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In today’s date Artificial intelligence (AI) has substantially transformed marketing strategies and specifically Viral Marketing by enhancing the content personalization, targeting the audience and real time campaign optimization. The study explored the Artificial Intelligence impact on Viral marketing with a comprehensive review of 20 literatures that highlights the diverse applications of AI such as predictive analytics, natural language processing (NLP) and AI-driven visual content creation. This study employed meta analysis approach to evaluate how effectively AI could boost marketing reach, engagement and return on investment (ROI). The finding of the study indicates a positive correlation between the efficiency of Viral Marketing campaigns and the integration of AI, despite the fact highlighting ethical and transparency. The study concludes with practical suggestions for using AI in Viral marketing in a responsible and efficient manner to enhance its potential while mitigating related dangers. This study also highlights AI’s revolutionary role in changing market dynamics.

Interpersonal communication plays a crucial role in creating a conducive and productive learning environment, particularly in the teaching and learning process. A harmonious relationship between teachers and students through effective communication can enhance students' motivation, self-confidence, and engagement in learning while also fostering their character development. This study aims to identify the role of interpersonal communication in supporting the success of the teaching and learning process, addressing existing barriers, and exploring its benefits in character development. The research employs a qualitative method with a library research approach, involving data analysis from scientific journals, books, and relevant documents. The findings reveal that effective interpersonal communication not only impacts students' academic achievements but also contributes to building character values such as empathy, respect, and responsibility. Communication barriers, such as cultural differences, language issues, and lack of communication skills, can be addressed through training, the use of visual aids, and the integration of educational technology. With this approach, interpersonal communication becomes a key element in modern learning processes, both in face-to-face and digital contexts.

This study aims to develop an interactive puppet learning media to enhance the interest and understanding of fourth-grade students in the Javanese language. The method used is Research and Development (R&D), which includes needs analysis, design, development, and media trials. Observational results show that students struggle with understanding Javanese vocabulary and etiquette, which affects their comprehension. The interactive puppet media is expected to serve as a solution to capture students' attention and enrich their learning experience. This media presents content visually and engagingly, facilitating the understanding of difficult concepts, and offering a more interactive learning experience. Validation from content, language, and media experts indicates that this media is suitable for use in Javanese language learning. This study is expected to improve the quality of Javanese language education in elementary schools, particularly in fourth-grade classes, and encourage students to further explore Javanese culture.

This article aims to examine the role of picture books in enhancing language skills in early childhood from the perspective of children's literature studies. Picture books are considered an effective medium in supporting children's language development because they combine visual and narrative elements that enrich the child's learning experience. Through picture books, children can not only develop vocabulary but also understand language structure, improve listening and speaking skills, and stimulate their imagination. This indicates that engaging and educational picture books can enhance children's language skills, particularly in word recognition, sentence development, and storytelling abilities. Therefore, picture books are a highly beneficial tool in improving language skills in early childhood and should be considered in early childhood education curricula.    

Applying storytelling techniques using puppet media is an interesting method for increasing interest in reading in young children. This technique uses dolls as a visual medium that can attract children's attention, thus making the storytelling process more interactive and fun. Dolls, which act as characters in the story, are able to make the story more alive and make it easier for children to understand the message they want to convey. Apart from that, this technique encourages children to participate more actively, both in listening to stories and in responding to the stories being told, which in turn increases their interest in books and reading activities.The use of puppet media in telling stories can enrich children's learning experiences, because it not only develops listening and speaking skills, but also stimulates children's imagination, introduces new vocabulary, and forms a more creative way of thinking. With a more enjoyable atmosphere, children become more interested in reading books that contain similar stories, which helps strengthen their relationship with the world of literacy. Therefore, storytelling techniques using puppet media are an effective approach to introduce literacy from an early age, increase children's interest in reading, and develop their language skills.

This analysis uses the Wimba Method and Visual Language Expression System to examine the visual language of the Goddess Parwati statue. Using a qualitative descriptive research method with a historical background to obtain a description of the creation that is appropriate to the period of its creation. Viewed from the visual language approach, several general things are obtained regarding the Goddess Parwati statue, namely: (1) Iconography aspect: identifying and describing all elements of the Goddess Parwati statue; (2) Historical aspect: The Goddess Parwati statue was discovered in the 14th century. The initial location of the discovery was at the BHRE Kahuripan Site, Panggih Village, Trowulan District, Mojokerto Regency, East Java. (3) Visual language aspect: Seen from the combination of naturalistic-stylized depiction methods using decorative methods. The data analysis model used is an interactive model analysis carried out by collecting data, reducing data, presenting data, and drawing conclusions/verifying data. The study of the contents of the wimba shows that there are various types of jewelry depicted on the Goddess Parwati statue as supporters of the statue's identity.   Keywords:  Visual Language, Statue of Goddess Parvati, Iconography, Wimba and Phraseology, Qualitative Descriptive Method  

In the digital era, food blogs have emerged as influential platforms for sharing culinary experiences and shaping consumer preferences. This study focuses on Anakjajan.com, a prominent Indonesian food blog, to analyze the persuasive strategies employed in its content and their impact on readers' food literacy. Utilizing Aristotle's modes of persuasion—ethos (credibility), pathos (emotion), and logos (logic)—the research examines how these elements contribute to the blog's effectiveness in influencing food choices. Ethos is established through the author's expertise and authentic reviews, while pathos engages readers with evocative language and appealing visuals. Logos provides factual information about food quality and dining options. A qualitative approach was employed, involving content analysis of blog posts and surveys to assess the influence of these persuasive strategies on readers' decision-making processes. The findings reveal that understanding these modes of persuasion is essential for enhancing digital literacy, as they enable readers to critically evaluate online content and make informed culinary choices.

Speech delays are a developmental challenge often experienced by young children, which can affect their communication skills and social aspects. This research aims to explore the effectiveness of applying visual and audio media in improving the language skills of young children who experience speech delays. The visual media used are picture flashcards, interactive videos and picture story books, while the audio media is children's music, voice recordings and regional songs. This research was conducted at a language therapy center in Indonesia with a case study approach on 10 children aged 3–5 years. The research results show that the combination of visual and audio media can significantly increase children's attention, vocabulary understanding and speaking abilities. The use of local culture-based media such as regional songs also has a positive impact by creating a sense of relevance and emotional closeness. In addition, active involvement of parents in this process increases the success of the intervention. This research recommends consistent application of visual and audio media as part of local context-based therapy to support the language development of children with speech delays. 

Scheduling content on social media effectively and efficiently has become an important need for users, especially users who use social media as a tool to help run their business or organization. This research aims to design a user interface for a website-based social media scheduling application using the Rapid Application Development method and Unified Modeling Language (UML). This method was chosen because development can be done quickly through literacy that involves users so that it can fulfill everything needed to create an optimal system. The research stage begins with user interviews, and later this data will be used to develop an initial UI design prototype designed using Figma. UML is used to visualize the design model and also how the system will run later. This system is expected to help make posting social media content easier.

Information system is an important component of any institution, a proper information system could bring a lot of benefits. An example of this is the attendance system. Chinchin Production faced a difficult challenge of managing human resources because previously employees had to sign their attendance manually, which is proven to be inefficient. The solution to this challenge is a proper attendance system to replace the old manual attendance system. The development methodology used is Extreme Programming (XP). Extreme Programming (XP) is an Agile project management methodology that aims for speed and simplicity. The prototype is designed using Unified Modeling Language (UML) as a modelling tool to visualize the structure of the system, as well as Figma to design the User Interface (UI) of the system. This attendance system helps Chinchin Production in managing human resources.

In the current era of information technology, easy and efficient transaction management is an important requirement in the business world, both small and large scale. Rumah Makan Mie Happy is a medium-scale culinary business. Happy Noodle Restaurant provides noodle-based preparations. In its daily life, Happy Noodle Restaurant can serve around 100 consumers, so that the service process requires speed to serve consumers. But in fact, Mie Happy Restaurant still uses manual data processing and transaction management, so it often experiences problems such as slow payment processes, frequent loss of receipts or proof of payment, difficulty in recapitulating or reporting transactions both daily and monthly, and frequent errors in the calculation process. From the problems experienced by Mie Happy Restaurant, the author is interested in developing a web-based cashier application that can help in all matters related to transaction management at Mie Happy Restaurant. The research conducted aims to build or develop a cashier application for Happy Noodle Restaurant that can improve the efficiency and effectiveness of transaction management. This cashier application was built or developed using Hypertext Markup Language (HTML) and Hypertext Preprocessor (PHP) with Visual Studio Code editor and MySQL Database Management System (DBMS). The results of testing with black box testing show that the cashier application developed in functionality has run as expected. This web-based cashier application provides convenience for admins and increases the effectiveness and efficiency of operational activities.

The rapid development of digital technology has reshaped communication practices in online learning, particularly in language education. Emojis, as a visual symbol widely used in digital interactions, have the potential to enrich emotional expression and participation, but their role in educational contexts remains insufficiently explored. This study aims to investigate how emojis influence students’ emotional expression, engagement, and digital literacy in online language classrooms. To achieve this, a qualitative observational design was employed, focusing on university students participating in online language courses. Data were collected from authentic digital interactions, including chat messages, discussion forums, and collaborative platforms, and were analyzed through content analysis to identify the communicative and pedagogical functions of emojis. The findings indicate that emojis help clarify emotional expression, support comprehension of messages, and encourage active student participation in online discussions. These results demonstrate that emojis not only serve as supplementary tools for digital communication but also contribute to creating a more engaging and supportive learning environment. Synthesizing the main ideas, this study extends the understanding of digital communication theory by highlighting the pedagogical value of emojis beyond their informal use on social media. In conclusion, emojis play a crucial role in strengthening interaction, fostering emotional presence, and enhancing learning outcomes in online language education. The study recommends integrating emojis into digital teaching practices while encouraging further research on cultural variation, learner levels, and diverse digital platforms to maximize their educational potential.

The advancement of science and technology in society has become an important need, impacting the improvement of human resource quality and the emergence of new fields such as Visual Communication Design (DKV). One form of DKV development is User interface (UI), which helps users get information and interact with products. In supporting design processing, software assistance is needed, one of which is CorelDraw X7. To determine the quality of the CorelDraw X7 UI, an analysis was carried out using the theory of 8 Golden Rules of Interface Design which has indicators: Strive For Consistency, Seek Universal Usability, Offer Informative Feedback, Design Dialogs to Yield Closure, prevent errors, Permit Easy Reversal of Actions, Keep Users in Control, and minimize short-term memory load. The results of this study using the descriptive qualitative method show that the CorelDraw X7 UI is in the good category. Three indicators, namely Strive For Consistency, Seek Universal Usability, and Permit Easy Reversal of Actions, are applied optimally. Four indicators are applied well but not optimally, namely Offer Informative Feedback, prevent errors, Keep Users in Control, and minimize short-term memory load. The Design Dialogs to Yield Closure indicator is in the less than good category. Suggestions for improvement include reducing feedback delay, updating the status bar icon, adding languages ​​other than English-US, and updating the toolbox icon to reduce errors in selecting tools.

This study examines the transformation of mihrab design in contemporary mosque architecture in the modern era through a literature review approach. The mihrab, as an essential element in mosque architecture that marks the direction of the qibla, has undergone significant evolution in its design and application alongside the development of contemporary architecture. Using a descriptive qualitative research method, this study analyzes various sources of literature related to the development of mihrab design, including academic journals, books, and architectural documents. The findings of the study reveal that the transformation of mihrab design not only involves visual changes but also a reinterpretation of deeper symbolic and philosophical meanings. While there are views questioning the compatibility of contemporary designs with Islamic values, this study finds that innovations in mihrab design enrich the architectural heritage of Islam by creating a new visual language that still honors its essential function as a marker of the qibla direction. This research contributes to understanding how Islamic architecture can adapt to modernity while preserving its spiritual values.

This study aims to enhance students' interest in learning English through the utilization of PowerPoint presentations as a teaching medium. The research was conducted at MTs Hidayatul Muhajirin Palangka Raya, involving eighth-grade students. The method employed was a lecture using PowerPoint presentations equipped with audio features. The material taught was "Descriptions of People’s Personalities." The results showed that the use of PowerPoint presentations was able to increase students' motivation and interest in learning. The visually appealing materials, complemented by audio features, along with group discussions and individual assignments, effectively accommodated various learning styles, particularly visual and auditory. Additionally, PowerPoint facilitated students' understanding of concepts, vocabulary, and English grammar. In conclusion, the utilization of PowerPoint presentations as a teaching medium is an effective step in improving the quality of English language learning.

This study aims to design a guidance and counseling system specifically for SMA Negeri 1 Binjai as an extension of a previous study conducted in 2023. The system is developed to enhance the efficiency and effectiveness of counseling services by facilitating better communication between students and guidance counselors. The design process utilizes Unified Modeling Language (UML), a standardized method that enables structured visual design and documentation of software systems. UML is applied through various diagrams, such as use case, and class diagrams, to ensure that the system's requirements and workflows are clearly visualized. The system design has been confirmed by the school as the end user, ensuring alignment with the specific needs of SMA Negeri 1 Binjai. With this design, it is expected that guidance and counseling services will become more responsive and supportive of students' needs in the educational environment. This research offers a practical contribution to the development of a technology-based guidance and counseling system that is relevant and can be widely applied in other high schools.

This study aims to examine the achievement and improvement of poetry writing skills of class VIII students of SMP Negeri 4 Klari who use audio-visual media. This is in line with the problem of the low poetry writing skills of junior high school students. In reality, the ability to write poetry is one of the important aspects of language to be learned and mastered well. The method used in this study was an experiment with a pretest-posttest control group design. The population in this study were all class VIII students of SMP Negeri 4 Klari, Karawang Regency. Sampling using cluster sampling technique, two classes were selected as research samples, namely class VIII-G (control class) which used direct learning totaling 37 students, while class VIII-H (experimental class) which used audio-visual media totaling 39 students. The research instrument used a poetry writing ability test. Both classes were given a pretest, treatment, and posttest with the same questions. Quantitative data analysis of the study utilized statistical calculations using SPSS 21 software. It can be seen from the results of calculations with SPSS 21 software that the Asymp. Sig. value was obtained. (2-tailed) of 0.000 is less than the significance level (α) of 0.05. Thus, the results of this study indicate that the achievement and improvement of students' poetry writing skills who receive learning with audio-visual media are better than students who receive direct learning.

English proficiency is a crucial skill in the globalization era, especially in business, communication, and industry sectors, which demand this international language as a competitive advantage. Over the past decade, advancements in Information and Communication Technology (ICT) have significantly impacted English learning, including through online platforms like YouTube and Canva. This study examines the utilization of these two platforms in English teaching at MA Hidayatul Insan Palangka Raya, particularly on the topic "Word Order of Adjective." The methods used include visual presentations with Canva and interactive videos from YouTube. In its implementation, students engaged in dialogues, watched instructional videos, and participated in quizzes as a form of comprehension assessment. The study results indicate that using YouTube and Canva significantly enhances students' participation and learning motivation while reinforcing vocabulary acquisition and comprehension through an interactive approach. Recommendations are provided for the application of these digital media in high school English learning, with suggestions for further research involving long-term impacts and variations in teaching methods across different educational contexts.

Da'wah, as explained in the Qur'an, is an effort to invite individuals or groups, as well as the wider community, to embrace and apply Islamic teachings in daily life. This process is carried out in a sustainable and gradual manner, with the aim of internalizing, transmitting, and transforming the messages of Islamic teachings. This da'wah aims to direct humanity to goodness (al-khair), encourage good deeds (al-ma'ruf), and prevent bad actions (mungkar), so that they can achieve happiness in this world and the hereafter. The data used in this study were obtained through the author's observation of the YouTube account Noice (Different But Together). This article focuses on the implementation of da'wah activities on YouTube, as well as the oral and visual expressions used in these activities. The main methods applied by Habib Husein Jafar al-Hadar in his da'wah include emphasizing the themes of love, peace, and tolerance, using language that appeals to the younger generation, collaborating with popular YouTubers among young people, and delivering easy-to-understand da'wah material. Based on these findings, this article concludes that Habib Husein Jafar al-Hadar's da'wah activities have succeeded in attracting the attention of the current generation who often access YouTube, thus increasing the chances of da'wah collaboration to be well received.

article aims to analyze the use of digital platforms in English language learning in Class XB at SMA 2 Bangli. The background of the study focuses on leveraging technology to enhance learning effectiveness in the digital age. The purpose of the research is to evaluate the application of three digital platforms PowerPoint, Quizizz, and Kahoot and their impact on student engagement and learning outcomes. The method employed is qualitative observation in Class XB to identify how these platforms are utilized in teaching. The findings reveal that PowerPoint facilitates visual presentation of materials, Quizizz enhances student understanding through interactive quizzes and immediate feedback, and Kahoot boosts motivation and participation through game-based quizzes. The implications of this research are that integrating these three digital platforms into English language learning can increase student engagement and teaching effectiveness, offering varied approaches to the learning process. This study is expected to provide guidance for educators on optimizing digital technology for more effective teaching.