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Menampilkan 1–3 dari 3 artikel
Analysis Of Relationship Marketing, Customer Trust, Price Competition On Customer Satisfaction Of Indihome Users In Medan City
Anandya Wahyu Lestari
; Ari Prabowo
International Journal of Economic, Social and Development Sciences
Vol 1
, No 4
(2024)
Customer satisfaction includes efforts to meet consumer needs. Consumer satisfaction is a situation demonstrated by consumers when they realize that their needs and desires are as expected and are being fulfilled well. This research aims to determine and analyze the influence of relationship marketing, customer trust, and price competition on consumer satisfaction of Indihome users in Medan City. With a sample size of 100 respondents. Data collection techniques were carried out using questionnai...
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Analysis of Online Customer Reviews, Influencer Endorsements, and Price Perceptions on Purchasing Decisions for Eiger Products in the Sumut Indonesia Climbing Community
Ajie Dwi Tandayu
; Ari Prabowo
; Aisyah Azhar Adam
International Journal of Economics and Accounting
Vol 1
, No 4
(2024)
Purchase Decision is a decision to buy a product or brand you like, but two factors can arise between purchase intention and purchase decision. This research aims to determine the influence of online customer reviews, influencer endorsements and price perceptions on purchasing decisions. The type of research used in this research is quantitative research. In determining the research sample, the Slovin formula was used, where the number of samples obtained was 100 samples. Data was collected usin...
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Transformasi Era Digitalisasi Dalam Membentuk Jiwa Leadership Pada Gen-Z Dan Millenial
Ari Prabowo
; Yuli Arnida Pohan
; Aisyah Azhar Adam
; Nanda Fitria Aulanda
; Shofyan Roni
Kolaborasi : Jurnal Hasil Kegiatan Kolaborasi Pengabdian Masyarakat
Vol 2
, No 2
(2024)
The purpose of this activity is to provide insight into relevant leadership skills, increase adaptability, and empower students to lead effectively in a dynamic work environment. The important target of the seminar Transforming the Digitalization Era in Shaping the Spirit of Leadership in Gen-Z and Millennials is all students of the Potensi Utama University, study program in preparing the younger generation to become adaptive, innovative, inclusive, and ethical leaders in the digital era. Throug...
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