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Peningkatan Pemasaran Digital Umkm Grobbak Korea Melalui Optimalisasi Media Sosial Dan Platform Online
Diwa, Flowrensia Asa
; Belawan, Marcelina Bulan
; Rachmah, Zahrotul Laila
; Hariyanto, Nico
; Silintowe, Yunita Budi Rahayu
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Grobbak Korea merupakan salah satu UMKM yang ada di Kota Salatiga yang membutuhkan pendampingan dalam pemanfaatan media sosial dan platform online untuk meningkatkan pemasaran digitalnya. Permasalahan utama adalah kurangnya pemanfaatan media digital secara optimal, serta tidak adanya strategi konten yang konsisten dan terarah. Kegiatan pendampingan dilakukan pada tanggal 27 April 2025 - 9 Juni 2025. Media sosial yang dikembangkan antara lain melalui Instagram dan TikTok. UMKM Grobbak Korea juga...
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Pelatihan Pembuatan Laporan Rekam Medis Dengan Google Forms dan Microsoft Word bagi Pengasuh dan Karyawan di Panti Wreda Catur Nugraha
Wicaksono, Wilibrordus Megandika
; Widiastuti, Rosalina Yani
; Kusuma Hariningsih, Rosa Ratri
; Malindir, Lukas
; Haris, Raymond
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Panti Wreda Catur Nugraha di Kabupaten Banyumas merupakan lembaga sosial yang merawat sekitar 30 lansia dengan berbagai kondisi kesehatan. Pencatatan rekam medis yang masih dilakukan secara manual menyebabkan data rawan hilang, sulit dianalisis, dan kurang efisien. Tim Pengabdian kepada Masyarakat dari STIKOM Yos Sudarso Purwokerto menyelenggarakan pelatihan pembuatan laporan rekam medis berbasis digital dengan memanfaatkan Google Forms untuk pengumpulan data dan Microsoft Word untuk penyusunan...
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Program Intensif Empat Sesi: Pelatihan Universitas Kolaboratif Dalam Bidang Penerjemahan Dan Penjurubahaasaan
Hikmaharyanti, Putu Desi Anggerina
; Sri Rwa Jayantini, I Gusti Agung
; Verayanti Utami, Ni Made
; Deni Ariyaningsih, Ni Nyoman
; Oktarina Wisudayanti, Kadek Heni
; Adi Putra, Nyoman Canestra
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Artikel ini menyajikan rancangan, pelaksanaan, dan hasil dari program intensif empat sesi yang bertujuan untuk meningkatkan keterampilan penerjemahan dan penjurubahasaan di kalangan mahasiswa. Program ini merupakan proyek kolaboratif pengabdian masyarakat antara dua universitas yang dirancang untuk menjembatani kesenjangan antara pembelajaran teoretis dan penerapan di dunia nyata. Setiap sesi mengintegrasikan pembelajaran berbasis praktik langsung, dan kolaborasi antarmahasiswa, dengan fokus pad...
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Pengaruh Motivasi, Disiplin Kerja, dan Pengawasan Terhadap Efektivitas Kerja Pegawai ASN Dinas Perdagangan Kabupaten Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the influence of motivation, work discipline, and supervision on the work effectiveness of civil servants (ASN) at the Kediri Regency Trade Office. The research employed a quantitative approach with an associative design. The population consisted of 55 civil servants, all of whom were included as the sample using a saturated sampling technique. Data were collected using a five-point Likert scale questionnaire and analyzed through validity and reliability tests, classic...
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Pengaruh Tata Letak dan Display Produk Terhadap Penjualan Sparepart Komputer di Bandung Trade Mall
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the effect of store layout and product display on computer spare part sales at Bandung Trade Mall. The background of this study is based on the increasing competition in the computer retail business, which requires effective visual merchandising strategies to attract consumers. The research method used a quantitative approach with a survey of 20 respondents selected purposively. Data were collected through questionnaires, observations, and informal interviews, then ana...
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Enhancing the Competitiveness of Indonesian MSME Products in Malaysia Through Simple Supply Chain Management Strategies
An International Journal Tourism and Community Review
Vol 2
, No 3
(2025)
This study investigates the implementation of a simple supply chain strengthening program to enhance the competitiveness of Indonesian micro, small, and medium enterprises (MSMEs) in the Malaysian market. Indonesian MSMEs face challenges in market entry, including limited knowledge of export procedures, high distribution costs, and low product acceptance due to labeling and packaging issues. The research aims to evaluate whether targeted, low-cost interventions can improve MSME readiness and per...
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Improving Digital Literacy and Indonesian Language for the Indonesian Community in Malaysia
Enik Rahayu
; Hendrajaya Hendrajaya
; C. Susmono Widagdo
; Henry Yuliamir
; Nicolas Kevin Sulityawardhana
; Anisa Eka Khatarina
An International Journal Tourism and Community Review
Vol 2
, No 3
(2025)
This study focuses on improving digital literacy and formal Indonesian language proficiency among the Indonesian diaspora community in Kampung Baru, Kuala Lumpur, Malaysia. The community faces challenges in adapting to digital technology and maintaining linguistic and cultural identity, which limits their socio-economic participation and engagement in community activities. The objective of this research is to develop and implement a community-based program that enhances digital skills while prom...
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Pengaruh Lingkungan Kerja, Motivasi Kerja, dan Disiplin Kerja Terhadap Kinerja Karyawan Pada UD Rahayu Indah
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
In the era of rapid globalization, human resource management has become a crucial element in achieving optimal productivity, where employee performance is strongly influenced by several factors. This study identifies obstacles related to work motivation and discipline, as well as environmental conditions that may affect performance, such as tardiness and unexcused absences. The purpose of this research is to analyze the influence of work environment, work motivation, and work discipline on emplo...
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Pengaruh Komunikasi dan Lingkungan Kerja Terhadap Semangat Kerja Pegawai Dinas Kelautan dan Perikanan Kabupaten Bima
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the effect of communication and work environment on employee morale at the Maritime Affairs and Fisheries Service of Bima Regency. A quantitative approach was employed using a Likert-scale questionnaire distributed to 80 respondents selected through purposive sampling. Data were analyzed using multiple linear regression with SPSS for Windows. The results reveal that communication (β = 0.551; t = 18.459; p < 0.05) and work environment (β = 0.401; t = 16.786; p < 0...
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Pengaruh Customer Experience dan Variasi Produk Terhadap Keputusan Pembelian Mie Judes Sambi Kediri Peran Citra Merek Sebagai Variabel Mediasi
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to explain and test hypotheses regarding the influence of customer experience and product variation on consumer purchase decisions at Mie Judes Sambi Kediri, with brand image as a mediating variable. This research uses an associative approach with a quantitative method. The sampling technique employed is purposive sampling, involving 100 respondents who are consumers of Mie Judes Sambi. Data were collected through questionnaires, observations, documentation, and literature studie...
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