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Arabic language education holds a pivotal role in global intellectual and cultural development as the language of the Quran and profound literary works. However, the era of globalization and digital technology presents new challenges and opportunities. Teaching methods and access to information have undergone transformative changes due to technological advancements (Muis, 2020). Addressing this, a systematic literature review is warranted to comprehend the development of Arabic language education in the digital age. This research focuses on the development of digitally-based learning materials, applications and platforms for Arabic language education, the effectiveness of technology-based teaching methods, as well as their impact on Arabic language proficiency and student motivation. Challenges and potential solutions in adopting technological approaches will also be analyzed. Employing a qualitative approach, this study employs a systematic literature review method to extract insights from various literary sources. The anticipated outcome will provide educators with valuable guidance on leveraging technology effectively in Arabic language education and navigating the evolving dynamics of education in the digital era.

The development of technology today makes humans coexist with technology. Many human activities can be carried out through the internet network. One of them is the presence of the metaverse which is a technology that contains virtual interactions, digital objects, and decentralized humans from various platforms. Metaverse is used by many people as a medium for buying and selling transactions. Metaverse users generally sell their products in the form of NFTs. Various well-known brands have started promoting their products through the metaverse. The emergence of well-known brands in the metaverse is an opportunity for irresponsible parties to infringe brand rights. As was the case in Ryder Ripps v. Yuga Labs. Pollution, imitation, obscuration, and so forth of well-known trademarks are carried out by irresponsible parties. One of them is the doctrine of Trademark Dilution. Trademark dilution is the unauthorized use by other parties that can weaken the quality or characteristics of a trademark. This makes the question of how the protection of trademarks in the virtual space of the metaverse and what legal action can be taken when there is a violation of trademark rights. Not many countries have regulated the protection of digital trademarks specifically against trademark dilution, as well as Indonesia. This research will be conducted using a non-native juridical approach method with legal sources in the form of laws and regulations, international agreements, theories, and legal rules. The focus of this research is how metaverse with the platform in it can protect the trademark with the terms and conditions agreement of account users in the platform. The result of this research is that brands can be protected against infringement of rights to the brand as well as brand dilution by referring to the terms and conditions of account users listed in the platform. In addition, the legal action that can be taken is to file a lawsuit as determined by the platform and the removal of related content.

This design is designed in such a way as to produce an alternative media for consumers from Velocity Burger & Coffee to know more about the products being sold and what merchandise is provided by Velocity Burger & Coffee. The problem identified is the number of visitors or customers who do not know what products they sell, and what facilities are provided by Velocity Burger & Coffee. To find a way out of the above problems, the SWOT analysis method is used which stands for strengths, weaknesses, opportunities, threats. This method begins with finding and understanding the problems experienced based on data, then proceed with designing the media from the results of previous data analysis, then developing or designing from the initial design, and the final design results are disseminated through several digital platforms or print outs. This design will produce an output, namely media posters, roll up banners as media to convey information regarding products and merchandise sold by Velocity Burger & Coffee. Making media posters and roll up banners has proven effective in increasing awareness and attracting people to buy food and beverage products from Velocity Burger & Coffee. This is evident from the fact that the message conveyed in the poster media is easily understood by the target audience. And besides designing the main media, several supporting media were also designed, such as: Posters, Roll Up Banners, Social Media, Totebags, Accessories, T-shirts, Lighters, and Stickers.

The impact of online learning during the COVID-19 pandemic has significantly affected the activities, psychological conditions, and behavioral changes in adult learners, with technology-based learning becoming increasingly widespread in higher education institutions. Both professors and students have adapted to engage in distance learning interactions, including those at the Faculty of Tarbiyah, Islamic Institute of West Sumatra, who have become familiar with utilizing virtual classes through collaborative learning methods. This research aims to analyze the influence of implementing virtual classes with collaborative learning methods, student engagement, and the challenges faced by students in online learning on learning outcomes. The research method employed is a mixed-method convergent parallel design, involving the collection of both qualitative and quantitative data. Qualitative data analysis uses descriptive analysis, while quantitative data is analyzed using a cross-sectional study design. The research findings indicate that student learning through virtual classes at the Faculty of Tarbiyah, supported by platforms like Google Classroom, WhatsApp, and Zoom Meetings, has been effective and has positively impacted students' learning achievements. The challenges encountered by students and professors during online learning include technology mastery, cost, smooth communication, interactive success, internet signal, and time management. For the faculty members of Tarbiyah, it is recommended to conduct online learning based on virtual classes, involving various integrated platforms such as Google Classroom, WhatsApp, and Zoom Meetings. Additionally, preparing a comprehensive online learning guide with solutions to handle technical issues would be beneficial. This research contributes to the education field by providing insights into effective online learning practices and highlighting the challenges that need to be addressed to improve the overall learning experience.

This article discusses the importance of introducing educational technology in improving the quality of Islamic education. Islamic education has an important role in educating generations who are noble and capable. Educational technology can be utilized to increase the availability of Islamic educational resources. Students have easy access to high-quality and diverse Islamic learning materials through online learning platforms. In addition, educational technology allows for more active interactions between teachers and students. Teachers can assign assignments, submit materials, and provide direct feedback to students, encouraging personalized learning, and focusing on individual student needs. Educational technology also offers opportunities to further develop the professional skills of teachers in Islamic education. Teachers can take advantage of additional learning resources, expand collaborative networks with other teachers, and participate in professional training online. However, when implementing educational technology in Islamic teaching, care must be taken to ensure clear guidelines, adequate support, and a balance between the use of technology and traditional approaches to Islamic learning. The introduction of educational technology can be an effective way to improve the quality of Islamic education to produce a generation that is knowledgeable and able to make a positive contribution to society.

Pengalaman pengguna yang baik dalam aplikasi mobile menjadi faktor kunci dalam keberhasilan sebuah platform digital. Penelitian ini bertujuan untuk menganalisis User Experience (UX) aplikasi SOCO by Sociolla yang merupakan aplikasi di bidang kecantikan. Metode penelitian ini menggunakan pendekatan design thinking untuk menganalisis kebutuhan pengguna dalam menggunakan aplikasi SOCO by Sociolla. Penelitian ini juga bertujuan untuk mengidentifikasi fitur-fitur yang membutuhkan perbaikan ataupun peningkatan. Hasil analisis menujukkan ada beberapa masalah yang harus diperbaiki dari mulai bahasa, tata letak, kekonsistenan tampilan dan yang lainnya. Dari masalah-masalah yang ditemukan dibuatlah desain baru yang diujikan kepada reponden dan mendapatkan hasil yang baik dari perancangan ulang yang baru terhadap aplikasi SOCO by Sociolla.

This Community Service Program examines efforts to enhance teachers' digital literacy in online learning. In the era of information technology, information and digital literacy have become crucial. The execution of this Community Service Program aims to improve teachers' understanding of digital literacy. This activity is conducted online in the second weeks of June and July. The provided topics include "Digital Literacy and Its Urgency in Today's Education," "Myths and Misconceptions about Literacy," and "Digital Literacy." The Community Service Team consists of two lecturers from Nahdlatul Ulama University Purwokerto, namely Dian Nastiti, M.Pd., and Indah Ayu Permana Pribadi, S.IP., M.Sos, with student participation. Data is analyzed descriptively and qualitatively to identify potential improvements through this program. The results of this program demonstrate that teachers at MI Maarif Nu Attijani are able to apply digital literacy in online learning. They effectively utilize platforms and instructional media with the guidance of the program team. This research emphasizes the importance of digital literacy for teachers and the success of the program in enhancing the utilization of technology in online learning.

Micro, Small, and Medium Enterprises (MSMEs) are one of the economic sectors that play a crucial role in the economic growth of a country. However, they often face challenges in competing in the increasingly advanced digital era. Therefore, the implementation of digital strategies such as social media and e-commerce platforms has become increasingly relevant to strengthen MSMEs and help them achieve success in the digital economy. This journal concludes by providing recommendations to assist MSMEs in overcoming challenges and maximizing the benefits of implementing social media and e-commerce platforms. These recommendations include training and mentoring in the use of digital technology, the development of targeted marketing strategies, and government policy support to encourage MSME growth through the digital economy.  

The era of digitalization is growing rapidly, including in the field of education. Educators and students need technology or platforms that support distance learning activities and still have good interaction, so that classes remain not bored or fun and productive. One platform that can answer these challenges is the Canva application. Canva has one of the special services or programs designed for education, namely Canva for Education. This service is designed for educators and students to continue to get a creative, innovative, collaborative and fun learning experience in line with the independent curriculum.The method used in this study is a development research method with a descriptive quantitative approach. This study aims to describe the use of the Canva for Education application by educators as a creative, innovative and collaborative learning medium for students in the current era    

SDK Mardiwiyata II Malang like nowadays education institutions has shared the same difficulties using Google Classroom as a learning platform during the pandemic. Some problem identified as follows: parents have confusion on 1) joining the class either using a code or an invitation from the teachers 2) reply the thread announcement 3) accessing the materials 4) submitting the assignments and quizzes 5) communicating using a Google Meet. The results of these training activities indicated that most of the parents can understand the basic features of Google Classroom. These results were obtained from the Google Form of the post-training questionnaire that been responded from 151 respondents.

This study aims to explain the importance of socializing the application of social media in the development of Micro, Small and Medium Enterprises (MSMEs) in Blitar City. Social media has become a very effective tool in building relationships with customers, marketing products and increasing business visibility. However, there are still many MSMEs in Blitar City that have not utilized the potential of social media optimally. Through outreach, MSMEs owners will be provided with a better understanding of social media and how to use it as an effective marketing tool. This outreach will involve training and increasing knowledge on relevant social media platforms, online marketing strategies, creating engaging content, and measuring and analyzing social media performance. It is hoped that by socializing the use of social media, MSMEs in Blitar City will be able to make better use of social media to promote their products and services, reach a wider audience, and increase their online presence. With the increase in online presence, it is hoped that there will be an increase in the overall turnover and growth of MSMEs in Blitar City.

Pulmonary Hospital dr. Ario Wirawan Salatiga is a health service institution that organizes plenary health. In the era of the Covid-19 pandemic, dr. Ario Wirawan experienced a significant increase so that during administration the patient experienced a long waiting time. The preparation of this research aims to develop an independent registration system so that it can manage long and ineffective queues. This self-registration platform system uses a web-based FIFO (First in First Out) algorithm. The system development stage is the analysis, design, design and testing stage. The method for developing an independent registration platform system uses the prototype method according to needs. While the coding stage of this system was built using the Python programming language with the PostgreSQL database. With the existence of an independent registration platform system, it is hoped that the hospital and patients can be facilitated in the examination registration process and managing patient data at the Pulmonary Hospital dr. Ario Wirawan Salatiga.  Keywords: FIFO, Automated Pavement System

Kemajuan teknologi informasi  pada era globalisasi cenderung membentuk perubahan perilaku konsumen untuk memenuhi minat dan kebutuhannya. Kemajuan teknologi berdampak pada perubahan metode penjualan konvensional perlahan menjadi penjualan secara online dengan memanfaatkan jejaring internet dan media sosial. Penggunaan media sosial bagi masyarakat indonesia sangat beragam salah satunya ialah sebagai wadah promosi dan penjualan produk. Instagram merupakan media sosial yang berfokus pada visual sehingga cocok digunakan sebagai platform promosi dan penjualan produk UMKM, sebagai platform promosi dan penjualan yang tergolong mudah dan efisien. Hal ini dikarenakan, konsumen dapat melihat secara visual bentuk dari produk yang dijual sehingga mampu meningkatkan kepercayaan konsumen dalam membeli. Namun, pada UMKM Omah Dayang penggunaan Instagram sebagai wadah promosi dan penjualan masih belum dimanfaatkan dengan baik. Adanya keterbatasan pengetahuan dan pemahaman dalam menggunakan Instagram menjadi hambatan UMKM tersebut. Oleh karena itu, dengan kegiatan Pengabdian kepada Masyarakat akan membantu meningkatkan pengetahuan dan pemahaman Instagram sebagai wadah promosi dan penjualan produk UMKM sehingga dapat meningkatkan penjualan produknya. Kemudian, dari kegiatan sosialisasi dan pendampingan berupa pelaku UMKM mengenal dan mulai menggunakan sosial media sebagai wadah promosi dan penjualan produk. Dari hasil kegiatan mulai menghasilkan beberapa peningkatan seperti akun sosial media yang mulai dikenal dan meningkatnya kemampuan pemilik dalam mempromosikan produknya.

Digital marketing is an important part of promoting a business owned by an individual or an organization. Marketing is essential for startups to stay competitive and sustain their products on the market. For people who are computer novices, this is a challenge. One of them is the proprietor of Keripik Orang Kekinian, a chips company in Bekasi, Indonesia, which has limited sales capabilities for its product. Researchers help firms choose the best social media channels for promoting their products in order to overcome these difficulties. The methods involved are Simple Additive Weighting (SAW) and Analytical Hierarchy Processing (AHP). The results show that Instagram is the best social media platform for advertising products. The result obtained are expected to help business owners increase sales.

Digital marketing is a marketing medium that uses the internet as a tool to disseminate information in a wider range without being hindered by time, place and distance. And Instagram is one of the digital media which is still widely used by Indonesians, from teenagers to adults, both for communication media and promotional media. However, most MSMEs actors in the Kedung Baruk sub-district have not been able to make full use of Instagram even though they already have it. So the purpose of holding this training and mentoring is so that MSMEs understand the importance of digital marketing, and optimizing Instagram as a promotional medium. The method used goes through several stages such as providing digital marketing training, providing assistance, and conducting evaluations. The results obtained from the activities that have been carried out are that UMKM actors realize how important digital marketing is, especially on the Instagram platform and Pempek D&G have been able to optimize Instagram as a promotional medium independently.

Digital marketing is a marketing activity or promotion of goods or brands using digital media or the internet to quickly attract consumers or potential customers. The method used in this study is a qualitative method. This research focuses on Taso Ndeso MSMEs located in RT 4 RW 12 Sukorejo Village, Blitar City. This is because the Taso Ndeso MSMEs themselves still have not utilized and have not used marketing through digital marketing to promote their products. Digital marketing utilization has becoming the important key of MSMEs “Taso Ndeso” in Sukorejo Village, Blitar City in attempt of increasing their market. By using digital platform like social media and website, MSMEs could reach better market outside their region. By showing their unique and nice products. MSMEs “Taso Ndeso” could attract potential consumer attention and increase their visibility. One of their digital marketing benefit for MSMEs “Taso Ndeso” are their capability for live interaction with customer. By using comment, direct message, and online survey, MSMEs could get precious feedback and understanding what their customer preference and also what their customer needed. By this knowledge MSMEs could fix and increase their products like what their customer needed, make them more competitive in market. Beside of that, digital marketing also have an important role to build great products for MSMEs “Taso Ndeso”. By using interesting visual content and story telling that can build emotions whos watching. MSMEs could convey their value and their unique products to audiens. By differentiate themself from competitor and build strong relationship with their customer. MSMEs “Taso Ndeso” can make their strong identity and  their customer trust with their products in long term.

This study aims to analyze the effectiveness of using Instagram social media in branding a new brand by Malam Minggu Group. Through the approach of marketing communication, creative branding, social media, and digital content marketing, Malam Minggu Group utilizes Instagram as a platform to market their new brand. In this study, a literature review was conducted on these concepts and an analysis was performed on the marketing strategies, branding outcomes through Instagram content, and the effectiveness of using social media in branding a new brand. The results of the study indicate that the use of Instagram social media by Malam Minggu Group effectively builds a strong brand image, increases brand awareness, and expands their brand reach. This study provides insights and recommendations to further enhance the effectiveness of using Instagram social media in branding a new brand.

In the evolving era of digital marketing, the quality of product photos plays a vital role in attracting customers and boosting sales. This study aims to explore the influence of using a studio photo box as part of the digital marketing strategy for SMEs in Semolowaru Village. A studio photo box is a simple tool made from easily accessible materials and is affordable, enabling SMEs to produce high-quality product photos. The findings of this study demonstrate that the utilization of a studio photo box can enhance the product's appeal on digital marketing platforms, attract potential customers, and differentiate the product from competitors. By using a studio photo box, SMEs in Semolowaru Village can generate attractive and professional product photos, which can contribute to building a strong brand image and increasing conversion rates. The awareness among SMEs in Semolowaru Village regarding the importance of quality product photos in digital marketing has facilitated the adoption of studio photo boxes. With the right steps, such as selecting a suitable studio, ensuring proper lighting, careful product arrangement, accurate editing, and leveraging photos in online promotions, SMEs can fully harness the potential of studio photo boxes to achieve success in digital product marketing. Studio photo box, digital marketing, product photo quality, SMEs, Semolowaru Village

The development of internet technology in the current era of globalization has had a significant impact on the world of business and the economy. The use of internet technology in business has increased marketing reach, transaction speed, and speed of delivery of goods and services. This is shown by the large number of offers for beauty and body care product categories on e-commerce platforms. The beauty industry notes that ways to promote and encourage product purchase transactions are influenced by eWOM communications, one of which is customer reviews and influencer reviews. The purpose of this study was to measure the direct effect of eWOM, including customer reviews and influencer support, on purchase intentions for Avoskin products, with trust as a moderator variable. The method used in this research is a quantitative method of causal research. The sampling technique in this study was non-probability sampling and the method used was convenience sampling with 400 respondents. This study used a questionnaire data collection technique with an ordinal scale and used data analysis techniques (PLS-SEM). The results of this study conclude that customer reviews have a significant positive effect on purchase intention of Avoskin products, influencer reviews do not have a significant positive effect on purchase intentions of Avoskin products, trust negatively moderates the relationship between customer reviews on purchase intention of Avoskin products and trust does not moderate the relationship between influencer reviews and purchase intention of Avoskin products.

Peningkatan adopsi teknologi digital dan penggunaan internet telah mendorong pertumbuhan industri kreatif digital. Di sisi lain, kesadaran akan kesehatan dan penampilan di kalangan wanita juga semakin meningkat. Dalam konteks ini, terdapat peluang untuk menggabungkan telemedicine dan kebutuhan perawatan kulit wanita melalui konsep beauty teleconsultation. Pengembangan startup di Indonesia juga mengalami perkembangan pesat, dengan banyak startup yang berfokus pada teknologi dan inovasi. Jurnal ini menjelaskan konsep startup dan tahap pengembangannya, serta pentingnya teleconsultation dalam perawatan kulit wanita. Selain itu, jurnal ini juga membahas hasil survei dan wawancara yang dilakukan untuk memahami preferensi pengguna dalam mencari klinik kecantikan. Dalam hasil tersebut, harga, reputasi, dan kualifikasi tenaga kerja teridentifikasi sebagai faktor utama yang dipertimbangkan oleh pengguna. Berdasarkan hasil penelitian, penulis mengusulkan solusi yang menjawab kebutuhan pengguna, yaitu platform telekonsultasi dermatologist online yang diberi nama Beaudy. Jurnal ini menyajikan metode penelitian kuantitatif dengan pengumpulan data melalui survei dan wawancara dengan calon pengguna. Dalam kesimpulan, pengembangan startup platform telekonsultasi dermatologist (Beaudy) merupakan langkah yang relevan untuk mengatasi permasalahan kulit wanita di Indonesia.