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Dedi Irwansah; Heny Sulistyowati

JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA 2026 CV. ALIM'SPUBLISHING

Penelitian ini dilatarbelakangi oleh rendahnya minat dan keterampilan membaca interaktif peserta didik pada materi teks hikayat yang disebabkan oleh penggunaan metode pembelajaran yang masih konvensional dan kurangnya media pembelajaran yang menarik. Kondisi tersebut menuntut adanya inovasi media berbasis digital yang mampu meningkatkan keterlibatan dan motivasi belajar siswa. Penelitian ini bertujuan untuk mengembangkan media pembelajaran scrapbook digital berbasis FLIPHTML5 serta mengetahui keefektifannya dalam meningkatkan kemampuan membaca interaktif siswa kelas X SMK NJ 01 Jogororto. Metode yang digunakan adalah penelitian dan pengembangan dengan model ADDIE yang meliputi tahap analisis, perancangan, pengembangan, implementasi, dan evaluasi. Produk yang dihasilkan berupa media scrapbook digital interaktif yang memadukan teks, gambar, dan elemen visual menarik serta dilengkapi fitur latihan dan refleksi. Hasil penelitian menunjukkan bahwa media yang dikembangkan memenuhi kriteria valid, praktis, dan efektif berdasarkan hasil validasi ahli, respon guru dan siswa, serta peningkatan aktivitas dan pemahaman belajar siswa. Penggunaan media ini terbukti mampu meningkatkan minat baca, keterlibatan aktif, serta pemahaman siswa terhadap teks hikayat secara lebih optimal. Implikasi penelitian ini menunjukkan bahwa media scrapbook digital berbasis FLIPHTML5 dapat dijadikan alternatif inovatif dalam pembelajaran bahasa Indonesia, khususnya untuk meningkatkan keterampilan membaca interaktif serta menciptakan pembelajaran yang lebih menarik, kreatif, dan sesuai dengan perkembangan teknologi pendidikan.

Wiranto Wiranto; Lucia Diyah Reny P; Yessy Apriantriarta Cahya P; Yuni Fitria

Kajian Administrasi Publik dan ilmu Komunikasi 2026 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Purpose: This study examines the effect of service communication on usage intention of Holistic Homecare for Elderly services, with customer trust serving as a mediating variable. Design/Methodology/Approach: Employing a quantitative explanatory approach with cross-sectional survey design, this research involved 120 family respondents with elderly members (≥60 years) in urban areas of Jakarta and Bandung, selected through stratified purposive sampling. Data were collected using structured questionnaires with 5-point Likert scales that had been tested for validity (Pearson correlation > 0.30) and reliability (Cronbach's Alpha > 0.70). Data analysis utilized Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0 to examine measurement and structural models, along with bootstrapping mediation tests. Findings: Service communication demonstrated significant positive effects on customer trust (β = 0.712; t = 12.456; p < 0.001) and usage intention (β = 0.324; t = 4.213; p < 0.001). Customer trust significantly influenced usage intention (β = 0.498; t = 6.847; p < 0.001) and functioned as a partial mediator (indirect effect = 0.354; BootCI [0.248; 0.471]). Originality/Value: This research integrates Commitment-Trust Theory and Social Support Theory within the context of home-based elderly care services in a developing country, revealing the critical role of empathetic, responsive, and transparent communication as the foundation for trust-building that subsequently drives service adoption. Practical Implications: The findings emphasize the necessity of therapeutic communication training for caregivers and information transparency to establish a trustworthy homecare service ecosystem in Indonesia.

Hutari Adeningsih; Said Said; Imam Tri Wibowo

Riset Ilmu Manajemen Bisnis dan Akuntansi 2026 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study analyzes the influence of Social Media, Impulsive Buying Behavior, Financial Technology Trust, and Financial Literacy on the Interest in Using Shopee PayLater among Generation Z youth in Jombang Village, South Tangerang. Out of a population of 6,618 teenagers, a sample of 150 respondents was selected using Purposive Sampling, exceeding the initial Slovin formula requirement of 99 participants to ensure higher data reliability. The research adopts a quantitative approach with multiple linear regression analysis processed via SPSS version 25. Data collection integrated primary sources from structured questionnaires with secondary data from comprehensive literature reviews. The results demonstrate that Impulsive Buying Behavior and Financial Technology Trust significantly and positively affect Shopee PayLater usage interest. Conversely, Social Media and Financial Literacy do not show a significant positive impact to Shopee PayLater usage interest. These findings provide critical insights into the digital consumption patterns and financial decision-making behaviors of the modern Indonesian youth demographic.

Nur Laily Zumrotul Khasana; Eva Hany Fanida; Meirinawati Meirinawati; Trenda Aktiva Oktariyanda

Jurnal Hukum, Administrasi Publik dan Negara 2026 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Digital transformation in the management of state property is a necessary step towards achieving transparent and accountable governance. The Minstry of Finance, through the Directorate General of State Assets, has developed the State Asset Management Information System Version 2 application as a means of digital based management, but its implementation still faces challenges related to interest in its use by work unit operators. This study aims to evaluate the impact of intentions, attitudes, and subjective norms on interest in using the SIMAN V2 application at the Surabaya State Assets and Auction Service Office using the Theory of Reasoned Action (TRA) approach. Using a quantitative design through a survey, this study was conducted at the Surabaya KPKNL with subjects being SIMAN V2 application operators in work units in the working area. Data colection techniques used a questionnaire with a Likert scale. Data analysis was performed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS) using SmartPLS software. The results of the study indicate that intention, attitude, and subjective norms have a positive and significant effect on interest in using the SIMAN V2 application. This study shows that psychological and social factors play an important role in supporting technology adoption in the public sector. The conclusion emphasizes that increased interest in use can be achieved by strengthening individual intentions, forming positive attitudes, and providing workplace support. Increased socialization, ongoing technical training, and recommendations for further research institutional supportfrom agencies to optimize the use of the SIMAN V2 application.

Anni Maria; Lirhan Lirhan; Selviana Vindirani Mamori; Desy Putri Sahara; Andi Nurhartina +1 more

Jurnal Riset Rumpun Ilmu Bahasa 2025 Pusat riset dan Inovasi Nasional

Research. Elementary School Teacher Education Study Program, STKIP PGRI Papua. The purpose of this study is to examine the Influence of Using Kahoot as an Interactive Learning Media to Increase the Learning Interest of Sixth-Grade Students in Civic Education at SD YPK Bethania Mariadei. This type of research is Experimental research. The population in this study consists of students at SD Bethania Mariadei, while the research sample is 21 students in the sixth grade. Data collection was conducted through questionnaires and documentation. The collected data was analyzed using descriptive statistics and inferential statistics techniques. Based on the hypothesis testing results, the calculated t-value is 2.926 with a significance of 0.009. The significance value shows 0.009 < 0.05, so H0 is rejected and H1 is accepted, which leads to the conclusion that there is a significant and positive effect of using Kahoot media as an interactive learning tool to increase the learning interest of sixth-grade students in Civics subjects at SD YPK Bethania Mariadei. The Kahoot Interactive Learning Media can be applied for Civics learning in elementary schools. Keywords: Kahoot, Learning Media, Learning Interest, Civics.  

Nurfadilah Muthalib; Nirmala L. Nasief; Asya Anggraini Langindara; Nindi Astuti; Sulastya Ningsih

Inovasi Pendidikan dan Anak Usia Dini 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This research is motivated by the importance of creating enjoyable learning so that early childhood learning interests can develop better, especially in Pembina State Kindergarten, Dungingi District. The purpose of this study was to determine the effect of the use of interactive learning media on children's learning interests and describe changes in their learning behavior when activities are carried out without media and with interactive media. This study used a quantitative approach with a quasi-experimental method through conventional learning and learning using interactive media in the form of coloring activities. Data were obtained through observations by assessing aspects of enjoyment, focus, activeness, and enthusiasm during the activity. The results showed that children's learning interests in conventional learning only reached an average score of 6 and tended to be low, while in learning using interactive media, it increased significantly to an average score of 13.1. This change was seen from the increase in children's enthusiasm, better ability to focus, and their more active involvement during the learning process. The findings of this study confirm that interactive learning media has an important role in attracting children's attention and creating a more lively and meaningful learning atmosphere, thereby increasing early childhood learning interests

Mia Risti Amalia; Samaria, Sarah

Jurnal Penelitian Komunikasi dan Sosialisasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia

Technological developments in the world of social media have had a significant impact on digital marketing, particularly in the cosmetics industry with the use of digital influencers. The digital influencer approach has become a force capable of influencing customer preferences and purchasing intentions. The focus of this study analyzes the influence of digital influencers on the use of the "Tasya Farasya approved" labeling on purchasing intentions. This study uses a quantitative approach and involves 100 respondents selected through a purposive sampling technique. Data were collected through a questionnaire distributed via Google Form with validity and reliability tests. Data analysis revealed a moderate relationship between digital influencers and purchasing intentions. Therefore, the results of this study, based on hypothesis testing and coefficient of determination tests, state that the digital influencer variable has a significant influence on purchasing intentions. Thus, the marketing strategy of collaborating with digital influencers on the use of the "Tasya Farasya approved" labeling on Instagram is an effective strategy to influence purchasing intentions for the Luxcrime Ultra Light Lip Stain product.

Clara Alvinasari Agestha; Clara Alvinasari Agestha; Djoko Kristianto

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2025 LPPM Universitas Sains dan Teknologi Komputer

The rapid growth of financial technology has led to the emergence of digital wallets as an efficient and practical means of payment. One of the most widely used services in Indonesia is Shopeepay, particularly among Generation z, who are known for their adaptability to new technologies. This study aims to examine to influence of perceived usefulness (X1) and perceived risk (X2) on the intention to use digital wallets (Y), with Shopeepay payment method (M) as a moderating variable. This research employed a quantitative approach by distributing questionnaires to 60 University students who actively use Shopeepay. The collected data were analyzed using multiple linier regression and Moderated Regression Analysis (MRA). The findings reveal that perceived usefulness has a positive and significant effect on the intention to use Shopeepay (sig. 0,004<0,05). Perceived risk also shows a significant effect in thr multiple regression test (sig. 0,003<0,05), but becomes insignificant when tested with MRA (sig. 0,094>0,05). This suggests that impact of risk tends to weaken when moderated by the payment methode. Furthermore, the Shopeepay payment method itself does not significantly influence user intention (sig. 0,067>0,05) collectively, perceived usefulness and perceived risk significantly affect the intention to use Shopeepay (sig. 0,001).

Buya Hamka; Hamka, Buya; , Muhammad Rusdi; , Haslindah; Mutmainnah Cahyani Thahir, Inna

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2025 LPPM Universitas Sains dan Teknologi Komputer

Penelitian ini bertujuan untuk menganalisis strategi pemasaran digital melalui Instagram dalam meningkatkan penjualan pada UMKM Kedai 2 Putri di Desa Sipodeceng, Kabupaten Sidenreng Rappang. Latar belakang penelitian didasari oleh fenomena meningkatnya penggunaan media sosial sebagai sarana promosi bisnis, khususnya di kalangan UMKM yang membutuhkan strategi efektif untuk menjangkau konsumen lebih luas. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif, di mana data dikumpulkan melalui wawancara, observasi, dan dokumentasi yang melibatkan pemilik, karyawan, serta pelanggan Kedai 2 Putri. Hasil penelitian menunjukkan bahwa strategi pemasaran digital yang diterapkan melalui Instagram meliputi empat indikator utama, yaitu pembuatan konten (content creation), berbagi konten (content sharing), membangun interaksi (connecting), dan pembangunan komunitas (community building). Dari keempat indikator tersebut, pembuatan konten menjadi faktor paling dominan dalam menarik minat konsumen dan memperkuat citra merek, karena visual produk yang menarik dan konsistensi unggahan terbukti mampu meningkatkan interaksi serta mendorong keputusan pembelian. Selain itu, strategi pemasaran digital juga diperkuat oleh elemen bauran pemasaran (7P) yang mencakup produk, harga, tempat, promosi, orang, proses, dan bukti fisik. Dengan demikian, penelitian ini menegaskan bahwa pemanfaatan Instagram secara optimal dapat meningkatkan visibilitas, keterlibatan pelanggan, serta penjualan UMKM.

Cindi Amalia Hapsari; Mohammad Djamil M Nur; Arda Arda

Akhlak : Jurnal Pendidikan Agama Islam dan Filsafat 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study aims to analyze the influence of the use of gadgets on the reading interest of students at SMAN 1 Tolitoli. The background of this research departs from the phenomenon of declining students' interest in reading in the digital era, where students spend more time using gadgets for entertainment such as social media, online games, and watching videos than reading books or lesson literature. The low number of visits to school libraries, which only increased before the exam, is a major indicator of the weakening of the literacy culture among students. This study uses a quantitative approach with data collection techniques through observation, questionnaires, and documentation. Data analysis was carried out by normality test, t-test, and determination coefficient (R²) to determine the magnitude of the influence of gadgets on reading interest. The results of the study show that there is a significant influence between the use of gadgets on students' reading interest. The tcalculated value of 4,028 > ttable 1,655 indicates that H₀ is rejected and Hₐ is accepted. The use of gadgets contributed 9.8% to the reading interest of students at SMAN 1 Tolitoli, while the rest was influenced by other factors such as family environment, learning motivation, and support for literacy facilities at school.

Aderia Hanifa Ananda; Nova Mardiana

Jurnal Bisnis Kreatif dan Inovatif 2025 Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

The study try to explain the influence of perceived ease of use, perceived security, and social influence on consumer interest in adopting the QRIS as a digital payment method in Bandar Lampung. The rapid growth of digital transactions and the shift toward non-cash payments highlight the importance of understanding the factors that encourage consumer adoption of QRIS. A quantitative approach was employed, collecting primary data from 222 respondents through structured questionnaires distributed in various retail and public settings. The data were measured with Pearson correlation, and simple linear regression to measure the strength and significance of the variable’s relationships. The findings indicate that all three factors significantly influence consumer interest, with social influence showing the strongest effect, followed by perceived security and perceived ease of use. The results suggest that social norms, trust in transaction security, and ease of interaction with the system are critical in motivating consumers to adopt QRIS. These insights provide practical implications for service providers, policymakers, and merchants to enhance digital payment adoption by focusing on user-friendly designs, robust security measures, and strategies that leverage social influence to encourage broader usage.

Aldy Nugroho

Jurnal Pendidikan dan Kewarganegara Indonesia 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

The purpose of this study was to: 1) Whether or not there is an influence of the use of technology on student achievement in the PAP Study Program of FKIP UNS; 2) Whether or not there is an influence of interest in learning on student achievement in the PAP Study Program of FKIP UNS; and 3) Whether or not there is an influence of the use of technology and interest in learning on student achievement in the PAP Study Program of FKIP UNS. This research uses a quantitative approach with a survey method. The population in this study were active students in the PAP Study Program of FKIP UNS Class of 2019, 2020, and 2021 with the number of samples determined by the Issac and Michael table obtained 150 samples. The data analysis in this study used multiple linear regression analysis techniques with the help of the IBM SPSS 24.0 program. The results showed that: 1) There is a negative and significant effect of technology use on student learning achievement in the PAP Study Program at FKIP UNS. This is evidenced by the tcount value greater than the ttable (2.453> 1.976) and a significance value of 0.015 <0.05. 2) There is a positive and significant effect of interest in learning on student achievement in the PAP Study Program at FKIP UNS.  This is evidenced by the tcount value greater than the ttable (10.905> 1.976) and a significance value of 0.000 <0.05. 3) There is a positive and significant effect of the use of technology and interest in learning simultaneously on student achievement in the PAP Study Program at FKIP UNS. This is evidenced by the value of Fcount greater than Ftable (116.615 > 3.78) and a significance value of 0.000 <0.05. The results also show that the use of technology and interest in learning together can affect learning achievement by 60.8% while the other 39.2% is influenced by other variables. Therefore, the overall results of this data analysis support the existing hypothesis.

Niska Kurnia Victoria; Endah Yuni Puspitasari; Arif Makhsun

Journal of New Trends in Sciences 2025 CV. Aksara Global Akademia

This research aimed to examine the influence of service quality and System Information Assurance (SIA) on the interest in using digital wallets among Accounting students at Politeknik Negeri Lampung. A purposive sampling method was employed, with a sample of 102 respondents selected through the distribution of questionnaires to Accounting students at the institution. The study focused on understanding how service quality and the assurance of system information (SIA) impacted the adoption and usage of digital wallets, which are increasingly popular in modern financial transactions. The data was analyzed using IBM SPSS version 26, employing statistical tests to determine the strength and significance of the relationship between these variables. The results of the analysis indicate that both service quality and SIA significantly influence students’ interest in using digital wallets. Specifically, the study found that better service quality and higher assurance of system security contribute positively to the students’ trust and interest in utilizing digital wallet applications. These findings suggest that financial service providers should prioritize improving service quality and strengthening system security measures to attract younger users, especially in academic settings where digital wallet usage is becoming more prevalent. Additionally, this research emphasizes the importance of understanding the factors that drive digital wallet adoption, particularly in the context of higher education students, who are key early adopters of digital payment solutions. The study’s findings offer valuable insights for digital wallet providers, educators, and policymakers in shaping strategies to enhance the acceptance and use of digital wallets among students in academic environments.

Hilda Afrina; Nasyariah Siregar

Jurnal Riset Rumpun Ilmu Pendidikan 2025 Lembaga Pengembangan Kinerja Dosen

This thesis discusses efforts to increase students’ interest in learning Mathematics through the use of concrete media among third-grade students at SDN 110/1 Tenam. The purpose of the study is to improve students’ interest in learning Mathematics by using concrete media with these third-grade students. The results of the study show an increase in learning activities that indicate student interest during Cycle I and Cycle II. In Cycle I, all student learning activities were still at percentages below 70%, with ratings categorized as poor and adequate. Meanwhile, in Cycle II, the increase in student learning activities was shown by all activities reaching percentages above 74%, which means they exceeded the predetermined Learning Objectives Achievement Criteria (KKTP) and were rated good and very good. In addition, improved learning outcomes, as evidence of increased student interest, also showed a significant rise. In Cycle I, students’ learning outcomes did not meet the Learning Objectives Achievement Criteria (KKTP), with a class average of 68.9%, whereas in Cycle II, overall class mastery reached 82.3%. This improvement in learning outcomes indicates that students showed fairly good interest when learning with concrete media.

Faradila, Diana; Faradila, Diana; Hudi Kurniawanto

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2025 LPPM Universitas Sains dan Teknologi Komputer

In this study, to analyze the interest factors in using e-commerce-based accounting information systems among Surakarta private students. This research is quantitative research. The population of this research is private students from Surakarta. The sample determination technique uses the Slovin formula. Data analysis uses SPSS 25. The results of this study prove that perceived ease and trust influence interest in the Shopee e-commerce based accounting information system and perceived risk does not influence interest in using the Shopee e-commerce based accounting information system. So, Shopee e-commerce features must pay attention to service, privacy & security and provide functional features so that they can attract students' attention to use Shopee e-commerce.

Maulidya Lailatul Fa'idah; Rizki Afandi; Ahmad Roghibus Sunan; Misbahul Huda

This study is motivated by the low learning interest of students at Madrasah Ibtidaiyah (MI) Manbail Futuh Jenu due to conventional teaching methods that are less engaging. The purpose of this research is to develop and implement hands-on activity-based learning media and to evaluate its effectiveness in increasing students’ learning interest. The method used is qualitative research with data collection techniques including observation, interviews, and documentation. The results show that hands-on activity-based media significantly improve students’ learning interest, conceptual understanding, and critical thinking skills. Students become more enthusiastic, active, and independent in the learning process. Despite challenges such as limited tools and time, this media positively impacts the teaching and learning process. The implications emphasize the importance of developing interactive and practical learning media, along with the need for facility support and teacher training to optimally implement hands-on activities at MI. Thus, hands-on activity-based media can be an effective strategy to enhance the quality of education at the Madrasah Ibtidaiyah level.

Dede Nurhayati; Supardi Supardi

Bilangan : Jurnal Ilmiah Matematika, Kebumian dan Angkasa 2025 Asosiasi Riset Ilmu Matematika dan Sains Indonesia

Canva learning media is an online learning platform for graphic design in various creative designs to facilitate its users such as designing posters, infographics and presentations. Not only for designing but can be used as a learning medium for teachers, students and schools in classroom learning. The purpose of this study was to determine the influence of perceptions on the use of Canva interactive media and students' learning interests on students' Mathematics learning outcomes at SMPN 2 Cianjur. This study uses a Quantitative Approach with the Survey method. The research design used is multiple linear regression analysis. The research sample was 35 students at SMPN 2 Cianjur. Based on the results of the research data analysis, 76% of responses were obtained based on the questionnaire distributed, respondents agreed that there was an influence of perceptions on the use of Canva interactive media and students' learning interests on mathematics learning outcomes.

Maria Y Aryati Wahyuningrum; Nurul Khotimah; Rini Dwiastutiningsih; Anisah Anisah

DHARMA EKONOMI 2025 sekolah Tinggi Ilmu Ekonomi Dharmaputra Semarang

Current digital wallet applications offer easy-to-use features, security levels, and trust by their users. The purpose of this study was to determine the effect of perceived ease of use, perceived security, and perceived trust on interest in using the OVO e-wallet application. The population in this study were people who were interested in using the OVO e-wallet application and had never used the OVO e-wallet application before in the Bekasi area. The sample taken in this study was 100 respondents. The sampling technique used was primary data where data collection was obtained by distributing online questionnaires via Google Form to the public. The test tool used was SPSS with analysis stages, namely validity test, reliability test, classical assumption test, multiple linear regression, t-test, f-test, dominant factor, and coefficient of determination (R2). The results of this study indicate that perceived ease of use, security, and trust have a partial effect on interest in use. Perception of ease of use, security, and trust have a simultaneous effect on interest in use of the OVO e-wallet application.  

Putri Nurafifah Afifah; Putri Nurafifah; Olga Navelia; Muhammad Zainul Fikri; Nicky Rismansyah

Jurnal Budi Pekerti Agama Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Penelitian ini bertujuan untuk menilai seberapa efektif metode pembelajaran yang beragam dalam meningkatkan pemahaman siswa tentang jenis-jenis dan tanda-tanda hari kiamat pada siswa kelas 5 SDN Sumberjaya 3 dalam mata pelajaran Pendidikan Agama Islam (PAI). Metode yang dipakai adalah Penelitian Tindakan Kelas (PTK) dengan pendekatan Kemmis dan McTaggart yang dilakukan dalam dua siklus melalui langkah-langkah perencanaan, pelaksanaan, pengamatan, dan refleksi. Terdapat 17 siswa yang menjadi subjek penelitian ini. Temuan penelitian menunjukkan adanya peningkatan pemahaman yang signifikan di antara siswa, yang terlihat dari persentase ketuntasan belajar yang meningkat dari 30% di siklus sebelumnya menjadi 65% pada Siklus I, dan mencapai 100% di Siklus II. Penggunaan metode ceramah yang beragam, digabungkan dengan media visual, diskusi, dan interaksi aktif, terbukti efektif dalam meningkatkan minat dan pemahaman siswa terhadap materi agama yang bersifat abstrak. Penelitian ini merekomendasikan penggunaan metode ceramah yang bervariasi sebagai salah satu strategi pembelajaran yang efektif untuk Pendidikan Agama Islam di tingkat sekolah dasar.

Mita Afrianti

Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya 2025 Asosiasi Periset Bahasa Sastra Indonesia

This study aims to determine the effect of using audio-visual media in increasing students' interest in learning. Class V at SDN 002/IX Sekernan. The method used was classroom action research with two cycles, which involved observation and questionnaires to measure changes in students' interest in learning. questionnaires to measure changes in students' interest in learning. Data were analyzed using quantitative and qualitative descriptive statistical techniques, with focus on increasing student engagement and attention during the learning process. learning process. The results showed that the application of audio-visual media significantly increased students' interest in learning, with the percentage of interest increasing from 56.1% in cycle I to 80.25% in cycle II. increased from 56.1% in cycle I to 80.25% in cycle II. The increase This increase shows that audio-visual media is effective in creating a more interesting and enjoyable learning atmosphere. learning atmosphere that is more interesting and enjoyable, so that it can increase student students' participation and understanding of the subject matter. This research confirms that audio-visual media is one of the solutions to improve students' interest and learning outcomes significantly