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Fika Amelia; Wandi Syahfutra; Deprizon; Neng Sholihat; Radhiyatul Fithri

Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik) 2025 LPPM Universitas 17 Agustus 1945 Semarang

This study aims to improve students' Malay language learning outcomes at An Nikmah Al Islamiyah PhnomPenh Institute, Cambodia, through the application of interactive learning media. The method used is Classroom Action Research (PTK), which consists of four cycles: planning, implementation, observation, and reflection. The study was participated by 30 students who had difficulties in learning Malay Language. In each cycle, interactive media such as educational apps, learning videos, and language games were applied to increase student engagement and understanding of the material. Data collection was conducted through observation, interviews with students and teachers, and document analysis of learning outcomes. The results showed a significant increase in student engagement, where students' active participation increased from 31% in the first cycle to 51% in the second cycle and increased again to 83% in the third cycle. In addition, students' average test scores increased by 20% and 32% after the implementation of interactive media. The application of interesting and diverse learning media is proven to increase students' learning motivation and facilitate understanding of the material. The conclusion of this study confirms that the use of interactive learning media can effectively improve the quality of Malay language learning.

Rahel Bela Krisna Br. Situmorang; Yuniarti Fihartini

International Journal of Management Science and Entrepreneurship 2025 International Forum of Researchers and Lecturers

The rapid advancement of digitalization has transformed marketing communication, driving significant changes that directly affect company stability. To maintain and increase sales, businesses must adopt effective marketing strategies that boost consumer purchasing intentions. PT. Nutrifood Indonesia, a leading food and beverage company, has successfully sustained high sales for its product Nutrisari, achieving first place in the Top Brand Index for powdered fruit juice drinks in Indonesia with a 55.60% sales index in 2024. This success is closely linked to the company’s use of integrated marketing communication tools to compete in a dynamic market. This study aims to analyze the influence of advertising, activities & experiences, and social media marketing on consumers’ purchase intention of Nutrisari products in Lampung Province. Employing a quantitative research approach, data were collected through questionnaires distributed to 150 respondents residing in Lampung Province who expressed purchase intention toward Nutrisari. The data were analyzed using multiple linear regression with the assistance of SPSS version 27. The findings indicate that advertising, activities & experiences, and social media marketing each have a positive and significant impact on consumers’ purchase intention. These results underscore the importance of integrated marketing communication strategies in enhancing consumer engagement and driving purchase intention in competitive markets

Ahmad Muhamad Mustain Nasoha; Ashfiya Nur Atqiya; Almaidah Yogi Mahanani; Oktaviana Nurul Amalia; Ulfah Hamidah

Federalisme : Jurnal Kajian Hukum dan Ilmu Komunikasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Political communication based on Pancasila values serves as a crucial foundation for developing ethical and effective digital campaign strategies in Indonesia. The advancement of technology has transformed political campaigns from face-to-face interactions into digital engagements through social media, websites, and messaging applications. This study aims to analyze the application of Pancasila principles in digital political campaigns and evaluate their effectiveness in fostering ethical, people-centered political communication. Using a qualitative approach, this research employs content analysis of digital campaign materials from various political parties. The findings indicate that campaigns emphasizing values such as unity, humanity, social justice, and deliberation can enhance public participation, particularly among younger voters. Key success factors include information transparency, open dialogue, polite language use, and the provision of objective political education. Pancasila-based digital campaigns also help mitigate social polarization and strengthen public trust in the democratic process. Therefore, this model of political communication is worth adopting as a campaign approach that not only seeks electoral support but also reinforces a substantial and dignified democracy.

Nabilla Muchmaina; Chandra Chandra; Salmaini Safitri Syam

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2025 Asosiasi Periset Bahasa Sastra Indonesia

This research focuses on examining the intensive reading learning process of third-grade elementary students when engaging with narrative texts. The objective is to investigate students' ability to comprehend the narrative structure, interpret meanings, and respond to the messages within the text. Employing a qualitative descriptive method, the data were obtained through direct classroom observation, interviews with teaching staff, and evaluation of students’ reading tasks. The findings reveal that although students demonstrate interest in reading narratives, many still struggle to recognize essential components such as plot sequences, character development, and moral lessons. Teachers are instrumental in facilitating students' understanding by implementing supportive strategies, including guided reading, interactive questioning, and the integration of visual materials. The study highlights the importance of a well-structured and supportive learning environment to foster students’ reading comprehension and critical engagement with texts.

Nofa Andika Ahmad Yasin; Nur Afifah; Sukisno Sukisno; Dwi Retmawati

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2025 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

This study aims to analyze the implementation of project-based learning through the creation of clipping envelope(KLIPOP) of norms in the Pancasila Education subject, as well as to evaluate its impact on improving the learning outcomes of fifth-grade students at SDN Kutorejo 1 Tuban. The background of this research is the low student achievement in Pancasila Education, often caused by conventional, theoretical teaching methods that lack connection to students’ real-life experiences. The research method used is Classroom Action Research (CAR) with a descriptive quantitative approach. Data were collected through observation, interviews, documentation, and the results of pre-tests and post-tests. The findings show that project-based learning is effective in improving students’ learning outcomes. This is evidenced by the increase in the average test score from 74.8 (pre-test) to 91.3 (post-test). Students also demonstrated greater engagement, creativity, and collaboration in understanding the norms contained in Pancasila. By involving students in contextual activities, such as collecting information and creatively designing norm envelopes, learning becomes more meaningful and applicable. Therefore, this learning model can serve as a strategic alternative to enhance students’ understanding and academic performance in Pancasila Education at the elementary level.

Warisman Zebua; Lestari Waruwu; Yanida Bu’ulolo; Arozatulo Bawamenewi

Jurnal Riset Rumpun Ilmu Bahasa 2025 Pusat riset dan Inovasi Nasional

This study aims to develop a Canva-based Digital Scrapbook as a learning medium for negotiation texts for tenth-grade students at SMK Negeri 1 Sogae'adu. The research uses the Research and Development (R&D) method with the Borg and Gall model, which includes ten steps: identifying problems, collecting data, designing products, validating designs, revising, product testing, revising, usage testing, final revisions, and mass production. The product trial was conducted with 6 students from class X MP 2, and the usage trial with 33 students from class X MP 1. The media was validated by three experts: material, language, and design. Material validation reached a score of 60 out of 60 (100%), language validation scored 40 out of 40 (100%), and design validation showed high feasibility. The practicality of the media, based on student questionnaires, was 91%. Effectiveness was shown by increased post-test scores, with 81% of students meeting the learning completeness criteria. The results indicate that Canva-based Digital Scrapbook media is highly feasible, practical, and effective for learning negotiation texts. This media improves student engagement, concept understanding, and interest. It supports student-centered learning and fits the needs of 21st-century students who prefer interactive, and visual, and creative approaches to understand material better.

Rahmat Hidayat; Rahmad Al-Rian; Pratama Benny Herlandy; Melly Novalia

Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik) 2025 LPPM Universitas 17 Agustus 1945 Semarang

This research develops CompuParts Game, a mobile-based educational game that serves as an interactive learning media to understand computer components. The game was designed using the Game Development Life Cycle (GDLC) method which consists of six main stages, namely concept design, pre-production, production, testing, launch, and post-production. By applying gamification principles, the game features levels, leaderboards, and immediate feedback to increase user engagement in the learning process. Evaluation was conducted on 20 students, with the results showing that the game is effective in improving the understanding of the function and assembly of computer components in a more interactive and fun way. In addition, the questionnaire results showed a user satisfaction level of 85.75%, which indicates that this game is well received as a mobile-based learning media. The use of CompuParts Game is expected to be an innovative solution in improving the accessibility and effectiveness of technology learning, especially in the growing digital education environment. With an interactive approach, this game provides a more interesting learning experience and motivates students to better understand technology concepts in depth.

Hamida Azzahra; Chandra Chandra; Inggria Kharisma

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2025 Asosiasi Periset Bahasa Sastra Indonesia

In the learning process in Elementary Schools (SD), the use of audio media is one of the innovative approaches that can increase the efficiency and interactivity of learning. The purpose of this article is to thoroughly study the use of audio media as an interactive learning tool in SD. This review includes ways to implement it, the benefits obtained, and the problems and solutions that arise when implementing it. The discussion method is carried out by conducting literature research and analyzing learning practices applied in several elementary schools. Audio media, such as podcasts, educational songs, audiobooks, and sound recordings, can increase student engagement, strengthen their understanding of the material, and support auditory learning styles. In addition, this media can be used in various fields of education, especially English, Indonesian, and Religious Education. However, there are still several problems that hinder the use of audio media. These include limited facilities, lack of teacher instruction, and student readiness to listen actively. As a result, the right approach is needed. These strategies include creating interesting audio content, incorporating it into learning activities, and improving teachers' ability to utilize educational technology. Audio media can help elementary school students get a fun and meaningful learning experience if used in a targeted and creative way.

Achmad Dhohirrobbi; Luthfiya Fathi Pusposari

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2025 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

This study aims to improve the learning outcomes of Social Studies (IPS) for class VIII C students at MTs Negeri 1 Pasuruan through the implementation of the cooperative learning model Teams Games Tournament (TGT) assisted by Educaplay media. The background of this research is based on the low student achievement, with only 06,25% of students scoring ≥70 in the pre-action stage. This research is a Classroom Action Research (CAR) conducted in three cycles, each consisting of planning, implementation, observation, and reflection stages. Each cycle included two meetings. The results showed a gradual improvement in student learning outcomes: 46,88% in the first cycle, 59,38% in the second cycle, and 78,12% in the third cycle. This increase was due to improvements in teaching strategies, including engaging introductory activities, contextualizing materials with students’ surroundings, and group-based reward systems. The implications of this study indicate that the TGT model assisted by Educaplay successfully fosters an active, enjoyable, and competitive learning environment, which positively impacts students’ academic performance. This model can serve as an effective alternative teaching strategy for teachers seeking to enhance student engagement and achievement in the classroom.

Fifi Rosyidah; Marmi Marmi; Achmadi Achmadi

Botani : Publikasi Ilmu Tanaman dan Agribisnis 2025 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

This research aims to improve student learning outcomes through the inquiry method on the subject of special treatment of fruit plant seeds. The study was conducted as classroom action research (CAR) at SMKN 1 Gondang for class XI Agribusiness of Food Crops and Horticulture (ATPH). The research was carried out in two cycles, each consisting of planning, action, observation, and reflection. Data were collected through tests and observation sheets. The results show that the inquiry method significantly improves student engagement and cognitive outcomes. Average class performance increased from 62% in Cycle I to 85% in Cycle II. These findings suggest that inquiry-based learning can enhance students' critical thinking and understanding in agricultural subjects.

Fauzan Sugeha; Meity N. Tanor; Caroline Manuahe

Polygon : Jurnal Ilmu Komputer dan Ilmu Pengetahuan Alam 2025 Asosiasi Riset Ilmu Matematika dan Sains Indonesia

This study aims to determine the influence of the Project-Based Learning learning model on student learning outcomes in Animal and Plant Cell material. The background of this research is based on the low achievement of student learning outcomes at SMP Negeri 1 Bolaang, which is caused by conventional learning methods that are still dominant and the lack of active involvement of students in the learning process. This study uses a quasi-experimental approach with a nonequivalent control group design. Two VIII classes were selected as samples, namely the experimental class treated with project-based learning and the control class taught conventionally. The instruments used were pretest and posttest essay tests. The analysis results showed a significant increase in the average learning outcomes in the experimental group (81.72) compared to the control group (76.72). The Mann-Whitney statistical test showed a significance value of 0.043, meaning that the two groups had a significant difference in learning outcomes. These findings show that Project-Based Learning encourages students' active engagement, creativity, and deep understanding of biological concepts. This research strengthens the evidence that project-based learning is an effective strategy for improving student learning outcomes and is relevant to the middle level science curriculum. Implicitly, teachers are encouraged to integrate this model in contextual and collaborative science learning.

Jihan Fatin Fadillah Lotte; Reni Oktavia; Ratna Septiyanti; Aryan Danil Mirza BR

Jurnal Ekonomi dan Pembangunan Indonesia 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This research aims to describe the implementation of digital transformation in marketing strategies among micro, small, and medium enterprises (MSMEs) in the culinary sector, using Nomnom Kitchen in Bandarlampung City as a case study. Employing a qualitative approach with data collection techniques including interviews, observations, and documentation, the research explores the firsthand experiences of business actors in transitioning from conventional to digital marketing. The findings reveal that MSME actors face complex dynamics throughout the digitalization process, involving internal challenges such as limited human resources and digital content management, as well as external opportunities like expanded market reach. Digital transformation emerges as a strategic tool that enhances promotional efficiency, strengthens customer engagement, and fosters a business model that is more responsive to technological advances. The study highlights the importance of digital training and the enhancement of entrepreneurial capacity to optimize the digital potential of MSMEs.

Elvina Elvina

Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam 2025 International Forum of Researchers and Lecturers

This study aims to enhance students' critical thinking skills in Science learning at SMP Negeri 259 Jakarta through the utilization of the Class Point application. The research employs the Classroom Action Research (CAR) method conducted in three stages: pre-cycle, cycle I, and cycle II, with 35 eighth-grade students as the subjects. The results show that the use of Class Point significantly improved students' critical thinking skills, reflected by the increase in the class average score from 68.2 in the pre-cycle to 82.1 in cycle II. The students' engagement also increased from 55% in the pre-cycle to 89% in cycle II. Thus, the use of Class Point proves to be an effective alternative in enhancing students' critical thinking abilities in Science learning.

Fransisko Andrian Da Cunha; Rikardus Nasa; Antonius M. K. Naro

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

Egon mountain possesses significant potential as an ecotourism destination due to its breathtaking landscapes, unique geological formations, and rich biodiversity. This study examines key aspects influencing its tourism development, including accessibility, facilities, and attractions. Findings indicate that while Egon mountain offers a remarkable adventure experience, challenges such as limited infrastructure, inadequate sanitation, and minimal safety measures hinder its growth as a sustainable tourist site. Visitors often rely on self-preparation and local guides to navigate the trails safely. However, the presence of an active volcanic crater, natural hot springs, diverse flora and fauna, and cultural significance make it an attractive destination. To enhance its tourism appeal, strategic management efforts focusing on infrastructure improvements, environmental sustainability, and local community engagement are essential. By addressing these challenges, Egon mountain can develop into a sustainable ecotourism site that balances conservation with enriching visitor experiences.

Rasta Nugroho Saputra; Zamzam Mustofa

Dinamika Pembelajaran : Jurnal Pendidikan dan bahasa 2025 Lembaga Pengembangan Kinerja Dosen

This research analyzes the efforts of Akidah Akhlak teachers in reducing smartphone addiction through classical guidance services in Islamic religious education (PAI) learning at MTsN 3 Magetan. The method used was qualitative observational, with data obtained through interviews, observation, and documentation. The results show that classical guidance methods such as Team Game Tournament (TGT), Student Teams Achievement Division (STAD), and Jigsaw were effective in fostering student engagement and reducing smartphone use during class. Supporting factors include school regulations, teacher-parent collaboration, and interactive learning environments, though external environmental influences remain a challenge.    

Claudia Stien Mawu; Yuliana Sattu; Djajaty M. Lolowang

Jurnal Praba : Jurnal Rumpun Kesehatan Umum 2025 STIKES Columbia Asia Medan

This study examines the impact of learning media on the learning outcomes of floor gymnastics, specifically the forward roll, among students at SMP Negeri 2 Tondano. The research aimed to determine whether audiovisual learning media could improve students’ performance in performing the forward roll. The study employed an experimental design with a randomized control group pre-test and post-test. The sample consisted of 26 students, divided into an experimental group that received media-based learning and a control group. Data were collected using a pre-test and post-test measuring students' gymnastics skills. The results indicate that the experimental group showed a significant improvement in their skills compared to the control group. This suggests that audiovisual media enhances students' understanding and performance of complex movements in gymnastics. The implications of this study are significant for physical education teachers, emphasizing the importance of using innovative learning media to increase student engagement and skill acquisition. Further research is recommended with larger sample sizes and considering additional learning tools.

Sakdiyah Sakdiyah; Widna Widna; Gusmaneli Gusmaneli

Dinamika Pembelajaran : Jurnal Pendidikan dan bahasa 2025 Lembaga Pengembangan Kinerja Dosen

This study aims to analyze the integration of technology in Islamic Religious Education (IRE) as a strategic effort to develop students’ 21st-century skills, particularly the 4Cs: Critical Thinking, Creativity, Communication, and Collaboration. In the digital era, educators are required to adapt learning approaches that not only convey religious knowledge but also empower students with relevant skills for navigating modern challenges. Employing a qualitative research method through a comprehensive literature review, this study explores various scholarly works that discuss the role of digital technology in supporting the development of 21st-century competencies within the IRE framework. The analysis reveals that technology-enhanced IRE learning fosters student engagement, strengthens critical and creative thinking processes, facilitates interactive communication, and encourages collaborative learning environments. Furthermore, the integration of technology allows for the contextualization of Islamic values in formats that resonate with the current digital-native generation. This synergy between religious instruction and digital innovation supports the holistic development of learners, ensuring they are intellectually equipped and spiritually grounded. The findings highlight the necessity for educators to design innovative, flexible, and value-based learning strategies that align with technological advancements while preserving the core principles of Islamic education. Ultimately, this research offers valuable insights for practitioners, policymakers, and curriculum developers in enhancing the relevance and effectiveness of Islamic Religious Education in the 21st century.

Cantika Dwinur Hariri; Budi Rismayadi; Wike Pertiwi

Jurnal Visi Manajemen 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This study aims to explore existing phenomena and issues related to the communication climate and its role in enhancing Organizational Citizenship Behavior (OCB). The research was conducted at the Karawang Cooperatives and SMEs Office located at Jl. Kertabumi No. 31, Nagasari, West Karawang. Using a qualitative descriptive method, the research emphasizes process-oriented analysis through direct observation, interviews, documentation, and literature review from relevant sources. Data collection techniques included observations, interviews, and document analysis. The findings reveal a strong relationship between communication climate and the development of OCB within the organization. A positive communication climate fosters a more productive and harmonious work environment, where employees are more willing to engage in behaviors beyond their formal job descriptions. Effective communication enables all parts of the organization to align in their tasks and responsibilities, allowing for better coordination and collective performance. As a result, a well-managed communication environment supports the emergence of positive OCB, such as helping behaviors, loyalty, and personal initiative. This study concludes that fostering open, supportive, and transparent communication practices within organizational settings is crucial to enhancing employee engagement and voluntary contributions that benefit the overall institution.

Anang Setiawan; Fadil Muhammad; Nurul Chalisa Majiding; Achmad Ridha; Azlan Azhari

Jurnal Pengabdian Masyarakat Waradin 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

The training on optimizing Instagram and TikTok social media content and video editing using the CapCut application was part of a community service program aimed at enhancing digital literacy and visual content production skills. This activity took place during the Education Exhibition commemorating the 63rd Anniversary of Universitas Negeri Makassar, involving participants from various backgrounds, including students and small business owners. Using a participatory method combining theoretical sessions, demonstrations, and hands-on practice, the training resulted in significant improvements in participants’ understanding of social media strategies, personal branding, and video editing skills. Evaluation results showed a 41% increase from pre-test to post-test scores, and 85% of participants grasped the basic concepts of reach and engagement in social media algorithms. This program successfully equipped participants with relevant digital competencies and contributed to social transformation through the strategic and creative use of social media.

Liau Ie Hau; Hasanudin Hasanudin; Ikram Yakin; Arman Jaya

International Journal of Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

With an emphasis on work engagement as a mediating variable, this study intends to investigate the effects of career development and work-life balance on job satisfaction among nurses in Kubu Raya, West Kalimantan. Using a quantitative methodology, structured questionnaires were used to gather data from 223 nurses, and SmartPLS software assisted in the analysis of the data using Structural Equation Modeling (SEM). Purposive sampling was used in the study, and one of the selection factors was the length of employment. The results show that work-life balance also has a positive and significant impact on work engagement, and career growth has a positive and large impact on work engagement. Furthermore, work-life balance and career advancement both directly, favorably, and significantly impact job satisfaction. Job satisfaction has been demonstrated to be favorably and significantly influenced by work engagement, which acts as a meaningful mediator. Furthermore, through work engagement, career development and work-life balance both have a positive and statistically significant mediation effect on job satisfaction.