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A. Almauizah; Imrona Hayati; Ajis Supangat

Jurnal Ekonomi dan Keuangan Islam 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Sangatta Central Market, one of the largest trading centers in North Sangatta, accommodates more than 750 traders and operates daily until midday, reflecting the high intensity of economic transactions in the region. Within this trading environment, Islamic business ethics play a pivotal role, particularly for Muslim traders, as they not only regulate commercial practices but also shape customer comfort and satisfaction. However, observations indicate that not all traders consistently practice ethical behaviors in line with Islamic values—for example, some neglect to maintain a friendly attitude such as smiling during interactions with buyers. This condition potentially reduces the quality of service and impacts consumer willingness to return. In response, this study seeks to analyze the influence of Islamic business ethics on consumer purchasing interest at the North Sangatta Central Market. The research adopts a quantitative approach by distributing structured questionnaires to a sample of 96 Muslim customers, complemented by direct observation and systematic data recording. The collected data were analyzed using simple linear regression to determine the extent to which the implementation of Islamic business ethics contributes to consumers’ willingness to shop. The results reveal a regression equation of Y' = 9.764 + 0.304X with a correlation coefficient (R) of 0.299. The coefficient of determination (R²) of 29.9% indicates that Islamic business ethics significantly and positively influence consumer purchasing interest. In other words, nearly one-third of the variance in customer purchasing interest can be explained by the level of ethical business practice applied by traders. This finding implies that the more traders integrate Islamic values—such as honesty, fairness, and friendly interaction—into their daily business practices, the more likely consumers are to engage in transactions and maintain loyalty to the market.

Annisa Sulistiyaningrum; Muhammad Maulidin Khair; Ali Iskandar Zulkarnain; Aghnaita

NALAR: Jurnal Pendidikan dan Kebudayaan 2025 Universitas 17 Agustus 1945 Semarang

Mengajarkan etika dan moral kepada anak sejak dini sangat penting untuk membentuk karakter mereka agar menjadi individu yang jujur, bertanggung jawab, dan peduli terhadap orang lain. Anak-anak belajar melalui lingkungan sekitar mereka, baik di rumah, sekolah, maupun dalam interaksi sosial sehari-hari. Oleh karena itu, orang tua dan guru perlu menggunakan strategi kreatif untuk menanamkan nilai-nilai etika dan moral. Penelitian ini menggunakan metode kualitatif dengan studi literatur untuk menganalisis berbagai sumber tentang pendidikan etika dan moral pada anak. Beberapa strategi efektif yang dapat digunakan antara lain memberikan keteladanan, membiasakan anak dengan perilaku baik, menggunakan cerita untuk mengajarkan nilai moral, serta melibatkan anak dalam kegiatan interaktif dan teknologi. Dengan pendekatan yang tepat, anak-anak dapat memahami perbedaan antara perilaku baik dan buruk, serta membangun sikap yang sesuai dengan norma sosial. Harapannya, mereka akan tumbuh menjadi individu yang berintegritas, bertanggung jawab, dan memiliki kepedulian terhadap sesama. Teaching ethics and morals to children from an early age is essential to shape their character to become honest, responsible, and caring individuals for others. Children learn through their environment, whether at home, school, or in everyday social interactions. Therefore, parents and teachers need to use creative strategies to instill ethical and moral values. This study uses a qualitative method with a literature study to analyze various sources about ethical and moral education in children. Some effective strategies that can be used include setting an example, accustoming children to good behavior, using stories to teach moral values, and involving children in interactive and technological activities. With the right approach, children can understand the difference between good and bad behavior, as well as build attitudes that conform to social norms. The hope is that they will grow into individuals with integrity, responsibility, and concern for others.  

Sulis; Nurul Khatimah; Ali Iskandar Zulkarnain; Aghnaita

NALAR: Jurnal Pendidikan dan Kebudayaan 2025 Universitas 17 Agustus 1945 Semarang

Pendidikan karakter menjadi fondasi yang sangat penting dalam membentuk kepribadian anak usia dini. Masa ini, yang sering disebut sebagai periode emas perkembangan anak, merupakan waktu yang ideal untuk menanamkan nilai-nilai moral dan etika melalui pendidikan yang terintegrasi dalam lingkungan keluarga, sekolah, dan masyarakat. Penelitian ini mengadopsi pendekatan deskriptif kualitatif yang berlandaskan studi literatur untuk menganalisis pentingnya pendidikan karakter serta metode yang tepat dalam pembentukan karakter anak. Hasil kajian menunjukkan bahwa pendidikan karakter perlu melibatkan tiga aspek utama: moral knowing (pengetahuan moral), moral feeling (perasaan moral), dan moral doing (tindakan moral). Selain itu, pendidikan ini harus didukung oleh nilai-nilai religius, kejujuran, toleransi, disiplin, kerja keras, kreativitas, dan kemandirian. Dengan pendidikan karakter yang konsisten dan kontekstual, anak diharapkan dapat tumbuh menjadi individu yang bermoral, memiliki integritas, dan mampu memberikan kontribusi positif bagi masyarakat.

Silvi Aprilia Waluyo; Rike Kusuma Wardhani; Suseno Hendratmoko

Jurnal Penelitian Manajemen dan Inovasi Riset 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to examine and analyze the influence of work discipline, organizational culture, and work ethics on employee performance at PT Amaze Indonesia Jaya. The background of this study is based on the importance of human resources as a company's main asset, where the level of discipline, established work culture, and applied work ethics can influence employee performance achievement. This study uses a quantitative approach by utilizing primary data obtained through questionnaires and secondary data obtained from company documents. The study population is all employees of PT Amaze Indonesia Jaya, with a total of 50 people who are also used as research samples using saturated sampling techniques. The research instrument has been tested for validity and reliability to ensure the feasibility of the collected data. Data analysis was carried out through validity tests, reliability tests, classical assumption tests, multiple linear regression analysis, and hypothesis testing using t-tests and F-tests. The results of the study indicate that partially, work discipline has a positive and significant effect on employee performance, which means that the higher the discipline, the better the performance produced. Organizational culture has also been proven to have a positive and significant effect on employee performance, indicating that the values, norms, and habits that apply in the organization can motivate employees to work more optimally. Furthermore, work ethics has a positive and significant impact on performance, indicating that employee integrity, responsibility, and professionalism contribute to the achievement of work targets. Simultaneously, the F-test results indicate that work discipline, organizational culture, and work ethics collectively have a significant impact on employee performance.

Stefani Nurul Husna; Eceh Trisna Ayuh

Federalisme : Jurnal Kajian Hukum dan Ilmu Komunikasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Penelitian ini bertujuan untuk mengkaji secara mendalam strategi komunikasi publik yang diterapkan oleh Dinas Komunikasi dan Informatika (Diskominfo) Kota Bengkulu dalam upaya meningkatkan literasi digital masyarakat di tengah proses transformasi digital. Latar belakang penelitian ini berangkat dari urgensi literasi digital sebagai salah satu kompetensi penting di era teknologi informasi, khususnya dalam menghadapi tantangan penyebaran informasi palsu (hoaks), perlindungan data pribadi, serta etika bermedia. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara mendalam, observasi partisipatif, dan studi dokumentasi. Informan penelitian meliputi pejabat Diskominfo, staf pelaksana program, serta anggota masyarakat yang terlibat dalam kegiatan edukasi digital. Hasil penelitian menunjukkan bahwa Diskominfo Kota Bengkulu menerapkan strategi komunikasi publik yang terencana dengan memadukan pendekatan informatif, persuasif, dan partisipatif. Media yang digunakan meliputi saluran daring seperti media sosial, website resmi, dan aplikasi pesan instan, serta saluran luring berupa pelatihan tatap muka, sosialisasi di tingkat kelurahan, dan kolaborasi dengan komunitas lokal. Penyusunan pesan literasi digital dilakukan dengan mempertimbangkan isu-isu terkini, di antaranya pencegahan hoaks, keamanan data pribadi, dan etika penggunaan media digital. Strategi ini dinilai cukup efektif dalam meningkatkan kesadaran masyarakat, namun penelitian juga mengidentifikasi sejumlah kendala seperti keterbatasan sumber daya manusia, ketimpangan infrastruktur teknologi, dan kesenjangan tingkat literasi digital antar kelompok sosial. Temuan ini menegaskan bahwa keberhasilan strategi komunikasi publik sangat bergantung pada kemampuan beradaptasi dengan karakteristik dan kebutuhan audiens. Selain itu, studi ini menggarisbawahi relevansi teori Difusi Inovasi dalam memahami pola adopsi literasi digital di masyarakat. Berdasarkan hasil tersebut, penelitian ini memberikan rekomendasi praktis bagi pemerintah daerah untuk mengembangkan strategi komunikasi publik yang lebih inklusif, kolaboratif, dan adaptif dalam mendorong literasi digital di era transformasi digital yang terus berkembang.

Nakhma’ussolikhah Nakhma’ussolikhah; Ficky Adi Kurniawan; Mustain Mustain; Ilsa Iman Nulloh; Ummul Bariroh +6 more

Reflection : Islamic Education Journal 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study aims to examine in depth the role of Islamic Religious Education (PAI) in shaping the character and ethics of students at Madrasah Aliyah Al-Hikmah, Ciruas, Serang, Banten. Amidst the challenges of globalization and modernization that bring changes in values and behavior, PAI plays a strategic role in instilling moral, spiritual, and social values in students. Religious education not only teaches religious knowledge but also shapes attitudes, behaviors, and mindsets in accordance with Islamic teachings, enabling students to cope with diverse environmental influences. This study uses a qualitative descriptive approach with data collection techniques through observation, in-depth interviews, and documentation studies. Research informants consisted of PAI teachers, students, the principal, and homeroom teachers, thus obtaining a comprehensive picture of the implementation of PAI at the madrasah. The results show that PAI makes a significant contribution to the formation of student character, particularly in aspects of religiosity, discipline, responsibility, honesty, tolerance, and courtesy. Learning strategies used include habituating worship, teacher role models, enforcing school rules, and integrating Islamic values into all subjects. Additionally, extracurricular activities such as religious study groups, Islamic holiday commemorations, and Quran memorization programs are also effective tools for strengthening students' character. However, this study also identified several challenges, including low parental involvement in children's character development, negative environmental influences, and limited variety of learning methods. Therefore, synergy between madrasahs, families, and the community is needed to create an educational ecosystem that supports comprehensive and sustainable character development. Through this collaboration, Islamic Religious Education (PAI) is expected to provide a strong foundation for creating a generation with noble character and competitiveness in the modern era.

Sudana Fatahillah Pasaribu; Farhatun Nurha; Dhea Syafitri; Dwitri Amalia Susanti; Etika Lase +3 more

Journal of Health Sciences, Nursing and Nutrition 2025 International Forum of Researchers and Lecturers

The nutritional status of elementary school children serves as a vital indicator of their overall growth, development, and future health outcomes. Poor nutritional status, whether in the form of undernutrition or overweight, can lead to a range of health and academic performance issues. This study aimed to assess the nutritional status of Grade 4A students at SD 064981 Cempaka Raya using anthropometric measurements and to examine the association between snacking habits and nutritional categories. A descriptive quantitative research design was employed, utilizing a total sampling approach involving all 20 students in the class. Data collection consisted of direct height and weight measurements conducted according to standardized procedures. The data were then analyzed using the WHO Anthro Plus software to classify nutritional status into undernourished, normal, overweight, and obese categories. Additionally, information on students’ snacking habits during school hours was obtained through structured questionnaires. The results indicated that 25% of students were undernourished, 50% had normal nutritional status, 20% were overweight, and 5% were obese. Bivariate analysis using the Chi-Square test demonstrated a statistically significant relationship (p < 0.001) between snacking behavior and nutritional status. Specifically, all students who reported frequent consumption of snacks at school were classified as overweight or obese, whereas those who did not engage in frequent snacking predominantly fell within the undernourished or normal categories. These findings highlight the potential role of unhealthy snacking patterns in contributing to excessive weight gain among school-age children. Based on the results, it is recommended that nutrition education programs be implemented for both students and parents, coupled with stricter regulations on the availability and sale of high-calorie snack foods within the school environment. Such measures may serve as preventive strategies to promote healthy growth, maintain optimal nutritional status, and reduce the risk of non-communicable diseases later in life.

Aini, Ken; Maharani, Yuni; Vidyarini, Etika

Realisasi : Ilmu Pendidikan, Seni Rupa dan Desain 2025 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

This study examines how lighting perception influences reading focus and satisfaction in book cafés in Bandung, Indonesia. A descriptive quantitative approach was employed, involving a preference survey and an experimental study conducted at a selected book café. Thirteen female participants were assigned to three distinct seating areas characterized by different lighting conditions. Participants completed reading tasks and evaluated their environmental comfort, focus level, and reading satisfaction. The findings indicate that lighting comfort significantly correlates with focus (ρ = .000, p < .01) and reading satisfaction (ρ = .016, p < .05), although focus and satisfaction were not significantly related. ANOVA results revealed a significant difference in perceived lighting comfort across seating points, with the most favorable conditions found at Point A. These results underscore the importance of lighting design in enhancing the reading experience in multifunctional public spaces such as book cafés. Future research should consider additional environmental variables, including noise and thermal comfort.

Lontoh, susy olivia; Novendy; Irawaty, Enny

Jurnal Pengabdian dan Kesejahteraan Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The application of proper cough etiquette is an essential part of Clean and Healthy Living Behavior (PHBS) and serves as a preventive measure in reducing the transmission of respiratory infectious diseases from an early age. Health education for young children is crucial, as this stage represents the formative period where foundational habits are developed, potentially influencing long-term individual and environmental health. This community service activity was conducted on May 9, 2025, at Stella Maris Kindergarten in Tangerang City, involving 29 Nursery group children. The main objective of the program was to enhance the knowledge and skills of early childhood students in practicing correct cough etiquette and to instill healthy behaviors that they can apply in their daily lives at home and school. The implementation of the activity followed the POAC approach (Planning, Organizing, Actuating, Controlling) in a structured manner. Activities included storytelling (using engaging illustrations), screening of age-appropriate educational videos, practical simulations of cough etiquette, and fun, interactive games. These methods were designed to encourage active participation and ensure that children could understand and retain the health messages through enjoyable learning experiences. The results showed a notable improvement in the children's understanding and active involvement in practicing healthy coughing techniques, such as covering their mouths with a tissue or the inside of their elbows when coughing. Visual education combined with hands-on practice proved to be highly effective in conveying health messages to young children. The teachers responded positively to the program, emphasizing that the approach used was appropriate and should be widely implemented in other early childhood education institutions. They recognized it as a valuable promotive effort and a long-term health investment for children, laying the groundwork for healthier habits and environments in the future.

Muhammad Rohid; Ahmad Fauzi

Jurnal Pajak dan Analisis Ekonomi Syariah 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to examine one of the disciplines of Islamic law, namely the pricing mechanism from the perspective of Imam Al-Ghazali, in order to create a healthy market environment free from monopolistic practices and manipulation, and aligned with Sharia principles. This research employs a descriptive qualitative approach using a literature study method by reviewing various relevant books, classical texts, articles, and academic journals related to Islamic economics and Imam Al-Ghazali’s thought. The findings indicate that the concept of fair pricing is not solely dependent on the interaction between supply and demand, but must also consider moral and social dimensions, such as justice, honesty, and public welfare. Imam Al-Ghazali strongly emphasized that economic transactions should uphold ethical standards and social responsibility to prevent exploitation and inequality. He argued that pricing must reflect not only market dynamics but also the broader ethical framework rooted in Islamic values. Furthermore, the study explores the concept of economic equilibrium in relation to pricing mechanisms, where prices should ideally balance individual interests with communal welfare. The research also discusses the correlation between economic balance and price-setting policies, including the views of other classical and contemporary Islamic scholars. It is found that state intervention is permissible in certain conditions—particularly when market mechanisms fail to ensure fairness—thus justifying government roles in market supervision and price stabilization. One of the key concepts in Islamic economics is the notion of a just price (al-thaman al-‘adl), as emphasized by Imam Al-Ghazali.. This study concludes that understanding pricing from Al-Ghazali’s perspective offers valuable insights for building ethical and socially responsible economic systems aligned with Islamic teachings.

Gendis Ayu Wulan M; Muhammad Alif; Mus’idul Milah

Al-Tarbiyah: Jurnal Ilmu Pendidikan Islam 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This paper discusses the study of politics from an Islamic perspective, which not only examines power and governance but also serves as a foundation for the development of political ethics rooted in the spiritual and moral values of the Qur'an and Hadith. The approach used is a literature review, analyzing relevant texts on Islamic politics, political ethics, and leadership concepts in Islam. In Islam, politics is regarded as a form of worship that must be carried out based on the principles of tawhid (monotheism), justice, shura (consultation), and social responsibility. Concepts such as khalifah (caliphate), shura, and maslahah (public interest) serve as key pillars in the ethical governance system aimed at the welfare of the ummah (community). Furthermore, this paper highlights the importance of political morality (akhlaq siyasah) as a moral foundation for leaders and political actors, while also exploring the distinction between ethics (akhlaq) and morality in the Islamic context. The findings indicate that integrating political studies with Islamic values can create a model of governance that is not only structurally strong but also morally and spiritually elevated. Thus, Islam offers a holistic normative framework for building a just and civilized political system.

Muhammad Rizqullah Ramadhon; Fathan Ananta Hirzi; Pantja Putra Pandawa; Daniel Handoko

Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Social media has become one of the main media for distributing various advertising content in today's digital era. However, the spread of advertising content on social media also brings new challenges. Social media, especially TikTok, has a high virality rate, which means that content can spread quickly, both positively and negatively. The TikTok account @ngobrolsantaiindonesia uploaded a promotional advertisement for Borobudur Temple. The entire narrative in the advertising content openly alludes to other religions, namely Islam. This study uses a research approach in the form of a literature study or can be called library research. Indonesia has guidelines that must be respected, namely the Indonesian Advertising Ethics or abbreviated as EPI. The EPI contains a system of values ​​and integrated guidelines for manners (code of conducts) and procedures (code of practices) that apply to all advertising actors in Indonesia. According to the Indonesian Advertising Ethics, advertisements must be honest, correct, and responsible. It was concluded that the violation committed by the TikTok account @ngobrolsantaiindonesia was offending SARA, more specifically other religions.

Devya Sabila Fadly; Najwa Rasyidah Manar; Muhammad Ramzy Rasyid; Miftahul Dzikri; Daniel Handoko

Federalisme : Jurnal Kajian Hukum dan Ilmu Komunikasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Digital advertising has changed a lot, especially with the emergence of AI. AI allows companies to create more personalized and relevant ads, which improves the performance of their marketing campaigns. Significant ethical challenges must be addressed behind this innovation. One of the main issues is how AI can be used to generate unethical or even illegal content. This study uses a qualitative approach using a case study method on the CrushOn AI application that advertises on media platforms such as Meta. The results of the study showed that there were violations in the application because there were elements of pornography and porn action, considering that currently users of applications such as Instagram and Facebook are young teenagers, this is considered negative because it has violated the EPI book. There is a need for a clear ethical and regulatory framework for the use of AI technology in advertising. Collaboration with stakeholders, including advertisers and social media platforms, is essential to support ethical advertising practices.

Maura Azzakiyah Basya; Dinda Rizqia Maulana; Annabilla Zahra; Daniel Handoko

Federalisme : Jurnal Kajian Hukum dan Ilmu Komunikasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Social media has become a strategic space in the digital advertisin landscape including for illegal promotions such as online gambling. This study discusses covert advertising practices by entertainment accounts on Instagram that subtly promote gambling websites through watermarks, without disclosing that the content is sponsored. such practices are considered unethical and misleading, particularly for young audiences. this research uses a qualitative descriptive approach through literature review and content observation. the findings reveal that the lack of oversight and ethical awareness among content creators opens opportunities for misuse of social media as a platform for prohibited promotions. additionally, the absence of advertising labels makes it difficult for audiences to distinguish between entertainment and promotion. this study highlights the need for ethical advertising education among content creators, along with stricter regulations and monitoring by relevant authorities. by doing so, unethical and illegal advertising practices can be prevented, protecting the broader public, especially the younger generation, who are highly active on social media.

Azriel Raisian; Muhammad Arif Aprihatno; Irfandi Ardiansyah Handoko; Daniel Handoko

Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This research analyzes the ethics of broadcasting advertisements on television media, especially related to  broadcasting time regulations. The significant role of television in shaping people's thoughts and  behaviors, coupled with the proliferation of potentially unethical and inappropriate broadcasts, highlights  the urgency of this issue. Such violations, especially those concerning children and adolescents, pose  significant risks due to exposure to inappropriate content and the normalization of unethical behavior. This  study emphasizes the importance of media commitment to the Broadcasting Behavior Guidelines and  Broadcast Program Standards (P3SPS) and Law No. 32 of 2002, which aims to protect viewers from  harmful information. This study uses a library observation method with a qualitative approach, analyzing  existing reports, research, and written sources. Data analysis uses Miles and Huberman's qualitative  decomposition technique, which includes data reduction, data presentation, and drawing conclusions. The  findings of the study are in line with previous studies, indicating that violations of broadcasting ethics and  broadcasting hours are systemic problems that have not been resolved. This underlines the need for stricter  supervision, sanctions, re-evaluation of broadcasting time classifications, and media literacy education for  the community.

Talitha Dahayu Ardiningrum

Karakter : Jurnal Riset Ilmu Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

In recent years, education has placed greater emphasis on academic achievement, often overlooking the importance of character and ethical development in students. However, instilling the value of adab (proper manners) before knowledge is essential as a foundational aspect of the learning process. Adab encompasses attitudes such as respect for teachers, honesty, responsibility, and politeness, which contribute to forming ethical individuals. This study aims to explore the significance of adab values in education as an effort to cultivate students' character and ethics from an early age. The research uses a literature review method by analyzing various sources from Islamic education and character education theories. The findings reveal that the integration of adab values can be achieved through teacher role modeling, fostering positive habits within the school environment, and embedding these values into learning materials. When consistently applied, these approaches create a conducive learning atmosphere and develop students who are not only intellectually capable but also morally upright. The study implies that a balanced approach to education, which emphasizes both knowledge and adab, should be instilled early in both school and family settings

Marzuki Marzuki; Syahrina Suhilah Siregar; Wahyu Septiawan

Doktrin: Jurnal Dunia Ilmu Hukum dan Politik 2025 International Forum of Researchers and Lecturers

This study discusses ethics in political communication in Indonesia with a focus on regulations, digital media, and the rise of hoaxes during the election. The study is directed at elements of political communication such as communicators, messages, media, communicants, effects, and information interference. The study also reviews communication models (actions, interactions, transactions) and regulations such as the KIP Law, the ITE Law, and Presidential Regulation No. 82 of 2024. The main objective is to understand the application of ethics and the effectiveness of regulations in countering political hoaxes. The method used is descriptive qualitative through literature studies, legal documentation, and media analysis. The results show that political communication ethics are still weak due to the lack of regulatory enforcement and low digital literacy in society.

Nanda Afrilia; Hadiva Nur Fauziyyah; Avrilla Dwi Andhini; Muhammad faqih Irfani; Daniel Handoko

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2025 International Forum of Researchers and Lecturers

This study aims to analyze the suspected violation of advertising ethics by Almaz Fried Chicken through the claim “Saudi Chicken No.1 in Indonesia” on the Instagram platform. The claim was repeatedly published without valid supporting evidence, such as surveys, awards, or credible data sources. This research adopts a qualitative approach using a case study method and content analysis technique on the visual and textual content of Almaz Fried Chicken’s official Instagram posts. The results show that the superlative claim does not comply with the Indonesian Advertising Ethics Code, which requires substantiation for superiority claims. Advertising visuals—such as color schemes, typography, and cultural symbols—were used to reinforce the impression of authenticity and superiority, but lacked verifiable basis. The study concludes that the claim used by Almaz Fried Chicken violates the principles of honesty, truthfulness, and responsibility in marketing communication, and potentially misleads consumers while creating unfair competition in the digital marketplace.

Nadira Rachmadina; Himas Alhani; Tarisya Utami Putri; Andhika Prasetya Tamtama Putra; Daniel Handoko

Jurnal Hukum, Administrasi Publik, dan Ilmu Komunikasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

The rapid development of technology and social media has given rise to new trends in marketing strategies, one of which is the use of Influencers as promotional media. Influencers are often utilized as intermediaries between brands and consumers due to their perceived ability to shape public opinion and influence purchasing decisions. However, various ethical issues have emerged in advertising practices involving Influencers, particularly concerning transparency, honesty, and social responsibility. Many Influencers promote products without disclosing that the content is paid advertising. Such practices can mislead consumers and damage the reputations of both the Influencer and the associated brand. Another critical issue is the promotion of products that do not align with the Influencer’s personal values, as well as the lack of protection for vulnerable groups, such as children. Therefore, the implementation of strict and comprehensive advertising ethics is essential. This study highlights the importance of digital ethics education for Influencers, the enforcement of clear regulations, and the active role of social media platforms in labeling sponsored content, in order to establish a healthy and responsible digital advertising ecosystem.

Luthfyah, Nadhifa Jihan; Dzakkiyah, Khalisa Rahma; Luthfyah, Nadhifa Jihan; Haqiq, Weby Deliana; Nafisya, Azzahra Yasmin +1 more

Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan 2025 Prodi PPKn Universitas Slamet Riyadi

Kegiatan berbagi takjil di Desa Tanimulya tidak hanya menjadi rutinitas tahunan selama bulan Ramadhan, tetapi juga sarana untuk memperkuat nilai-nilai kemanusiaan yang adil dan beradab, sesuai pada sila kedua Pancasila. Penelitian ini bertujuan untuk menganalisis dinamika dan tantangan etika dalam pelaksanaan kegiatan berbagi takjil, serta dampaknya terhadap solidaritas sosial masyarakat. Dalam penelitian ini, digunakan metode kualitatif dengan pendekatan partisipatif dan pengumpulan data melalui kuesioner. Hasil penelitian menunjukkan bahwa kegiatan ini memiliki tingkat partisipasi tinggi, terutama dari generasi muda, dan mampu meningkatkan kesadaran akan nilai-nilai empati, keadilan, dan kebersamaan. Namun, tantangan seperti menjaga ketulusan niat dan menghindari unsur formalitas menjadi perhatian penting. Dengan demikian, berbagi takjil menjadi praktik nyata penerapan nilai-nilai Pancasila yang dapat terus dikembangkan untuk memperkuat solidaritas sosial di tengah keberagaman masyarakat.