakui secara moral dan konstitusional oleh  negara. Pada pembelajaran kewarganegaraan ada tiga yang menjadi dasar dalam pembelajaran yang salah satunya adalah mengembangkan kecerdasan warga negara, membina tanggung jawab warga negara, serta mendorong partisipasi warga negara dalam kehidupan berbangsa dan bernegara. Permasalahan Prioritas yang dihadapi adalah di SD Negeri 095207 Sorba Tonduhan, yaitu keterbatasan pembelajaran berbasisi proyek, tidak tersedianya fasilitas pendukung seperti computer yang ada di lingkungan sekolah tersebut. Kompetensi Guru dalam Pengelolaan Pembelajaran kurang Kreatif: Kompetensi pedagogik guru dalam merancang pembelajaran yang interaktif dan berbasis konteks lokal masih terbatas. Penggunaan metode pembelajaran tradisional cenderung mendominasi, sehingga kurang menarik bagi siswa. Solusi yang diberikan adalah berupa pembelajaran proyek penerapan model pembelajaran berbasis proyek, Dimana pembelajaran berbasis proyek melibatkan antara guru dengan siswa. Guru berperan aktif dalam memotivasi siswa dan meningkatkan kualitas pembelajaran. Guru mempunyai masukan dan kreativitas yang besar serta dapat meningkatkan motivasi belajar untuk membantu siswa mencapai hasil belajar yang baik, (Magdalena et al., 2024). Menurut (Norhikmah et al., 2022), Model pembelajaran berbasis proyek menuntut siswa untuk membuat proyek yang berkaitan dengan mata pelajaran terkait. Proyek pada pembelajaran ini dibangun berdasar ide-ide para siswa yang berasal dari keresahan permasalahan riil, sehingga peserta didik terjun secara langsung dalam memecahkan masalah.

Ofar, Moh.; Wahyudin, Ahmad; Faisol, Faisol; Sofa, Sofa; Muntaha, Hanem

Komunitas: Hasil Kegiatan Pengabdian Masyarakat Indonesia 2026 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Tujuan kegiatan Pengabdian Kepada Masyarakat (PKM) ini adalah untuk meningkatkan pengetahuan dan keterampilan Pengurus dan anggota Poktan Kelana Indah Desa Taddan dalam memahami serta menerapkan perencanaan keuangan yang efektif dan efisien guna mendukung pengelolaan keuangan yang lebih baik di masa depan. Adapun metode pelaksanaan kegiatan pengabdian ini meliputi beberapa tahapan, yaitu Tahap 1 melakukan survei dan diskusi dengan mitra, Tahap 2 pelaksanaan program kegiatan kepada mitra, dan Tahap 3 evaluasi program kegiatan yang bertujuan untuk melihat sejauh mana kegiatan yang telah dilaksanakan mampu mencapai sasaran yang tepat. Hasil kegiatan ini menunjukkan adanya peningkatan keilmuan dan keterampilan dalam pemahaman keuangan di masa depan bagi Pengurus dan anggota Poktan Kelana Indah Desa Taddan. Setelah pelaksanaan Pengabdian Kepada Masyarakat (PKM), para peserta menjadi lebih memahami dan menyadari pentingnya peran Poktan Kelana Indah Desa Taddan dalam melakukan perencanaan keuangan secara efektif dan efisien. Dengan demikian, diharapkan para peserta dapat menjadi sumber daya manusia yang berkualitas dalam memanfaatkan dan mengelola sumber keuangannya secara optimal.

Dumar, Bergita; Wahyuni, Ida; Astarina Prajayanti, Ni Made Dwi; Yahya Fujianti, Mery Eka; Mulyani, Sri

Komunitas: Hasil Kegiatan Pengabdian Masyarakat Indonesia 2026 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Bullying di lingkungan sekolah merupakan permasalahan yang berdampak pada kesehatan mental dan perkembangan psikososial anak. Tingginya kejadian bullying, baik secara fisik, verbal, maupun digital, menyebabkan siswa merasa tidak aman, mengalami kecemasan, serta penurunan interaksi sosial dan prestasi belajar. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pengetahuan dan kesadaran siswa mengenai bahaya bullying serta upaya pencegahannya. Metode  pengabdian  yang  dilakukan  berupa  pemberian  penyuluhan  kesehatan menggunakan participatory  action  research (PAR)  dengan  tema “Edukasi Kesehatan Tentang Bullying Pada Anak: “Berani Baik, Bukan Berani Membuli“. Hasil kegiatan menunjukkan adanya peningkatan pemahaman siswa tentang bentuk, dampak, dan cara mencegah bullying, serta meningkatnya sikap empati dan keberanian untuk melaporkan kejadian bullying. Selain itu, siswa menjadi lebih mampu mengenali perilaku bullying dan berpartisipasi dalam menciptakan lingkungan sekolah yang aman. Kesimpulannya, kegiatan edukasi melalui pengabdian masyarakat efektif dalam meningkatkan kesadaran dan pengetahuan siswa terkait bullying, sehingga perlu dilakukan secara berkelanjutan sebagai upaya promotif dan preventif dalam menjaga kesehatan mental anak.

Carelina Ephifania Siagian; Florensya Angelica Delarosa Zalukhu; Zairindra Anggun Safitri; Viero Varbi Sununianti; Istiqoma Istiqoma +1 more

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2026 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

The development of social media has brought significant changes in how individuals perceive themselves, especially among female university students who are in the stage of identity formation. Social media is not only used as a communication tool but also as a space that presents homogeneous beauty standards which can influence self-perception. This study aims to analyze the construction of beauty standards on social media and their impact on female students’ self-perception. The research uses a qualitative approach with a literature review method by analyzing 20  relevant academic articles published between 2020 and 2025. Data analysis was conducted using descriptive qualitative techniques, including data reduction, data presentation, and conclusion drawing. The results show that beauty standards on social media are constructed through repeated visual representations and reinforced by algorithmic systems, creating an idealized image of beauty. This condition encourages female students to engage in social comparison, leading to self-dissatisfaction and decreased self-confidence. However, these effects vary depending on individuals’ ability to filter and interpret information. This study highlights the importance of developing critical awareness in social media use to avoid being influenced by unrealistic beauty standards.

Ahmad Zaki Ardio Putra; Alifah Rahmaniah; Indah Prabawati3; Firre An Suprapto

WISSEN : Jurnal Ilmu Sosial dan Humaniora 2026 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Although Indonesia has integrated SDG 6 goals into national development planning, access to safe drinking water and sanitation remains a challenge in rural areas, particularly due to suboptimal policy implementation at the local level. The PAMSIMAS program is a government policy designed to improve access to clean water and sanitation services thru a community empowerment approach. This research aims to analyze the implementation of the PAMSIMAS program policy in supporting the achievement of SDG 6 in Mentaras Village, Dukun District, Gresik Regency. The research approach is descriptive qualitative with data collection thru observation, interviews, and documentation. The analysis was conducted using George C. Edwards III's policy implementation model, which includes communication, resources, executor disposition, and bureaucratic structure. The research results show that the program implementation has achieved significant progress, marked by an increase in the number of households accessing clean water, affordable service costs, and community-based management thru BP-SPAMS and BUMDes that reflect the principle of accountability. However, the implementation of the program still faces challenges such as limited service coverage, an imbalance in the facilitator-to-beneficiary ratio, and coordination obstacles among implementing stakeholders. Therefore, strengthening the dimensions of communication, resources, and institutional coordination is necessary to enhance the effectiveness of program implementation and support the achievement of SDG 6 targets by 2030.

Shafna Chairunnisa

Publikasi Para ahli Bahasa dan Sastra Inggris 2026 Asosiasi Periset Bahasa Sastra Indonesia

This study analyzes signs and symbols in Katherine Mansfield’s short story “The Doll’s House” (1922) using Charles Sanders Peirce’s semiotic approach. The study is descriptive qualitative in nature, employing data collection techniques such as close reading and note-taking. The analysis was conducted by classifying signs based on Peirce’s theory, icons, index, and symbols, through the triadic model (representamen, object, interpretant). The results of the analysis indicate that the doll’s house functions as both an icon and a symbol of social status and the false luxury of the upper class. Elements such as the smell of paint and the appearance of the Kelvey sisters serve as indices of social inequality. Meanwhile, the small lamp is the strongest symbol representing hope, warmth, and the possibility of transcending social class boundaries. Through this short story, Mansfield critiques class prejudices learned from childhood while conveying a message of empathy across social classes.

Muh. Iskandar Rahman; Revia Oktaviani; Agus Winarno; Tommy Trides; Albertus Juvensius Pontus

Globe: Publikasi Ilmu Teknik, Teknologi Kebumian, Ilmu Perkapalan 2026 Asosiasi Riset Ilmu Teknik Indonesia

Blast hole drilling is an initial stage that plays a critical role in determining the success of blasting activities in mining and construction operations. Drilling quality directly affects rock fragmentation, drilling equipment efficiency, drilling equipment productivity, as well as blasting safety and costs. This study aims to analyze the influence of drilling parameters on blast hole quality, including hole diameter, drilling depth, hole inclination, and the suitability of drilling patterns with respect to the planned blasting design. The research methodology involves field observations, actual measurements of drill holes, and analysis of data obtained from drilling and blasting productivity. The results show that deviations in hole depth and direction can lead to irregular distribution of blasting energy, resulting in suboptimal rock fragmentation and an increased potential for flyrock and overbreak. In addition, the selection of appropriate drilling methods and equipment based on rock mass characteristics has been proven to improve productivity and blast hole quality. Therefore, controlling drilling parameters and implementing proper operational procedures are essential to enhance the overall effectiveness and productivity of blasting activities. This study is expected to serve as a reference for the planning and evaluation of blast hole drilling activities to achieve more efficient, safe, and economical operations.

Hasnah Faizah; Nazhifa Fadila; El Firdausia Yahfis

International Journal of Multilingual Education and Applied Linguistics 2026 Asosiasi Periset Bahasa Sastra Indonesia

Scientific articles not only function as a medium for conveying information but also as a representation of the author’s academic credibility and intellectual authority within the scientific community. In academic writing, language plays a crucial role in shaping the author’s identity, reliability, and scholarly position. This research aims to conceptually examine the relationship between linguistic choices and the construction of authority in Indonesian-language scientific articles. The study employs a library research method with a critical discourse analysis approach toward various references related to functional linguistics, discourse studies, and ethics in academic writing. The findings indicate that academic authority is constructed through several linguistic aspects, including lexical precision, grammatical objectivity, cohesion and coherence of ideas, as well as a careful epistemological attitude that remains open to alternative interpretations and scientific dialogue. In addition, the use of formal, systematic, and evidence-based language contributes significantly to strengthening the legitimacy of scientific arguments. Within this framework, language is not merely a communication tool used to present ideas, but also an instrument for legitimizing knowledge and reinforcing the author’s credibility, reliability, and authority in academic discourse. Therefore, mastery of academic language becomes an essential component in producing quality scientific articles.

Elsa Oktavia; Revalina Revalina; Lelo Lelo; Sarmauli Sarmauli

Tri Tunggal: Jurnal Pendidikan Kristen dan Katolik 2026 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

This study is motivated by the importance of understanding theology not merely as a theoretical concept, but as a reflection of faith that is lived within the cultural context of society. In the context of the Dayak community in Central Kalimantan, there is a close relationship between cultural values and spiritual life, thus requiring a theological approach that can bridge the two. This study aims to analyze the praxis model in contextual theology and its application in the life of the Dayak community. The method used is a descriptive qualitative approach through literature study by examining various relevant sources. The results show that the praxis model emphasizes the relationship between lived experience, faith reflection, and concrete action. Cultural values such as togetherness and mutual cooperation are in line with Christian teachings; however, there are also traditional practices that create tension with faith. The church plays an important role in addressing this through a dialogical and reflective approach. The implications of this study indicate that the application of the praxis model enables believers to live out their faith in a contextual, relevant, and transformative way in daily life without losing their cultural identity.Top of Form

Resti Yulastri; Putri Ramadhon; Annisa Annisa; Dwi Herliani; Siti Saroh Hasibuan

Karakter : Jurnal Riset Ilmu Pendidikan Islam 2026 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

The rapid transformation of education driven by globalization and technological advancement demands adaptive learning approaches that align with the characteristics of Generation Z learners. This generation is known for its curiosity, independence in thinking, and openness to diverse perspectives, yet it is also vulnerable to misinformation and negative online influences. Within the context of Islamic education, learning is not solely oriented toward cognitive development but also emphasizes the cultivation of moral values, particularly tolerance. This study aims to explore how contextual teaching methods can contribute to fostering tolerant attitudes among Generation Z students in Islamic educational settings. The research employs a qualitative approach through library research, utilizing a descriptive-analytical framework. Data were collected from various sources, including academic journals, books, and previous studies related to contextual learning, multicultural education, and Generation Z characteristics. The data collection technique involved document analysis, followed by content analysis procedures such as data reduction, categorization, and conclusion drawing. The findings indicate that contextual learning effectively promotes tolerance by engaging students in discussion, problem-solving, reflection, and real-life experiences. The integration of multicultural values and the role of teachers as facilitators and role models further strengthen this process. However, challenges remain, including limited teacher understanding, the persistence of conventional methods, inadequate supporting facilities, and the influence of social media. Overall, contextual learning presents a relevant strategy for developing open-minded, balanced, and socially adaptive Generation Z learners.

Fiqhi Fajriyah; Indah Rahmawati Oktavia Macdalena; Muhamad Afif

Karakter : Jurnal Riset Ilmu Pendidikan Islam 2026 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

The crisis of human spirituality, which separates the inner dimension from the universe, is at the root of the current global environmental crisis. The purpose of this study is to comprehensively examine how Sufi principles are applied in environmental conservation practices at the Shadana Islamic Boarding School in Padarincang, and to determine how the teachings of the book Fathul 'Arifin influence the formation of the students’ ecological ethics. This research was conducted qualitatively through a case study. Data were collected through document analysis, in-depth interviews, and participatory observation from September 22 to October 5, 2025. The results indicate that the concept of spiritual purification, or tazkiyatun nafs, is integrated with nature conservation by activating the seven lathaif. Environmental conservation, such as protecting springs and forests, is viewed as a form of spiritual devotion to the Creator, as human awareness of the elements of fire, water, wind, and earth fosters a strong inner connection with the macrocosm or the universe. The results indicate that the santri paradigm has shifted from anthropocentrism to theocentrism. This study proposes an “Eco-Sufism” model, grounded in the transformation of inner consciousness, as an alternative solution to address environmental degradation. This approach emphasizes that to foster sustainable harmony among humans, God, and the universe, ecosystem sustainability requires a strong foundation of spirituality.

Rizki Wulandari; Naily El Muna; Ashlihah Ashlihah

Jurnal Inovasi Ekonomi Syariah dan Akuntansi 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to analyze the marketing strategy implemented by Catering Lapak Ning Icha to increase consumer purchase intention. The background of this research is the intense competition in the culinary MSME sector, particularly catering services, which demands effective and sustainable marketing strategies. A qualitative approach with a case study design was employed. Data were collected through in-depth interviews, observations, and documentation involving the business owner (represented by the operator), employees, and consumers. Data analysis was conducted using the Miles and Huberman model, consisting of data reduction, data display, and conclusion drawing. The findings reveal that the marketing strategy based on the 7P marketing mix (Product, Price, Place, Promotion, People, Process, and Physical Evidence) plays a significant role in increasing consumer purchase intention. In terms of product, the catering maintains taste quality, cleanliness, and menu variety. Pricing is set affordably and competitively. Easy location access and accurate ordering and distribution processes support the place and process aspects. Promotion is carried out organically through social media and word of mouth. Additionally, friendly and professional employee service, as well as physical evidence such as a clean business environment and neat packaging, contribute to positive consumer perceptions. The implications of this study suggest that consistent and integrated marketing strategies aligned with consumer needs can effectively enhance purchase intention and customer loyalty. This research serves as a reference for culinary MSME actors in designing effective and sustainable marketing strategies.

Irkhamilatul Faizah; Naily El Muna; Ashlihah Ashlihah

Jurnal Inovasi Ekonomi Syariah dan Akuntansi 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to understand the role of E-Commerce in building customer loyalty, explain the process of loyalty formation, and assess how customers perceive service quality in relation to loyalty, using the GoFood service in Jombang as a case study. The rapid growth of online food delivery services has intensified competition, making customer loyalty a critical factor for sustainability. Employing a qualitative case study approach, data were collected through in-depth interviews with 30 GoFood customers and several drivers in the Jombang area. The findings reveal that E-Commerce platforms significantly enhance loyalty through user-friendly application interfaces, supporting features (such as live tracking, history, and digital payments), and beneficial promotions. The loyalty formation process occurs gradually through consistent positive experiences, moving from customer satisfaction to trust, and ultimately to habitual use. Crucially, the quality of driver services—including politeness, effective communication, punctuality, and order accuracy—emerged as a key determinant of customer comfort and repeat orders. This study implies that for E-Commerce platforms to maintain a competitive edge, strategies must integrate digital convenience with consistently reliable human interactions. The research contributes empirical insights from a semi-urban Indonesian context, highlighting that customer loyalty is not merely transactional but is built on a combination of technological ease, economic value, and positive interpersonal service experiences.

Disiya Intan Setiyawati

Jurnal Inovasi Ekonomi Syariah dan Akuntansi 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Field Experience Practice (PPL) or internship is a practical course carried out directly in a company according to the student's field of study, with the aim of integrating lecture theory and real work practice. PPL is worth 6 credits and is a mandatory part of the curriculum for undergraduate students at the Putera Bangsa Tegal Islamic Economics College. Students who have not participated in PPL are not considered to have met the academic qualifications as graduates. This program aims to produce competent graduates as academics, researchers, consultants, accounting practitioners, and creative, innovative, and professional Muslim entrepreneurs. Through PPL, students are expected to improve their personal qualities, work experience, and understanding of the business world and development policies. The PPL implementation took place from September 14, 2025 to January 15, 2026 at PT Masanda Jaya. The Sharia Business Management Study Program views PPL as a strategic tool to understand management practices, SWOT analysis, governance, and company strategies in achieving organizational goals. The PPL report compiled by the author has the theme of the FAJAR internship.