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Digitization of cooperatives and the use of technology are strategic steps in increasing economic competitiveness in the Madura handwritten batik sector, especially in Central Pakandangan Village, Sumenep Regency. This program aims to empower handwritten batik artisans through technology integration and digital capacity building. Some of the main activities include Search Engine Optimization (SEO) training, digital financial management through Accountable Digital Financial Management, digital cash book preparation, as well as Social Media Officer training and social media management strategies. The participants were also trained to create creative content, carry out digital branding of batik through logo design and visual branding, as well as build digital partnerships and cooperation. In addition, technological innovations are introduced through the use of night blasting machines to support production efficiency. This approach is expected to be able to increase the visibility of Madura written batik products, expand the market, and strengthen the competitiveness of artisans in the digital era. With a combination of training and the application of technology, this program contributes to the transformation of the digital-based economy in the Madura batik sector.

This study aims to interpret the cultural values of the Dayak Maanyan tribe through fables an economic development strategic plan. This study used qualitative analysis and literature studies methods. This study aims to discover on how the Dayak Ma’anyan tribe's fables can be adapted to create economic opportunities through creative and digital products. The results of this study indicate that the cultural values in the Dayak Ma’anyan tribe's fables are not only important as cultural preservation, but also contain the potential to support sustainable economic development. The significance of this study lies in the application of cultural values in the Dayak Maanyan tribe's fables as a basis for relevant economic innovation.

: This research aims to develop batik ornamental motifs inspired by the legend of Rawapening Lake, a folklore from Central Java. Through a qualitative-descriptive approach, this research identifies key elements of the legend that can be applied in batik motif design. Data were collected through in-depth interviews with batik artisans and cultural experts as well as related literature studies. The results show that ornamental motifs developed from the elements of the legend of Lake Rawapening not only enrich the variety of batik motifs, but also have the potential to enhance local cultural appreciation and the creative economy in the area.

According to the Central Statistics Agency (BPS), the level of education and welfare in the family greatly influences the quality of human resources in Indonesia. Therefore, efforts to strengthen family functions, such as increasing parental education and social welfare programs, are key in accelerating national development. This increase in human resources includes knowledge and skills in processing agricultural products, especially rambutan fruit, crystal guava and longan into processed food products with higher selling value such as chips. Apart from that, this program also trains them in creative product packaging, marketing, bookkeeping, simple financial management, and the use of digital technology, including online learning applications and social media. With these skills, they are expected to be able to contribute to improving the family's economy, as well as opening up new business opportunities that support financial independence.

Industrial policy in Indonesia faces significant challenges in an era of increasingly complex globalization. Globalization brings great opportunities for domestic companies to compete globally, but also poses risks such as economic inequality and unemployment. To address these challenges, the government needs to develop a smart industrial policy that not only encourages sectoral growth but also stimulates cross-sectoral innovation. Selecting imported goods, imposing high import fees on commodities that can already be produced domestically, and providing capital injections to companies with comparative advantages are effective ways to protect local industries from the negative impacts of globalization. Digitalization must also go hand in hand with the implementation of this strategy so that sectors can use digital technology to increase productivity and create new economic opportunities, especially for micro, small, and start-up businesses. Furthermore, Indonesia's economic strength in navigating the problems of globalization may lie in its integration with the creative economy. Indonesia's industrial economy requires creative and innovative human resources so that the creative sector can develop and compete on a global scale.

The creative industry holds significant potential in providing economic opportunities, especially for children with special needs (CSN), who often face limitations in independently utilizing their skills after graduating from school. A community service program at SLB 1 Payakumbuh aims to empower CSN through training in creative skills, managerial reinforcement, and product marketing. Using a practice-based approach, this training includes crafting production, graphic design, and introducing digital marketing platforms. The results indicate an improvement in technical skills and self-confidence, enabling CSN to produce high-quality products with competitive market value. Nevertheless, challenges remain, particularly in accessing capital, equipment, and business network support. This program also seeks to connect CSN with local communities and business actors to foster collaborations that support the sustainability of their creative enterprises. Through entrepreneurship training, mentorship, and adequate facilities, CSN are expected to contribute independently to the creative economy while inspiring other communities to empower similar potential.

The culinary industry in Indonesia is one of the fastest-growing sectors of the creative economy, contributing approximately 41% to the total GDP of the creative economy in 2020. However, product marketing challenges remain a significant obstacle for Micro, Small, and Medium Enterprises (MSMEs) in this sector. Issues such as limited marketing skills, intense competition, and restricted access to digital technology hinder MSMEs' competitiveness. Mie Ayam Pak Sorodi, as one of the MSMEs, faces challenges in digital marketing, including the absence of digital payment systems and social media platforms. This community service aims to assist the MSME in adopting digital transformation by creating social media profiles, adding business locations to Google Maps, and implementing QRIS payment systems. The methods include direct mentoring and technical training for business owners. The results indicate an improvement in market reach, customer engagement, and operational efficiency. This digital transformation is expected to enhance competitiveness and business sustainability in an increasingly competitive market (Ftindustri, n.d.).

The Indonesian economy is facing serious challenges such as financial instability, high unemployment and the threat of a middle income trap. To overcome this, it is necessary to develop human resources that are oriented towards entrepreneurship. Education is the key in creating creative, innovative and tough individuals. This research aims to examine the role of teachers in forming students' entrepreneurial spirit through the "Business Day" extracurricular program at SDI Baiturrahman Bagor. This research uses a qualitative approach method with analyzing materials, observations and interviews with sources. This research identifies three main roles of teachers, first the teacher as a learning facilitator, second the teacher as a mentor, and finally the teacher as an evaluator. This research aims at the active role of teachers in implementing the program to foster students' entrepreneurial spirit.

The importance of implementing Community Service (PKM) in the Tri Dharma of Higher Education can make a positive contribution to society. The implementation of this PKM is entitled "Innovation in Making Gropak Made from Cassava in the Dasawisma Group in Central Sokaraja Village RT 2 RW 7 in an Effort to Pioneer Independent Business Opportunities." This Community Service will be carried out on Jalan Sidodadi RT 2 RW 7 Sokaraja Tengah Banyumas. The method used in implementing PKM is a participatory approach, lectures, and an FGD (Focus Group Discussion) approach containing counseling on how to find out how to create greater space for women who want to try to develop themselves through productive efforts. Other benefits of women's empowerment through a creative economy by utilizing natural resources as an effort to empower women in improving the economy of dasawisma groups and village communities. Apart from that, it is hoped that with community service, the existence of universities can contribute to the development of the application of science to society. It is hoped that the knowledge gained in this community service will provide further insight into the use of natural potential to optimize the role of women, especially in improving the family economy so that women can be independent, especially in Sokaraja Tengah Village, Sokaraja Banyumas District, Central Java.

Entrepreneurship education in Islamic boarding schools (pondok pesantren) plays a strategic role in equipping students (santri) with relevant skills amidst the challenges of the global economy, particularly in addressing the persistently high unemployment rate in Indonesia, which reached 5.86% in 2023. This article explores how Pondok Pesantren Assuniyyah Kencong Jember taps into the creative potential of its students through an entrepreneurship education approach. The research employs qualitative methods to understand the dynamics of the entrepreneurship learning process. Through in-depth interviews and participatory observations, it was found that the integration of entrepreneurship education into the curriculum not only enhances technical and managerial skills but also encourages students to think creatively and innovatively in response to economic challenges. The findings indicate that a supportive environment, along with guidance from mentors and local entrepreneurs, significantly contributes to fostering an entrepreneurial spirit among the students. These findings are expected to contribute to the development of entrepreneurship education models in other Islamic boarding schools and strengthen efforts to reduce poverty through the creation of ethical and competitive new entrepreneurs.

This research aims to explore and develop the local potential in Lelamase Village to improve the creative economy of the local community. Through a community empowerment approach, this research identifies various potential natural resources and local skills that can be used to create creative products of economic value. Empowerment activities include training, business assistance, and marketing facilitation to encourage the community to produce superior products in accordance with market demand. The results of the study show that through the optimization of local potential and collaboration between communities, there is an increase in income and business skills among the residents of Lelamase. With a sustainable strategy, this empowerment effort is expected to become a model for creative economy development that is able to strengthen economic independence and improve the standard of living of the community in Lelamase Village..

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economy, particularly as job providers and drivers of local economic growth. However, the main challenges faced by MSMEs include limited market access, business management, and marketing strategies. This study aims to explore the mentoring strategy of the milkshake beverage MSME BIIMILK through social media, with a focus on optimizing digital marketing. The methods used include observation, strategy development, and mentoring and evaluation, involving SWOT analysis, training in creative content creation, and the use of digital ad features such as Ads META. The results show that this strategy successfully increased content posting consistency, audience engagement, and product sales. Mentoring MSMEs through social media has proven effective in improving competitiveness, visibility, and customer loyalty. This study recommends the sustainability of social media utilization to drive business growth for MSMEs in the digital era.  

The purpose of this research is to find out the role of marketing digitalization, halal certification and product knowledge. The results of this study show that, first, the role of marketing digitalization facilitates the business of the creative culinary industry in the city of Jambi, including (1) finding consumers, (2) flexible media in promotion, (3) the choice of digital marketing platforms as needed so that they can divert the budget to programs more effectively and, (4) To increase the sales volume, it can carry out management periodically. Second, the role of halal certification is; (1) ensuring that the products that have been produced are avoided from harmful substances and, (2) a form of increasing halal awareness. The third role of product knowledge for creative culinary industry businesses in Jambi City as an understanding of needs is; (1) maintaining human welfare protecting the wealth spent towards the path of goodness, (2) The role of product knowledge as an understanding of the existence of a reciprocal relationship between entrepreneurs and consumers towards products.

The design of a creative industry development center that focuses on the culinary and music subsectors aims to facilitate the growth and development of creative industry players in these two subsectors, so that they can contribute positively to the local economy. The facilities in this center will be designed to meet the needs of production, training, exhibition, and sales in the culinary and music subsectors. It is expected that the design of the Creative Industry Development Center will encourage local economic growth, create new jobs, improve the skills of industry players, and support the image of Medan City as a quality creative industry center. By connecting the culinary and music subsectors in one center, the synergy between the two can produce unique and inspiring collaborations, enrich local culture, and present products that are competitive in the global market. By applying a tropical architecture approach, the design will consider aspects of local culture, climate, and environment in designing optimal buildings and spaces to support the growth of creative industries.

This study examines how women entrepreneurs in Micro, Small, and Medium Enterprises (MSMEs) in the creative economy sector leverage digital technology to strengthen their roles in the urban tourism ecosystem. Using a qualitative approach supported by secondary data and non-intervention observations over six months in South Jakarta, the study analyzes the dynamics of digital adoption, the cultural value of creative products, and structural barriers affecting women's entrepreneurial experiences. The findings reveal that digital utilization is most prominent on easily accessible platforms such as Instagram, TikTok, and WhatsApp, while the use of more complex tools, such as marketplaces, websites, and analytics, remains limited. Women’s creative products, in subsectors like culinary, crafts, fashion, and others, prove to enrich the tourism experience and reinforce the city's destination identity. However, low digital literacy, minimal mentoring, and weak integration into the formal tourism supply chain hinder the optimization of these potentials. Additionally, the digital adoption patterns found support the Technology Acceptance Model's explanation that the perceived ease of use is a key factor in early technology adoption. This study fills an important gap in the literature by linking gender issues, digital transformation, the creative economy, and urban tourism within a unified framework. The research emphasizes the importance of strengthening digital capabilities and structured collaboration between women-led MSMEs and tourism stakeholders to enhance the sustainable competitiveness of destinations.

Government Goods and Services Provider Contract is a type of contract that is routinely carried out by the Government to meet various needs in organizing government activities. Transactions for the procurement of goods and services, namely the Ministry of Tourism and Creative Economy. The research method used is normative research using a statutory, conceptual and field approach. The results of the study are that the work contract between the commitment-making official and the goods and services provider at the Ministry of Tourism and Creative Economy still finds contract clauses that are not fully implemented and not understood by both parties. The impacts that will occur if the contract is not fully implemented and not understood by both parties include triggering contract disputes, even a greater impact is an indication of corruption because the source of funds for the procurement of goods and services is from the APBN. The purpose of this study is to provide education to both parties that the work contract is a guideline that must be understood and obeyed like the law. The ideal concept of direct procurement work contracts in the Ministry of Tourism and Creative Economy includes strengthening the role of APIP in the procurement of goods and services through direct procurement methods through audits, evaluations, reviews, monitoring and other supervision, the creation of standard contracts by including the substance of clauses that generally occur, and the use of sectoral e-catalogs provided by LKPP.

This research explains the Village Innovation Program (PRO-IDe) which aims to combine creative economy and innovative agriculture in the development of the Green Education Tourism Village in Bakung Jaya Village. This program utilizes local resources to empower communities through training and mentoring in sustainable agricultural practices as well as the development of creative products based on existing natural resources. In this way, it is hoped that people can improve their welfare, open new jobs, and attract tourists. In addition, this study also examines the social and economic impacts of the implementation of PRO-IDe as well as the challenges that arise in integrating these two sectors. The results of this study are expected to provide useful inputs for the development of policies and practices in other villages that have similar potential.

The purpose of this research is to identify in Mak Teduh Village, where most of the area consists of peatland with oil palm, rubber, and acacia plantations, the local potential that can be developed into superior products for the village as a means to enhance the community's economy through development focused on the sustainability of resources and the environment. The identification method is applied by the OVOP (One Village One Product) criteria and SWOT analysis. The results of the research indicate several local potentials that can be developed into superior products, namely creative industries in the form of pandan leaf crafts and crafts from recycled plastic, fisheries such as salted fish, and livestock including acacia honey cultivation. In addition, there is also the potential for tourism that can be developed. Based on the OVOP criteria and SWOT analysis, the potential of the village that can be developed as a flagship product is in the cultivation of acacia honey. The availability of land and bee feed in acacia and palm plantations, as well as opportunities in national and international markets, means that acacia honey cultivation also provides a chance for communities to engage in sustainable businesses while enhancing public awareness of forest and environmental conservation. The cultivation of acacia honey also serves as a preventive solution to the cases of forest and peatland fires that frequently occur in Mak Teduh Village. 

With PKM, this is a place to utilize existing knowledge. various innovation and creativity efforts as well as the thoughts of the lecturers can make the local community more creative too. As well as how halal certification is carried out and there are several issues that need more attention, including:1.  Lack of community skills in creativity,2.  Lack of public awareness of the importance of innovation in maintaining economy, 3.. Lack of knowledge regarding how to carry out appropriate innovation with the surrounding economic conditions, as well as the problem of understanding halal certification

This article discusses community empowerment efforts in Segoropuro Village, Rejoso District, Pasuruan Regency, East Java Province, to overcome problems in education. Through a local wisdom-based Literasanctuary, this program integrates educational, economic and digitalization curricula. The theoretical framework includes increasing public awareness, the role of society in improving education, building economic independence, establishing literacy, empowering the creative economy, equality education programs. Implementation method for implementing the smart village program with 3 learning curricula, smart village mentoring program in Segoropuro literacy by the Pasuruan district education and culture office, monitoring program by the small and medium enterprise cooperative service. This article presents concrete steps towards a smart Segoropuro Village through literature based on local wisdom to build economic independence.