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Pengaruh Sikap, Harga dan Kualitas Produk terhadap Minat beli Dodol Nanas Sebagai Komoditas Unggulan Kabupaten Mempawah
Yuni Firanyanti
; Edy Suchmawan
; Didik Didik
; Marhamah Marhamah
; Siti Romlah
Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak
Vol 2
, No 4
(2025)
This study aims to determine the influence of attitudes on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, to determine the effect of price on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, and to determine the effect of quality on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District. This study uses a quantitative research metho...
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Marketing Strategy to Increase Consumer Purchase Interest at CV. Mitra Agung, Sungai Pinyuh District
Atika Sulastri
; Yuni firayanti
; Marhamah Marhamah
Kajian Ekonomi dan Akuntansi Terapan
Vol 2
, No 4
(2025)
This study aims to analyze the marketing strategies implemented by CV Mitra Agung to increase consumer purchasing interest in the Sungai Pinyuh District. Using a qualitative descriptive approach, data collection was conducted through in-depth interviews, direct observation, and documentation studies. The results of the analysis indicate that the implementation of an integrated marketing mix (product, price, place, and promotion) has been significantly successful in increasing both consumer purch...
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Peningkatan Literasi Penggunaan Obat melalui Edukasi Pengenalan Logo Obat bagi Siswa SMP Muhammadiyah 04 Pangkatrejo
Aditya Sindu Sakti
; Bheta Sari Dewi
; Nurul Izzah H. L. Pasi
; Marhamah Marhamah
; Amalia Puspa Wahyu
; Deta Hilar Nurrohmah
; M. Ahsanul Farihin
; Nur’aini Al Wahida
Jurnal Pengabdian kepada Masyarakat
Vol 5
, No 4
(2025)
This community service program aimed to enhance students’ pharmaceutical literacy through the introduction of drug classification logos at SMP Muhammadiyah 04 Pangkatrejo. The background of this activity was the low level of drug-use literacy among adolescents, often leading to irrational self-medication. The activity employed a quantitative descriptive design with a one-group pretest–posttest approach. Educational interventions included interactive counseling, PowerPoint presentations, visual m...
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