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Henri Yawan; Akmal Ramadhan Putra Setiawan; Muhammad Naufal Nurfirmansyah; Muhammad Fadli Al-Multazim; Noor Kholis Budiman +2 more

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study examines the impact of pricing strategy and service quality on customer preferences on the Shopee e-commerce platform. This study's methodology, which included a quantitative approach and primary data from a questionnaire, identified 33 Shopee users in Tasikmalaya. An analysis using SPSS confirms that the two factors mentioned above—price strategy and service quality—contribute about 40.5% to consumers' preferences for fashion products on Shopee. Even though price strategy has a significant relationship, service quality has a stronger and more positive impact on customer preferences. Implicitly, it is crucial for e-commerce businesses to improve the quality of their services while meticulously developing price phase strategy to make it more in line with customer preferences. All of this offers advantages for the e-commerce business in developing strategies to meet customer needs in an increasingly competitive market.

Chintya Pradilla Putri; Zuhrinal M Nawawi

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The aim of entrepreneurship education is to develop attitudes, enthusiasm and the ability to create something of value for oneself and others. Creative, innovative, independent, leadership, good money management and never giving up are entrepreneurial attitudes that must be instilled in children from an early age. As followers of the Prophet Muhammad SAW we need to learn from his figure as an entrepreneur. Where in his journey as an entrepreneur, Rasulullah successfully proved that to start a business one does not have to have money first, there are other elements that are more important than that, namely that one must have the right entrepreneurial mentality. The purpose of this article is to analyze the importance of entrepreneurship education instilled from elementary school age in an Islamic perspective. This research uses a qualitative method with a literature-based approach. Qualitative research relies on the collection and analysis of non-numerical data (such as text, video, or audio) to understand concepts, opinions, or results. Entrepreneurship education taught at elementary school level is believed to be able to reduce children's consumption habits, train them to create something of value and give birth to the next generation to create jobs in the future.

Andriyanto Andriyanto; Januar Arafi; Maulia Nur Oktavia; Satria Dwiky Sektiawan; Herlina Manurung

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This article aims to present an in-depth Systematic Literature Review related to several key aspects in the audit domain, including Audit Completion, Subsequent Event Review, Auditor's Report, Management Letter, and Fact Finding. By adopting a systematic approach, this research summarizes and analyzes related scientific literature to provide a comprehensive view of the latest developments in each of these aspects. The results of this literature review provide in-depth insight into strategies and methodologies in completing audits, evaluating the impact of subsequent events, the role and process of preparing auditor reports and management letters, as well as finding relevant facts in the audit process. This research not only provides an overview of current practices in the world of auditing, but also identifies knowledge gaps that may provide a basis for future research. By understanding in depth the key aspects of the auditing process, this article makes an important contribution to the development of audit science and facilitates a better understanding of future challenges and opportunities.  

Dian Farindah Damanik; Muhammad Irwan Padli Nasution

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

. In today's rapidly developing digital era, product marketing strategies for Micro, Small and Medium Enterprises (MSMEs) are becoming increasingly important to compete and develop. Information Systems (SI) have become a very effective tool in helping MSMEs optimize the marketing of their products. This research aims to evaluate strategies for marketing MSME products using IS in the digital era. The research method used is descriptive research with a qualitative approach. Data was collected using the literature method. The results of this research show that the use of IS in marketing MSME products has several significant benefits, such as increasing online visibility, enabling personalization in product offerings, and facilitating interaction with customers via digital platforms. This research provides a more in-depth view of how MSMEs can utilize IS to market their products in the digital era. The practical implication is that MSMEs need to invest time and resources in understanding and implementing IS in their marketing strategies, while also paying attention to the challenges that may arise. In this way, MSMEs can maximize their potential in marketing their products effectively and competing in an increasingly competitive digital market.

Dian Farindah Damanik; Muhammad Irwan Padli Nasution

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

. In today's rapidly developing digital era, product marketing strategies for Micro, Small and Medium Enterprises (MSMEs) are becoming increasingly important to compete and develop. Information Systems (SI) have become a very effective tool in helping MSMEs optimize the marketing of their products. This research aims to evaluate strategies for marketing MSME products using IS in the digital era. The research method used is descriptive research with a qualitative approach. Data was collected using the literature method. The results of this research show that the use of IS in marketing MSME products has several significant benefits, such as increasing online visibility, enabling personalization in product offerings, and facilitating interaction with customers via digital platforms. This research provides a more in-depth view of how MSMEs can utilize IS to market their products in the digital era. The practical implication is that MSMEs need to invest time and resources in understanding and implementing IS in their marketing strategies, while also paying attention to the challenges that may arise. In this way, MSMEs can maximize their potential in marketing their products effectively and competing in an increasingly competitive digital market.

Arieska Wahyu Alprilia; Nur Rochman Dwi Iswanto

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2023 Asosiasi Periset Bahasa Sastra Indonesia

Children's education is a critical aspect in shaping the future of society. This article discusses the importance of learning with children as an effective way to enhance their educational experience. Holistic learning is an educational approach that recognizes that a child's development is not limited to academic achievement only, but involves other aspects such as physical, emotional and social interactions. The main goal of holistic education is to develop children as a whole, including life skills, values and deep understanding of themselves and their surroundings. This activity is carried out through active and collaborative interaction. Adults have an important role in creating a constructive learning environment, stimulating creativity, and developing positive emotional relationships. Joint activities such as reading books, simple experiments, and listening to music can be effective media for facilitating intellectual and social growth for young children. This learning is carried out by including elements of play and fun, which can stimulate the curiosity of young children and stimulate their willingness to learn. This “Sinau Bareng” activity shows that learning together with children can increase their intrinsic motivation, as well as form a solid character foundation for future academic achievements.  

Briliantio Mochammad Prakoso; Clarisa Puspa Nabila Putri; Elsa Farah; Choirunisa Nur Fitriani

Deposisi: Jurnal Publikasi Ilmu Hukum 2023 International Forum of Researchers and Lecturers

The aim of this study is to find out how to implement the use of Artificial Intelligence (AI) in the formation of laws and regulations in Indonesia. This study uses a normative juridical method with a statutory and regulatory approach as well as secondary legal materials, namely books on Legislation, other books related to this case and scientific journals from previous research. The study results show that Al can still be utilized in the process of forming regional regulations without eliminating or even replacing the role and function of the regional regulation forming organs. The use of AI in the process of forming regional regulations is only limited to tools that can be used during the harmonization process in the stages of drafting regional regulations. The use of AI is said to have better accuracy and speed in predicting potential disharmony between regional regulations and various other laws and regulations.

Vella Septia Renanda; Azzahra Sania Wahyu

Deposisi: Jurnal Publikasi Ilmu Hukum 2023 International Forum of Researchers and Lecturers

The Indonesian nation has very diverse tribes, cultures, languages ​​and religions because it has many islands. Each region certainly has its own traditions, customary laws and traditional communities and the Indonesian state recognizes the existence of customary laws within the community. The kinship system influences a rule in customary law. In Bali, the distribution of inheritance is based on a patrilineal kinship system, where in this system the son is the one who continues the family and is prominent. This research discusses the female inheritance system in Bali in Balinese customary law. We conducted research with the aim of exploring the position of female heirs in the traditional inheritance system in Bali and to find out and analyze the efforts made by female heirs to obtain inheritance rights. We use a research method, namely a qualitative approach, which means providing an explanation of the position of heirs in narrative form.

Wahyu Pratama Rusti; Lise Asnur

Jurnal Manajemen Pariwisata dan Perhotelan 2023 International Forum of Researchers and Lecturers

Teras Muzaka Lubuk Basung coffee shop is one of the coffee shops established in Lubuk Basung and has many customers. Based on observations made by the Teras Muzaka Lubuk Basung Coffee shop, it has several problems, including instability in the number of orders, consumers do not get an attractive impression when visiting, consumers only focus on one product so they do not recognize the Teras Muzaka Lubuk Basung Coffee shop brand, Teras Muzaka Coffee shop Lubuk Basung is not yet the main choice for consumers and there is a tendency for consumers to compare Teras Muzaka with other competing coffee shops.This type of research is classified as a quantitative research method with a causal associative approach. This research was conducted to see whether there is an influence of Brand Awareness on purchasing decisions at Teraz Muzaka Lubuk Basung, as well as to see the relationship between these two variables. The sampling technique used was purposive sampling. The number of samples was determined using the Slovin formula. The number of samples used was 377 respondents.Based on the research conducted, the following results were obtained: the level of respondents' achievement in the Brand awareness variable was 64% in the not good category and the purchasing decision variable was 73% in the quite good category. The results of the simple linear regression test obtained a calculated F value of 61.318 with Sig 0.000 < 0.05, so regression can be used. This means that brand awareness has a significant influence on purchasing decisions. The result of the regression coefficient equation is 0.538 with a sig value. 0.000 < 0.05. The R square value is 0.138, meaning that the Brand awareness variable has an influence of 13.8% on purchasing decisions at the Teras Muzaka Lubuk Basung Coffee shop and 86.2% is influenced by other variables not discussed in this research.    

M. Angkasa Dharu; Qoni'ah Nur Wijayani

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

The use of the internet by students as a means of facilitating their activities and survival through social media has become a trend. The integration between the internet and social networks facilitates online product learning, especially in the context of online shopping. Students' consumption patterns, especially fashion products, have increased in line with their desire to follow the trends of today's young people. Fashion and appearance are the main focus for students, viewing it as an important aspect in showing identity and social status. Students' involvement in using the internet, especially for shopping, has changed their lifestyle significantly. Public consumption trends are influenced by students' online shopping behavior, which is not only based on needs, but also for personal pleasure and lifestyle. This can lead to consumer behavior, where individuals develop purchasing habits to satisfy themselves and increase prestige as a form of demonstrating socio-economic status. E-commerce, as a result of the development of Information Technology systems, has become an important means of meeting consumer needs. Factors such as price, level of trust, time freedom, and product variety influence students' online purchasing intentions. The wide variety of products online is an attraction, while trust is the basis for a mutually beneficial relationship between online sellers and buyers. This research uses a qualitative approach to get an in-depth picture of the impact of e-commerce on student consumption behavior. The research results show that student consumer behavior, especially in terms of online shopping, is influenced by factors such as trust, convenience and security. Trust in e-commerce is a key factor in growing students' buying interest.

Hafiz Hermawan Wicaksono; Qoni'ah Nur Wijayani

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

Study of students at Trunojoyo University, Madura, to analyze how they use art as a tool to convey social criticism in a contemporary context. This research uses a qualitative approach with in-depth interviews, observations, and content analysis of students' artistic works such as fine art, theater, music, and literature. The results of the analysis show that students at Trunojoyo University, Madura, use art as a powerful form of social criticism, depicting various issues such as gender inequality, corruption, social injustice and environmental issues. Art among students is used as a means to increase social awareness, stimulate thinking and stimulate social change. In the current context, students utilize technological innovation and social media to expand the impact of social criticism, creating works of art that stimulate discussion and reflection in society and society in general. This study not only provides insight into how students at Trunojoyo University, Madura, use art as a tool for social criticism, but also illustrates how art can be a force for transformative change in facing the social challenges faced by contemporary society.

Khoirun Nisa; Qoni'ah Nur Wijayani

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

Abstact This research aims to examine the role of social media influencers in Generation Z's impulse buying and consumption, focusing on a case study on the Shopee marketplace platform. Generation Z is a significant consumer group in today's digital economy, and social media has become one of the main channels to influence their shopping behavior. The research method used is a qualitative approach, which includes social media content analysis, generation Z interviews, and a survey to generation Z who shop at Shopee. The results of this study reveal that social media influencers have a significant role in influencing generation Z's impulse buying decisions on Shopee. They are able to create a strong shopping impulse through engaging and persuasive content.

Sari Apriyani; Juli Yani; Agus Sulaeman

Jurnal Sadewa : Publikasi Ilmu Pendidikan, Pembelajaran dan Ilmu Sosial 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

This research is motivated by: 1) the existence of various facts which show that students' reading comprehension abilities and reading motivation are relatively low; 2) the ability to find the main idea in a paragraph is very important in understanding a reading text. This research was carried out to determine the effect of the motivation-based Scaffolded Reading method on improving students' learning outcomes in finding the main idea in a paragraph. The research was carried out in class IX-C of SMPN 2 Balaraja. The method used in the research is an experimental method with a quantitative approach.  After knowing the results of data analysis that the application of the scaffolded reading method is effective in improving the ability to find the main idea in a paragraph, it is best to use this technique as an alternative learning technique in learning reading comprehension to improve reading skills.

Sari Apriyani; Juli Yani; Agus Sulaeman

Jurnal Sadewa : Publikasi Ilmu Pendidikan, Pembelajaran dan Ilmu Sosial 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

This research is motivated by: 1) the existence of various facts which show that students' reading comprehension abilities and reading motivation are relatively low; 2) the ability to find the main idea in a paragraph is very important in understanding a reading text. This research was carried out to determine the effect of the motivation-based Scaffolded Reading method on improving students' learning outcomes in finding the main idea in a paragraph. The research was carried out in class IX-C of SMPN 2 Balaraja. The method used in the research is an experimental method with a quantitative approach.  After knowing the results of data analysis that the application of the scaffolded reading method is effective in improving the ability to find the main idea in a paragraph, it is best to use this technique as an alternative learning technique in learning reading comprehension to improve reading skills.

Anna Sari Hasibuan; Fina Nurhaliza; Bunga Sovia Erik

JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA 2023 CV. ALIM'SPUBLISHING

Abstract. The baby's social emotional development must be a parent's main goal, because if social emotional development does not go well it will affect and hinder other developments such as psychomotor, emotional and other baby development. This research uses a method called critical review, which involves careful examination and evaluation of various sources of information, such as scientific journals, articles, and other media. The main goal of this approach is to improve readers' comprehension and interpretation skills in the field of early childhood development. Infancy is a time of rapid growth and change, infancy is a time of reduced dependency. The developmental tasks of infancy throughout the life span are, learning to eat solid food, learning to walk, learning to talk, learning to control the elimination of body waste, learning sexual differences and procedures, preparing to read, and learning to distinguish right from wrong, and starting to develop conscience. The development of patterns in the changes experienced by individuals since they were still in the womb over a certain life span, namely, weight, height, physical proportions, bones, muscles and fat, body shape, teeth, nervous system, and development of the sense organs. The psychological function of infancy is the period of formation of fundamental psychological patterns for eating, sleeping, and toileting, although the formation of these habits may not be complete by the end of infancy.

Budiman Akli; Komarudin Sassi; Dwi Noviani

SIMPATI: Jurnal Penelitian Pendidikan dan Bahasa 2023 CV. Alim's Publishing

This research discusses the education system in the United States and at the end of the discussion a little comparison with the education system in Indonesia. Because of its focus, the discussion of this paper is more directed at the implementation of education systems and policies in the United States including; how the level of education in the United States, management, curriculum, learning evaluation, teacher quality, education funding and education quality assurance practices, which are applied in developing education. The approach used through the method used by the author in conducting this research is through descriptive qualitative methods by searching for various data from documents and literature in the form of; literature, articles, books, other supporting websites including podcasts and video interviews on YouTube that have been directly involved in education in the United States. It is assumed that since the United States declared independence from Great Britain on 4 July 1776, the form of government of the Federal Presidential Constitutional Republic and Liberal Democracy with three branches of government, namely, executive, legislative and judicial, has progressed in various aspects including in the aspect of education. In this context, of course, progress in various fields in Indonesia is far behind compared to the United States, especially in the field of education. From this analysis, it is not wrong if Indonesia continues to improve and take valuable lessons from the United States experience in the education system in this contemporary era.

Resa Pini Nosa; Hidra Ariza; Nurfatmi Nurfatmi

Al-Tarbiyah: Jurnal Ilmu Pendidikan Islam 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This article discusses the role of PAI teachers in implementing the Tahfidz Program in Junior High Schools (SMP). Not only does it require the participation of children and educators to help improve memorization of the Al-Quran/tahfidz, but the help of parents is also needed. This article also explains the involvement of parents in facilitating children's learning goals, where parents can guide their children to always learn to read the Al-Quran and memorize the Al-Quran after every Maghrib prayer so that children get used to it until they grow up. This research is motivated by the importance of increasing memorization of the Koran from an early age. The aim is to introduce children to the benefits of reading the Al-Quran every day and so that children can become great Hafidz of the Al-Quran. The type of research used by the author is qualitative research with a descriptive approach, to obtain data from the problems studied, the data collection techniques used by the author include observation, interviews and other documentation. The Tahfidz program is one of the efforts that can be made to help children read and memorize the Al-Quran every day and give birth to many pious children who will definitely give birth to Al-Quran hafidz children in the future. Currently, there are still many children who do not read the Al-Quran fluently and some even do not know the Hijaiyah letters, making it difficult for them to read and memorize the Al-Quran.

Firdausy Aulia; Arbai’yah Yusuf; Wanda Nur Hanifa; Intan Cantika Arianti

Bhinneka: Jurnal Bintang Pendidikan dan Bahasa 2023 Universitas Palan

Character education has become an important conversation in the context of global education, especially in this modern era. The contribution of ideas by KH Hasyim Asy'ari, on the relevance of character education in the current context, has its own advantages. This article discusses his thoughts which emphasize universal values such as honesty, simplicity and social awareness as the main foundations of character education. This thinking is not only relevant in a traditional context, but also has strong applicability in facing the dynamics of complexity in the modern era. KH's approach. Hasyim Asy'ari in character education emphasizes the importance of forming strong morals as the main foundation in building individuals who are responsible and have integrity. Character education does not only focus on religious values, but also emphasizes the importance of developing moral and ethical aspects that are relevant in everyday life. The purpose of this research is to find out that character education from KH's perspective. Hasyim Asy'ari does not only apply to that era but can also be applied to the modern era. In the modern era full of technological changes and globalization, the values emphasized by KH. Hasyim Asy'ari such as determination, tolerance and justice have deep relevance in facing the complex challenges faced by the younger generation. Character education inspired by his thoughts is able to help the current generation to face changes and challenges that continue to develop.

Nur Adevita; Fadhilah Fasehdiyah; Rissa Sablia Rati; Adinda Oktavia; Nur Azizah

Jurnal Bintang Pendidikan Indonesia 2023 Pusat Riset dan Inovasi Nasional

Waqf is one of the Islamic social instruments that has a dual role, namely as a religious institution and as an economic instrument. Waqf can improve the welfare of the ummah, support government spending, and absorb labor. The author applies a descriptive qualitative approach using the literature study research method. This method involves collecting data from various literatures, especially articles from scientific journals relevant to the research topic. Halal tourism is a travel concept that fulfills the principles of Islamic sharia in every aspect. The purpose of halal tourism is to provide a vacation experience that complies with religious principles for Muslim tourists, which includes spiritual, cultural, and also their practical needs while traveling. From the research conducted, it appears that the optimization of waqf assets has great potential in creating significant employment opportunities and can reduce the unemployment rate.

Betris Susi Yanti Simbolon; Dorlan Naibaho

Jurnal Magistra 2023 STP Dian Mandala Gunungsitoli Nias Keuskupan Sibolga

This article digs deep to discuss the critical ability of educators in determining effective learning strategies and methods. The strategy in a lesson for students must be appropriate, we need an approach to students so that we can know each student's characteristics, so that we are easy to determine the methods and strategies that are suitable for students in learning activities. With a focus on the interaction between learning methods and learner development, this article details practical guidelines for improving the efficiency of the learning process in an ever-changing era of education so that learners get optimal learning outcomes and planned learning objectives can be achieved.