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The development of digital technology in the 21st century has significantly influenced educational practices, including the teaching of history in schools. Conventional teaching methods often make history learning less engaging and limit students’ active participation. Therefore, innovative learning models based on digital technology are needed to improve the quality of history education and support the development of 21st-century skills such as critical thinking, creativity, communication, and collaboration. This study aims to examine the role of innovative digital technology-based learning models in history learning to enhance students’ 21st-century skills. The research uses a qualitative approach with a literature study method by analyzing various academic sources such as books, journal articles, and relevant research publications. The findings indicate that the integration of digital technology in innovative learning models can increase students’ engagement, improve their understanding of historical events, and encourage active learning through interactive media and digital resources. Furthermore, the use of digital technology enables students to access diverse historical sources and develop analytical and interpretative abilities. The study implies that the implementation of digital-based innovative learning models in history education can support more meaningful learning and contribute to the development of students’ competencies needed in the digital era.

The 2024 Bogor City Regional Head Election (Pilkada) is a crucial event in local political contestation, marked by the increasingly strong role of digital media in campaign strategies. This research focuses on the Analysis of the Two-Way Symmetrical Model in Sendi Fardiansyah's Digital Public Relations in the 2024 Bogor City Pilkada. The background of this research is based on the phenomenon of the increasing use of digital media as the main means of political communication, especially in regional head election campaigns. The purpose of the research is to determine how digital public relations activities are carried out by Sendi Fardiansyah's campaign team by applying a two-way symmetrical communication model, and to analyze the effectiveness of this strategy in building a political image and interacting with the public. The research method used is descriptive qualitative, with data collection techniques through in-depth interviews with the media team, digital campaign activities, and analysis of social media content and mainstream media publications. The results show that Sendi Fardiansyah implemented strategic stages that include problem determination, program planning through a content calendar, interactive implementation of digital communication on various platforms (Instagram, Facebook, and TikTok), and program evaluation through indicators of engagement rate, reach, and public feedback.

This study discusses the importance of family-focused Christian theology in building children's character in the digital era through the Christian Religious Education (PAK) approach. The transformation of information and communication technology has brought major changes, including in the fields of education and character formation. The digital era provides opportunities to increase knowledge and access to learning, but also raises challenges in the form of weakening moral values, integrity, and relationships within the family. The family as a divine institution has a primary role in teaching Christian values ​​through role models, communication, and direct experience. This study uses a qualitative method with a descriptive-analytical approach, which reviews literature and observations of Christian education practices both in families and schools. The results show that families have an important role in developing children's faith and character, while PAK serves as a link between faith education at home and formal education at school. PAK is considered relevant because it can unite students' cognitive, affective, and conative aspects in facing the influence of digital culture. Overall, family-based Christian theology supported by PAK has great relevance in shaping a young generation with integrity, critical thinking, and character. This approach not only instills knowledge of faith but also prepares students to become responsible and wise leaders in utilizing technology in accordance with Christian values.

This study aims to examine the implementation of the Integrated Dynamic Archival Information Sistem (SRIKANDI) application in digital archive management at the Public Works and Public Housing Agency (PUPR) of Jambi Province. This study applies a qualitative approach using descriptive methods. Data collection techniques were carried out through observation, in-depth interviews, and documentation of informants directly involved in archive management and the use of the SRIKANDI application. The analysis of policy implementation in this study is based on Edward III's theory, which covers the dimensions of communication, resources, disposition, and bureaucratic structure. The findings of the study show that the implementation of the SRIKANDI application in the Road Construction Division has been carried out, but it has not been running optimally. The use of the application is still mostly focused on correspondence activities, while the comprehensive archive management function has not been optimally implemented. Factors supporting implementation include the existence of clear regulations, leadership commitment, and the availability of socialization and training activities. Meanwhile, the obstacles found include limitations in internet network quality, application stability, and differences in the level of human resource capabilities and adaptation to digital sistems. This study concludes that the successful implementation of SRIKANDI is not only influenced by the availability of technology, but also by the readiness of organizations and human resources in supporting the transformation of digital archive management. In addition, this study also provides several strategic recommendations to improve the effectiveness of implementation.

Indonesia represents one of the world's most complex and dynamic linguistic ecosystems, harboring over 700 regional languages alongside the national language (Bahasa Indonesia) and Indonesian Sign Language (BISINDO). This synthesis study provides comprehensive analysis of the Indonesian linguistic landscape, integrating findings from five complementary large-scale investigations conducted 2020–2024: code-switching patterns in digital communication; typological uniqueness of Indonesia's tenseless temporal system; linguistic complexity of BISINDO and barriers to deaf inclusion; sociolinguistic stratification through first-person pronoun variation; and critical endangerment of regional languages. The synthesis employed integrative methodology encompassing 3,550 total participants, 20,000+ linguistic tokens, 18 months of ethnographic fieldwork, and analysis of 150 languages and 25 revitalization programs. Synthesis reveals five interconnected dynamics: (1) centripetal standardization through education, urbanization, and media; (2) centrifugal diversification through identity construction and social stratification; (3) typological persistence maintaining Indonesian distinctiveness despite contact; (4) parallel endangerment affecting regional languages and BISINDO; and (5) ideology-driven change linking language choice to modernity and prestige. These dynamics produce dynamic tension between homogenization and diversification. Indonesia's linguistic future depends on whether policies can balance national unity through Indonesian and linguistic diversity through regional language and BISINDO protection. 

Code-switching has become increasingly prevalent in digital communication among Indonesian youth, reflecting complex sociolinguistic dynamics in multilingual contexts. This study investigates code-switching patterns in Indonesian digital native youth's computer-mediated communication (CMC), examining the linguistic structures, social functions, and motivations behind this phenomenon. A mixed-methods approach was employed, analyzing 2,500 social media posts from 150 Indonesian youth aged 18–25 across Instagram, Twitter, and WhatsApp. Quantitative content analysis identified code-switching frequency and patterns, while qualitative thematic analysis explored motivations and functions. Myers-Scotton's Matrix Language Frame model guided the structural analysis. Results revealed that 78.4% of participants engaged in code-switching, with Indonesian-English being the most common pattern (62.3%), followed by Indonesian-Regional Language (23.5%) and trilingual switching (14.2%). Intrasentential switching occurred in 54.7% of cases, while intersentential switching appeared in 31.8%. Five primary functions emerged: identity construction (32.1%), emphasis/intensification (26.4%), topic shifting (18.9%), humor/creativity (14.3%), and lexical gap-filling (8.3%). Code-switching in Indonesian digital communication represents a sophisticated linguistic practice driven by identity negotiation, expressive needs, and technological affordances rather than linguistic deficiency. These findings contribute to understanding multilingual CMC in Southeast Asian contexts and have implications for digital literacy education and language policy.

This study aims to explore students’ perceptions of using Canva as a digital storytelling platform to enhance their visual and written narrative skills in English writing. The research employed a descriptive qualitative method involving 34 students who participated in a questionnaire consisting of eight closed-ended statements and two open-ended questions. The data were analyzed descriptively, using percentages to support qualitative interpretation. The findings revealed that most students perceived Canva as an accessible, enjoyable, and effective tool for developing writing skills. Students agreed that Canva helps them visualize ideas, organize stories logically, and combine words with images creatively. Moreover, Canva was found to improve students’ motivation, confidence, and emotional expression in English writing. These results are consistent with previous studies by Utami and Suriyani (2022), Febriansyah et al. (2023), Siregar et al. (2024), Herwani (2024), Eragamreddy and Joseph (2025), Hafidzin et al. (2025), and Jayanti et al. (2025), which collectively highlight Canva’s role in supporting writing engagement, creativity, and organization. The study concludes that Canva transforms traditional writing into a multimodal and meaningful process, combining linguistic and visual literacy. Therefore, Canva can be considered an innovative pedagogical tool that promotes creative thinking, digital competence, and expressive communication in the English writing classroom.

In contemporary higher education, English for Specific Purposes (ESP) is increasingly expected to prepare learners for meaningful professional participation rather than isolated linguistic performance. Nevertheless, ESP pedagogy has often remained predominantly skill-oriented, with limited conceptual integration of pedagogical innovations such as project-based learning and digital learning. This study presents a systematic literature review of 40 peer-reviewed studies examining how ESP pedagogy is being reframed as situated professional practice through the integration of project-based and digital learning. Following the process of thematic synthesis, the review provides an examination of what ESP learning is perceived to be, how it is conducted and how it is evaluated in different disciplines and countries. Results show a marked pedagogical transition from a language-centric approach to one that incorporated more authenticity, collaboration and professional concern. Reported learning attainments go beyond language to cover professional capability, digital literacy, autonomous learning and identity development. Project-based learning authenticates language use in professional workflows, and digital learning environments support multimodal communication reminiscent of the way people work today. This review contends that in combination, these perspectives re-conceptualise the pedagogical nature of ESP as a type of applied professional education ’realised’ within particular social, institutional and discipline specific contexts. By synthesizing empirical evidence across settings, the study offers a conceptual reframing of ESP pedagogy and outlines implications for curriculum design, assessment, and future research in higher education and the social humanities.

Advances in digital technology have triggered a major transformation in the way marketing is conducted, particularly through the use of social media as a communication tool for marketing. Instagram has become one of the most popular platforms among businesses due to its focus on visual appeal and the various interactive features it offers that can strengthen the bond between brands and customers. The purpose of this study is to evaluate the content marketing methods used by @PrefekturCoffee's Instagram to increase customer purchase interest. This study was conducted using a qualitative approach and case study. Data collection techniques were carried out through in-depth interviews with the business owner, observation of Instagram content, and documentation. Data analysis was conducted using Miles and Huberman's interactive model, which includes data reduction, data presentation, and conclusion drawing. The results of the study indicate that Prefektur Coffee implements a content marketing strategy that emphasises visual consistency, message relevance, and the utilisation of Instagram features such as feeds, stories, reels, and highlights. This strategy is capable of building attention, interest, information search, purchase action, and encouraging customers to share their experiences in line with the AISAS model (Attention, Interest, Search, Action, Share). It is hoped that this research will contribute theoretically to digital marketing communication research and provide practical guidance for businesses on how to optimise content marketing strategies for Instagram.

This research is motivated by the importance of guiding students in using digital technology in a positive way. The implementation of digital literacy enables students to use digital technology wisely and responsibly. This study aims to explore the importance of digital literacy, the impact of digital technology development on student’s character, the implementation of digital literacy for improving 21st-century skills, and the role of digital literacy for personalizing a generation with strong character, specifically at SMK Budi Mulia Pakisaji. This research is using a qualitative descriptive method, using purposive technique sampling and data triangulation techniques. This study uses an interactive model of data analysis. Data were collected through in-depth interviews, observation, documentation, and open-ended questionnaires. The results show that digital literacy supports the improvement of students’s 21st-century skills, known as the 6Cs: critical thinking, creativity, collaboration, communication, character, and citizenship. Digital literacy is integrated into IPAS (Science, Social, and Environmental Education) learning and implemented through the SMART (Spesific-Measurable-Achievable-Relevant-Time bound) digital concept. The implementation of digital literacy supports the achievement of IPAS learning goals, to make meaningfull learning experience, and students are able to produce a creation in IPAS projects. Students are able to solve problems using digital technology, select useful content, manage their time effectively, and become a lifelong learner. Furthermore, digital literacy supports the students to increase their knowledge, skills, and attitudes aligned with the values of Pancasila.

The development of digital technology, particularly social media, has brought significant changes to human social interaction patterns. Although the ease of digital communication offers various advantages, in reality, it does not always reduce feelings of loneliness. This study aims to analyze the relationship between the intensity of social media use and loneliness levels among students in the digital era. The method used in this research is a quantitative approach with a correlational design, involving 120 active students as the sample. To measure the variable of social media use intensity, the Social Media Intensity Scale was used, while loneliness levels were measured using the UCLA Loneliness Scale. The data analysis results showed a significant positive relationship between the intensity of social media use and loneliness levels among students. This means that the higher the intensity of students' social media use, the higher the loneliness they feel. These findings provide important insight that, despite social media facilitating easier interactions, excessive use does not always positively affect the quality of social relationships. On the contrary, high social media use intensity can be associated with greater feelings of loneliness, indicating the need for a deeper understanding of the impact of social media use on individuals' emotional well-being.

Digitalization is an effort to utilize digital-based technology to transform previously conventional work systems into more efficient and effective ones, including in the management of micro, small, and medium enterprises (MSMEs). This study aims to apply digitalization to corn-based coffe MSMEs in Talang Balai Baru 1 Village, Tanjung Raja District, Ogan Ilir Regency. The research method used is a descriptive qualitative approach with data collection techniques through interviews, observation, and documentation. The research findings indicate that the production and marketing activities of corn coffe MSMEs still use conventional methods. The implementation of digitaization has not been optimally implemented due to the low digital literacy of business owners and limited time in business managemen. Nevertheless, the initial implementation of digitalization through the use of social media and online sales platforms has had a positive impact in the form of expanding market reach and increasing ease of communication between producers and consumers. Thus, the digitalization of corn coffe MSME products has great potential to increase competitiveness and business sustainability if implemented gradually and continuously. .

This study examines the implementation of Integrated Marketing Communication (IMC) at NailedShape, a Bali-based nail art micro-enterprise, as a strategy to foster customer loyalty. NailedShape operates under a home-service and home studio model, primarily using Instagram for promotion and customer engagement. The study utilizes a descriptive qualitative method, collecting data through interviews and observations with the owner, customers, and micro-influencers. The research findings show that NailedShape successfully employs IMC techniques, such as visual content, customer testimonials, and collaborations with digital influencers, to capture attention and create strong emotional connections with customers. This integrated approach helps in building a positive brand image and maintaining customer engagement. However, the study also highlights challenges, such as limited resources and frequent changes to social media algorithms, which hinder consistent communication and marketing efforts. Despite these obstacles, the study concludes that a well-executed IMC strategy remains effective in enhancing customer loyalty, reinforcing the importance of an integrated communication approach for small and medium enterprises (SMEs) in the beauty industry. By utilizing digital platforms effectively, NailedShape can compete in a highly dynamic market. The findings suggest that beauty-based MSMEs can benefit greatly from IMC in the digital era, as it not only enhances brand perception but also helps in building lasting customer relationships.

The development of digital culture has significantly changed the communication, relationships, and spirituality of the younger generation, requiring the Church to reconsider its catechetical methods in the context of social media. This article aims to analyze digital catechesis as a space where faith can develop for the younger generation, by examining the theological foundations, the dynamics of digital culture, and the challenges and models for its development. This study adopts a literature review method by conducting a systematic review of Church Magisterial documents, theological works, and academic research related to the religiosity of the younger generation in the digital environment. The research findings indicate that social media can become a place of faith encounter if catechesis focuses not only on the delivery of religious content but also offers a relational experience that is dialogical, participatory, and community-oriented. However, there are serious challenges such as the risk of superficiality, spiritual consumption, the dominance of algorithms, the commodification of religious content, and the issue of doctrinal authority in the digital space. Therefore, the development of digital catechesis must be based on Christocentrism, fidelity to Church teaching, and a combination of online guidance and concrete sacramental life. With an approach that takes context and reflection into account, digital catechesis has the potential to be a significant and transformative tool of evangelization for young people in the evolving culture of social media.

This study aims to examine the shift of utterances from criticism to hate speech in digital communication related to the Iran-United States-Israel conflict in 2026 on social media. The study focuses on the transformation of the functions and meanings of users’ comments, which initially appear as opinions or criticism but gradually evolve into expressions that contain elements of hate speech. This research employed a descriptive qualitative method, using a pragmalinguistic approach to interpret the meanings of utterances based on linguistic context, speaker intention, and surrounding social circumstances. The data were obtained from users’ comments on posts shared on Instagram and TikTok through observation and documentation. The collected data were then analyzed by classifying utterances into several categories, including criticism, emotional criticism, offensive speech, personal attack, and hate speech. The findings reveal that the transformation of utterances into hate speech occurs gradually rather than instantly. Initially, evaluative criticism tends to shift due to the increasing use of emotional, sarcastic, and derogatory language, eventually developing into personal attacks, negative labeling, and even dehumanization toward certain groups. These findings indicate that social media may amplify the emergence of hate speech by providing users with broader opportunities to express emotions freely. Therefore, the pragmasemantic approach is considered relevant in understanding the dynamics of meaning transformation in digital communication.

The phenomenon of phubbing and extreme digital content consumption has become a new challenge in public health, especially for Generation Z, who spend up to 10 hours a day on the internet. This study aims to analyze how phubbing behavior and dependency on endurance streaming distort the quality of face-to-face social interaction and its implications for mental health determinants. The research method employed is a literature review with a critical-narrative approach. Data were collected through systematic searching of reputable scientific databases (such as Google Scholar, SINTA, and GARUDA) focusing on publications from 2021 to 2026. The analysis was conducted by synthesizing literature findings integrated with preliminary field observations to validate the phenomenon's relevance in the local context. The results reveal that snubbing others in favor of gadgets is a mechanism to escape the reciprocal emotional burden of real-life communication. Digital spaces are perceived as safer because they offer intimacy without risk, yet they systematically trigger a chronic erosion of social attention and executive dysfunction. From a public health perspective, this condition threatens social capital and community resilience. This study concludes the importance of sociopsychological interventions to restore human connection to prevent chronic emotional isolation in the future.

This study aims to analyze the impact of the family environment on effective communication skills in early childhood. The family environment, as the first and foremost setting, plays a crucial role in shaping children's communication skills, both through parenting styles, verbal interactions, and the emotional atmosphere within the home. The research method used is a qualitative approach with descriptive analysis techniques, which focuses on describing phenomena based on data obtained through observation and literature review. The results show that children who grow up in a communicative, supportive, and responsive family environment tend to have better communication skills, such as the ability to express opinions, listen well, and interact effectively with others. Conversely, a less harmonious family environment with minimal interaction can hinder the development of children's communication skills. Thus, it can be concluded that the family environment has a significant influence on the effective communication skills of early childhood, so the role of parents is essential in creating a positive and constructive communication atmosphere within the family.

Language is the primary tool of communication, serving to convey human ideas, feelings, and thoughts in social interaction. One important study in pragmatics is speech acts, particularly expressive speech acts, which express the speaker's psychological state thru utterances. This research focuses on analyzing the expressive speech acts found in the YouTube channel Hujan Tanda Tanya, an educational channel managed by Rousyan Fikri, also known as Hutata. The objectives of this research are (1) to describe the types of expressive speech acts found on the Hujan Tanda Tanya YouTube channel and (2) to identify the forms of these expressive speech acts. This research uses a descriptive qualitative method with content analysis techniques applied to three videos uploaded on that channel. The research results show that there are five forms of expressive speech acts, namely complaining, expressing gratitude, praising, and supporting, with a total of 25 utterance data. The most dominant form of expressive speech act is praise, as the content in this channel provides a lot of positive encouragement to its viewers. This research is beneficial for enriching the study of pragmatics, particularly in understanding the application of expressive speech acts in digital media, and serves as a reference for discourse analysis on other educational platforms.

Educational institutions increasingly face competitive pressures in attracting and maintaining student enrollment, particularly within the private school sector. This study examines educational marketing strategies implemented to increase student enrollment in Catholic private schools. The research focuses on two institutions, namely SMA Strada Santo Thomas Aquino and SMA Katolik Lia Stephanie, which demonstrate different enrollment trends and marketing approaches. A qualitative exploratory method was employed to understand institutional strategies and marketing practices in their natural contexts. Data were collected through observation, semi-structured interviews, and documentation conducted between August and December 2025. Data validity was ensured through source and technique triangulation, while analysis followed the Miles, Huberman, and Saldana model consisting of data condensation, data display, and conclusion drawing. The findings reveal that both schools implement educational marketing strategies based on the marketing mix framework (7P), including product, price, place, promotion, people, process, and physical evidence. SMA Strada Santo Thomas Aquino applies a community-relational approach that emphasizes Catholic values, alumni loyalty, school reputation, and word-of-mouth communication within community networks. SMA Katolik Lia Stephanie adopts a differentiation-professional approach by offering flagship academic programs, modern facilities, and structured promotional strategies coordinated by a dedicated marketing team. The effectiveness of these strategies is supported by church networks, alumni engagement, foundation support, and consistent educational service quality. Several challenges were identified, including limited marketing resources, insufficient digital marketing competence, and increasing competition among private schools. Strengthening adaptive and innovative marketing strategies is essential for maintaining institutional competitiveness and sustaining student enrollment in Catholic private educational institutions.

The rapid advancement of digital technology demands a transformation in public communication to effectively engage Generation Z as digital natives. Through the Instagram account @swargaloka.sby, the Surabaya City Population and Civil Registration Department aims to drive e-KTP (electronic ID card) registration. Using a descriptive qualitative approach, this study examines digital communication strategies based on the framework of Chaniago and Majid (2024), which encompasses five key aspects: creativity, visual quality, audience alignment, posting consistency, and responsiveness. The analysis reveals that while appealing visuals and communicative language have successfully built audience engagement, actual participation in e-KTP registration remains suboptimal. This is attributed to a relevance gap between population administration issues and the daily lives of young people. The effectiveness of digital communication in driving tangible action depends on the account managers' ability to deliver more persuasive and personally relevant messaging to ensure a sustainable increase in administrative awareness in the digital era.