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This study aims to classify customer payment methods at 17 Coffee & Eatery using machine learning algorithms, namely Naïve Bayes and Support Vector Machine (SVM). The increasing use of digital and non-cash payments has generated large volumes of transaction data that are rarely analyzed optimally, even though such data contain valuable information for business decision making. This research used secondary transaction data collected from January to March 2025, consisting of 10,147 transaction records. The dataset included several attributes such as order time, payment time, transaction type, total sales, number of items, and payment method. Data preprocessing was performed through data cleaning, feature engineering, normalization, and label encoding before being divided into training and testing sets with an 80:20 ratio. The Naïve Bayes and SVM models were then trained and evaluated using accuracy, precision, recall, F1-score, and ROC–AUC metrics. The results show that both algorithms were able to classify payment methods effectively, but SVM achieved higher accuracy and more stable performance than Naïve Bayes. These findings indicate that SVM is more suitable for handling complex and heterogeneous transaction patterns. The implementation of machine learning for transaction classification can support more efficient financial management and data-driven decision making for small and medium enterprises in the culinary sector.

Budget efficiency is an important issue in state financial management because it is directly related to government spending priorities and their impact on public service programs. Discussions about budget efficiency policies are widespread on social media platform X, generating diverse public responses, thus necessitating an automated approach to understand public opinion trends more quickly and objectively. This research aims to analyze the sentiment of Indonesian people toward budget efficiency policies and compare the performance of the Naïve Bayes and Support Vector Machine (SVM) algorithms in classifying sentiment. The research data used 10,909 Indonesian-language tweets sourced from a public dataset, which were then processed thru the preprocessing stages including cleaning, case folding, normalization, tokenization, stopword removal, and stemming. Sentiment labeling is performed automatically using the Indonesian Sentiment Lexicon (InSet) approach to categorize data into positive, negative, and neutral sentiments. Feature extraction was performed using Term Frequency–Inverse Document Frequency (TF-IDF), and then the data was divided into training and testing sets with an 80:20 ratio. Model performance evaluation was conducted using a confusion matrix and the metrics of accuracy, precision, recall, and F1-score. The research results show that sentiment distribution is dominated by negative sentiment at 56.78%, followed by positive sentiment at 37.40%, and neutral sentiment at 5.83%. In the classification stage, SVM performed best with an accuracy of 86%, while Naïve Bayes achieved an accuracy of 74%. These findings indicate that SVM is more optimal for sentiment classification on social media text data and can be utilized to more effectively support the analysis of public response to budget efficiency policies.

Sentiment analysis is a technique in Natural Language Processing (NLP) used to identify user opinion tendencies based on textual reviews. This study analyzer user reviews of the Maxim application on the Google Play Store and compares three Machine Learning algoritmhs-Naïve Bayes, Support Vector Machine (SVM), and CatBoost-in classifying sentiment. The research stages include data collection, text preprocessing, feature extraction using TF-IDF and Chi-Square, class balancing using SMOTE, and performance evaluation through Accuracy, Precision, Recall, and F1-Score. ANOVA is used to examine the influence of feature selection on model performance. The results show that each model exhibits different performance level across the tested feature combinations. The CatBoost achieved the highest accuracy of 99,26% and demonstrating the most stable performance. Meanwhile, the Naïve Bayes and SVM models experienced performance decreases experiments, especially after applying SMOTE. These findings indicate that the choise of algorithm, feature extraction method, and class balancing technique significantly affects classification outcomes. Overall, CatBoost is identified as the best-performing model, providing more consistenst classification result in accordance with the characteristics of the user reviews.

The rapid growth of e-commerce platforms in Indonesia, particularly Tokopedia, has resulted in a large volume of consumer reviews containing valuable information regarding customer perceptions and satisfaction. However, manual analysis of such reviews is inefficient and prone to subjectivity, necessitating an automated approach based on machine learning. This study aims to classify the sentiment of sports product reviews on Tokopedia into positive, negative, and neutral categories by applying Logistic Regression, Support Vector Machine (SVM), and Random Forest using the Term Frequency–Inverse Document Frequency (TF-IDF) approach. The data were collected through web scraping of Indonesian-language sports product reviews and processed through several preprocessing stages, including data cleaning, case folding, tokenization, stopword removal, and stemming. Feature representation was performed using TF-IDF to transform textual data into numerical vectors, after which the dataset was divided into training and testing sets with an 80:20 ratio. Model performance was evaluated using accuracy, precision, recall, and F1-score metrics. The results indicate that the application of TF-IDF significantly improves the performance of all models, with SVM consistently achieving the most optimal performance compared to Logistic Regression and Random Forest. These findings demonstrate that classical machine learning algorithms combined with TF-IDF remain highly effective for sentiment analysis of Indonesian-language text. The implications of this study are expected to assist sellers in understanding customer opinions, support consumers in making informed purchasing decisions, and serve as a foundation for the development of sentiment analysis and recommendation systems on e-commerce platforms.

The rapid expansion of e-commerce in Indonesia has resulted in a significant rise in the number of customer reviews, which serve as a valuable source of insight for understanding consumer satisfaction. This study aims to classify or identify sentiments from product reviews on the Tokopedia platform into three categories, using the Support Vector Machine algorithm. The classification method data were ethically collected through web scraping and include review text, ratings, and the number of “likes.”  The preprocessing stage involved several NLP techniques such as pre-procesesing data representation was generated using the Term Frequency–Inverse Document Frequency method, while the issue of class imbalance was addressed using the Synthetic Minority Over-sampling Technique.  Based on the test results, the SVM model achieved an accuracy of 79.48% on the test data using a linear kernel, showing the best performance in classifying positive sentiments. However, the classification of neutral and negative sentiments still requires improvement. This study demonstrates that the combination of the TF-IDF method, additional numerical features, and data balancing techniques can produce an an efficient sentiment analysis model within the e-commerce domain.

The rapid growth of open-source software (OSS) in machine learning (ML) has intensified the need for reliable, automated methods to assess project quality, particularly as OSS increasingly underpins critical applications in science, industry, and public infrastructure. This study evaluates the effectiveness of a diverse set of machine learning and deep learning (ML/DL) algorithms for classifying GitHub OSS ML projects as engineered or non-engineered using a SMOTE-enhanced and explainable modeling pipeline. The dataset used in this research includes both numerical and categorical attributes representing documentation, testing, architecture, community engagement, popularity, and repository activity. After handling missing values, standardizing numerical features, encoding categorical variables, and addressing the inherent class imbalance using the Synthetic Minority Oversampling Technique (SMOTE), seven different classifiers—K-Nearest Neighbors (KNN), Decision Tree (DT), Random Forest (RF), XGBoost (XGB), Logistic Regression (LR), Support Vector Machine (SVM), and a Deep Neural Network (DNN)—were trained and evaluated. Results show that LR (84%) and DNN (85%) outperform all other models, indicating that both linear and moderately deep non-linear architectures can effectively capture key quality indicators in OSS ML projects. Additional explainability analysis using SHAP reveals consistent feature importance across models, with documentation quality, unit testing practices, architectural clarity, and repository dynamics emerging as the strongest predictors. These findings demonstrate that automated, explainable ML/DL-based quality assessment is both feasible and effective, offering a practical pathway for improving OSS sustainability, guiding contributor decisions, and enhancing trust in ML-based systems that depend on open-source components.

The rapid growth of web technologies and online services has increased the exposure of web applications to cyber threats such as Cross-Site Scripting (XSS) and SQL Injection (SQLi). Conventional rule-based mechanisms, such as Web Application Firewalls (WAFs), often fail to detect emerging attack patterns. To address this, Machine Learning (ML) and Deep Learning (DL) have emerged as adaptive approaches for enhancing web attack detection. This study performs a Systematic Literature Review (SLR) following the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) 2020 guidelines to analyze recent ML/DL-based detection methods. Of the 263 retrieved studies, 15 met the inclusion criteria for detailed review. The findings reveal that Random Forest (RF), Support Vector Machine (SVM), Convolutional Neural Network (CNN), and Long Short-Term Memory (LSTM) are the most applied algorithms. At the same time, recent works emphasize Transformer-based and hybrid ML–DL models. These approaches achieved robust performance (accuracy 85–97%, F1-score >90%) but still face challenges in dataset representativeness, class imbalance, and computational cost. This review highlights future research directions in Explainable Artificial Intelligence (XAI), Federated Learning (FL), and adversarial robustness to develop more efficient and trustworthy web attack detection systems.

Sentiment analysis of guest reviews is a crucial aspect in improving the quality of hotel services. This study aims to analyze the sentiment of guest reviews regarding the services of Grand Diamond Hotel Yogyakarta using a machine learning approach with the Support Vector Machine (SVM) algorithm. SVM was chosen because it can handle high-dimensional data such as text and is capable of forming an optimal separating hyperplane between sentiment classes. The research data was obtained through web scraping from Traveloka, yielding 1,119 reviews, which were processed through preprocessing, translation, and sentiment labeling using the TextBlob library. After TF-IDF weighting, the data was divided into 80% for training and 20% for testing. The linear kernel SVM model achieved 80% accuracy in classifying the reviews into positive, negative, and neutral categories. The results of this study were implemented in a web-based application equipped with data visualization and model evaluation features, allowing hotel management to efficiently monitor and analyze guest sentiment and support data-driven service quality improvement.

Bea Cukai has recently been in the public spotlight, especially regarding the supervision of goods from abroad. News and public responses regarding Bea Cukai's supervision create pros and cons, thus triggering a variety of responses from the public. This study aims to analyze the sentiment of Indonesian people towards the performance of Bea Cukai in monitoring goods from abroad by utilizing Twitter social media. In this research, the Support Vector Machine (SVM) algorithm is applied to classify public comments on Twitter into positive or negative sentiments. Through the crawling process carried out from June 1, 2023, to May 12, 2024, 9,051 entries of data were collected. The analysis results showed an accuracy of 93.87%, precision 94%, recall 93%, and F1-score 94%. These results show that the SVM method is effective in analyzing public sentiment, especially related to Bea Cukai's supervision.

Hair loss is one of the common health problems experienced by many people and often causes psychological impacts, particularly on self-confidence. The factors contributing to hair loss are diverse, ranging from genetics, diet, and stress to lifestyle. The lack of public knowledge about these risk factors, as well as the low level of digital literacy in the use of predictive technology, makes it difficult for people to take early preventive measures. This community service activity aims to provide education and simple training on predicting hair loss risk using the Support Vector Machine (SVM) algorithm for residents of Rantau Prapat Village. The implementation methods include a pre-test to measure initial understanding, interactive counseling on hair loss risk factors, practical simulation of risk prediction using SVM based on a simple dataset, and evaluation through a post-test. The results of the activity showed a significant increase in participants’ understanding, from an average of 45.2% in the pre-test to 81.6% in the post-test, with a participant satisfaction level reaching 92%. This counseling not only improved health literacy but also introduced the practical application of artificial intelligence in the health sector.

Human Resource Management (HRM) plays a strategic role in improving organizational competitiveness through proper management of employee placement, training, and performance evaluation. To support the achievement of these goals, a predictive model is needed that can provide an accurate picture of employee performance. This study utilizes a Human Resource Management (HRM) dataset of 1,200 data and applies several classification algorithms to compare their effectiveness, namely J48 or C4.5, Random Forest, Naive Bayes, K-Nearest Neighbor (KNN), Logistic Regression, and Support Vector Machine (SVM). To obtain more optimal results, this study uses resampling techniques and attribute selection methods with a correlation attribute eval approach, so that class distribution can be more balanced and model accuracy increases. From the test results, the Decision Tree J48 algorithm showed the best performance with an accuracy level reaching 95.41%, a kappa value of 0.8925, a mean absolute error (MAE) of 0.0432, a precision of 0.955, a recall of 0.954, and an area under the ROC curve of 0.964. These findings indicate that J48 has excellent predictive capabilities compared to other algorithms. Furthermore, this study also found that the most influential variables in determining employee performance include the percentage of the last salary increase (EmpLast Salary Hike Percent), the level of work environment satisfaction (Emp Environment Satisfaction), the length of time since the last promotion (Years Since Last Promotion), and experience in the current role (Experience Years in Current Role). Overall, the results of the study indicate that the C4.5 algorithm with the application of the resampling technique can be an optimal solution in building an employee performance prediction system. Thus, this model has the potential to be a strong basis for managerial decision-making, particularly in designing HR development strategies and policies to improve organizational performance.

The study presents a comprehensive framework for optimizing customer retention budget by integrating clustering, classification, and mathematical optimization techniques. The study begins with the IBM Telco dataset, which is prepared through data cleansing, encoding, and scaling.  In the preliminary phase, customer segmentation is performed using K-Means clustering, with k = 3 and k = 4 identified as optimal based on the elbow method and Silhouette score. The configurations produced three (Premium, Standard, Low) and four (Premium, Standard Plus, Standard, Low) customer segments based on purchase preferences, which served as input features for churn prediction. In the second phase, the dataset was divided into training and test sets in an 80:20 ratio, followed by data balancing using the Synthetic Minority Over-sampling Technique (SMOTE) and Edited Nearest Neighbors (ENN). Multiple classification algorithms were evaluated, including Naive Bayes (NB), Random Forest (RF), Categorical Boosting (CatBoost), Light Gradient Boosting Machine (LightGBM), Extreme Gradient Boosting (XGBoost), Gradient Boosting (GB), Support Vector Machine (SVM), Logistic Regression (LR), K-Nearest Neighbors (KNN), and Multi-Layer Perceptron (MLP) using F1-score as the performance metric. CatBoost and LightGBM, with k values of 3 and 4, respectively, were the highest-performing classification models, with only minimal differences in performance.    Ultimately, customer segmentation established customer prioritization, whereas churn prediction assessed customer churn likelihood. Four distinct configurations were assessed utilizing mixed-integer linear programming (MILP) to optimise retention budget allocation within uniform budget constraints, discount amounts, and churn thresholds. In both the k=3 and k=4 scenarios, CatBoost surpassed LightGBM, with CatBoost at K=3 effectively discounting 66% of at-risk consumers across all three segments, hence improving the intervention's efficacy and budget allocation, making it the ideal choice for maximizing customer retention. The results demonstrate the importance of segmentation in enhancing retention budgeting and budget optimization, particularly concerning parameter sensitivity.

Dengue Fever (DF) continues to be a major public health threat in Indonesia, especially in urban areas with high population density, such as Purwokerto City. This study aims to develop a predictive model to identify high-risk areas for DF outbreaks by integrating Machine Learning (ML) algorithms and Geographic Information Systems (GIS). The research utilizes historical dengue case data, meteorological parameters (rainfall, temperature, humidity), and population density as predictive variables. Three ML classification algorithms—Naïve Bayes, Logistic Regression, and Support Vector Machine (SVM)—were implemented to develop risk prediction models. Extensive data preprocessing, feature selection, and spatial integration were applied to ensure model robustness. The results show that the SVM model outperformed other methods, achieving the highest accuracy, precision, recall, and F1-score in classifying dengue risk zones. Risk maps generated through GIS visualization successfully identify priority areas for targeted interventions. The novelty of this research lies in the combination of local epidemiological data, multi-algorithm comparison, and geospatial mapping to improve early warning systems for DF in Purwokerto. This integrated approach is expected to support more effective prevention strategies and enhance public health preparedness.

This study aims to conduct customer segmentation and develop a classification model to predict the clusters of new customers at Monex Toys Abadi Bekasi, a micro, small, and medium enterprise (MSME). Segmentation was performed using the K-Means Clustering algorithm, incorporating parameters such as Recency, Frequency, Monetary (RFM), purchased products, payment methods, shipping cost discounts, and the total number of products purchased by customers. The segmentation results revealed two clusters: (1) Discount Hunters and (2) Loyal Customers. Subsequently, a classification process was conducted to predict customer clusters using the K-Nearest Neighbor (KNN) and Support Vector Machine (SVM) algorithms. Evaluation results indicated that all models achieved high accuracy exceeding 98%. The best-performing model was obtained with SVM using a 70:30 data split, achieving an accuracy of 98.81%. This classification model was then implemented into a Streamlit-based cluster prediction application, enabling users to identify customer segments in real-time. The findings of this research are expected to assist MSMEs in understanding customer behavior, enhancing service quality, and supporting more effective marketing strategies.

Mining activities in the Raja Ampat area have sparked various public reactions, both supportive and critical, particularly on social media platforms such as Twitter. This study aims to analyze public sentiment regarding the mining operations by employing two classification algorithms. A total of 500 tweets related to Raja Ampat were collected from the X platform, and after data cleaning, 168 were identified as positive sentiments and 303 as negative. Sentiment analysis was conducted using text mining techniques by comparing two algorithms: Support Vector Machine (SVM) and Naïve Bayes. To address the issue of data imbalance, the Synthetic Minority Over-sampling Technique (SMOTE) was applied. The analysis results showed that SVM achieved an accuracy of 80%, outperforming Naïve Bayes, which reached only 68%. This indicates that SVM performed better in classifying sentiment. Additionally, the application of SMOTE effectively enhanced both algorithms’ abilities to detect positive sentiment, as reflected in the precision, recall, and F1-score metrics. For SVM, precision reached 85%, recall 80%, and F1-score 80%, while Naïve Bayes recorded a precision and recall of 69%, and an F1-score of 68%.

This study aims to evaluate user sentiment toward the Liputan6.com application available on the Google Play Store. In the digital era, user reviews serve as a significant indicator in assessing the quality of an application. However, the inconsistency between rating scores and review content renders manual analysis less objective. To address this issue, a machine learning approach was adopted by comparing two algorithms, namely Support Vector Machine (SVM) and Naïve Bayes (NB). A total of 2,500 reviews were collected through a web scraping process and automatically labeled based on the rating (positive if ≥ 3, negative if < 3). The data preprocessing stages included cleaning, case folding, tokenizing, stopword removal, and token filtering. Subsequently, word weighting was carried out using the TF-IDF method, followed by classification using 10-Fold Cross Validation in RapidMiner. The evaluation results indicate that, in the positive class, NB demonstrated superior precision (89.47%), whereas SVM achieved higher recall (98.94%) and F1-score (90.96%). In the negative class, SVM performed better in terms of precision (66.15%), while NB attained higher recall (65.65%) and F1-score (36.34%). Further evaluation based on AUC and accuracy positioned SVM in the good category (AUC 0.842; accuracy 83.82%), while NB was categorized as fail (AUC 0.505; accuracy 60.87%). Overall, SVM is considered to be more effective than NB.

The rapid development of financial technology (fintech), particularly digital wallet applications like OVO, has significantly transformed transaction patterns in society. However, issues such as server instability and unsatisfactory user experiences frequently emerge on social media platforms. This study aims to analyze user sentiments toward OVO on platform X (formerly Twitter) by comparing the performance of two machine learning algorithms: Naïve Bayes and Support Vector Machine (SVM). Data were collected through web scraping from 1,000 Indonesian-language tweets containing the keyword "OVO." The research methodology included text preprocessing (data cleaning, tokenization, stopword removal), feature extraction using TF-IDF, and sentiment classification (positive, negative, neutral). Evaluation results demonstrated that SVM achieved the highest accuracy of 85.2%, while Naïve Bayes reached 78.5%. SVM also outperformed in precision (87%) and recall (83%) due to its ability to handle non-linear data. These findings provide actionable recommendations for OVO developers to enhance server stability and features based on user feedback. Additionally, this study serves as a reference for future sentiment analysis research employing algorithmic comparisons.

Coronary heart disease (CHD) remains a leading cause of mortality worldwide. Early detection is essential to reduce complications and improve patient outcomes. This study aims to develop a classification model using machine learning algorithms to predict CHD risk based on clinical symptoms. The dataset used is the Cleveland Heart Disease dataset from the UCI Machine Learning Repository, consisting of 303 patient records with 14 clinical features. The preprocessing stage involved handling missing values, normalizing features, and transforming categorical variables. Four classification algorithms were applied: K-Nearest Neighbors (K-NN), Decision Tree, Random Forest, and Support Vector Machine (SVM). Each model was trained using stratified 10-fold cross-validation to ensure generalizability. Evaluation using accuracy, precision, recall, F1-score, and ROC-AUC metrics showed that the Random Forest algorithm achieved the highest performance with 87.2% accuracy. Feature importance analysis indicated that chest pain type, resting blood pressure, cholesterol, and ST depression were the most influential indicators. These results demonstrate that machine learning, particularly Random Forest, can effectively support early diagnosis of CHD in clinical settings and has the potential to be integrated into clinical decision support systems (CDSS).

The rapid advancement of information technology has had a significant impact in various fields, particularly in pattern recognition and image processing. One of the ongoing challenges is accurately recognizing handwritten digits, which plays a crucial role in document digitization, automated form reading, and other intelligent systems. This study aims to implement and evaluate the K-Nearest Neighbors (KNN) algorithm, a simple yet effective classification technique, in recognizing handwritten digit images. The data used comes from the public dataset load_digits from Scikit-learn, which contains 1,797 grayscale images of handwritten digits sized 8x8 pixels. Each image is represented as a 64-dimensional feature vector. The dataset is split into training and testing data with an 80:20 ratio, and the model is trained using KNN with k=3. The experimental results show a classification accuracy of 96.94%, with minimal prediction errors that typically occur in digits with similar visual shapes, such as 5 and 9. This study demonstrates that KNN, despite its simplicity, can provide high accuracy in handwritten digit recognition when supported by proper preprocessing and parameter selection. The implications of this research highlight the potential for developing intelligent applications in education, data entry automation, and identity verification.

The increasing use of mobile devices has increased the risk of data theft, posing significant security challenges for individuals and organizations. This study proposes an early detection system for data theft on mobile devices using machine learning algorithms. The system is designed to identify suspicious patterns in application usage, network access, and CPU/memory activity, providing early warnings to prevent potential data loss. By employing algorithms such as Random Forest, Support Vector Machine (SVM), and Convolutional Neural Network (CNN), the developed models demonstrated significant performance: CNN achieved the highest accuracy of 95.1%, with a precision of 94.2%, recall of 93.5% , F1-score of 93.8%, and AUC-ROC of 0.96. Random Forest and SVM also showed competitive performance with accuracy rates of 94.7% and 92.5%, respectively. These findings highlight the high potential of machine learning algorithms for real-time detection of data theft threats, providing adaptive protection against evolving cyberattack methods. This approach offers a promising solution to strengthen mobile device security frameworks and safeguard user data against increasingly sophisticated cyber threats.