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Business in the field of selling laboratory coats is intended to make it easy for analysts and student analysts to obtain laboratory coats, with good quality and affordable prices. Marketing mix is very important in the current situation where trade competition is getting tighter. With the marketing mix, we can find out the elements of the lab coat business in more detail. The method used in this research is literature study, namely by searching various written sources, both in the form of journals, archives, magazines, books, articles, and relevant documents so that the information obtained from the literature study is used as a reference. to strengthen existing arguments. Sales of laboratory coats must provide quality products at affordable prices. The application of mix marketing aims to maintain and optimize product quality, obtain competitive prices in the market, increase sales onset and increase the number of customers.

Jabodetabek Commuter Line KRL is a public transportation that is now widely used by the general public. The purpose of this study was to analyze the service quality and customer satisfaction of Jabodetabek KRL in the eyes of its users. This study uses the literacy study method in which research uses journals available in electronic media. The results of this study show that the service quality of the Jabodetabek KRL has been satisfactory for its users. However, there are still some aspects that need to be improved. Overall, the users are satisfied and the Jabodetabek KRL has a good reputation or image in the eyes of its users.

Improving public services becomes an inevitability for government agencies as public service organizers. No exception for Tirta Moedal Drinking Water Perumda Semarang City, as a Regional Owned Enterprise (BUMD) is also inseparable from the demands of improving the quality of service to customers. Customer service innovation is a response to service problems that do not satisfy the community as customers. Customer dissatisfaction with customer complaints, information services and new connect services is very dominant for customer complaints. The Community Satisfaction Index (IKM) is one of the indicators of accountability for service performance in the public sector that cannot be ignored. The Community Satisfaction Index is an evaluation of the community as a customer for the performance of services provided to the community as customers that should be the basis for each service provider institution to make adjustments to customer expectations and service innovation. The rapid development of information technology also increases public awareness of its right to good service.

Penelitian ini dilakukan bertujuan untuk menjelaskan Pengaruh Customer Relationship Management dan Digital Marketing terhadap Loyalitas Pelanggan pada Lembaga Global English Pare.  Variabel dalam penelitian ini adalah Customer Relationship Management (X1), Digital Marketing (X2) dan Loyalias Pelanggan (Y). Penelitian ini menggunakan teknik pengumpulan data berupa observasi, wawancara, dan penyebaran kuesioner atau angket pada pelanggan Lembaga Global English Pare. Pada penelitian ini memiliki populasi sejumlah 780 responden serta sampel sejumlah 264 responden dengan teknik analisa uji instrumen, uji prasyarat analisis, dan pengujian hipotesis diharapkan dapat menjawab tiga rumusan masalah dalam penelitian ini. Analisa dikerjakan dengan Software SPSS for Windows versi 25. Berdasarkan hasil uji yang dilakukan, maka dapat disimpulkan bahwa: 1) Customer Relationship Management (X1) secara parsial berpengaruh signifikan terhadap Loyalitas Pelanggan (Y) pada Lembaga Global English Pare; 2) Digital Marketing (X2) secara parsial berpengaruh signifikan terhadap Loyalitas Pelanggan (Y) pada Lembaga Global English Pare; 3) Customer Relationship Management (X1), Digital Marketing (X2) dan secara simultan berpengaruh signifikan terhadap Loyalias Pelanggan (Y) pada Lembaga Global English Pare.

In this increasingly difficult economic situation, there is a lot of competition in various fields, including competition in the business world. Many companies are competing to gain market share, so this spurs companies to strive to continue to progress in improving their business management. In addition, companies are starting to change their view from one that is product or service oriented, to a customer oriented view. One strategy that can be used by companies is to build customer loyalty. Customer loyalty is needed to ensure the company's future. Maintaining customer loyalty is absolutely necessary for a company to survive and be able to compete with other companies.

Setiap bisnis tentunya memiliki strategi pemasaran yang akan dimplementasikan untuk mencapai tujuan yang telah direncanakan. Pada bisnis Toreko juga memiliki strategi pemasaran untuk menyampaikan produk yang dihasilkan kepada konsumen. Untuk merencanakan strategi pemasaran, Toreko menggunakan model bisnis yaitu Business Model Canvas (BMC) yang terdiri dari sembilan elemen yaitu costumer segments, value propositions, channels, customer relationship, revenue streams, key resources, key activities, key partnership, dan cost structure. Dengan menggunakan BMC, dapat mempermudah sebuah bisnis dalam merumuskan strategi pemasaran yang akan diimplementasikan. Penelitian ini bertujuan untuk mengimplementasikan BMC dalam perencanaan strategi pemasaran pada bisnis Toreko. Adapun hasil dari penelitian ini, Toreko telah mengimplementasikan beberapa strategi pemasaran yang telah dirumuskan pada sembilan elemen BMC yang bertujuan untuk menyampaikan produk kepada konsumen.

Nur Aisyah Pasaribu. 2022. Analysis of the Impact of Micro Credit on the Development of Micro Enterprises in Central Tapanuli Regency (Case Study of Customers of Ksp CU Pardomuan Pakkat Barus Branch) . Thesis : Corporate Management Study Program STIE Al Washliyah Sibolga Central Tapanuli. This study aims to determine the impact of micro-credit on the development of micro-enterprises in Central Tapanuli Regency (Case Study of Customers of Ksp CU Pardomuan Pakkat Barus Branch). The population and sample of this research are Ksp CU customers having their address in Barus sub-district as many as 30 people. The research method used is a quantitative method with a descriptive approach, the data collection technique is a questionnaire using a Likert scale while the test used is Data Analysis Test. The results showed that the impact of Micro credit (X) on Micro Business Development (Y) was tcount 3,768 > ttable 2,059, it means that the null hypothesis (H0) is rejected and it can be concluded that microcredit (X) partially has a positive effect on development. micro enterprise (Y). With the regression equation Y = 20.309 - 0.543 X, this means that there is an influence on the dependent variable (Development of micro-enterprises) determined by the independent variable (micro-credit), with a coefficient of determination of 0.336, practically it can be said that the contribution of micro-credit (X) on the development of micro-enterprises (Y) is 33.6%, the remaining 66.4% is influenced by other variables not examined in this study.

Business continuity, which is closely related to the long-term maintenance of the system in accordance with environmental, economic and social considerations, is an important point that needs to be considered by every MSME actor. The store business is one of the new MSMEs that is of concern so that it continues to carry out business continuity by being carried out based on currently related internal and external factors. Toreko created a unique business idea from brownies, innovating brownies into brownies cookies and using raw materials from mocaf flour. mocaf itself is a modified cassava flour product. The purpose of this article is to describe and analyze the sustainability position of the toreko business through a SWOT analysis, formulate alternative strategies that can be implemented by the toreko after knowing the position of the sustainability position of the business it has. The aggressive strategy is the main choice strategy obtained from the results of IFAS and EFAS. The SWOT matrix is used to determine and arrange the steps for implementing the strategy related to the choice of strategy. An aggressive strategy is carried out until the threat that the store has is smaller than the opportunities that exist. Improving sales promotions and maintaining satisfaction with customer loyalty is the key to realizing business continuity properly.

Gold Savings is a gold balance deposit service that makes it easier for people to invest in gold savings. Gold savings are one type of investment that is in great demand by the public. This study aims to determine whether or not there is an effect of income, knowledge and quality of service on customer interest in saving gold. This research method is quantitative with multiple linear regression analysis as the analysis tool. The population in this study was 336 respondents, the sample was determined using the slovin formula, the sample in this study was 77 respondents and this research was conducted on customers of the Sharia Pawnshop Unit of UIN Sulthan Thaha Saifuddin Jambi. The results of this study indicate that the results of the F-test of income, knowledge and service quality variables together have a significant effect on customer interest in saving gold, by t-test income does not significantly affect customer interest in saving gold, knowledge has a significant effect on customer interest. saving gold and service quality significantly influence customer interest in saving gold.  

Trade receivables represent bills arising from the sale of merchandise or services on credit. Trade receivables are usually given by sales to buyers on the basis of trust, without being accompanied by a written agreement, except for certain customers such as sub-distributors. The impact of uncollectible accounts is that it causes a risk of decreasing company profitability, which in turn can cause losses for the company. Uncollectible receivables are debts owed by other parties for a business transaction. The type of research used in this study is a qualitative descriptive research method, using secondary data collected through the process of observation, interviews and documentation at PT. Tri Sapta Jaya Sibolga. The following data analysis techniques used are data reduction, data presentation, drawing conclusions and triangulation. In the results of interviews with PT. Tri Sapta Jaya Sibolga concluded that the amount of uncollectible accounts based on the age of the receivables obtained the value of uncollectible receivables as being 1-30 days old, which means current, 31-60 days meaning substandard, 91-180 days meaning doubtful, and 181-365 days means uncollectible, where in 2017 the condition of uncollectible receivables was 9,605,854,106, in 2018 it was 12,002,571,945, in 2019 it was 17,345,325,639, in 2020 it was 8,349,776,069 and in 2021 it was 8,638,971,561.56 The results of the study show that the cause of receivables is the weak credit administration and control system that occurs because creditors do not implement the system based on predetermined procedures.

The development of technology today has become something that is universal and can be used in various human lives. One of them is in business. In today's era, it is undeniable that a computer is a component that must be owned by a company in running its business, in order to assist in processing data and help improve the quality of work and quality in service. In this case, Toko Maju Jaya is used as a place of research, because in this place the system that is carried out is still manual and has not been managed properly, so errors often occur in making reports and in processing stock items. The purpose of this study is to provide convenience during the processing of sales, purchase transactions, goods data, supplier data and customer data, minimizing errors in recording. The research method used in this research is using the R&D (Research and Development) method. This method is used to produce a certain product that is analytical and can be tested for effectiveness so that it can be used in the wider community. In designing the system the tools used are Flowcharts, Entity Relationship Diagrams and Context Diagrams, while for data collection using observations, interviews, and literature studies. The database application development tool uses MySQL and the programming language uses Visual Basic 6.0. With this information system transaction data processing can be done computerized so as to reduce errors in reporting.

The development of technology today has become something that is universal and can be used in various human lives. One of them is in business. In today's era, it is undeniable that a computer is a component that must be owned by a company in running its business, in order to assist in processing data and help improve the quality of work and quality in service. In this case, Toko Maju Jaya is used as a place of research, because in this place the system that is carried out is still manual and has not been managed properly, so errors often occur in making reports and in processing stock items. The purpose of this study is to provide convenience during the processing of sales, purchase transactions, goods data, supplier data and customer data, minimizing errors in recording. The research method used in this research is using the R&D (Research and Development) method. This method is used to produce a certain product that is analytical and can be tested for effectiveness so that it can be used in the wider community. In designing the system the tools used are Flowcharts, Entity Relationship Diagrams and Context Diagrams, while for data collection using observations, interviews, and literature studies. The database application development tool uses MySQL and the programming language uses Visual Basic 6.0. With this information system transaction data processing can be done computerized so as to reduce errors in reporting.

The rapid growth of e-commerce in Indonesia has generated a massive and continuous volume of product reviews. This user-generated content is vital for business intelligence, yet its sheer scale makes manual analysis inefficient, subjective, and practically impossible. Automated sentiment analysis is therefore crucial for businesses to efficiently understand customer feedback and market perception. This research addresses this gap by implementing the Naïve Bayes Classifier (NBC) algorithm to automatically classify the sentiment of Indonesian-language e-commerce product reviews. This study utilized a dataset of 2,000 reviews collected from a major e-commerce platform's "Electronics" category. The data underwent critical text preprocessing stages (case folding, tokenizing, stopword removal, and stemming using the Sastrawi library) to handle the complexities of informal Indonesian text. The dataset was split using an 80/20 ratio, resulting in 1,600 training reviews and 400 testing reviews. Model performance was then evaluated using a Confusion Matrix, focusing on the key metrics of Accuracy, Precision, and Recall. The test results showed excellent performance, achieving an Accuracy of 90.00%, Precision of 91.93%, and Recall of 95.00%. These results demonstrate that the Naïve Bayes algorithm, when supported by robust preprocessing, is a highly effective, reliable, and computationally efficient method for this task, providing a valuable tool for e-commerce stakeholders.

The purpose of this study was to review the market place of PT Tokopedia in maintaining the image and trust of consumers after the leakage of customer data. The research method used in this study is a qualitative method, the data I use is in the form of writing I & I, not numbers. I have reviewed this data. Based on Ijournals, my mother, Iwebsite, and other official documents, PT Tokopedia informs about user data leaks. Tokopedia requires the necessary policies. Utilizing a new data security method, namely blockchain, as well as establishing special laws for the protection of personal data, is necessary to minimize the amount of business personal data. a significant impact on consumer confidence thereby influencing consumer purchasing power for sales made on the PT Tokopedia marketplace.    

This study focuses on the process of managing the Ship Movement Permit for MT.SHIP TRINITY during its transfer from the dock area to the anchorage area at PT. Multi Jaya Samudera Belawan. As an intermediary company, PT. Multi Jaya Samudera Belawan is committed to finding cargo ships with high-quality standards to provide the best service to customers, while prioritizing safety and maritime environmental protection. In its capacity as a shipping company, PT. Multi Jaya Samudera handles ship movement permit management through several stages, including administrative compliance, permit application, and ship document completion. This process needs to be carried out quickly and accurately to avoid delays, which requires good coordination with various related agencies at the port. The role of PT. Multi Jaya Samudera Belawan is crucial in supporting ship service activities in the shipping industry. To optimize port operations, appropriate management policies are needed to improve the overall effectiveness and efficiency of port performance.    

Perkembangan teknologi untuk digitalisasi berdampak pada sistem pembayaran, analisis untuk situasi masalah yaitu memeriksa kualitas e-wallet Go-Pay dalam berbagai aspek, urgensi kegiatan yaitu untuk mengetahui apakah Go-Pay bagus produk e-wallet, tujuannya yaitu untuk mengetahui kualitas e-wallet Gopay, Dalam penelitian ini, selain teknik metodologi, dilakukan pencarian literatur pada perpustakaan untuk memperoleh informasi. Prosedur pengumpulan data kualitatif dilakukan dengan cara mengurangi data dan menggunakan sumber data yang sudah tersedia, dan penarikan kesimpulan yang etis dan logis. Terdapat tabel hasil, pembahasan, dan dampak dari beberapa jurnal yang membahas tentang Go-Pay. Keunggulan Go-Pay inilah yang mendorong pengguna Gojek untuk menggunakannya. Ketertarikan menggunakan sistem pembayaran digital Gopay juga dipengaruhi oleh utilitas yang dirasakan dan kenyamanan penggunaan. Tingkat dalam mempermudah dan keuntungan menggunakan aplikasi Go-Pay juga mempengaruhi minat pengguna Indonesia. Dari hasil dan pembahasan jurnal tersebut, disimpulkan bahwa GOPAY memiliki brand image dan kualitas aplikasi yang baik sehingga mempengaruhi kepuasan dan niat untuk terus menggunakan aplikasi tersebut. Faktor-faktor yang dipertimbangkan konsumen saat menggunakan dompet Go-paye sangat penting dalam menentukan kepuasan pelanggan.

The implementation of the legal regulation of the principle of the agreement between the policyholder and the insurance company is law no. 40 of 2014 concerning insurance and the Civil Code, article 1320 on the terms of a legal agreement, commercial law books, article 246, the meaning of insurance, and the provisions of the article in an insurance policy. Limiting factors in submitting claims, namely, failing to fulfill administrative requirements and ignorance of customers with the benefits purchased. The principle of implementing the law of the agreement between the policyholder and the insurance company at PT. Batam branch Sequis Life Life Insurance. With the construction problem: -how is the law determining the implementation of agreements between policyholders and insurance companies with one of the factors hindering filing claims in the PT Asuransi Jiwa Sequis Life Batam branch? Qualification/writing in this type of journal uses normative legal writing and legal research supported by sociological/empirical nonprofits. To analyze the problems in this journal, Jeremy Bentham's theory (theory) of utilitarianism is used, the middle theory (middle theory) by Roscoe Pound law as a social engineering tool, theory and application (Applied theory) by Philip Nonet and Philip Selznick, namely essential law society.

Keputusan pembelian yaitu berupa tahapan yang dilakukan oleh konsumen sebelum melakukan pembelian suatu produk. Produk yang dicarinya serta mengevaluasi alternatif yang paling menguntungkan. pengambilan keputusan merupakan suatu pendekatan yang sistematis terhadap suatu masalah yang dihadapi. Masalah tersebut menyangkut pengetahuan tentang hakikat dari masalah yang dihadapi. Oleh karena itu pengambilan keputusan oleh konsumen didasari pada perbandingan sebagai referensi, peluang dan manfaat serta mudharat yang ada. Masalah yang terjadi terkait kualitas pelayanan adalah banyak pelanggan yang tidak puas dengan kualitas pelayanan yang telah diberikan selama ini kepada para pelanggan. Masalah yang terjadi terkait pekerja adalah pelanggan menilai bahwa sumber daya manusia atau pekerja CV Mars Global Group masih kurang baik. Masalah dalam hal pendekatan diri terhadap para pelanggan sehingga para pelanggan tidak selalu memberikan keputusan untuk membeli produk CV Mars Global Group. Berdasarkan hasil uji SPSS pada data Anova dalam kolom R Square = 0.879, maka seluruh variabel berpengaruh terhadap Variabel Keputusan Pembelian sebesar 87.9% dan sisanya yaitu 12.1% dijelaskan oleh faktor variabel lain seperti harga, promosi, dan citra merek yang tidak diteliti dalam penelitian ini.  

Selama ini dunia perbankan belum menemukan titik puncak yang membuat pelayanan maksimal dan efisien, dikarenakan masih sering dijumpai juga bahwa pada saat transaksi di bank antrian masih mengular. Dikarenakan masih banyak juga nasabah atau pelanggan yang masih belum tahu tentang perbankan elektronik yang sebenarnya dapat membantu nasabah dalam bertransaksi, seperti mobile banking, internet banking, dll. Dan masih jarang juga Bank buka pada saat hari libur, karena masyarakat masih membutuhkan pelayanan perbankan yang dimana hari libur adalah kesempatan bagi mereka untuk bertransaksi secara maksimal. Sehingga banyak dari nasabah/pelanggan belum mendapatkan pelayanan maksimal dari bank dimana tempat mereka untuk bertransaksi.

This study aims to determine the effect of customer value and customer satisfaction on customer loyalty in vehicle servicing at PT. Agung Automall Harapan Raya Pekanbaru. The sample of this research is 99 people. The data technique used is multiple linear regression using SPPS 24. Based on the results, customer value has a positive effect on customer loyalty in vehicle servicing at PT. Agung Automall Harapan Raya Pekanbaru. And customer satisfaction has a positive effect on customer loyalty in vehicle servicing at PT. Agung Automall Harapan Raya Pekanbaru. There is a significant influence between customer value and customer satisfaction simultaneously or jointly on customer loyalty in vehicle servicing at PT. Agung Automall Harapan Raya Pekanbaru. R Square of 0.631 or 63.1%, this means that 63.1% of the customer loyalty variable can be explained or influenced by customer value and customer satisfaction at PT. Agung Automall Harapan Raya Pekanbaru