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Analytics

Sri Mulyani; Iin Emy Prastiwi; Muhammad Tho’in

Proceeding of the International Conference on Economics, Accounting, and Taxation 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This research aims to (1) explain the murabahah financing system at BMT Insan Sejahtera, (2) SWOT analysis of the development of BMT Insan Sejahtera, (3) MUI fatwa regarding usury-free murabahah financing. This study uses a qualitative descriptive method. With primary and secondary data types. Data triangulation is carried out using the interview method. The results shown in the study (1) financing at BMT Insan Sejatera, present changes to the welfare of members. Based on the conclusions of the members, BMT has had a positive impact on increasing business and welfare. With amount based on murabahah financing as of January 1, 2024, to October 23, 2024, it is said to be Rp. 2,390,914,753.00 as many as 272 members, (2) The location of the current financing in the first quadrant (positive, positive) is a profitable position, which supports the implementation of an aggressive strategy (3) And that the installment payment period for murabahah financing at BMT Insan Sejatera does not affect the total price of the goods that have been agreed upon. This proves that the murabahah financing practice at BMT Insan Sejahtera does not contain usury.

Syafrizal Alfala; Cut Nuraini

Prosiding Seminar Nasional Ilmu Teknik 2024 Asosiasi Riset Ilmu Teknik Indonesia

Sustainable water resource management is a crucial issue, especially in horticultural agricultural areas such as Berastagi, Karo Regency, North Sumatra. This area is known for its abundant water resources, but the challenge in optimizing water distribution and quality is still a problem. This study aims to analyze the level of community participation in water resource management in Berastagi and to develop a sustainable management strategy using the SWOT approach. The method used in this study is a SWOT analysis that considers strengths, weaknesses, opportunities, and threats in water management. The results show that community participation in technical aspects is quite high, but still low in terms of planning and evaluation. The main strength factors are abundant water resources and support from the farming community, while weaknesses lie in limited infrastructure and water pollution from agricultural activities. The main opportunities for sustainable water management include irrigation modernization and increased government regulation, while the main threats are the impacts of climate change and the use of chemicals in agriculture that have the potential to pollute water. From this SWOT analysis, it is recommended to develop technology-based irrigation infrastructure, increase socialization and community education to increase involvement in water management, and collaboration between the government, community, and research institutions. It is expected that this strategy can strengthen sustainable and adaptive water resource management in the Berastagi horticultural area.

Asyhadi Diffa Pawira; Jon Kenedi

JURNAL EKONOMI MANAJEMEN AKUNTANSI 2024 sekolah Tinggi Ilmu Ekonomi Dharma Putra Semarang

This research is motivated by the low number of sales of typical food products in Dua Koto District, which is caused by the lack of promotion and innovation of products. The purpose of this research is to analyse the right strategy to increase product sales in the future. This research uses descriptive qualitative method with data collection techniques through observation, interviews, and SWOT analysis. The results showed that the most effective strategy is the ST strategy, which utilises existing strengths to overcome various threats that arise. This strategy includes increasing promotions, product innovation, and improving service quality to make products more competitive in the market. With the implementation of this strategy, it is expected that managers and sellers of typical food products can be more active in promoting their products, both through social media and direct marketing. In addition, innovations in packaging and product variations also need to be considered in order to attract more consumers. If this strategy is implemented optimally, it is expected that the number of sales of typical food products in Kecamatan Dua Koto will increase significantly in the future.

Alip Suroto; Debby Fifiyanti

An International Journal Tourism and Community Review 2024 Akademi Kesejahteraan Sosial Ibu Kartini Semarang

The restaurant business continues to grow, but few business actors understand how to seize business opportunities to increase competitiveness. This study aims to analyze the application of the Canvas Business Model (BMC) in the culinary industry, with a focus on the fast food business in the city of Surakarta. BMC is used to evaluate nine key elements: value proposition, customer segments, distribution channels, customer relationships, key resources, key activities, key partnerships, cost structure, and revenue streams. The method used in this study is a qualitative descriptive approach, with data collection through surveys, interviews, and observations. The results of the study show that the implementation of BMC can increase the effectiveness of business strategies, especially in terms of product innovation, improved customer experience, and optimization of digital marketing and partnership networks. In addition, a SWOT analysis is conducted to identify the strengths, weaknesses, opportunities, and threats of the culinary business, which is then used as a basis in designing a growth strategy. The main findings of this study propose new business models that are more adaptive and sustainable, including product diversification strategies, the use of digital technology, and strengthening partnerships with suppliers and food delivery service platforms. This research is expected to be a reference for culinary entrepreneurs in developing more competitive and sustainable business strategies in the digital era.

Dasa Aprisandi

Proceeding of the International Conferences on Engineering Sciences 2024 Asosiasi Riset Ilmu Teknik Indonesia

This study aims to analyze the maintenance strategy of railway lines in West Sumatra using the Life Cycle Cost (LCC) approach to determine the most economically efficient and sustainable maintenance option. The main issues raised are the high cost of reactive maintenance and the risk of operational disruption due to track damage. The research method involved collecting construction, operational, and maintenance cost data from railway operators, as well as LCC-based scenario simulations to compare preventive and reactive maintenance strategies. The results of the analysis show that the preventive maintenance strategy results in lower total life cycle costs, compared to the reactive strategy. In addition, the preventive strategy also supports operational sustainability by minimizing the risk of service disruption and improving user safety. SWOT analysis shows that LCC implementation has great potential to improve budget efficiency and support local economic growth, although challenges such as data limitations and natural disaster risks need to be mitigated. This research concludes that an LCC-based approach can be the basis for designing more effective, efficient and sustainable railway maintenance policies. Recommendations include prioritizing preventive maintenance, using monitoring technology, and strengthening supporting policies.

Salma Putria Nabila; Akmal Suryadi

This study aims to analyze the strategy of improving employee performance at PT XYZ, a state-owned company that plays a vital role in the provision of electricity in Indonesia. In the context of increasingly fierce competition and increasing customer demands, SWOT analysis is used to identify the strengths, weaknesses, opportunities, and threats facing companies. The results of the analysis show that internal strengths, such as technical expertise, can be leveraged to develop more innovative products and services. This study also emphasizes the importance of improving service quality as a key factor in increasing customer satisfaction. Thus, the recommendations produced are expected to assist PT XYZ in formulating an effective strategy to achieve its business goals. The results of this research make a significant contribution to the development of human resources and the improvement of company performance.

Rio Zuhriansyah; Tata Sutabri

Repeater : Publikasi Teknik Informatika dan Jaringan 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

The web-based land transportation management system is a modern solution for managing transportation operations by utilizing web technology to facilitate monitoring, scheduling, and optimization of fleet usage. This study aims to analyze the strengths, weaknesses, opportunities, and threats in the implementation of a web-based land transportation management system using SWOT analysis. The results of this study are expected to serve as a guide for companies or transportation management agencies in designing and developing efficient and effective systems. Although there are several challenges, such as dependency on stable internet infrastructure and relatively high implementation costs, the potential benefits, such as increased operational efficiency, cost reduction, and improved customer service quality, make this system highly relevant and have strong prospects for application in the land transportation industry.

Nurul Hidayat; Ranianty Ruru; Nurhasanah Nurhasanah; Gilang Ramadhan

International Journal of Management and Digital Sciences 2024 International Forum of Researchers and Lecturers

Harapan Baru is a crab procurement business that serves as a critical link between fishermen and pond farmers. Crabs, as the primary commodity, are subject to significant price fluctuations and quality variations. This study aims to evaluate the economic viability of Harapan Baru's operations by analyzing costs, revenue, and profitability. Employing a critical incident technique, the research found that the First-In-First-Out (FIFO) inventory management method and Economic Order Quantity (EOQ) model significantly enhance operational efficiency. By ensuring timely inventory turnover and optimizing order quantities, these methods mitigate risks associated with demand variability, climate change, and operational challenges. Moreover, the study underscores the essential role of mangrove ecosystems in sustaining crab populations and the economic benefits derived from this natural resource. The integration of technology and SWOT analysis highlights the potential for Harapan Baru to enhance its competitive advantage and contribute to the long-term sustainability of the fisheries industry.

Agus Hendar; Yaya Sunarya; D Yadi Heryadi

Mikroba : Jurnal Ilmu Tanaman, Sains Dan Teknologi Pertanian 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

The aim of this research is to analyze internal and external factors and determine strategy choices in developing the round tofu agroindustry. This research uses a qualitative approach with case study methods and SWOT matrix analysis. Internal Strength Factors (Strength): Putra Mandiri's tofu agroindustry has well-organized management, adequate processing machine capabilities, and maintained product quality. Weakness: Increasing employee capacity is still situational, and processing machines are not yet equipped with an automatic system. External Factors: Opportunities: There is demand for round tofu products from outside the island, soybeans are available as raw materials, and the majority of competitors are in Cipaku District, providing room for expansion. Threat: Round tofu products have limited durability, raw material prices tend to fluctuate, and price competition is tight. Based on the SWOT analysis, the strategy that can be implemented is the S-O (Strength-Opportunity) Strategy, namely by maximizing the quality of round tofu, meeting market demand, collaborating with other factories, and establishing partnerships with modern markets to expand product distribution.

Ramdhana, Muhammad Fathi; Maryadi, Muhammad Rahmat; Aji, Wahyu Mustika; Matouq, Hassan Nasrallah; Kuntari, Wien

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2024 FEB Universitas Maritim Semarang

In the rapidly evolving digital era, effective business models are crucial for sustaining competitiveness. This research explores the application of the Business Model Canvas (BMC) to TemplateKuy, a digital platform providing Notion and Spreadsheet templates. The study aims to identify how BMC's nine components—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structures—can be optimized for business growth and sustainability. A qualitative descriptive method was employed, involving interviews, observations, and SWOT analysis to evaluate TemplateKuy’s strategic positioning. The findings reveal that BMC helps TemplateKuy create tailored strategies that align with market demands, improve operational efficiency, and increase value for its users. However, challenges such as resource limitations and market competition persist. These results offer valuable insights for similar businesses aiming to leverage BMC for strategic planning. The study emphasizes the importance of continuous innovation and customer feedback to maintain relevance in the dynamic digital industry.

Aini Dewi Maryan; Adenty Oktaviani; D Yadi Heryadi

Mikroba : Jurnal Ilmu Tanaman, Sains Dan Teknologi Pertanian 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Starting a business is an easy job and can be done by anyone, the most important thing is strong beliefs and values ​​for independent business, a strong will to become an entrepreneur is not enough. Good business development starts from ourselves, even though we face many obstacles in the business world, therefore a strategy is needed in business development so that the business can last a long time. One of the current businesses that is very prospective and has potential is cultivating edible mushrooms, one of which is oyster mushrooms which are well known to the public and are a type that has high efficacy. "Warung Mushroom Mang Yayat" was chosen as the research object for several reasons, that this business has succeeded in surviving and developing amidst intense competition. The aim of this research is to analyze the SWOT strategy and analyze the development strategy of "Warung Mushroom Mang Yayat". SWOT (Strengths, Weakness, Opportunities, and Threats) analysis is a method for developing business strategies. The results of this research indicate that "Warung Mushroom Mang Yayat" can improve service and product quality using SWOT analysis. Despite several existing threats and weaknesses, "Warung Mushroom Mang Yayat" is able to continue to develop to this day.

Muhammad Afendi; Muhammad Rafif Irhansa; Vera Aulia Rachmawati; Dina Mayasari Soeswoyo

Jurnal Hasil Kegiatan Bersama Masyarakat 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economy, particularly as job providers and drivers of local economic growth. However, the main challenges faced by MSMEs include limited market access, business management, and marketing strategies. This study aims to explore the mentoring strategy of the milkshake beverage MSME BIIMILK through social media, with a focus on optimizing digital marketing. The methods used include observation, strategy development, and mentoring and evaluation, involving SWOT analysis, training in creative content creation, and the use of digital ad features such as Ads META. The results show that this strategy successfully increased content posting consistency, audience engagement, and product sales. Mentoring MSMEs through social media has proven effective in improving competitiveness, visibility, and customer loyalty. This study recommends the sustainability of social media utilization to drive business growth for MSMEs in the digital era.  

Nauroh Nazhiifah; Tata Sutabri

Router : Jurnal Teknik Informatika dan Terapan 2024 Asosiasi Profesi Telekomunikasi dan Informatika Indonesia

Startups in Indonesia are growing very quickly which has an impact on the economy in Indonesia. High public enthusiasm is proven by Indonesia being one of the 5 countries with the highest number of startups in the world. There are several startups with good financial valuations that can be said to be unicoms or even decacorns. In this process, capital cannot be separated from the strategies taken by the Company. One alternative funding is to carry out an Initial Public Offering (IPO) on the Indonesia Stock Exchange (BEI). Until 2022, the startup that has carried out an IPO is PT. Goto Gojek Tokopedia conducted a Strength, Weakness, Opportunity, Threats (SWOT) analysis on the two companies to analyze the company's business strategy model. Method used in this research is a descriptive qualitative method and a data collection process by conducting literature studies from accredited scientific publication and digital news sources.    

Novia Patrisia Metom; I Komang Arthana; Maria Indryani Hewe Tiwu

DHARMA EKONOMI 2024 sekolah Tinggi Ilmu Ekonomi Dharmaputra Semarang

This study aims to describe the strategy for establishing a Village-Owned Enterprise (BUMDes) in improving the welfare of the people of Manulea Village, Sasitamean District, Malaka Regency using a SWOT analysis. The method used in the study is qualitative, aimed at obtaining data based on existing conditions, the results of direct interviews with informants and from existing documents. The results of this study indicate that the Establishment of a Village-Owned Enterprise (BUMDes) in Manulea Village has quite good potential to develop BUMDes by selecting a strategic location and close to a major road so that it becomes a special attraction to invite people from surrounding sub-districts to visit. Then the weakness of the Manulea Village community does not yet have adequate human resources to contribute to BUMDes. Next, Manulea Village has very abundant natural resources. Then the Village government strongly supports the establishment of BUMDes so that it is expected to help efforts to alleviate poverty, unemployment and improve the welfare of the Manulea Village community and the threat is that several businesses owned by the Manulea Village community are similar to the business that will be held by BUMDes. This causes internal competition for the types of businesses offered.

Jeffry Rustandi; Benny Ranti; K P Suharyono; Marisi Pakpahan

International Journal of Management Science and Entrepreneurship 2024 International Forum of Researchers and Lecturers

This study examines the opportunities and challenges of implementing Customer Relationship Management (CRM) in Class C private hospitals in Bogor, Indonesia. Using a mixed-methods approach, the research combines qualitative and quantitative analyses, including SWOT and Quantitative Strategic Planning Matrix (QSPM) methods, to identify the most effective CRM model. Findings reveal the hospital's internal strengths, weaknesses, external opportunities, and threats, offering strategies to improve patient engagement and operational efficiency. The results emphasize the critical role of digital transformation, staff training, and strategic adaptation to meet the needs of non-BPJS patients in a rapidly evolving healthcare landscape. The research contributes significantly to the development of CRM models tailored to healthcare institutions in emerging market..

Farica Rachman, Naura; Excel Ervinta Desty; Naura Arum Kartika; Ito Setiawan

Merkurius : Jurnal Riset Sistem Informasi dan Teknik Informatika 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Global Youth Action is a company engaged in youth empowerment with a focus on supporting the achievement of Sustainable Development Goals (SDGs) through the collaboration of various youth movements in Indonesia and internationally. However, the company still faces challenges in terms of infrastructure and information system (IS) applications that are not fully capable of supporting business processes optimally. One of the main obstacles is the limited human resources who have expertise in managing SI and information technology (IT) effectively. In preparing the SI strategic planning framework, this research uses the Ward and Peppard approach to analyze company needs. The analysis process includes mapping the company's internal and external environment through Value Chain Analysis and SWOT Analysis, as well as grouping the application portfolio using McFarlan Strategic Grid. The results of this research recommend the development of various applications such as the Global Youth Action Website application, SAP application, customer service information system, asset information system, and executive information system. These recommendations are expected to provide strategic direction for the global youth action company, as well as improve IT HR competencies and strengthen the application portfolio to support the sustainability of business processes at Global Youth Action.

Mandataris Mandataris; Okta Karneli; Syofiatul Safitri

Proceeding. of The International Conference on Business and Economics 2024 Universitas 17 Agustus 1945 Semarang

The purpose of this research is to identify in Mak Teduh Village, where most of the area consists of peatland with oil palm, rubber, and acacia plantations, the local potential that can be developed into superior products for the village as a means to enhance the community's economy through development focused on the sustainability of resources and the environment. The identification method is applied by the OVOP (One Village One Product) criteria and SWOT analysis. The results of the research indicate several local potentials that can be developed into superior products, namely creative industries in the form of pandan leaf crafts and crafts from recycled plastic, fisheries such as salted fish, and livestock including acacia honey cultivation. In addition, there is also the potential for tourism that can be developed. Based on the OVOP criteria and SWOT analysis, the potential of the village that can be developed as a flagship product is in the cultivation of acacia honey. The availability of land and bee feed in acacia and palm plantations, as well as opportunities in national and international markets, means that acacia honey cultivation also provides a chance for communities to engage in sustainable businesses while enhancing public awareness of forest and environmental conservation. The cultivation of acacia honey also serves as a preventive solution to the cases of forest and peatland fires that frequently occur in Mak Teduh Village.

Arif Charya; Sarty Syarbiah; I Made Sukratman

Flora : Jurnal Kajian Ilmu Pertanian dan Perkebunan 2024 Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

This study aims to determine the marketing strategy of sangkuriang catfish seeds (Clarias gariepinu var) in Tawamelewe Village, Uepai District, Konawe Regency using SWOT analysis. The respondents in this study were the owner of a catfish hatchery, Mr. Nengah Sama. The results of the analysis of the sangkuriang catfish hatchery business began in 2013 with a pond area of ​​20 ares, until now in 2024 with a pond area of ​​2 ha. The business capital is IDR 3,000,000-5,000,000. up to the current capital of IDR 30,000,000.-50,000,000. The monthly income of UPR Nengah Surya mina reaches IDR 6,000,000.- IDR 8,000,000. if demand is high, the monthly income reaches IDR 8,000,000.- IDR 10,000,000. The results of internal and external factors, the strength factor of the Sangkuriang Catfish Seedling Business in Tawamelewe Village, Uepai District is superior compared to its weaknesses. The opportunity factor in the current condition is quite large compared to its threats. The Sangkuriang Catfish Seedling Business in Tawamelewe Village, Uepai District is currently in Quadrant I, a company that is in quadrant I is a very profitable situation. The company has opportunities and strengths so that it can take advantage of existing opportunities. The strategy that can be done is by supporting aggressive business growth.

Maghfira, Nadya Permata; Aini, Nur; Arsil, Poppy; Arsyistawa, Hadana Sabila

JITIPARI (Jurnal Ilmiah Teknologi dan Industri Pangan UNISRI) 2024 Universitas Slamet Riyadi Surakarta

The quality standards of processed fishery products can be assessed by applying regulations required in the industry, including halal certification and quality assurance systems. The implementation of halal certification and quality assurance system regulations can increase the development of MSMEs, especially with Law Number 33 of 2014 concerning the Halal Assurance System, which requires halal food to be halal certified. One of the factors that cause most MSMEs not to implement halal certification and other regulations is the existence of internal and external problems. This study aims to develop a development strategy for fishery product processing MSMEs by analyzing internal and external factors in implementing halal certification and quality assurance systems. The Quantitative Strategic Planning Matrix (QSPM) method is used to prioritize alternative strategies based on the SWOT analysis results. This research concludes that the priority strategy for developing fish processing MSMEs is the SO strategies, which include utilizing government programs to form marketing and distribution networks, innovating attractive product packaging following people's lifestyles, utilizing technological advances for promotional activities, marketing, and expanding marketing networks and the need to create a business website so that the market can recognize every product owned by the company.

Nadya Lutfiana Putri; Ayu Sulasari; Rizky Kurniawan Murtiyanto

Jurnal Media Administrasi 2024 Universitas 17 Agustus 1945 Semarang, Indonesia

SWOT analysis is one of the well-known tools for situation analysis of the company's internal and external environment. SWOT analysis is often used as a reference for strategic planning by maximising strengths and taking opportunities by minimising weaknesses and avoiding threats. This research was a descriptive qualitative research using SWOT analysis as an evaluation. This study used data collection techniques of observation, interviews, and questionnaires. The sampling technique used was purposive sampling techniques. The number of respondents was 9 respondents who were owners, employees, teachers, and students of Gama Private Center. The results of the SWOT analysis found 5 points in each factor. It is known that the internal value is positive 2.42 and the external factor is positive 1,90. The position of the Gama Private Centre is in quadrant I.