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This study aims to analyze the comparison of public administration across various provinces in Indonesia. Utilizing a mixed-methods approach that combines both qualitative and quantitative research methods, this research investigates the unique challenges faced by public administration in each province and explores the opportunities for improvement. The findings reveal that cultural, economic, and political factors significantly influence the effectiveness of public administration, leading to variations in service delivery, accountability, and citizen engagement. Moreover, the study highlights the importance of regional context in shaping administrative practices and outcomes. Based on these insights, the study provides targeted recommendations for enhancing the performance of public administration at the provincial level, emphasizing the need for tailored strategies that consider local conditions and stakeholder involvement. Ultimately, this research contributes to a deeper understanding of public administration dynamics in Indonesia and offers a foundation for future studies in this field.

This study examines the impact of Social Media Marketing, Celebrity Endorsement, and Electronic Word of Mouth (E-WOM) on consumer purchase intention for Mustika Ratu beauty products in Semarang, Indonesia. The research employs a quantitative approach, with 97 respondents selected through purposive sampling. Data were collected via structured questionnaires, and the analysis was conducted using multiple linear regression, t-tests, F-tests, and the coefficient of determination in SPSS. The results indicate that Social Media Marketing and E-WOM both have a positive and significant impact on consumer purchase intention. In contrast, Celebrity Endorsement was found to have a negative and insignificant effect on purchase intention. When considered simultaneously, all three variables significantly influence consumer purchase intention. These findings highlight the increasing role of digital engagement, particularly through social media platforms and online peer reviews, in shaping consumer behavior in the beauty industry. The study also points out that, despite the popularity of celebrity endorsements, their influence on purchasing decisions may not always be as impactful as digital marketing strategies and E-WOM, which appear to resonate more strongly with consumers. Additionally, the research provides valuable insights into the digital marketing strategies in the Indonesian beauty sector, particularly how local beauty brands like Mustika Ratu can leverage social media and online word-of-mouth to strengthen their market positioning. This study offers practical recommendations for businesses aiming to improve their marketing strategies by focusing on online engagement and consumer feedback, which are critical in today’s highly competitive and digitally-driven consumer environment. The findings contribute to the broader literature on the effectiveness of digital marketing in the Indonesian market and suggest potential areas for further research into consumer behavior in the beauty industry.

The proficiency in the English language has become a crucial factor in facing the competition in the era of globalization. PT Nusantara Infrastructure Tbk, through its Corporate Social Responsibility (CSR) program entitled “Rumah Pintar Nusantara” actively participates in building and shaping the character of elementary, junior, and high school students in Sawah Baru village, Ciputat sub-district, South Tangerang, Indonesia to be globally competitive. The implementation involves the engagement of MSIB interns as mentors in the teaching process. Employing a mentoring approach based on the utilization of songs and ice breaking, it is anticipated that this method creates an enjoyable learning atmosphere for the students. The outcomes of this community engagement demonstrate the students’ high enthusiasm in comprehending the learning materials and achieving a better understanding

This study investigates the influence of digital transformation on the growth and competitiveness of small and medium enterprises (SMEs) in emerging economies. Using a mixed-method approach, the research explores how digital tools improve operational efficiency, market access, and customer engagement. Findings highlight that while digital adoption increases profitability, challenges such as technological gaps and regulatory barriers persist. The study offers practical recommendations for policymakers and business owners to enhance digital readiness.

Digital transformation has emerged as a key driver of efficiency and transparency in various sectors, including taxation. This study explores the role of digital transformation in improving tax compliance, focusing on developing economies. Through a case study approach, the research investigates how digital tools and platforms enhance tax administration, reduce compliance costs, and improve taxpayer engagement. The study identifies key challenges, including technological infrastructure gaps and digital literacy, while highlighting successful implementations that have boosted voluntary tax compliance. The findings underscore the potential of digital transformation as a catalyst for sustainable economic growth in developing economies by broadening the tax base and reducing tax evasion. Policy recommendations for optimizing digital transformation initiatives in tax systems are also provided.  

This study aims to analyze the effect of product label perception and product quality on purchasing decisions of UMKM (Micro, Small, and Medium Enterprises) culinary products, with trust acting as an intervening variable in Pasuruan City. The research employs a quantitative approach with a survey method to gather data from culinary product consumers. The study investigates how consumers' perceptions of product labels and the quality of culinary products influence their purchasing decisions. Furthermore, it explores the role of trust in mediating these relationships. The results of this study are expected to provide valuable insights for UMKM businesses in Pasuruan to improve their marketing strategies, product offerings, and customer engagement by focusing on enhancing product labels, product quality, and building trust with consumers.

This study aims to analyze the influence of organizational culture, work motivation, and job satisfaction on employee loyalty in an organization. The results of the study indicate that organizational culture has a positive and significant influence on job satisfaction (O = 0.200; T-Statistics = 1.377; P-Value = 0.004) and employee loyalty (O = 0.351; T-Statistics = 3.141; P-Value = 0.002). In addition, work motivation is also proven to have a positive and significant influence on job satisfaction (O = 0.754; T-Statistics = 5.218; P-Value = 0.000) and employee loyalty (O = 0.355; T-Statistics = 2.682; P-Value = 0.008). Job satisfaction has a positive effect on employee loyalty (O = 0.284; T-Statistics = 3.675; P-Value = 0.000). However, job satisfaction does not significantly moderate the relationship between work motivation and employee loyalty (O = -0.084; T-Statistics = 0.778; P-Value = 0.437) or the relationship between organizational culture and employee loyalty (O = 0.147; T-Statistics = 1.337; P-Value = 0.182). These findings provide important managerial implications for organizations in improving employee satisfaction and loyalty through strengthening organizational culture and work motivation enhancement strategies. Thus, companies can improve employee engagement and retention in the long term.

This research examines the opportunities and challenges in the development of Buddhist traditions in Indonesia, with a specific focus on the role of Tri Dharma (三教 Sam Kauw) as a tradition-strengthening element in fortifying Buddhism in Singkawang City, West Kalimantan. The research is grounded in the dynamic development of Buddhism in Indonesia, which has been influenced by modernity and diverse interpretations of teachings. Utilizing a qualitative descriptive method through observation, interviews, and document analysis with religious leaders and Buddhist adherents in Singkawang City, particularly at the historic Vihara Tri Dharma Bumi Raya (established 1873-1878), the findings reveal that the Tri Dharma tradition—integrating Buddhism (佛教), Confucianism (儒教), and Taoism (道教)—holds significant potential in strengthening religious identity and practices through values of wisdom, virtue, and harmony integrated into daily life. The research identifies key opportunities including strong cultural identity, vibrant ritual traditions (Cap Go Meh festival, Tatung rituals), community support structures, and religious tourism potential. However, challenges include limited deep understanding of Tri Dharma teachings among younger generations, influences of popular culture that erode traditional values, pressures of globalization, and modernization impacts. The research implications emphasize the necessity of systematic efforts in socializing and internalizing Tri Dharma teachings through formal and non-formal education, digital media engagement, youth involvement in Vihara activities, tradition documentation and preservation, and inter-Vihara collaboration to ensure Buddhist traditions continue to develop and strengthen their existence in Indonesia's pluralistic society.

This research examines how religious education can be used to foster a sense of global citizenship among students. Through case studies from selected schools and interviews with educators, the study identifies specific pedagogical strategies that encourage students to engage with global issues from an ethical and intercultural perspective. The findings suggest that religious education, when integrated with discussions on global issues, can empower students to become active, empathetic, and socially responsible citizens.

Developing an interest in early childhood reading is the initial step towards recognizing the significance of literacy in society. Early childhood literacy is an essential part of the language development process and has a significant role in enhancing the overall quality of education. The presence of appropriate facilities and resources in a school setting plays a crucial role in promoting reading engagement among children who are in their early years of education. The reading interest program not only goes government accountability, but it also allows the public to contribute to the sustaining of such efforts. As part of its community service efforts, the Faculty of Economics at the University of Krisnadwipayana places special emphasis on early childhood education. This project entails educators and students collaborating to create and implement a reading corner program in Desa Tugu Utara, Bogor. This program has a significant influence on the implementation of early literacy activities for kids of all ages, which are set up by the community service team of the Faculty of Economics at the University of Krisnadwipayana.

Interactive teaching materials are learning materials that are presented in an interactive form between students and technological systems such as software, applications or websites. Interactive teaching materials are different from conventional teaching materials which are only printed materials or audio-visual materials because they have the ability to interact with students and can be accessed online or offline. The aim of creating interactive educational materials is to improve the quality of the teaching and learning process to be more effective and efficient. Interactive educational materials can help educators manage learning, increase student engagement, and improve learning outcomes. Apart from that, interactive educational materials can also help students increase learning motivation, increase access to information, and improve their ability to communicate with educators. The benefits of using interactive teaching materials for educators are improved classroom management, increased student engagement, and improved learning outcomes. For students, interactive educational materials can improve critical thinking skills and increase the ability to adapt to technological changes. The use of interactive educational materials can also improve communication with educators and increase access to broader and specific information. Interactive teaching materials have great potential in improving the quality of the teaching and learning process and increasing students' abilities in many aspects. Therefore, interactive teaching materials must be an integral part of an effective and efficient learning strategy.

Utilization of Key Opinion Leaders (KOL) is one of the digital marketing strategies that is widely used today. KOL is not only used by new business people, even established business people with popular brands also use KOL. One of them is Wardah cosmetics. This research aims to analyze the Key Opinion Leader (KOL) strategy to improve consumer purchasing decisions for Wardah products. The research was conducted using a descriptive qualitative approach. Research data comes from the results of reviews of official publications and searches on various official databases and popular digital sites. The research results show that Wardah did several things in its KOL utilization strategy, namely: 1). Wardah chooses Key Opinion Leaders (KOL) who have a positive image and are relevant to the target market and collaborate with beauty influencers, fashion influencers and lifestyle influencers to promote their products. 2). Wardah collaborates with Key Opinion Leaders (KOL) to create interesting and informative content about Wardah products, the content will be creative and original. 3). Wardah measures the effectiveness of the Key Opinion Leader (KOL) strategy by tracking metrics such as reach, engagement and conversion using social media analytics tools to track the performance obtained. Wardah's success in using Key Opinion Leaders (KOL) was proven when it carried out a C-Defense Series product campaign which showed significant results with increased views and engagement, this helped Wardah reach consumers and increase sales effectively

This research discusses educational psychology which has a significant contribution in increasing the effectiveness of Arabic language learning. By understanding the learning and teaching process as well as individual student needs. This research uses a literature review method (library research), where the discussion in this research is based on expert opinions and the results of previous research on psychology and the learning process. The results show that educational psychology is very important in learning Arabic, as in learning other languages. The following are several reasons why educational psychology is important in this context, including (1) Understanding the Learning Process, (2) Student Motivation and Engagement, (3) Effective Classroom Management, (4) Assessment and Feedback, and (5) Needs Special for Students. By utilizing these educational psychology concepts, Arabic teachers can create a supportive, motivating, and effective learning environment for all their students.    

This paper examined the role of social media on mental health amidst the acceleration of digital transformation. The increasing engagement of young people in social media platforms has raised major concerns regarding its impact on psychological well-being. This study investigates that there is a strong correspondence of social media consumption and the emergence of mental health issues such as depression and anxiety and social isolation among adolescents. Data shows a significant increase in screen/mobile time among Indonesian adolescents, with average daily use exceeding global recommendations and correlating with high incidence of mental health disorders. This study utilized a comprehensive review of the existing literature, as well as engaging multiple academic sources to assess the cumulative impact of the digital Effect. Key findings suggest that excessive interaction with digital platforms potentially increases risk of cyberbullying, body image problems, depression, anxiety, self-harm, suicidal tendencies and substance consumption. Another finding, that exposure to sexual content or pornographic sites on the internet, is a predictor of increased sexual activity and premarital sex. This is an important concern, highlighting the adverse impact of prolonged digital effects on adolescents' mental resilience and life satisfaction. This research underscores the urgent need for strategic interventions and policy frameworks to mitigate the negative effects of social media on mental health holistically.

This research aims to analyze the impact of collaborative governance models on public service delivery. Specifically, the study will examine how stakeholder-inclusive governance approaches can influence the effectiveness, efficiency, and quality of services provided by local governments. Collaborative governance involves the engagement of various stakeholders, including government agencies, non-governmental organizations, and the private sector, in the decision-making process to improve public service outcomes. This study posits that such inclusive approaches can enhance transparency, accountability, and responsiveness in public service delivery. Employing a qualitative case study methodology, data will be collected through interviews, observations, and document analysis. The selected case studies will encompass a diverse range of collaborative governance initiatives at the local level, providing a comprehensive understanding of different contexts and practices. By examining these cases, the research aims to identify the key factors that contribute to the success or failure of collaborative governance efforts. The analysis will focus on the impact of these initiatives on institutional capacity, such as the ability of local governments to mobilize resources, coordinate actions, and implement policies effectively. Furthermore, the study will evaluate the outcomes of these collaborative efforts in terms of service quality, accessibility, and user satisfaction. The findings are anticipated to offer valuable insights into the success factors and challenges associated with implementing collaborative governance models. These insights will be crucial for policymakers and practitioners seeking to enhance the performance of local governments in delivering improved public services. Ultimately, the research aims to contribute to the broader discourse on governance and public administration by highlighting the potential benefits and limitations of collaborative approaches in the public sector.

This research evaluates the effectiveness of using Animaker-based animation learning media to enhance the understanding of eighth-grade students in Islamic Education at SMP Al-Madina Wonosobo. The study employs a quantitative approach with a quasi-experimental design. Findings indicate that the use of Animaker significantly improves students' understanding, as evidenced by notable improvements between pretests and posttests, supported by statistical analyses. Recommendations include school leadership support in fostering a conducive learning environment, teachers' enhanced creativity in selecting appropriate teaching models, and active student engagement in the learning process. The research aims to provide practical guidance for educators to improve Animaker-based Islamic Education teaching methods at SMP Al-Madina Wonosobo and contribute to the development of more effective teaching methodologies overall.  

This study aims to analyse the influence of job characteristics on Organizational Citizenship Behaviour and Job Engagement, and its implications for employee performance. This study uses a quantitative approach with a survey method. Data were collected through questionnaires distributed to 78 employees from the Faculty of Social and Political Sciences, Universitas Brawijaya. Data analysis was conducted using path analysis techniques with the Smart-PLS3 tool to test the relationship between the variables studied. The results showed that job characteristics are not significant to employee performance. Furthermore, job characteristics have a significant effect on OCB. Meanwhile, OCB has a significant effect on employee performance. In addition, it was found that job characteristics have a significant effect on job engagement. Then, job engagement has a significant effect on employee performance. The OCB variable has a role as mediation. Meanwhile, the job engagement variable is not significant as a mediation. This research provides insight for HR practitioners in designing jobs that can maximise employee potential.

This study to explore the application of scientific methods in German language learning with the theme "Unterwegs". The research was conducted in the context of a Micro Learning course involving 34 students. By implementing 11 indicators of the scientific approach and five main steps, namely observation/observation, asking questions, gathering information, association/information gathering and communication. This research shows that the scientific method can improve learning quality and student engagement. The results confirm that the scientific approach applied flexibly and creatively is not only effective but can also deepen students' understanding of the material. The findings provide important insights for the development of more effective and engaging language teaching methods.

The rapid evolution of social media has made it a significant part of daily life. Instagram, a widely used platform, plays a crucial role in communication, marketing, and branding, particularly among young people. This study focuses on Instagram's effectiveness as a branding tool for educational institutions, with a specific case study on SLB Khusus Bina Mandiri Surabaya. This institution uses Instagram to showcase achievements, communicate with stakeholders, and enhance its public image. The research aims to analyze the impact of Instagram on the institution's branding strategy, exploring both its benefits and challenges. Using qualitative methods, the study collects data through interviews and content analysis of the institution's Instagram account. The findings highlight the importance of social media in educational branding, offering insights for similar institutions seeking to leverage digital platforms for promotion and engagement.

This research aims to increase the learning motivation of elementary school students through the application of interactive learning methods. Interactive learning methods are believed to be able to stimulate students' interest and active participation in the teaching and learning process. We conducted this research using a quantitative approach by applying an experimental design. Data was collected through questionnaires and observations of fourth and fifth grade students in one of the elementary schools in Padang. The results showed that the use of interactive learning methods significantly increased students' learning motivation. The conclusion of this study confirms the importance of integrating interactive learning methods in the primary education curriculum to encourage student engagement and motivation.