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Chrismesi Pagiu; Rati Pundissing

Proceeding of The International Conference on Economics and Business 2022 Universitas Kristen Indonesia Toraja

The purpose of this research is to compare customer satisfaction with package delivery services at JNE and J&T Makale City in Tana Toraja Regency. This research utilizes a descriptive quantitative research method. A questionnaire was issued to consumers of JNE and J&T as part of the data collection technique. There were a total of 1,085 participants in this research, including 300 JNE customers and 785 J&T customers. Using the Slovin formula, the researchers drew the same number of samples from the whole population in each site, up to 75 people. The Customer Satisfaction Index (CSI) was used for data analysis in order to calculate the expected level of product or service qualities based on an analysis of total customer satisfaction. The results showed that J&T consumers were more satisfied with the delivery services than JNE customers,  Therefore, the trustworthiness of the services offered by the Makale City JNT must be enhanced, J&T must increase the service quality in terms of assurances and physical evidence, as well as their responsiveness and sensitivity.

Widiya Dewi Anjaningrum; Fransiska Sisilia Mukti; Agus Purnomo Sidi

Proceeding of The International Conference on Economics and Business 2022 Universitas Kristen Indonesia Toraja

Pelanusa Group, a group of patchwork craftswomen based on social entrepreneurship, has been facing a drastic decline in market performance for its creative products since the occurrence of disruptive technology accelerated by the Covid-19 outbreak. The purpose of this study is to determine the role of digital platforms and e-commerce marketing capabilities in building marketing innovation capabilities that have an impact on marketing performance. A total of 160 Pelanusa patchwork craftsmen have been selected as respondents using purposive sampling technique. The data collected through the questionnaire was analyzed with SmartPLS 4.0.7.8 Software. The results of the study show that there is a very important role in the use of digital platforms and mastery of e-commerce marketing because these two things will be able to break the ability of innovation in marketing. Strong marketing innovation will have an impact on marketing performance as indicated by expanding market share and increasing customer satisfaction as well as total sales. It is recommended that further research be able to reveal digital marketing strategies that can be applied by craftswomen and people with disabilities so that they can remain productive at work and have income from selling their products.

Bagas Ilham Lucyantoro; Moch. Rizaldy Rachmansyah

Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia (JPPMI) 2022 Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Implementation of digital marketing strategy, Queue Theory on customer satisfaction level at myBCA Ciputra World Surabaya. This study aims to find out digital marketing. Queue Theory to the level customer satisfaction in myBCA. The population in this study are customers or customer who transact in the myBCA area. Samples were taken as many as 100 respondents for 1 month in july 2017 with accidental tehnique. With quantitative aproach, primary data collection techques obtain from the responses of respondents. Data analysis tehcniques use are multiple regression analysis, test validity, test reliability, hypothesis testing.

Ni Putu Shinta Vishuda Yoga Sasmitha; I Wayan Ruspendi Junaedi; I Gede Agus Mertayasa

Jurnal Manajemen dan Ekonomi Bisnis 2022 Pusat Riset dan Inovasi Nasional

In order to find out indications of the influence of store atmosphere, service quality, and customer experience on consumer satisfaction at Bhineka Muda Merdeka, a study using a population, namely all consumers from Bhineka Muda Merdeka Denpasar, took a sample of 120 people. Based on these results, it can be concluded that the indication of store atmosphere has a positive and significant impact on customer satisfaction with the results of t-count 3,425 > t-table value 1,7 and a significance value of 0,001 <0,05. Another indication is that the quality of service has a positive and significant impact on consumer satisfaction, with the results of t-count 2,699 > t-table value 1,7 and a significance value of 0,008 <0,05. The last indication is that customer experience has a positive and significant impact on consumer satisfaction, with the results of t-count 2,910 > t-table value 1,7 and a significance value of 0,004 <0,05. Broadly speaking, there are indications simultaneously between store atmosphere, service quality, and customer experience on customer satisfaction of 34,9%.

Simarmata, Hengki Mangiring Parulian; Simarmata, Poltak Pardamean

Jurnal Manajemen dan Ekonomi Bisnis 2022 Pusat Riset dan Inovasi Nasional

Excellent service is very important for companies to increase profits and competitive strategies with competitors. This study aims to determine the effect of service quality on customer satisfaction at PT Capella Daihatsu Pematangsiantar. This research is quantitative and  descriptive. The sample used was 94 people who were taken by purposive sampling technique. The analytical technique used is to test the validity, reliability test, normality test, t test, to determine the magnitude of the effect used a simple linear regression model. The results of this study indicate a significant positive effect between service quality and customer satisfaction. The magnitude of the effect of service quality is 36.4% on service satisfaction and the remaining 63.6% is influenced by other variables not examined such as customer relationship management and others.

Achmad Daengs GS

Jurnal Suara Pengabdian 45 2022 LPPM Universitas 17 Agustus 1945 Semarang

Plan strategic in competitive marketing started by analyze of competitor. Company differ value and customer satisfaction by value that be given price product,promotion, and distribution (marketing mix) on his competitor. With high competition in trading, so strategic in marketing denotes me of important thing on enhance of selling. Basically stratergy on marketing are wholl planning, integrated, and merge in marketing fuld, can give guidance about activity will be done to get reach target of marketing in compary. So strategy of marketing is very important to be needed to enhance of selling in the company, marketing strategy. Consists of price, strategy of distribution, Strategy of promotion and place four strategy above also we called by marketing mix. By four element of marketing mix above must be implemented base on level market competition will by target of company, on focus price strategy or marketing strategy analysis to enhance off selling in marble company, and another strategy four element of marketing mix improperly will make marketing activity, will be useless and spend of human resource which is issued.

Stefanus Catur

Jurnal Manajemen dan Ekonomi Bisnis 2022 Pusat Riset dan Inovasi Nasional

Customer satisfaction is very important to a company's services, because satisfied customers will come back, buy more, spread the experience to another friend, and is willing to pay more to do business with a trusted provider. Efforts to maintain customer satisfaction one of which is to monitor what they want from the services that are presented. This study aimed to measure the level of customer satisfaction in the business of outdoor education and training, in which customer satisfaction is measured on the dimensions of perceived service and expected service. The population in this study is service users of the outdoor education and training at the Centre for Education and Training Managerial Behavior University of Wijaya Putra that training in January and June 2014, samples were taken by purposive random sampling technique amounts to 143 people. The variables of this study customer loyalty, service quality, perceived quality, perceived value, and customer expectation and customer complaints. Analysis of the data used is multiple linear regression analysis with hypothesis testing with the F test and t test. The expected outcome of this research is the acquisition of the factors that affect customer satisfaction on service providers of outdoor education and training, in terms of quality of service indicators (tangibles, reliability, responsiveness, assurance and empathy). The results show that there is good agreement between the performance perceived by the user's expectations of the outdoor education and training services. These conditions can be considered satisfactory by management for the success of providing the best service to users of the service. Cartesian diagram determine the right strategy for the management to improve service quality are a top priority especially.    

Natsir Mallawi, Muhammad; Andi Wahyu Rezki; Abdul Gaffar

Journal of Administrative and Sosial Science (JASS) 2022 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

The quality of cleaning services is at the core of the University Politeknik cleaning services. Customer satisfaction often uses assessment methods to determine the quality of cleaning services. Customer satisfaction depends on customer expectations and quality awareness factors. This study uses a qualitative approach. The data collection method used is survey research that takes data using questionnaires, observations and interviews.

Muh. Ichsan Fachri Azis; Aswin Saputra

Journal of Administrative and Sosial Science (JASS) 2022 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

This study aims to determine the significant effect of service quality on customer satisfaction in spare Parts Copotan Borong. This research uses two approaches, namely the caulitative approach and quantitative approach. The data collection method that is used is this study using survey research that takes samples from one population and uses questionnaires as a basic data collection tool. The analysis method used is descriptive statistical analysis and multiple linear regression analysis. The results showed that: 1) there is a significant influence the quality of service to customer satisfaction in spare Parts Copotan Borong. 2) by 79%, while the remaining 21% is influenced by other independent variables that are not examined in this study include price, discounts, location, and others.

Titin Anita Lestari

Journal of Administrative and Sosial Science (JASS) 2022 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Given the number of   supermarkets (supermarket) which is located in the same area, then by itself would give birth to the fierce competition to seize visitors and buyers. Additionally the competition also came from some retailers in traditional markets and shops are scattered in the same area. Sinar Bone Supermarkets is one of the famous retail among some retail in the city of wiwirano Konawe utara. In the motion of daily operations, Sinar Bone Supermarkets as shopping centers provide a variety of different goods with different types, brands and sizes at varying price levels. Problem formulation, Based on the background outlined above, then the problem is: What is the quality of services that includes Tangible, Realibility, Responsiveness, Assurance, and Empathy effect on customer satisfaction in the Sinar Bone Supermarket wiwirano -konawe Utara .Objective, while the objectives of this research is to determine how much the quality of the services provided by Sinar Bone Supermarket. "Quality of service refers to judgments of customers about the core of this service and the service provider itself or the entire service organization, most people are now beginning to show demand towards service excellence, they are no longer just need a quality product, but they prefer to enjoy the convenience of service " The method used in  this  research is  descriptive quantitative method in  accordance with  the  purpose of  the  research presented in advance outlining the nature of the nature and looking for a systematic description of the facts under investigation From the discussion above results show that the performance of the services provided by the service provider is very influential on consumer satisfaction, the strategy adopted by a Sinar Bone Supermarket wiwirano -konawe Utara , especially in the service sector should be implemented properly. 

Muh. Azis Ardin; Andi Dhika Syafdarifa Guntur

Journal of Administrative and Sosial Science (JASS) 2022 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

This study aims to determine whether there is an influence of factor analysis of the exprential marketing variables, namely the variables sense, feel, think, act, and relate to customer satisfaction in shopping for products in Indomaret Pajjaiang, the sampling method is using a questionnaire. This study uses the Validity Test method. and Reliability Test for Multiple Linear Regression Analysis. Variable simultaneous influencesense(U1), feel(U2)think(U3), act(U4), andRelate(U5)have a significant effect on consumer decisions in shopping for products at Indomaret Pajjaiang.Thiscanbeevidencedfromtheresults of the analysis of the X test Xcount> Xtable (92,231> 2,28) which shows that the influence of the independent variable on the dependent variable in consumer satisfaction shopping for products in Pajjaiang Indomaret is strongly influenced by variables other than research. (sense, feel, think, act, and relate) either partially or simultaneously and positively and significantly effect on the dependent variable, while the most influential variable in consumer shopping decisions is the variable which is the relate that has the highest coefficient of 9,604.

Amirullah, Indriati; Prully c. Yahdus; rensiana ninut

Journal of Administrative and Sosial Science (JASS) 2022 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Drink company (beverage shop) is one of the shops in Makassar that has various kinds of drink syrup and drink powder, and there are several complementary ingredients in the cafe.The agent who owns the drink company's shop is Mr. Deril Tunggal. The main reason Mr. Deril Tunggal opened this shop is because he is affected by the weather conditions in Indonesia, which always tends to be in the summer, so many people need fresh drinks.The purpose of this research in this store is to find out and observe the workings associated with the employees and store leaders of the drink company and customer satisfaction. And also this research was conducted to find out how  leaders  guide  their  employees  and  customer  satisfaction  in  receiving  services  at  this store.This research method is used to describe the situation and its circumstances by using observation and interviews. With this research, the data collection method. The results showed that: 1) the way of service 2) the way of the leader 3) the consumer 4) motivation 5) discipline.

Wahju Wibowo; Imam Nuryanto

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2022 LPPM Universitas Sains dan Teknologi Komputer

Measurement of customer satisfaction is something that should be done by a public service organization periodically, improving performance on the right attributes will have a positive impact, namely increasing satisfaction of public service users. This study aims to measure customer satisfaction of public service users by integrating the servqual model and the cartesian diagram model. The analysis tool uses SPSS, with a sample of 121 respondents. The results showed that the quality of public services at the Shipping Polytechnic of North Sulawesi was good, at an average performance score of 8.79 from the rating scale range, and was able to satisfy the expectations of service users. The main dimensions that must be improved immediately are reliability, assurance and tangible. At the attribute of service requirements information, service completion time period information and service supporting infrastructure facilities. With the findings of this study, it is hoped that public services can be improved and the attributes of services that are already good can be maintained.

Deandra Vidyanata

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2022 LPPM Universitas Sains dan Teknologi Komputer

Service quality and customer satisfaction are important predictors that shape customer loyalty in the hospitality industry. The fulfillment of these two things can maintain the sustainability of the organization in the long term. This study aims to examine the effect of service quality on customer loyalty, the effect of service quality on customer satisfaction, customer satisfaction on customer loyalty, and the mediating effect of customer satisfaction on the relationship between service quality and customer loyalty. The population of this research is all consumers of one of 5-star hotels in Jakarta, with purposive sampling method with the criteria of having stayed at the hotel more than 3 times. The results of this study indicate that all hypotheses are accepted,which means that service quality affects consumeraloyalty, service quality affects consumer satisfaction,customer satisfaction affects loyalty, and consumer satisfaction mediates the influence between service quality and consumer loyalty.

Hermawan Budiyanto

CiDEA Journal 2022 Universitas 17 Agustus 1945 Semarang

Product quality is a key factor in influencing consumer satisfaction. The study is aimed at investigating and analyzing the impact of product quality on consumer satisfaction levels in the clothing industry. The study uses survey and interview methods to collect data from 54 responden involved in the purchase of products at King's Wire Shops in Semarang. Data analysis results show that product quality has a significant positive impact on customer satisfaction. Therefore, this research provides valuable insights for companies in their efforts to improve consumer satisfaction through improved product quality.

-, Agus Prasetyo Utomo; Wahyu Arkhamu Razak

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2022 LPPM Universitas Sains dan Teknologi Komputer

The Gojek Mobile application is one application that is widely used by the wider community. In recent years, Gojek has developed very rapidly and is able to beat conventional transportation modes because it is more practical and has many service features offered by the applicator. This study aims to analyze and determine the extent to which the ease of use, information quality, security quality and technical & functional quality of the Gojek application are perceived as useful for users and have implications for user satisfaction and loyalty. The approach used in this study is included in the type of explanatory research, namely research whose explanation uses hypothesis testing in which the causal relationship between variables is explained. The respondents of this study were 100 students from various universities in the city of Semarang. The data collection technique in this study used a questionnaire instrument where the variables were measured using a five-scale Likert scale, where the data was processed using SmartPLS 3.0. From the model test, the test results show that of the 7 hypotheses, five hypotheses are accepted because they have a significant effect and two are rejected because they are not significant, the data is said to be significant if it has t < 0.05. customer satisfaction variable has a significant effect on loyalty variable with P Values ​​= 0.000, information quality variable also has a significant effect on perceived usefullness variable with P values ​​= 0.001, perceived easy of use variable affects customer satisfaction variable with P Values ​​= 0.000 , the perceived easy of use variable has an effect on the perceived usefullness variable with P Values ​​= 0.009, the perceived usefullness variable affects the Customer satisfaction variable with the P Values ​​= 0.023, the security quality variable has no effect on the perceived usefullness variable with the P Values ​​= 0.085, the technical variable & functional quality has no effect on the perceived usefullness variable with P Values ​​= 0.813.

M. Sirozi; KMS. Badaruddin; Yuniar Yuniar; Hidayat Hidayat; Ibrahim Ibrahim +2 more

Nusantara: Jurnal Pengabdian kepada Masyarakat 2022 Pusat Riset dan Inovasi Nasional

The quality of a product is one of the most important factors in increasing the competitiveness of a product. Total Quality Management is an approach used in running a business to maximize the competitiveness of an organization through continuous improvement of its services, products, processes and environment. Total Quality Management according to Josep M. Juran Quality is the suitability of a product use (Fitness For Use) which is to meet customer needs and satisfaction. Josep is often referred to as "the Father of Quality" by using the concept of the Quality Trilogy thinking, namely Quality Planning, Quality Control and Quality Improvement. Integrated quality management (Total Quality Management) has success in the business world and impacted on other organizations including educational institutions to implement it. But there is still much debate about TQM applied in management education. Total Quality Management (TQM) needs to be done in every activity of the organization, so that the goals of the organization can be achieved and the investments made have not been in vain. With TQM, it can also be used to assess the ability of existing human resources (HR) to plan human resource improvements and organizational strategies in MTs Nurul Fajri.

Purwanto, Nuri

Jurnal Ilmu Manajemen dan Akuntansi Terapan 2022 Sekolah Tinggi Ilmu Ekonomi Totalwin

customer experience marketing is important to learn because changes in the behavior of customers who do not only see the product or service not only from service or from the quality of the product or service but more than that, namely experience, the experience must be unforgettable and positive. This study aims to predict the effect of customer experience on word of mouth either directly or indirectly using a mediating variable, namely customer satisfaction, this study uses an instrument, namely a questionnaire distributed to 100 customers of Bank Mandiri Syariah Jombang. and the results of the study show that the variable customer experience has a direct and indirect effect on word of mouth through customer satisfaction, and the variable costumer satisfaction directly affects word of mouth

Anisha Dian Iswahyuni; Aji Kusumastuti Hendrawan; Hasan Nur Syamsi

Jurnal Riset Rumpun Ilmu Teknik 2022 Pusat riset dan Inovasi Nasional

Quality control is one of the obstacles experienced by PT. Wahana Kasih Mulia on CV. KKN. Quality control is an important thing that must be done by companies to minimize defective products. To be able to analyze product defects, researchers use the six sigma model, by formulating the Define, Measure, Analyze, Improve, Control (DMAIC) stages. The purpose of this study was to determine the level of quality control using the DMAIC method with the Six Sigma model applied to manufacturing companies. The results showed that from the measurement of the number of Omiland brand baby mattress products in the January-October 2021 period, it was found that defective products came from three main causes of disability. The distribution data of the number of product quality characteristics and company performance are at the sigma level of 3.50 with a DPMO value of 27,082.275. This shows that the company has not been able to meet process quality standards. Based on this research, the recommendations for improvement given are that the company needs to provide periodic training to employees, perform maintenance on machines, apply a clearer and more detailed Standard Operating Procedure (SOP), conduct tighter supervision of newly arrived raw materials and the company needs to place quality control at every stage of the production process.

Ulfan Ulfan; IBN Udayana; Bernadetta Diansepti Maharani

Jurnal Riset Rumpun Ilmu Ekonomi 2022 Lembaga Pengembangan Kinerja Dosen

This study aims to examine the Physical Aspects, Personality Interaction, Problem Solving, mediated by Customer Satisfaction against Customer Loyalty. The data used in this study used data obtained from questionnaires distributed to customers at Mirota Campus, DI Yogyakarta. The number of questionnaires distributed in this study to 220 respondents. The research data were analyzed using multiple linear regression analysis using the SPSS 25 program. The results of this study indicate (X1) Physical Aspects not have a positive effect on (Z) Customer Satisfaction. (X2) Personality Interaction has a positive effect on (Z) Customer Satisfaction. (X3) Problem Solving has a positive effect on (Z) Customer Satisfaction. (Z) Customer Satisfaction directly has a positive effect on (Y) Customer Loyalty. (X1) Physical Aspects through (Z) Customer Satisfaction has a significant influence on (Y) Customer Loyalty. (X2) Personality Interaction through (Z) Customer Satisfaction has a significant influence on (Y) Customer Loyalty. (X3) Problem Solving through (Z) Customer Satisfaction has no significant effect on (Y) Customer Loyalty and service quality mediated by costumer satisfaction (Z) on costumer loyalty (Y) has a positive effect.