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This study aims to determine the effect of Product Assortment, Price, and Store Atmosphere on Consumer Purchase Intention at MR.DIY, North Toraja Regency. The independent variables used in this study are Product Assortment (X1), Price (X2), and Store Atmosphere (X3), while the dependent variable is Consumer Purchase Intention. The population in this study consists of consumers who have purchased products at MR.DIY. The sample in this study was selected using the accidental sampling method, with a total of 90 respondents. Data collection techniques in this study used questionnaires with a quantitative approach. The data analysis techniques used were descriptive statistical analysis and multiple regression analysis, followed by hypothesis testing using SPSS 25. Based on the results of the t-test, the product assortment variable shows a t-count value greater than the t-table value (4.574 > 1.987) with a significance level of (0.000 < 0.05). The price variable shows a t-count value greater than the t-table value (4.261 > 1.987) with a significance level of (0.000 < 0.05), while the store atmosphere variable also has a t-count value greater than the t-table value (3.857 > 1.987) with a significance level of (0.000 < 0.05). Meanwhile, the results of the F-test (simultaneous test) produce an F-count value greater than the F-table value (18.800 > 2.711) with a significance level of (0.000 < 0.05). The results of the study indicate that Product Assortment, Price, and Store Atmosphere simultaneously have a positive and significant effect on Consumer Purchase Intention at MR.DIY, North Toraja Regency.  

The rapid development of information and technology brings changes in many fields. One of them is in the field of trading which is now carried out online through marketplace. Price discount, E-Trust, and E-Satisfaction are three aspects that play an important role in online business. Therefore, this research was conducted to understand and analyze the impact of Price Discount, E-Trust, and E-Satisfaction on Repurchase Intention in Shopee Marketplace among the students of DIV Marketing Management Study Program class of 2019-2020. This research was a quantitative research. There were three measurements used in this research, namely Price Discount, E-Trust, and E-Satisfaction with Repurchase Intention. The sample obtained by applying nonprobability sampling technique with purposive sampling approach. In analyzing the data, the researcher used descriptive analysis, validity test, reliability test, classical assumption test, multiple linear regression test, coefficient of determination, and hypothesis testing. The result of data analysis shows that, there is an impact between Price Discount, E-Trust, and E-Satisfaction with Repurchase Intention on the customers of Shopee marketplace partially or simultaneously. In conclusion, to increase Shopee customers’ loyalty, the marketplace must be aware that price discount, trust, and satisfaction of customers become the most important aspects that determine the marketplace's success.

Air pollution and damage to the earth are central world problems and are threats that will occur if humans continue to cause damage to this earth. Pollution on earth is very clear is the increasing amount of organic and non-organic waste, in activities to meet the needs of society, the end result is waste, both waste generated from the needs of clothing, food and shelter, if not handled properly and correctly will threaten the survival of society and threaten the ecology in the world, Organic and non-organic waste must be handled with good management. Management as a tool for organizational management in a society is expected to play an important role in providing education and understanding to the community about the impacts and dangers caused by the increase in waste due to human activities, so that it can strengthen the culture and ethics of society in managing waste so that it will increase the creative abilities of society, creativity, taste and intention in managing waste. The type of research conducted by the author is included in the category of qualitative research literature study method researchers to collect and evaluate information from various previous studies, thus providing a comprehensive understanding of the subject under study.

This study aims to analyze the effect of service quality, store atmosphere, and word of mouth on repurchase intention of Batik Lochatara Kediri consumers. This research employs a quantitative approach with a causal associative design. Data were collected through questionnaires distributed to 96 respondents who are customers of Batik Lochatara Kediri, selected using accidental sampling. The research instrument was measured using a five-point Likert scale. Data analysis was conducted using multiple linear regression with the assistance of SPSS software, preceded by validity, reliability, and classical assumption tests. The results reveal that partially, word of mouth has a positive and significant effect on repurchase intention, while service quality and store atmosphere do not show a significant effect. However, simultaneously, service quality, store atmosphere, and word of mouth have a significant influence on repurchase intention. These findings indicate that positive consumer recommendations and shared experiences play a more dominant role in encouraging repurchase intention in the context of local batik MSMEs. Therefore, strengthening word-of-mouth strategies is essential to enhance customer loyalty and business sustainability.

This community‑engagement study aimed to revitalize the Qur’anic ecosystem in Sempu Village (Ngancar District, Kediri Regency) by fostering inter‑generational synergy—among families, youth communities, and TPQ (Qur’an Study Groups)—using an asset‑based community development (ABCD) approach. The program identified and mobilised local assets such as TPQ students/alumni, active youth, community leaders, mosque/TPQ facilities, and locally established networks to strengthen Qur’an mentoring with a psycho‑spiritual dimension. The research employed a qualitative intervention method executed in three phases: asset mapping & diagnosis; design & implementation of the intervention; and program evaluation & reflection. Results indicated that youth attendance increased from 45 % to 78 %; the number of participating families rose from 18 to 32; and 90 % of TPQ administrators expressed the intention to continue the inter‑generational forum model on a regular basis. Discussion revealed that the intervention did more than improve attendance—it reinforced a sense of ownership, social connectedness, and internalization of Qur’anic values (spiritual well‑being). The psycho‑spiritual approach proved effective in strengthening youth identity and building a sustainable Qur’anic community culture. Limitations include the short duration of the intervention (12 weeks) and persistent communication barriers between generations related to time constraints and family workloads. Recommendations include conducting long‑term measurements, adapting the mentoring modules to accommodate family/youth time issues, and replicating the model in other villages with different characteristics.

This study aims to analyze the impact of content marketing, influencer marketing, and online customer reviews on the purchasing interest in Skintific products on TikTok among Generation Z students of the Bachelor of Management program at Universitas Semarang. Primary data was collected through a Google Form questionnaire distributed to Generation Z students using purposive sampling technique, based on the criteria of Generation Z age, active TikTok users, and familiarity with Skintific products. A quantitative approach was applied using multiple linear regression analysis after validity, reliability, normality, multicollinearity, and heteroscedasticity tests met the requirements. The results show that content marketing, influencer marketing, and online customer reviews individually have a significant positive effect on purchasing interest in Skintific products. Simultaneously, these three variables significantly influence purchasing interest, with a strong contribution. These findings imply that an integrated digital marketing strategy involving content marketing, influencer marketing, and online customer reviews is effective in increasing purchasing interest among Generation Z students on TikTok. This provides valuable insights for companies in designing more effective digital marketing campaigns to attract young consumers through social media platforms.

This study seeks to unravel the complexities of applying the doctrine of culpa lata or gross negligence as the basis for criminal liability for state officials in corruption cases, an area that highlights gaps in the criminal law framework which tends to focus on intent. With the rise in corruption cases stemming from misguided strategic decisions that are difficult to prove as intentional, the urgency to explore alternative criminal liability grounds becomes crucial for establishing strong accountability in governance. This research specifically analyzes the application of culpa lata through an in-depth study of Decision Number 68/Pid.Sus-TPK/2025/PN Jkt Pst. Adopting a normative-empirical qualitative case study method, the analysis focuses on the court decision as a single unit of analysis, supported by primary data from the decision document and secondary data from legal literature. Through documentary evidence tracking, it was found that the panel of judges successfully applied the doctrine of culpa lata by identifying elements of negligence such as the disregard for risks that should have been known, subjective asset valuation, and strategic decision-making without adequate study, which causally led to state losses. These findings substantively show that gross negligence can effectively serve as a basis for criminal liability, indicating a shift in the pattern of corruption law enforcement that goes beyond proving mere intent. In conclusion, this study affirms the effectiveness of culpa lata in expanding the scope of criminal liability for state officials, offering theoretical contributions to the understanding of fault elements and practical implications in strengthening public accountability and the potential for corruption prevention through enhanced standards of caution.

The personal care product industry, particularly bath soap, is becoming increasingly competitive as public awareness of health and hygiene grows. Lifebuoy is a long-trusted bath soap brand, but according to data from the Top Brand Index 2021–2024, Lifebuoy is experiencing a significant downward trend. This situation indicates a problem in consumer purchasing decisions, making it crucial to examine the factors influencing it. This study aims to analyze the influence of advertising and brand image on purchasing decisions for Lifebuoy bath soap in Semarang City, with purchase intention as an intervening variable. This study used a quantitative approach with explanatory research. The population in this study was all Lifebuoy bath soap users in Semarang City. The sample was determined using a non-probability sampling method using the Lemeshow formula, resulting in 96 respondents. Data analysis techniques used Descriptive Statistical Analysis, Measurement Model Evaluation (Outer Model), and Structural Model Evaluation (Inner Model) using the SmartPLS 0.4 application. The results of the study indicate that advertising has a direct influence on purchasing decisions, brand image has a positive and significant influence on purchasing decisions, advertising does not have a significant direct influence on purchase intention, brand image has a positive and significant influence on purchase intention, purchase intention has a positive and significant influence on purchase decisions, purchase intention mediates the relationship between advertising and purchase decisions, and purchase intention mediates the relationship between brand image and purchase decisions.

The persistent issue of high youth unemployment among Senior High School (SHS) graduates necessitates cultivating an entrepreneurial mindset through formal education, making Entrepreneurship Education (EE) a national strategic imperative. This Systematic Literature Review (SLR) critically analyzed 15 empirical articles, selected via the strict PRISMA protocol, to evaluate the effectiveness of diverse EE curriculum models in enhancing students' Entrepreneurial Interest (Intention) and Attitude. The key finding is that EE implementation is substantially effective only when executed through active, experience-based pedagogical models such as Experiential Learning, Project-Based Learning (PjBL), and the Teaching Factory which are superior in fostering practical competency and significantly boosting Entrepreneurial Self-Efficacy and positive Attitude, consistent with the Theory of Planned Behavior. Successful implementation also critically depends on robust operational factors, including structured curriculum management (e.g., PDCA cycle) and the availability of competent teachers. In conclusion, the findings provide a strong evidence-based framework, recommending that policymakers prioritize experiential models and integrate modern elements like Digital Literacy and Non-cognitive Skills to produce SHS graduates with genuine entrepreneurial readiness.

This research aims to examine the contribution of the Price Variable, Promotion Variable, and Product Rating Variable to Consumer Purchase Intention for Wardah cosmetic products on the Shopee e-commerce platform. The type of research used is a quantitative approach with data collection techniques through questionnaires distributed to respondents, namely consumers who have purchased Wardah cosmetic products on the Shopee e-commerce platform. The data obtained were analyzed using multiple linear regression techniques.The findings show that the Price variable contributes significantly, indicating that the more appropriate and affordable the price offered is in accordance with consumers’ perceived value, the higher their intention to purchase Wardah products on the Shopee e-commerce platform. Promotion is also proven to make a significant contribution to Purchase Intention, meaning that the more effective, informative, persuasive, and attractive the promotional activities are (both online and offline), the stronger the consumers’ motivation to purchase Wardah products on Shopee. Product Rating also has a significant contribution to Purchase Intention, indicating that the higher the ratings or positive reviews given by other users, the greater the consumers’ interest in purchasing Wardah products on Shopee. Good ratings can lower perceived risk, increase trust, and encourage consumers to make purchases, especially on e-commerce platforms.This research emphasizes the importance of pricing strategies, improving promotional quality, and managing product reviews and ratings as efforts to increase consumer interest and purchase decisions.

Based on the ideal phenomenon of making any object a subject of discourse study, the author selects a book as the research object, using Norman Fairclough's theory as the analytical tool. Norman Fairclough's theory analyzes a text based on relations, identities, production, consumption, and socio-culture. The implementation of this theory is applied to the book titled Pengajian Ramadhan Kiai Duladi (Ramadhan Teachings by Kiai Duladi) to determine the author's intention within the text based on the text's production and the socio-cultural context of religious issues that occur during the month of Ramadhan. The research model used is qualitative descriptive. The research object is sourced from a title called Kiai Pemburu Dolar (Kiai the Dollar Hunter). For data collection, the author utilizes the documentation technique, gathering information or evidence through the examination of archives and documents that have been transcribed into written form. The results of the research conclude that, in the textual dimension, the book's author emphasizes the use of diction in their work. Meanwhile, in the discursive practice dimension, the author adjusts their status and educational background in the text's production, and the consumption is intended for all social levels. In the socio-cultural dimension, the author focuses more on social issues related to religion that frequently arise during the month of Ramadhan.

This study aims to examine the influence of brand image, location, and price on customers’ purchase intention at the USD Bundle thrifting store in Kediri. This research employed a quantitative approach using purposive sampling, involving 152 respondents who were active customers of USD Bundle. Data were analyzed through classical assumption tests, multiple linear regression, t-test, and F-test using SPSS 25. The results indicate that brand image, location, and price each have a positive and significant effect on purchase intention. Simultaneously, these variables also show a positive and significant impact, with a coefficient of determination (R²) of 0.954, meaning that 95.4% of the variation in purchase intention is explained by brand image, location, and price. These findings highlight that a strong brand image, strategic location, and competitive pricing play essential roles in increasing customer purchase intention in thrifting businesses, particularly within urban environments such as Kediri City.

The promising growth of the coffee industry presents new challenges in retaining consumers in the long term amid an increasingly crowded and dynamic market. This situation is also experienced by one of the coffee shops in Bali, particularly in Denpasar City, namely Imadji coffee. This study aims to explain the role of brand trust in mediating the influence of product quality on repurchase intention at Imadji coffee. The research was conducted in Denpasar City by distributing online questionnaires to 120 respondents. The sampling technique used was non-probability sampling with a purposive sampling method. The results of the study show that all hypotheses are accepted. Product quality has a positive and significant effect on repurchase intention. Product quality has a positive and significant effect on brand trust. Brand trust has a positive and significant effect on repurchase intention. Brand trust is able to partially mediate the effect of product quality on repurchase intention. The implications of this study support consumer behavior theory and the S-O-R model, while emphasizing the importance of maintaining product quality to build brand trust, thereby increasing repurchase intention at Imadji coffee in Denpasar City.

This study examines the effectiveness of virtual counseling based on digital applications in fostering Christlike character among Christian Education students and broader Christian counselees. Using a mixed - methods convergent design, quantitative data were collected from 42 active participants through Likert-scale questionnaires, complemented by qualitative interviews with selected counselors and counselees. The findings indicate a strong positive relationship between virtual counseling effectiveness and the growth of Christlike values, particularly love, humility, honesty, perseverance, and spiritual integrity. Key contributing factors include communication quality, counseling techniques, platform suitability, and counselee engagement. Despite technical and relational limitations inherent in virtual settings, digital counseling demonstrates significant potential as a pastoral and educational tool when grounded in biblical principles and relational sensitivity. This study affirms that digitally mediated counseling, when intentionally practiced, can serve as a meaningful instrument for spiritual formation in contemporary Christian education and ministry contexts, offering practical implications for counselors, educators, and faith-based institutions in integrating technology with holistic discipleship

Effective collaboration is a strategic imperative for contemporary organizations, yet its success hinges critically on team dynamics and underlying psychological factors like Trust and Psychological Safety. The purpose of this Systematic Literature Review (SLR) was to synthesize empirical research published between 2020 and 2025 to clarify how these psychological factors influence collaboration and team performance. Following the PRISMA guidelines, a rigorous search on Google Scholar using keywords such as "team performance," "psychological factors," and "collaboration" resulted in the final inclusion of 15 articles for in-depth synthesis. Findings confirm that Trust is the most vital psychological construct, acting as a crucial mediator: it successfully transmits the positive effects of Transactional Leadership on employee performance and, conversely, mediates the detrimental effect of Toxic Leadership leading to Employee Silence. Leadership Soft Skills and Emotional Intelligence are identified as primary antecedents that build perceived trustworthiness, which, in turn, significantly reduces Turnover Intention. The review also highlights emerging contexts: trust is now influenced by Agent-Related Factors in Human-AI Teams (HATs), and unconventional factors like Corporate Comedy are found to positively contribute to Group Cohesion. However, contradictory findings regarding trust's role in Knowledge Sharing suggest a significant research gap. This SLR concludes that building psychological capital is fundamental to effective collaboration and recommends that future research utilize Structural Equation Modeling (SEM) to validate conceptual frameworks and employ mixed-methods approaches to resolve contextual conflicts within the literature.

This study aims to analyze the influence of service quality, location, and promotional strategies on consumers’ purchasing interest in UD Berkah Mandiri rice. The study employs a quantitative method with a total population of 150 respondents. The sampling technique used in this study is accidental sampling. The sample consisted of 60 respondents, determined using Slovin’s formula. The analytical tool employed in this study is SPSS 25.0. The results indicate that service quality has a significant effect on purchasing interest, that location has a substantial impact on it, and that promotional strategies have a significant effect on it. Furthermore, service quality, location, and promotional strategy simultaneously have a considerable effect on purchasing interest.

The purpose of this study is to determine the effect of social media marketing on purchase intention, to determine the effect of social media marketing on brand awareness, to determine the effect of brand awareness on purchase intention, to determine the role of brand awareness in mediating the influence to determine the effect of social media marketing on brand image, to determine the effect of brand image on purchase intention, to determine the role of brand image in mediating the influence to determine the effect of social media marketing on purchase intention. This study is included in the explanatory category. Determination of the number of samples using the MLE formula. The sampling technique uses simple random sampling. The number of samples in this study was 180 respondents. Data was processed using PLS. The results showed that social media marketing had no effect on purchase intention, media marketing had no effect on brand awareness, brand awareness had no effect on purchase intention, brand awareness did not mediate the influence of social media marketing on brand image, brand image had no effect on purchase intention, brand image did not mediate the influence of social media marketing on purchase intention.

This study aims to analyze traders’ perceptions and behaviors toward the implementation of sharia principles in Islamic banking products and services. A descriptive qualitative approach was employed, involving traders at Parung Market selected through purposive sampling. Data were obtained through in depth interviews, observations, and documentation, then analyzed using thematic analysis through coding, categorization, and pattern identification. The findings reveal that most traders hold positive perceptions of core Islamic banking values such as fairness, transparency, and the prohibition of usury. However, their understanding of sharia contracts varies and is not fully comprehensive. Despite these positive perceptions, actual behavior does not always align, as traders often prefer conventional banks for business transactions requiring speed, efficiency, and more reliable digital services. This indicates a clear gap between religious intentions and economic practices, commonly referred to as the intention behavior gap. The study concludes that improving Islamic financial literacy, strengthening digital service innovation, and enhancing service quality are essential to promoting wider adoption of Islamic banking products.

Bullying behavior in elementary schools, characterized by the intentional harm of others, can manifest as teasing, harsh words, intimidation, and physical actions. It involves aggressive and repeated behavior aimed at demeaning others, which can significantly impact victims. Repeated bullying can lead to psychological issues, hindering students' ability to engage in the learning process, communicate with peers, and interact at home. Bullying in schools can result in mental health problems like anxiety and depression, academic struggles such as poor performance and truancy, and social challenges like difficulty forming relationships. Long-term effects may include trauma, low self-esteem, and even self-harm. To prevent bullying, schools should adopt a holistic approach that includes collaboration with parents and students. Strategies involve character education to promote empathy and respect, establishing clear school policies, and creating a safe, supportive environment. Raising awareness through anti-bullying campaigns and providing psychological support for victims, along with intervention for perpetrators, can further contribute to reducing bullying. Engaging the entire school community in these efforts is crucial to creating a positive, inclusive atmosphere where bullying is actively prevented.

  Riset ini berorientasi pada tujuan guna mengetahui pengaruh celebrity endorser kepada minat beli produk kecantikan di Instagram. Adapun parameter celebrity endorser dalam riset ini didalamnya adanya daya tarik (attractiveness), kepercayaan (trustworthiness), serta keahlian (expertise). Metode yang dilibatkan yakni metode kuantitatif dalam rupa pendekatan deskriptif serta kausal. Kuesioner disebarkan kepada 104 responden yang berasal dari Lingkungan Garung, Kecamatan Ambarawa, dengan pemilihan responden melibatkan teknik purposive sampling sebagai metode pengumpulan data. Penganalisisan data yang didalamnya ada pengujian instrumen (validitas serta reliabilitas), pengujian praduga klasik, juga pengkajian regresi linier berganda (pengujian t, pengujian F, juga koefisien determinasi) yang diselenggarakan lewat berbantuan perangkat lunak SPSS. Temuan penelitian menandakan bahwasannya parameter daya tarik, kepercayaan, serta keahlian memberi pengaruh dengan simultan pada minat beli pemakai Instagram. Disisi lain secara parsial kepercayaan serta keahlian berisi pengaruh yang berarti kepada minat beli produk kecantikan di Instagram, namun daya tarik tidak berisi pengaruh yang berarti. Fakta ini menjelaskan bahwasannya ketika orang berminat membeli produk kecantikan melalui instagram kredibilitas endorser lebih penting daripada daya tarik fisik secara visual. Implikasi temuan temuan membantu praktisi bisnis memilih endorser yang mempunyai tingkst kepercayaan juga keahlian untuk menumbuhkan minat beli konsumen secara lebih efektif.