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Menampilkan 1–2 dari 2 artikel
Pengaruh Gaya Kepemimpinan, Iklim Organisasi dan Insentif terhadap Produktivitas Karyawan di PT SAI APPAREL INDUSTRIES
Adilla Farhana
; Rauly Sijabat
; Ratih Hesty Utami
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Vol 1
, No 4
(2023)
Employee work productivity is a hot issue and there will be no end to discuss it. Problems related to productivity are also strategic issues for companies that are programming human resources. There are many internal and external aspects that support the creation of effective and efficient work productivity in corporate culture. The purpose of this study was to determine the effect of leadership style, organizational climate and incentives on the productivity of employees of PT Sai Apparel Indus...
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Analisis Hubungan Antara Digital Entrepreneurship, Marketing Mix dan Tam, Terhadap Kinerja Pemasaran Bumdes Nerang Jaya
M. Zakaria Dzul Fikri
; Ratih Hesty Utami
; Qristin Violinda
CiDEA Journal
Vol 1
, No 2
(2023)
This research is motivated by the performance of BUMDES marketing during the 4.0 revolution, entering the era of modern development of digital information and communication technology, especially the internet, which seems to be a primary human need and is almost involved in daily activities. In today's all-digital situation, the right promotion strategy is needed to increase sales. The purpose of this study was to determine the effect of digital entrepreneurship, marketing mix and technology acc...
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