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Ummil Fida Thaha; Maftuh Maftuh

Jurnal Budi Pekerti Agama Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study highlights the significant role of students at SMA Tahfidz Khairunnas Surabaya in promoting the values of moderate Islam within the urban metropolitan context of Surabaya. The findings demonstrate that the implementation of moderate Islamic education is reflected in four core principles: At-Tawazun (balance), At-Tawasuth (moderation), At-Tasamuh (tolerance), and Al-Adl (justice). These values are supported by the family, school, and community environment, which collectively contribute to shaping students’ understanding and practice of moderation. The results further suggest that fostering moderate Islamic values in metropolitan society requires both maturity and contextual comprehension, enabling communities to internalize and apply these principles effectively. The involvement of students in disseminating moderate values represents an essential step toward strengthening critical thinking, moral integrity, and social ethics in accordance with Islamic moderation. Therefore, the educational practices at SMA Tahfidz Khairunnas not only contribute to individual student development but also serve as a catalyst for cultivating a more harmonious, tolerant, and balanced urban society.

Fitri Dewi Inayah Nasution; Ahmad afandi surbakti

Jurnal Hasil Kegiatan Bersama Masyarakat 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study examines the Green Village Movement as a form of community empowerment in environmental conservation at Jl. Sosro Gg. Amban, Bandar Selamat Subdistrict. The increasing environmental degradation has encouraged local community-based initiatives to sustain environmental preservation. The Green Village Movement integrates active participation of residents in activities such as greening, waste management, and natural resource conservation through a bottom-up approach. This research employs a descriptive qualitative method with data collected through interviews, participatory observation, and document studies. The results indicate that the movement effectively empowers the community to actively maintain cleanliness and environmental beauty, while enhancing social solidarity. Despite challenges such as limited funding and awareness, the Green Village Movement positively impacts environmental quality and social life. This study concludes that the community empowerment model based on the Green Village Movement can be replicated as an effective sustainable rural development strategy.

Nurfitriyani, Novita; Muhammad Fauzan, Ryu; Adinda Meidiana, Dita

Akram Bakti : Jurnal Pengabdian Masyarakat 2025 LPPM Universitas Darul Ulum Islamic Center Sudirman

Lingkungan merupakan bagian penting bagi kelangsungan hidup manusia dan makhluk lain. Di Desa Kebonturi, Kabupaten Cirebon, terdapat permasalahan seperti kurangnya pepohonan, lahan kosong yang digunakan sebagai tempat sampah, dan perubahan iklim yang drastis. Untuk mengatasi masalah tersebut, mahasiswa KKN melaksanakan program penghijauan melalui penanaman bibit pohon (PENBIPO) dengan melibatkan masyarakat setempat dan dukungan Perhutani Majalengka. Program ini bertujuan untuk meningkatkan kesadaran lingkungan, memanfaatkan lahan kosong, mengurangi dampak perubahan cuaca ekstrem, serta menciptakan ruang yang sejuk dan nyaman. Metode pelaksanaan program terdiri dari lima tahapan: identifikasi/assessment, perencanaan/desain program, penyusunan desain program, pelaksanaan dan pemantauan, serta evaluasi. Kegiatan penanaman dilaksanakan di empat dusun, dengan jenis bibit pohon meliputi pucuk merah, pohon jati, pohon mahoni, ketapang kencana, dan pohon salam. Partisipasi aktif masyarakat, termasuk ibu-ibu PPK dan anggota Kelompok Wanita Tani (KWT), menunjukkan dukungan komunitas terhadap program. Hasil dari pengabdian masyarakat yang dilakukan oleh KKN UINSSC ini menunjukkan sekitar 85% bibit pohon tumbuh dengan baik, menandakan keberhasilan kegiatan serta peningkatan kesadaran masyarakat untuk menjaga lingkungan dan mengurangi pembuangan sampah sembarangan. Program PENBIPO menjadi langkah nyata mahasiswa KKN dalam mendukung pelestarian lingkungan dan menciptakan desa yang asri dan nyaman.

Muhammad Raihan Padly; Salman Nasution

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The Community Service Program (KKN) from the University of Muhammadiyah North Sumatra in 2025 took place in Dolok Kahean Village, Tapian Dolok District, Simalungun Regency, with the theme "Entrepreneurship as a Solution for Community Economic Empowerment. " The main objective of this activity was to improve the competence of Micro, Small, and Medium Enterprises (MSMEs) by implementing digital marketing strategies and strengthening local product brands, especially rengginang businesses. The methods applied included observation, interviews, socialization, and participatory training. The core program included logo and product identity creation, photography training and promotional content editing, social media account creation, and education on Go Digital Safe for the community. The results of this activity showed an increase in the skills of MSMEs in using digital media for promotion, expanding market share, and increasing product competitiveness. In addition, students gained practical insights in the application of entrepreneurship, communication, and social project management. The main challenges faced, namely the lack of internet access and low digital literacy in the community, can be overcome through a direct approach and intensive mentoring. Overall, the KKN program has been successful in strengthening collaboration between higher education institutions and the community and has become an example of digital-based economic empowerment at the village level.

Muhammad Raihan Padly; Salman Nasution

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The Community Service Program (KKN) from the University of Muhammadiyah North Sumatra in 2025 took place in Dolok Kahean Village, Tapian Dolok District, Simalungun Regency, with the theme "Entrepreneurship as a Solution for Community Economic Empowerment. " The main objective of this activity was to improve the competence of Micro, Small, and Medium Enterprises (MSMEs) by implementing digital marketing strategies and strengthening local product brands, especially rengginang businesses. The methods applied included observation, interviews, socialization, and participatory training. The core program included logo and product identity creation, photography training and promotional content editing, social media account creation, and education on Go Digital Safe for the community. The results of this activity showed an increase in the skills of MSMEs in using digital media for promotion, expanding market share, and increasing product competitiveness. In addition, students gained practical insights in the application of entrepreneurship, communication, and social project management. The main challenges faced, namely the lack of internet access and low digital literacy in the community, can be overcome through a direct approach and intensive mentoring. Overall, the KKN program has been successful in strengthening collaboration between higher education institutions and the community and has become an example of digital-based economic empowerment at the village level.

Ryan Agus Faisal; Halimah Tusakdiyah; Ramada Sandi

Sevaka : Hasil Kegiatan Layanan Masyarakat 2025 STIKES Columbia Asia Medan

Stunting is one of the chronic nutritional problems that remains a serious challenge in Indonesia, particularly in rural areas. This condition not only affects children's physical growth but also their cognitive development and long-term productivity. The low level of public awareness regarding balanced nutrition and proper parenting practices is a major factor contributing to the high prevalence of stunting. Therefore, community empowerment through village forums as a platform for advocacy, education, and cross-sector collaboration is essential. This activity aims to enhance the capacity of village communities to understand, prevent, and address stunting through participatory approaches. The methods applied include training for posyandu cadres, group discussions, and the establishment of village stunting forums involving community leaders, health workers, and local government officials. The results indicate a significant improvement in public knowledge and awareness regarding stunting prevention. The village forum also serves as a coordination center for policy advocacy and the implementation of nutrition programs at the local level. Thus, community empowerment through village forums has proven to be an effective strategy to strengthen community participation and enhance synergy between government, health institutions, and local residents in reducing stunting prevalence at the village level.

Nunsio Handrian Meylano; Erwin Cahya Saputra; Elisabeth Lusitania Lino Kromen; Eufrasia Reinelda Laju; Marlina Meme +2 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Stunting masih menjadi permasalahan kesehatan masyarakat yang berdampak pada pertumbuhan fisik, perkembangan kognitif, dan kualitas sumber daya manusia, khususnya di wilayah pedesaan. Upaya pencegahan stunting memerlukan pendekatan berbasis masyarakat yang mudah diakses dan berkelanjutan, salah satunya melalui Pos Pelayanan Terpadu (Posyandu). Penelitian ini bertujuan untuk menganalisis upaya pencegahan stunting berbasis Posyandu melalui kegiatan sosialisasi gizi dan Pemberian Makanan Tambahan (PMT) di Desa Parumaan. Metode pelaksanaan menggunakan pendekatan pengabdian kepada masyarakat yang dilakukan dalam rangka kegiatan Kuliah Kerja Nyata (KKN), meliputi sosialisasi gizi kepada ibu balita dan keluarga, distribusi PMT kepada balita sasaran, pemantauan pertumbuhan melalui pengukuran berat dan tinggi badan, serta pencatatan hasil kegiatan oleh kader Posyandu. Hasil kegiatan menunjukkan peningkatan pemahaman ibu balita mengenai pentingnya gizi seimbang, terlaksananya distribusi PMT secara terstruktur, serta meningkatnya partisipasi kader dan masyarakat dalam kegiatan Posyandu. Pemantauan pertumbuhan balita menunjukkan adanya perbaikan perilaku kesehatan keluarga dan peningkatan kesadaran untuk melakukan pemantauan rutin. Program ini terbukti efektif sebagai upaya pencegahan stunting berbasis masyarakat, memberikan manfaat nyata bagi keluarga balita, serta berpotensi untuk direplikasi dan dikembangkan sebagai model intervensi kesehatan berbasis Posyandu di desa lain.

Yoseph Darius Purnama Rangga; Gervasius Febriano Valentino Judi; Lusia Rosita Lango; Maria SIsilia Virly Radja; Julianto Edwar Baber +2 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

The 2025 Nusa Nipa University Community Service Program (KKN) in Masebewa Village aims to raise public awareness of the protection of women and children through outreach, given the increasing number of cases of physical, sexual, and psychological violence that are often resolved within the family without reporting. The methods used included discussion sessions and the delivery of educational materials on legal basis (such as Law No. 23 of 2004), women's and children's rights, forms of violence, and solutions. The program was implemented over two weeks (July 14-26, 2025) in each neighborhood unit (RT), neighborhood unit (RW), parents, housewives, teenagers, youth, and children through a participatory approach.The results of the program demonstrated active community participation, increased understanding, increased courage for victims to speak out, and collective awareness for preventing and reporting violence, thus creating a safer and more caring environment in Masebewa Village.

Nunsio Handrian Meylano; Maria Fatmawati; Maria Gresemelia Barbara; Lusia Elisabeth Nona Verni; Odiliana Leda Muda +3 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Kemiskinan ekstrem masih menjadi permasalahan serius di wilayah pesisir, khususnya pada masyarakat nelayan di Desa Darat Pantai, Kecamatan Talibura, Kabupaten Sikka. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi kemiskinan ekstrem serta mengkaji upaya penanganannya melalui program Kuliah Kerja Nyata (KKN) Universitas Nusa Nipa. Metode yang digunakan meliputi observasi langsung dan wawancara dengan perangkat desa, tenaga kesehatan, serta masyarakat setempat. Hasil penelitian menunjukkan bahwa kemiskinan ekstrem di Desa Darat Pantai bersifat struktural dan multidimensi, dipengaruhi oleh rendahnya pendapatan nelayan, keterbatasan aset produksi, ketergantungan pada pemilik modal, serta minimnya akses terhadap pendidikan, kesehatan, sanitasi, dan infrastruktur dasar. Program KKN berfokus pada pendataan valid masyarakat miskin ekstrem (P3KE), perbaikan ketepatan sasaran bantuan sosial, serta pelaksanaan Focus Group Discussion (FGD) untuk merumuskan solusi bersama. Penelitian ini merekomendasikan pemutakhiran data kemiskinan secara berkala, penguatan program pemberdayaan ekonomi masyarakat, serta peningkatan infrastruktur dasar sebagai langkah berkelanjutan dalam menanggulangi kemiskinan ekstrem di wilayah pesisir.

Yoseph Darius Purnama Rangga; Maria Sisilia Skolatika; Maria Claudia Dhana Ndolu; Sinthia Dafros Tawa; Marselian Ernest Idayantri Woro +2 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

The Community Service Program (Kuliah Kerja Nyata / KKN) carried out by students of Nusa Nipa University Indonesia in Wolorega Village represents a community service initiative aimed at strengthening village identity and improving public service accessibility. The Community Service Program (Kuliah Kerja Nyata / KKN) of Nusa Nipa University Indonesia is one of the compulsory academic activities that reflects the implementation of the Tri Dharma Perguruan Tinggi, particularly in the field of community service. This program aims to provide real contributions to village development, improve the quality of public services, and strengthen the relationship between students and the local community. One of the work programs carried out by the KKN group in Wolorega Village was the creation of a village name board as an identity marker for the Village Office.                                                                                                                                The background of this activity lies in the absence of a proper and representative village name board, which often caused difficulties for both local residents and visitors in locating the village office. This situation affected the effectiveness of administrative services. Therefore, the KKN students took the initiative to design and construct a new village name board to strengthen the village’s identity and improve public service facilities.  The implementation method included several stages: coordination with the village head and officials, designing the name board, procuring materials and equipment, constructing and painting the board, and finally installing it in front of the Wolorega Village Office. The entire process was carried out in collaboration with village officials and with active participation from the local community. The results of this activity show that the village name board was successfully built and installed. Its presence provides significant benefits, such as making it easier for the community to locate the Wolorega Village Office, clarifying the village’s official identity, and enhancing the image of the village government as a well-organized and professional institution. In addition, this activity received positive appreciation from village officials and the community because it effectively addressed an existing problem.  In conclusion, the creation of the village name board is not only a physical facility improvement but also a tangible form of contribution from the students of Nusa Nipa University Indonesia in supporting village development and improving public services in Wolorega Village.  

Sinaga, Priskila Yosefina Natalia; Yumna Afra; Maria Thessalonika Sitorus; Amelia Mahmuddin; Sarah Novelina Pakpahan +1 more

NALAR: Jurnal Pendidikan dan Kebudayaan 2025 Universitas 17 Agustus 1945 Semarang

Penelitian ini bertujuan untuk menganalisis pengaruh perkembangan pariwisata terhadap pelestarian bahasa dan budaya Batak di TukTuk, Samosir. Dalam konteks pariwisata yang berkembang pesat, penting untuk memahami dampak positif maupun negatif yang ditimbulkan terhadap kelestarian budaya lokal. Penelitian ini juga mengidentifikasi tantangan yang dihadapi dalam melestarikan bahasa dan budaya Batak di tengah pengaruh globalisasi dan dominasi bahasa asing. Di samping itu, penelitian ini mengkaji peran masyarakat lokal dalam menjaga kelestarian budaya Batak. Metode yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik wawancara mendalam, observasi langsung, dan studi dokumentasi. Informan dalam penelitian ini adalah masyarakat lokal yang aktif dalam kegiatan budaya dan kepariwisataan. Hasil penelitian menunjukkan bahwa pariwisata memberikan peluang untuk memperkenalkan budaya Batak kepada wisatawan, namun juga memunculkan tantangan serius, seperti komodifikasi budaya dan penurunan penggunaan bahasa Batak. Masyarakat lokal memiliki peran kunci dalam mempertahankan tradisi dan bahasa Batak, meskipun masih menghadapi tekanan budaya luar. Diperlukan kolaborasi antara masyarakat dan pihak terkait untuk menciptakan strategi pelestarian budaya yang berkelanjutan di tengah arus pariwisata yang terus berkembang.

Christofel Oktavianus Nobel Pale; Maria Rosa Oktaviani Toji; Wulan Mardiany Maria Lomi; Ignasius Umbu Pati; Anjela Rut Tia +2 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kebersihan dan kerapian lingkungan di Desa Rejo melalui pendekatan gotong royong yang melibatkan mahasiswa KKN dan masyarakat setempat. Metode pelaksanaan meliputi kegiatan partisipatif dengan rangkaian kegiatan seperti pembuatan tempat sampah, penanaman tanaman hias pinang, pembuatan dan pemasangan plang RT/RW, serta kegiatan kerja bakti pembersihan lingkungan. Kegiatan dilaksanakan pada bulan Juli hingga Agustus 2025 dengan melibatkan partisipasi aktif masyarakat dalam setiap tahapan. Hasil kegiatan menunjukkan perubahan positif baik secara fisik maupun sosial, dimana lingkungan desa menjadi lebih bersih dan tertata, pola pembuangan sampah masyarakat mulai terarah, area publik memiliki elemen penghijauan yang memperindah lingkungan, dan struktur wilayah administratif menjadi lebih jelas dengan adanya plang RT/RW. Selain itu, kegiatan ini berhasil meningkatkan kesadaran masyarakat akan pentingnya menjaga kebersihan lingkungan dan memperkuat nilai-nilai gotong royong di kalangan masyarakat

Surayda, Helen Intania; Dwi Nuryanto, Ahmad; Suwandi, Dedi; Hartono Ilham, Ismoro

DINAMIKA HUKUM 2025 Universitas Stikubank

Perang siber adalah suatu kondisi konflik dengan menggunakan perkembangan teknologi informasi dan komunikas dimana menjadi sebuah fenomena sosial dalam relasi internasional yang menjadi masalah serius bagi bangsa-bangsa di dunia dalam membangun stabilitas internasional. Mmenghadapi variasi bentuk perang siber, dibutuhkan adanya proses pembangunan nasional berbasis keamanan siber/cyber security sebagaimana telah dilakukan oleh beberapa bangsa-bangsa di dunia. Perang siber sesungguhnya merupakan bentuk dari perang dunia ketiga yang sudah terjadi. Kekosongan dalam literatur hukum internasional membuat model serangan siber semakin menunjukkan kesiapannya untuk terlibat dalam konflik bersenjata. Konflik siber, yang melibatkan serangan terhadap sistem komputer dan jaringan digital, menimbulkan pertanyaan kompleks mengenai bagaimana prinsip-prinsip hukum humaniter yang ada dapat diterapkan dalam konteks konflik ini. Menggunakan metode penelitian yuridis normatif (legal  study  research) yang bersifat kualitatif dengan pendekatan perundang-undangan, konseptual dan kasus dari bahan primer dan sekunder. Tantangan HHi dalam mengatur konflik siber mulai dari definisi, pelacakan pelaku, perlindungan masyarakat, sampai penyesuaian hukum dengan teknologi baru. Diperlukan pembaruan hukum, peningkatan kerja sama antar negara, dan penguatan cara penegakan hukum agar perlindungan kemanusiaan tetap terjaga di zaman digital. HHI dapat diterapkan pada konflik siber tetapi perlu adaptasi melalui instrumen baru atau interpretasi progresif sebagaimana Kasus Rusia-Ukraina yang menjadi bukti urgensi penyesuaian hukum.

DESAK KADEK ADELIAJULIAWA; MARIA CLAUDIA RERE; YOHANIS ALVIANO PAJI DA SILVA; STEFANUS WANGGE4; THOBIAS EMANUEL WOHON +1 more

Jurnal Pengabdian Masyarakat Nian Tana 2025 Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

This article discusses community service activities through an extreme poverty data collection program in Napugera Village, Mego District, as part of the Community Service Program (KKN) of Nusa Nipa University Maumere. The aim is to strengthen the synergy between universities, local governments, and communities in poverty alleviation efforts. The activity focused on identifying and mapping extremely poor households using a systematic and participatory approach. The methods used included field observations, in-depth interviews, and data verification with village officials and residents. This approach produced accurate socioeconomic data while raising community awareness of the importance of data validity in development planning. The results of the activity showed that student involvement had a positive impact on the community and village government. The collected data became the basis for designing more targeted social assistance programs. In addition, this activity fostered the values of transparency, cooperation, and social responsibility at the local level. Overall, this activity proved that a participatory and community empowerment-based approach is an effective strategy for overcoming extreme poverty and strengthening social capacity towards sustainable welfare

Diya Pebriyanti; Virna Dewi; Nur Hidayati; Nur Aisyah; Amanda Pradila +7 more

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

Food security is a strategic issue related to meeting the basic needs of the community, in terms of availability, affordability, and sustainability. This study aims to describe community empowerment through a native chicken breeding program as an effort to improve food security in Pangkal Buluh Village, South Bangka Regency. The method used is a participatory approach that involves the community directly from the planning, socialization, training, implementation, to program evaluation stages. A total of 50 residents were involved as program targets, and each received four chicks, bringing the total number of chickens distributed to 200 native laying hens. The results showed enthusiasm and active participation from the community, both in attending training and in raising the chickens. The use of home yards as coops and local feed proved effective in reducing maintenance costs. This program has had a positive impact on the social aspect through the formation of livestock groups, the economic aspect with the potential for additional income from egg sales, and the food security aspect in the form of the availability of animal protein at the household level. Thus, the native laying hen breeding program can be a model for sustainable community empowerment in strengthening village food security.

Hengki Mangiring Parulian Simarmata; Henry Dunan Pardede; Erwin Sirait; Doris Yolanda Saragih; Demak Claudia Yosephine Simanjuntak +1 more

ARDHI : Jurnal Pengabdian Dalam Negri 2025 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

This Community Service Program (PKM) was implemented in Siantar Martoba, Pematangsiantar City, with the aim of enhancing the local economy through empowering farmer groups in optimizing backyard land. The program is a collaboration between Universitas Murni Teguh PSDKU Pematangsiantar, Politeknik Bisnis Indonesia, and the Food Security and Agriculture Office of Pematangsiantar City, attended by 15 farmers on July 4, 2025. The resource person, Henry Dunan Pardede, S.P., M.M., provided training on cultivating high-value crops such as California Papaya and Caplak Chili. The activities consisted of preparation, training, field assistance, and distribution of seedlings. The results showed an improvement in skills, entrepreneurial motivation, and more productive use of backyard land. This program also contributed to the achievement of SDGs point 1 (No Poverty), point 2 (Zero Hunger), and point 8 (Decent Work and Economic Growth) by strengthening the local economy based on agricultural potential. With a community-based approach, this program successfully increased food security, household income, and the sustainability of agricultural practices, while demonstrating the effectiveness of empowerment that can be extended to other areas facing similar challenges.

Diya Pebriyanti; Virna Dewi; Nur Hidayati; Nur Aisyah; Amanda Pradila +7 more

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

Food security is a strategic issue related to meeting the basic needs of the community, in terms of availability, affordability, and sustainability. This study aims to describe community empowerment through a native chicken breeding program as an effort to improve food security in Pangkal Buluh Village, South Bangka Regency. The method used is a participatory approach that involves the community directly from the planning, socialization, training, implementation, to program evaluation stages. A total of 50 residents were involved as program targets, and each received four chicks, bringing the total number of chickens distributed to 200 native laying hens. The results showed enthusiasm and active participation from the community, both in attending training and in raising the chickens. The use of home yards as coops and local feed proved effective in reducing maintenance costs. This program has had a positive impact on the social aspect through the formation of livestock groups, the economic aspect with the potential for additional income from egg sales, and the food security aspect in the form of the availability of animal protein at the household level. Thus, the native laying hen breeding program can be a model for sustainable community empowerment in strengthening village food security.

Nur Ainun; Muslim Hasan; Nova Elliza; Asril Fauzi; Juliana Syafitri +5 more

Jurnal Pengabdian dan Keberlanjutan Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The Community Service (KKN) program group 38 in Purba Lamo Village, Lembah Sorik Marapi Subdistrict, aims to enhance the community's economy through product diversification based on local potential, specifically bananas. Although the village produces an abundance of bananas, its processing has been limited to selling them in raw form or simple processed products, resulting in low added value. The KKN program initiated training on processing bananas into chips with various flavors, introducing modern packaging techniques and adaptive marketing strategies. The approach used was participatory, including socialization, direct practice, and continuous mentoring in production and distribution. The results showed an improvement in the residents' skills in product processing, the emergence of new entrepreneurial motivation, and collective initiatives to expand marketing networks at local and regional levels. The long-term impact of this activity is an increased awareness among the community about the importance of managing local potential innovatively, which supports collective welfare. This KKN program not only provides short-term benefits, such as increased income, but also contributes to strengthening the village's economic independence sustainably.

Rina Anggraini; Novica Jolyarni; Indri Putri Nikanti

Sevaka : Hasil Kegiatan Layanan Masyarakat 2025 STIKES Columbia Asia Medan

Behavioral change toward a healthy lifestyle in rural communities remains a major challenge requiring strategic and sustainable approaches. Social marketing has proven to be an effective tool in promoting behavior change through communication, education, and empowerment. This study aims to examine the application of social marketing education to improve health awareness and behaviors among rural communities, focusing on hygiene, balanced nutrition, and prevention of infectious diseases. The research uses a qualitative descriptive approach involving observation, interviews, and secondary data analysis from governmental and non-profit health promotion programs. The findings indicate that community-based social marketing, supported by local leaders and media, successfully increased participation in health and nutrition activities by up to 68%. The study concludes that social marketing education can effectively promote healthy behavioral changes when integrated with local cultural values and active community engagement.

Ernawati, Lia; Triwibowo, Rony Nur; Kumala Swandari, Mika Tri; Sudarmaji, Arief; Saparso, Saparso +1 more

Adi Widya: Jurnal Pengabdian Masyarakat 2025 Lembaga Penelitian dan Pengabdian Masyarakat

Desa Karangrau di Kecamatan Banyumas memiliki lahan subur yang sebagian besar ditanami durian hasil persilangan lokal dan Musangking. Pertanian, terutama budidaya durian, menjadi mata pencaharian utama warga. Para petani tergabung dalam Gapoktan Sumber Makmur dan KWT Setia Tani yang berperan dalam pengelolaan hasil panen. Namun, terdapat beberapa kendala seperti keterbatasan pengetahuan teknik budidaya modern, perawatan tradisional tanpa dukungan teknologi, serta sistem irigasi yang belum optimal. KWT Setia Tani juga menghadapi tantangan dalam pengolahan produk turunan durian akibat minimnya pengetahuan diversifikasi. Padahal, durian berpotensi diolah menjadi roti, selai, tepung, hingga pemanfaatan limbah sebagai bahan bakar alternatif. Melalui peningkatan pengetahuan, teknologi, dan inovasi pengolahan, Desa Karangrau berpeluang menjadi sentra durian unggulan yang mampu meningkatkan nilai tambah dan kesejahteraan masyarakatnya.Desa Karangrau di Kecamatan Banyumas memiliki lahan subur yang sebagian besar ditanami durian hasil persilangan lokal dan Musangking. Pertanian, terutama budidaya durian, menjadi mata pencaharian utama warga. Para petani tergabung dalam Gapoktan Sumber Makmur dan KWT Setia Tani yang berperan dalam pengelolaan hasil panen. Namun, terdapat beberapa kendala seperti keterbatasan pengetahuan teknik budidaya modern, perawatan tradisional tanpa dukungan teknologi, serta sistem irigasi yang belum optimal. KWT Setia Tani juga menghadapi tantangan dalam pengolahan produk turunan durian akibat minimnya pengetahuan diversifikasi. Padahal, durian berpotensi diolah menjadi roti, selai, tepung, hingga pemanfaatan limbah sebagai bahan bakar alternatif. Melalui peningkatan pengetahuan, teknologi, dan inovasi pengolahan, Desa Karangrau berpeluang menjadi sentra durian unggulan yang mampu meningkatkan nilai tambah dan kesejahteraan masyarakatnya.