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Traditional arts in Indonesia face a growing threat not from physical displacement, but from algorithmic distortion. This study examines how social media algorithms shape and distort public perception of Indonesian traditional arts — specifically jaranan and barongan — through the lens of Van Dijck's (2013) popularity principle: the principle that content distribution is determined by interaction volume rather than cultural value. Employing qualitative thematic content analysis, this study analyzes comments on five viral social media videos sourced from YouTube and TikTok, each depicting riots or tension at traditional art performances. Findings demonstrate that the popularity principle operates consistently and cumulatively across all five samples: algorithmically provocative titles, emotional polarization in comment sections, and micro-behavioral signals such as watch duration and replay collectively function as interaction signals that drive the platform to distribute riot content far more widely than culturally substantive footage. The consequences extend beyond perception: event organizers suffer long-term reputational and economic damage, while collective stereotypes — associating jaranan with violence and disorder — become sufficiently entrenched to surface spontaneously in unrelated contexts. A comparative analysis of a Kangen Band concert video reveals that these stereotypes have already achieved the status of cultural reference points. This study argues that strategic resistance is possible: the same algorithmic logic that amplifies negative content can be deployed to circulate culturally rich content, provided that artists, communities, and government commit to producing content designed to generate high-quality interaction. The challenge is to transform social media from a distorting mirror into an instrument of cultural preservation.

The National Student Arts Festival and Competition (FLS3N) is an event aimed at developing students’ talents and achievements in the arts, including solo vocal competitions. The assessment process in this category involves multiple criteria, which may lead to subjectivity in decision-making. This study aims to design and develop a web-based Decision Support System (DSS) for selecting non-academic students in the FLS3N solo vocal category using the Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method. The assessment criteria are based on the 2025 FLS3N Technical Guidelines, consisting of voice quality, vocal technique, expression, and performance. The TOPSIS method is applied to generate alternative rankings based on the highest preference value. The system is developed using a web-based software development approach and tested using participant data from both male and female categories. The results indicate that the system can provide objective and consistent ranking recommendations, thereby assisting schools in selecting the best students to represent them in the FLS3N competition.

This study explores how the organizational culture of Sanggar Kartika Budaya strengthens local artistic values through identity building, leadership, training strategies, and adaptive creativity. Rooted in a commitment to traditional arts, the sanggar positions local cultural expression not only as heritage but also as a living space for innovation. The research aims to uncover how these cultural elements shape member behavior, sustain artistic traditions, and support the regeneration of young artists. Using a qualitative approach with document analysis, this study examines official profiles, program descriptions, and relevant scholarly sources. The findings reveal that the sanggar’s cultural identity centered on the motto “Pegang Teguh Seni Tradisi Siap Berkreasi”serves as the backbone of its learning system and creative ecosystem. Leadership plays a central role in directing artistic vision while safeguarding cultural authenticity. Structured training, literacy activities, and collaborative performances effectively embed traditional values in new members. The sanggar also demonstrates an ability to evolve with modern trends through creative choreography, multimedia integration, and active participation in contemporary festivals, all while maintaining strong roots in local heritage. These findings highlight how a well-structured organizational culture can act as a powerful engine for cultural preservation and artistic resilience. The implications suggest that cultural institutions can remain relevant in a fast-changing era by blending heritage with innovation, ensuring that tradition continues to live meaningfully in the hands of future generations.

This report aims to describe the application of transformational leadership and its influence on the organizational communication climate at the St. Francis Xaverius Maumere Forestry and Arts Vocational School. Using a descriptive narrative method through interviews and observations, this report illustrates how principals are implementing transformational leadership in school management. The results of the study show that school principals are able to provide inspiration through example, motivation, and continuous support to teachers and education staff. This leadership practice is reflected in the giving of trust, the involvement of teachers in decision-making, and the encouragement to innovate in the learning process. The organizational communication climate in schools is considered open, transparent, and supportive, so that teachers and staff feel comfortable conveying ideas, criticisms, and suggestions without fear. Effective communication between leaders, teachers, and staff helps strengthen teamwork and increase a sense of ownership of the school's vision and mission. Thus, transformational leadership plays an important role in creating a positive organizational communication climate and supporting the improvement of performance and quality of education in schools.

This study aims to strengthen Acehnese traditional music and dance as an effort to preserve local wisdom for Generation Alpha at SMPN 1 Darussalam, Aceh Besar. The background of this study the decreasing interest of students in traditional arts due to the strong influence of globalization and digital culture, particularly among Generation Alpha who grow up a technology-oriented environment. This research employed a quasi-experimental method using a one-group pretest–posttest design. The learning intervention focused on the practice of Rapai Geleng music and Ranup Lampuan traditional dance through peer tutoring and direct instruction (demonstration). The participants consisted of 35 students, including 14 male students in the Rapai Geleng class and 21 female students the Ranup Lampuan dance class. Data were collected through observation, documentation, and performance-based assessment during three instructional sessions. The findings indicate noticeable improvement in students’ practical skills, including rhythmic accuracy, coordination, group cohesiveness, movement technique, and expressive performance. In addition, students demonstrated increased motivation, confidence, and positive attitudes toward Acehnese traditional arts. The peer tutoring method enhanced collaborative learning and social interaction, while direct instruction effectively supported the mastery of procedural and psychomotor skills. The study also highlights that traditional arts learning serves a meaningful experiential medium for Generation Alpha, integrating biological potential with cultural and aesthetic experience. The results suggest that strengthening traditional music and dance education at the junior high school level plays a strategic role in preserving local wisdom, reinforcing cultural identity, and ensuring the continuity of Acehnese traditional arts in the digital era.

This study aims to analyze the use of social media as a means of regenerating Minangkabau traditional music among the younger generation through the role of traditional music content creators. The background of this research stems from the declining interest of young people in traditional music due to the dominance of popular culture and modernization. However, the emergence of content creators who utilize digital platforms such as YouTube, TikTok, and Instagram has opened new opportunities for the preservation of traditional music. This study employs a descriptive qualitative approach with data collected through in-depth interviews, observations, and documentation of several Minangkabau music content creators. The results show that social media plays a crucial role in the regeneration process of traditional music through three main functions: information (promotion), interaction, and motivation. By presenting engaging visuals, combining traditional music with modern elements, and encouraging interactive audience participation, social media effectively attracts young people to learn and appreciate traditional music. In addition, regeneration is the process of inheriting cultural values ​​through efforts to maintain the sustainability of performing arts by adapting the presentation methods and performance spaces to suit the times, so that traditional arts remain acceptable to modern society.

The development of digital technology and social media provides both opportunities and challenges for the preservation of traditional arts such as Wayang Golek from West Java, which is rich in cultural, moral, and Islamic preaching values. Wayang Golek has long served as a medium for da'wah, conveying religious teachings creatively through artistic performances. However, changes in the preferences of younger generations who favor instant digital content put this traditional art at risk of being forgotten. This study uses a qualitative method with a literature study approach to examine the role of social media in revitalizing Wayang Golek as a medium for cultural preservation and Islamic da'wah. The research results show that social media such as YouTube, Instagram, and TikTok play an important role in expanding access and public interest, especially among young people, through interactive and engaging educational content. However, limitations in technological proficiency and lack of support are major obstacles. Social media. It not only functions as a tool for communication and entertainment but also serves as a means of documentation and cultural education that can build virtual communities and a strong cultural identity. This study recommends strengthening digital training for artists, cross-sector collaboration, and creative content innovation to maintain the relevance and sustainability of Wayang Golek in the modern era. Adapting digital technology is an important strategy to align the preservation of traditional arts with the development of the times without losing the essence of cultural values and the messages contained within.

This study analyzes the potential of the traditional performing art Cupak Gurantang in supporting cultural tourism in West Nusa Tenggara (NTB), Indonesia. Cupak Gurantang is a distinctive folk theater from Lombok that conveys moral and social values through the conflict between Cupak, a cunning character, and Gerantang, an honest one. Through this narrative, the performance functions not only as entertainment but also as a medium for moral education within the community. The study employs a descriptive qualitative approach using interviews, observations, documentation, and literature review as data collection methods. Analysis is conducted through a SWOT method and a participatory approach to explore the cultural functions, preservation challenges, and development strategies. The findings indicate that Cupak Gurantang plays a significant role in preserving local cultural identity and strengthening moral values among society. However, several challenges persist, including limited regeneration of young performers, financial constraints, and the marginalization of traditional arts within a tourism sector that tends to prioritize natural attractions. The study recommends community empowerment, youth training, innovative performance presentations, and the use of digital promotion and integration into cultural tourism packages. With these strategies, Cupak Gurantang holds substantial potential to become a sustainable cultural tourism attraction in West Nusa Tenggara.

Promoting company products so that they are known to the wider community, not only by promoting through social media or using online media, but promoting directly to the public also has a significant effect on the company's sales volume, such as brochures distributed door to door, through magazines. can be seen directly by the public, through placing banners and banners on every strategic road, this is a marketing strategy that can be used by companies as a tool to introduce their products without having to look on social media or online and there are still many ways that can be used. The aim of this research is to analyze advertising, promotions and personal sales in increasing sales volume at Artshop Sukarara, Central Lombok. The method used in this research is causal associative research, which is asking about the relationship between two or more variables. The location of the research was at the Patuh Sukarara Art Shop, Central Lombpk. The number of respondents in the research was 30 consumers. The results of research on the effectiveness of the promotional mix are thought to have a relationship or relationship with sales volume. Based on the results of analysis of the coefficient of determination (R2), it was found that the coefficient of determination or R-Square value was 0.17906, which means that 17.9% of the dependent variable of sales volume is influenced by advertising and promotion variables. sales, personal sales and public relations, while the rest is explained by unused variables.

The COVID-19 pandemic triggered a significant transformation of performing arts in Aceh, particularly through Taman Budaya Aceh, which shifted its stage activities into digital formats. This study aims to describe the processes of digital mediation, changes in production formats, audience engagement patterns, and the archival function of cultural performances through Taman Budaya Aceh’s official YouTube channel. Using a qualitative descriptive case study design, the research analyzed 12 performance videos produced and uploaded between 2020–2022 through visual and narrative analysis. The findings reveal three key aspects: first, the shift from offline to online production created a new aesthetic based on camera work and editing; second, audiences transformed into mediatized participants through comments, likes, and replays; third, digital platforms functioned as cultural repositories, expanding access and strengthening the preservation of performances. These findings highlight that digitalization of performing arts is not merely an emergency response, but an integral part of constructing a sustainable arts ecosystem in the digital disruption era.

This research examines the aesthetic value of the selendang (sash or shawl) worn by the sindhen (female singer) in wayang kulit purwa (Javanese shadow puppet) performances, and the shift in its meaning amidst the current of digitalization. The selendang, as an element of attire, functions not only as an aesthetic complement but is also laden with philosophical and symbolic meaning in Javanese culture. Traditionally, the selendang worn by a sindhen possesses aesthetic value that emanates from the choice of motifs, colors, and the way it is worn, reflecting elegance, social status, and spiritual depth. In performances, the selendang also serves as a dance prop that enhances movement and strengthens the sindhen's expression. The era of digitalization brings new challenges and opportunities for traditional performing arts, including wayang kulit purwa. This study employs a qualitative approach with literature review and observation of both live and digitally broadcasted wayang kulit performances. The results indicate that in the current digital era, a shift has occurred in several aesthetic aspects of the sindhen's selendang. There is a trend towards using more diverse and modern materials and motifs, sometimes adapting techniques like digital printing to create more visually appealing on-screen presentations. Nevertheless, the core values of the selendang as a symbol of refined character and artistic beauty are maintained, and even further explored to cater to a broader and more modern audience. The digitalization of the performance stage also influences the sindhen's interaction, where the selendang is sometimes used more dynamically

This community service activity aims to empower students and elementary school children through a collaborative performing arts program themed "Earth, Our Home. " The activity is organized by the Study Program of Madrasah Ibtidaiyah Teacher Education (PGMI) at UIN Sulthan Thaha Saifuddin Jambi and the Mamba’ul Ulum Islamic Institute Jambi. The methods of activity include participatory planning, direct assistance in the arts, and cultural performances such as traditional dance, educational drama, musical poetry presentations, and an environmentally friendly fashion show. The results of the activity demonstrate a significant improvement in the students' leadership, collaboration, and communication skills. Meanwhile, elementary school students demonstrate an increased sense of self-confidence and appreciation for local culture as well as environmental issues. This activity successfully strengthened the relationships between institutions and reinforced character education through a culturally relevant approach.

In promoting a cultural arts performance, the success of an event is determined not only by the quality of the performance itself but also by the effectiveness of the marketing communication strategy implemented. In today’s digital era, organizers of cultural art performances face increasingly complex challenges, including shifts in audience media consumption behavior, rapid developments in communication technology, and the need to build sustained digital engagement between organizers and stakeholders.This study adopts the Integrated Marketing Communication (IMC) theory to examine the marketing communication strategies implemented by the Department of Culture and Tourism of Surakarta City in promoting the Solo International Performing Arts (SIPA) event in 2024. The research methodology includes in-depth interviews with organizers and document analysis of promotional materials and publication activities.The findings indicate that the department applied eight elements of integrated marketing communication: advertising, sales promotion, events and experiences, public relations and publicity, direct marketing, interactive marketing, mobile marketing, and personal selling. Each element was carried out synergistically to build awareness, attract public interest, and shape a positive image of the SIPA event in society.The implemented strategy has successfully reached a broader audience through digital channels such as social media and official websites, as well as through direct approaches like local media publications and collaboration with art communities. However, challenges remain in delivering more innovative and creative promotional content to enhance the event’s appeal. These findings offer important implications for cultural event managers, emphasizing the need for structured, consistent, and audience-relevant promotional strategies in the digital era. A well-integrated marketing communication approach not only strengthens public engagement but also reinforces the identity and sustainability of cultural events like SIPA on both local and international levels.

Dance education has a strategic role in shaping students' character and developing their creativity and discipline potential from an early age. Amidst the challenges of modern education that tend to emphasize cognitive aspects, arts education is often marginalized, even though art, especially dance, has a major contribution to the formation of personality and the development of students' creative thinking skills and responsible attitudes. The purpose of this study is to analyze the role of dance education in fostering creativity and discipline in elementary school students. This study uses a qualitative approach with a library research method, with data sources coming from books, accredited journal articles, and relevant previous research results. Data analysis was carried out using Miles and Huberman's interactive techniques which include data reduction, data presentation, and drawing conclusions. The results of the study show that dance activities provide a wide space for students to express their ideas and feelings creatively through movement, as well as forming a disciplined attitude through routine practice, group work, and regularity in the performance process. In addition, dance education also contributes to strengthening students' cultural identity and social-emotional abilities. In conclusion, dance arts education plays a significant role in fostering students' creativity and discipline, although it still faces various obstacles such as limited teachers, facilities, and lack of attention to art in the school curriculum.

This study aims to examine the role of Tim Hadrah Nurul Musthofa in promoting Islamic art products and its contribution to strengthening the community’s economy through a literature review approach. As a religious art group, Tim Hadrah not only serves as a medium for da’wah and the preservation of Islamic culture, but also holds potential as a community-based creative economic agent. This research employs a literature study method by analyzing various written sources such as books, scientific articles, media documentation, and relevant digital content. The findings indicate that Tim Hadrah Nurul Musthofa is actively engaged in producing and marketing Islamic art products through social media platforms, live performances, and merchandise sales. These activities contribute to local economic empowerment and open up opportunities for synergy between art, da’wah, and the Muslim economy. This study underscores the importance of developing culturally grounded da’wah through Islamic arts as a means of social and economic empowerment in modern society.

The art of barongan is a form of art found in Blora Regency, Central Java. One of the barongan groups that still exists today is the Barong Singo Kubro. It is a form of traditional performing art that has developed in Balongrejo Village, Banjarejo District, Blora Regency. The performance has an initial pattern, a core pattern, and a final pattern, and it contains elements of performance such as themes, characters, movements, costumes, make-up, stage arrangement, and props. This research aims to describe the form of the performance. The approach used is descriptive qualitative with techniques of observation, interviews, and documentation. The results of the study indicate that the performance is arranged in a colossal manner, consisting of an opening barong, small bujangganong, large bujangganong, kerah barongan, jaranan, dadak merak, extreme attractions, and a closing barongan.

This research is motivated by the problem in the Preservation of Gondang Buhun Traditional Arts in Kuta Traditional Village, Karangpaningal Village. This study uses a descriptive method with a qualitative approach with primary data sources in the form of interview results from 6 informants consisting of 1 village, 1 village official, 1 village elder, 1 person from the Gondang Buhun art administrator, 1 member of the Gondang Buhun art, 1 person, 1 community/community leader. Secondary data is in the form of relevant documentation. The data collection technique consists of observation, interviews with the stages of data reduction analysis, data presentation, and conclusion drawn. The results of the study show that the Karangpaningal Village Government has a role in the preservation of Gondang Buhun's traditional arts, including the role of stabilizer through support for the sustainability of traditional events through Gondang Buhun performances. The role of innovators encourages the birth of creativity through the development of training patterns, the role of modernizers facilitates it, the role of pioneers to be the main actors who initiate conservation initiatives through policy support, village budget allocation, and the role of self-implementers to provide instructions or directions. The obstacles found are the lack of regeneration of young artists, limited funds, and lack of promotion which have an impact on the decline of the existence of Gondang Buhun among the younger generation. Efforts that have been made are to support preservation through the provision of village budgets, training procurement, and support art performances at various traditional and state events.

Plyometric training is a physical training method aimed at improving explosive strength and movement speed, which are crucial in martial arts such as silat. This mini-research aims to analyze the effect of plyometric training on enhancing the quality of kicks in silat, particularly in terms of power, speed, and accuracy. The method used is qualitative, involving a plyometric training program over several weeks applied to individuals learning silat, with performance measurements of kicks taken before and after the intervention. The results show that plyometric training significantly improves lower limb explosive power, coordination, and kicking effectiveness. These findings suggest that plyometrics is an effective training approach and can be integrated into physical development programs, particularly to enhance kicking ability.

In the current era of globalization, ease of access to information and the expansion of scholarship opportunities have facilitated greater mobility among Indonesian students seeking higher education abroad. This phenomenon has contributed to the rise of Indonesian intellectual diasporas, who, while pursuing academic excellence, also serve as cultural ambassadors representing Indonesia on the global stage. Their presence abroad extends beyond academic engagement, encompassing efforts to promote national identity and foster cultural understanding. This study examines the dual role of Indonesian students overseas, focusing on their pursuit of education as well as their contributions to the preservation and promotion of Indonesian cultural identity in international contexts. Expressions of patriotism are frequently demonstrated through the performance and dissemination of traditional arts and cultural practices. By doing so, these students not only maintain a connection to their homeland but also enhance Indonesia’s cultural visibility in diverse academic and social environments.

In the current era of globalization, ease of access to information and the expansion of scholarship opportunities have facilitated greater mobility among Indonesian students seeking higher education abroad. This phenomenon has contributed to the rise of Indonesian intellectual diasporas, who, while pursuing academic excellence, also serve as cultural ambassadors representing Indonesia on the global stage. Their presence abroad extends beyond academic engagement, encompassing efforts to promote national identity and foster cultural understanding. This study examines the dual role of Indonesian students overseas, focusing on their pursuit of education as well as their contributions to the preservation and promotion of Indonesian cultural identity in international contexts. Expressions of patriotism are frequently demonstrated through the performance and dissemination of traditional arts and cultural practices. By doing so, these students not only maintain a connection to their homeland but also enhance Indonesia’s cultural visibility in diverse academic and social environments.