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This research is motivated by the development of the local fashion industry driving increasingly competitive competition, including in the bag product sector. This study aims to determine the effect of product design, word of mouth, and price on purchasing decisions for TBLZ Official bag products in Kediri, both partially and simultaneously. The approach used is quantitative research with a causal research type. The sample in this study amounted to 100 respondents who were TBLZ Official consumers. The sampling technique used the purposive sampling method, while data analysis was carried out using multiple linear regression using SPSS software version 25. The results of the study indicate that partially the variables of product design, word of mouth, and price have a significant effect on purchasing decisions, as indicated by their respective significance values ​​below 0.05. Simultaneously, the three variables also have a significant effect on purchasing decisions, with a calculated F value of 330.712 and a significance of 0.001. The coefficient of determination (Adjusted R²) value of 0.909 indicates that 90.9% of the variation in purchasing decisions can be explained by the three independent variables. Thus, companies are advised to focus on design innovation, strengthen word of mouth strategies, and consider appropriate pricing in order to increase consumer purchasing decisions. Keywords: Product Design, Word of Mouth, Price, Purchase Decision, Tblz Official Abstrak. Penelitian ini dilatar belakangi oleh perkembangan industri fashion lokal mendorong persaingan yang semakin kompetitif, termasuk dalam sektor produk tas. Penelitian ini bertujuan untuk mengetahui pengaruh desain produk, word of mouth, dan harga terhadap keputusan pembelian produk tas TBLZ Official di Kediri, baik secara parsial maupun simultan. Pendekatan yang digunakan adalah penelitian kuantitatif dengan jenis penelitian kausal. Sampel dalam penelitian ini berjumlah 100 responden yang merupakan konsumen TBLZ Official. Teknik pengambilan sampel menggunakan metode purposive sampling, sedangkan analisis data dilakukan dengan regresi linier berganda menggunakan bantuan software SPSS versi 25. Hasil penelitian menunjukkan bahwa secara parsial variabel desain produk, word of mouth, dan harga berpengaruh signifikan terhadap keputusan pembelian, yang ditunjukkan dengan nilai signifikansi masing-masing di bawah 0,05. Secara simultan, ketiga variabel tersebut juga berpengaruh signifikan terhadap keputusan pembelian, dengan nilai F hitung sebesar 330,712 dan signifikansi 0,001. Nilai koefisien determinasi (Adjusted R²) sebesar 0,909 mengindikasikan bahwa 90,9% variasi dalam keputusan pembelian dapat dijelaskan oleh ketiga variabel independen. Dengan demikian, perusahaan disarankan untuk fokus pada inovasi desain, memperkuat strategi word of mouth, serta mempertimbangkan penetapan harga yang sesuai agar dapat meningkatkan keputusan pembelian konsumen.   Kata kunci: Desain Produk, Word Of Mouth, Harga, Keputusan Pembelian, Tblz Official

Design in the perspective of Hadith encompasses not only visual and physical aspects but also incorporates moral, social, and spiritual values taught in Islam. In everyday life, Islam encourages its followers to create an orderly, clean, and beneficial environment and lifestyle in accordance with the teachings of Prophet Muhammad (peace be upon him). This study employs a thematic Hadith approach by collecting and analyzing Hadiths related to the theme of design, such as cleanliness, simplicity, beauty, social balance, and sincere intention. The Hadith sources used include authentic collections such as Sahih Bukhari, Sahih Muslim, and Sunan Abu Dawood. The findings reveal that design, according to Hadith, is a comprehensive effort to shape a life aligned with Islamic values, emphasizing ethics, usefulness, and balance between worldly life and the hereafter. Thus, the concept of design in Hadith is not merely a matter of aesthetics but also a form of worship that reflects noble character and brings individuals closer to Allah SWT.

This training aims to equip students of SMA Swasta Pangeran Antasari Helvetia Labuhan Deli with basic skills in designing and printing business cards as well as name label stickers, which they can utilize for academic purposes, organizational activities, or even small business opportunities. Additionally, this training encourages students to better understand their own potential and express it through functional visual media.In this training, the instructor uses the Canva application. The training method employed is an applicative or case study approach, starting with the introduction of the design tools to the participants before delivering the core materials. The case study method is an approach that emphasizes an in-depth analysis of a particular issue through detailed exploration.The outcome of this training provides participants with valuable skills and knowledge in utilizing easy-to-use, multi-platform design tools. These abilities will have a positive impact across various contexts, from education to entrepreneurship, and will continue to support participants in enhancing their creativity and broader design capabilities.

Packaging is one of the spearheads of a product's sales. Packaging has a very important role because it will always be related to the packaged commodity and at the same time is the selling value and image of the product. This selling value increases when the resulting product gets added value from attractive packaging. While the product image related to the image of the product in the minds of consumers will be better if the product is packaged well, in other words the product can give a good impression to consumers. The development of product packaging design for UMKM actors in Bima City is to provide insight into new packaging designs and forms that make products more valuable and safe.

The declining awareness among youth about local historical figures such as Raden Sawunggaling inspired the creation of this web comic. Aimed at teenagers aged 17–21, this project seeks to reintroduce local history through a visually engaging and interactive medium. The comic features a flowing narrative, semi-realistic illustrations, and strong elements of East Javanese culture. Its design was informed by qualitative and quantitative research to align with the preferences of the target audience. The web comic format was chosen for its accessibility, cost-efficiency, and relevance to the digital habits of today’s youth. This medium is expected to reignite interest in local history while serving as a creative and educational approach to cultural preservation.

The skincare and cosmetics industry continues to grow as public awareness of self-care and beauty trends increases. However, the widespread use of single-use packaging in cosmetic products raises new issues in the context of environmental sustainability. This issue drives the importance of understanding how consumer perceptions of sustainability and other product attributes influence purchasing decisions. This study aims to analyze the effect of perceptions of packaging sustainability, environmental awareness, product price, and packaging design on purchasing decisions for Wardah cosmetic products. This study used a quantitative approach with a survey method of 111 respondents and analyzed using multiple linear regression. The results showed that packaging design and perceived packaging sustainability had a significant effect on purchasing decisions, with packaging design as the most dominant factor. In contrast, the variables of environmental concern and product price do not have a statistically significant effect. The model used explains 65.37% of the variation in consumer purchasing decisions. This study indicates that consumer decisions are more influenced by visual aspects and sustainability values that are explicitly communicated through packaging. This study supports the Theory of Planned Behavior (TPB) framework and provides a practical contribution for cosmetics manufacturers in designing sustainable packaging strategies.

Abstract. Indonesia is an archipelagic country with a rich and diverse cultural heritage, reflected in its traditional clothing from various regions. However, with the advancement of time and the rapid flow of globalization, the younger generation's attention to traditional clothing has declined. A survey of youth aged 19–22 years found that most of them do not fully recognize the types, names, and origins of Indonesian traditional clothing, although they acknowledge the importance of preserving cultural heritage. To address this issue, an educational media in the form of an interactive board game was designed to reintroduce traditional clothing to young people in an engaging way. This study employed qualitative and quantitative methods, including questionnaires, interviews, observations, and focus group discussions. The board game features character pawns representing traditional attire from six major regions of Indonesia, highlighting each area's distinctive visual traits. Through this game, it is expected that youth will gain knowledge and foster a sense of love and pride in the nation's cultural heritage.

This paper discusses the visual design of character designs for an illustrated book that focuses on the problem of people pleasers among employees aged 22-30 years. People pleasers are individuals who tend to please others at the expense of themselves, which in the long term can trigger stress and mental disorders. The results of the study show that many young employees experience a dilemma between meeting other people's expectations and maintaining their own well-being. To convey this problem, four characters were designed. The main character is Tara, a people pleaser who undergoes a transformation into a more balanced individual in her work and personal life. Three supporting characters help strengthen the dynamics of conflict in the workplace, Mr. Johnson (Tara's demanding boss), Shinta (a supportive co-worker), and Felix (a senior co-worker). The character design process was carried out through several stages, including interviews with psychologists, illustrators, and employees, as well as qualitative data analysis from observations, Focus Group Discussions (FGD), and literature studies. The result is four characters executed in a simple illustration style with flat design and a limited color palette to emphasize the emotional atmosphere experienced by the characters. By exploring the right illustration style and color composition, this study designs characters that not only depict the reality of people pleasers in the workplace, but also function as visual educational media that helps readers understand the importance of setting boundaries at work and supports individuals in achieving inner peace and balance in life. Keywords: People pleaser, Persona, Illustration, Employee Character Design

Kekerasan seksual di lingkungan perguruan tinggi merupakan masalah serius yang memerlukan perhatian khusus. Universitas Ichsan Gorontalo melalui program Satuan Tugas Pencegahan dan Penanganan Kekerasan Seksual (Satgas PPKS) berupaya untuk menciptakan lingkungan kampus yang aman dan bebas dari kekerasan seksual. Penelitian ini bertujuan untuk merancang kampanye komunikasi visual yang efektif untuk mendukung program Satgas PPKS. Kampanye dirancang dengan menggunakan pendekatan Design Thinking yang berfokus pada pemahaman kebutuhan target audiens dan menghasilkan solusi visual yang inovatif. Penelitian ini menggunakan metode kualitatif dengan pengumpulan data melalui wawancara, diskusi kelompok terfokus (FGD), observasi, dan studi dokumentasi. Media yang dirancang meliputi konten media sosial, poster, dan infografis. Proses penelitian meliputi lima tahap utama, yaitu empati, definisi masalah, ide, prototipe, dan pengujian. Hasil penelitian menunjukkan bahwa poster dan infografis efektif dalam meningkatkan kesadaran civitas akademika terhadap isu kekerasan seksual.

Abstrak. This study aims to analyze the relationship between price perception and service quality on customer satisfaction at NiceSo Nusukan, Surakarta. The study is motivated by the increasing competition in the modern retail sector and the significance of price strategy and service quality in enhancing customer satisfaction, especially among university students. A quantitative approach was employed using a survey method and purposive sampling of 60 respondents from the Management Study Program of Universitas Slamet Riyadi who had shopped at NiceSo Nusukan. The data were analyzed using Pearson and Spearman correlation tests. The results indicate that: (1) there is a positive and significant relationship between price perception and customer satisfaction, (2) there is a positive and significant relationship between service quality and customer satisfaction, and (3) price and service quality together have a significant relationship with customer satisfaction. The findings imply that managing competitive pricing and enhancing service quality are crucial for maintaining customer loyalty in retail businesses. Abstrak. Penelitian ini bertujuan untuk menganalisis hubungan antara persepsi harga dan kualitas layanan terhadap kepuasan pelanggan pada NiceSo Nusukan, Surakarta. Latar belakang studi ini didasarkan pada meningkatnya persaingan di sektor ritel modern dan pentingnya strategi harga serta kualitas layanan dalam meningkatkan kepuasan pelanggan, khususnya dari kalangan mahasiswa. Penelitian ini menggunakan pendekatan kuantitatif dengan desain survei dan teknik purposive sampling terhadap 60 responden mahasiswa Program Studi Manajemen Universitas Slamet Riyadi yang pernah berbelanja di NiceSo Nusukan. Teknik analisis yang digunakan adalah korelasi Pearson dan Spearman. Hasil penelitian menunjukkan bahwa: (1) terdapat hubungan positif dan signifikan antara persepsi harga dengan kepuasan pelanggan, (2) terdapat hubungan positif dan signifikan antara kualitas layanan dengan kepuasan pelanggan, dan (3) harga dan kualitas layanan secara bersama-sama berhubungan signifikan terhadap kepuasan pelanggan. Implikasi dari hasil ini adalah pentingnya pengelolaan harga yang kompetitif dan peningkatan layanan untuk mempertahankan loyalitas pelanggan di sektor ritel.

The Pada era society 5.0, pembelajaran abad 21 diarahkan agar memfasilitasi beberapa ketrampilan, diantaranya ketrampilan berpikir kritis, pemecahan masalah dan penggunaan teknologi dan media. Perkuliahan Komputer Akuntansi belum menggunakan bahan ajar yang dapat memfasilitasi perkembangan ketrampilan tersebut, sehingga banyak mahasiswa yang kesulitan memahami materi dan dalam melaksanakan praktik penggunaan software atau suatu program keuangan. Penelitian ini bertujuan mengembangkan bahan ajar dengan mengaplikasikan case method yang sesuai diterapkan pada pembelajaran Komputer Akuntansi. Pendekatan penelitian menggunakan desain penelitian dan pengembangan (Research and Development, R&D). Model pengembangan mengacu pada model pengembangan Borg & Gall yang oleh Thiagarajan dimodifikasi menjadi tiga tahap, yakni define, design, dan develop. Angket digunakan dalam pengumpulan data. Dari hasil uji kelayakan penggunaan media diperoleh penilaian sebagai berikut, ahli media sebanyak 88%, dan dari ahli materi sebanyak 99,04%. Disamping itu hasil uji coba terbatas menunjukkan tanggapan positif dari mahasiswa sebesar 95,21%. Hasil penelitian ini menyimpulkan bahwa bahan ajar dengan pendekatan case method  layak digunakan pada proses pembelajaran Komputer Akuntansi

Persaingan yang semakin kompetitif dalam industri wedang uwuh di Imogiri mendorong UMKM Taruna Agro Nusantara untuk berinovasi melalui produk wedang uwuh siap saji dalam kemasan paper cup yang diharapkan dapat meningkatkan daya saing. Penelitian ini bertujuan untuk mengetahui preferensi konsumen terhadap atribut kemasan wedang uwuh. Metode penelitian yang digunakan adalah mixed method. Pendekatan kualitatif dilakukan melalui diskusi dengan pemilik UMKM dan pakar desain untuk merumuskan atribut kemasan. Selanjutnya, pendekatan kuantitatif dilakukan melalui analisis konjoin untuk mengetahui kombinasi atribut yang paling disukai konsumen. Atribut kemasan yang dipilih yaitu slogan, warna, informasi produk, dan ukuran kemasan yang kemudian ditentukan level atributnya. Dari 9 level atribut menghasilkan 54 stimuli yang kemudian direduksi menjadi 9 stimuli menggunakan  orthogonal array. Data yang diperoleh menunjukkan bahwa Persentase tingkat penerimaan responden terhadap stimuli tertinggi yaitu pada stimuli 4 sebesar 78%  kategori tinggi dengan kombinasi slogan “manfaat terasa, tradisi terjaga”, berwarna merah, menggunakan Bahasa Indonesia dan Bahasa Inggris, serta berukuran 240 ml. Nilai kepentingan tertinggi terdapat pada atribut ukuran dengan nilai 47,147. Nilai kegunaan tertinggi untuk atribut slogan adalah “kehangatan dalam tiap genggaman”, atribut warna terdapat pada warna merah, atribut informasi terdapat pada informasi yang menggunakan bahasa Indonesia dan Inggris, sedangkan nilai kegunaan tertinggi dalam atribut ukuran yaitu pada ukuran 240 ml. Penelitian ini diharapkan dapat menjadi dasar pengembangan produk wedang uwuh siap saji yang lebih inovatif dan sesuai dengan selera pasar.

Banjir merupakan bencana hidrometeorologi yang paling sering terjadi di Indonesia, dengan frekuensi kejadian yang terus meningkat setiap tahun. Dalam perencanaan infrastruktur, khususnya bangunan air, analisis banjir penting untuk menjamin keamanan struktur. HEC-RAS 2D banyak digunakan dalam pemodelan banjir karena efisien dan mampu memodelkan sebaran genangan secara akurat. Salah satu tantangan utama adalah keterbatasan data berkualitas, seperti Digital Elevation Model (DEM). Penelitian ini bertujuan untuk melakukan pemodelan banjir menggunakan HEC-RAS 2D pada perencanaan jembatan di Sungai Mempawah sebagai bagian dari desain awal jalan hauling pengangkutan bauksit di Kabupaten Mempawah, Kalimantan Barat, serta mengevaluasi kombinasi DEMNAS dan data terestris untuk mengatasi keterbatasan data. Analisis hidrologi menggunakan metode hujan-limpasan dan hidrograf debit menggunakan metode Hidrograf Satuan Sintetis Snyder. Simulasi dilakukan menggunakan konfigurasi mesh 5×5 m, interval komputasi 10 detik, koefisien Manning 0.06 dan periode ulang 100 tahun. Luas DAS sebesar 1324,09 km², curah hujan rencana 234.5 mm, dan debit puncak 2733.48 m³/s. Muka air banjir mencapai +39 meter, kedalaman 15 m, dan kecepatan 4.48 m/s. Freeboard antara muka air dan jembatan hanya 0.3 meter, di bawah standar minimum 0.5 meter, sehingga perlu penyesuaian desain. Kombinasi DEMNAS dan data terestris terbukti efektif dalam pemodelan banjir.

Micro, Small and Medium Enterprises (MSMEs) play a strategic role in the Indonesian economy, especially in job creation and income distribution. Despite this, many MSMEs face challenges in building a strong and professional brand image. One of the efforts to overcome these problems is through assistance in logo design. The logo serves as a visual identity that can strengthen the brand's position in the minds of consumers. This study aims to analyze the effect of logo design assistance on strengthening the image of micro businesses. The method used is a literature study of various scientific journals and community service reports in Indonesia that are relevant to this topic. The study results show that logo design assistance is able to increase brand awareness, consumer confidence, and encourage increased sales of MSME products. Thus, graphic design assistance programs such as logos can be an effective strategy in improving the competitiveness and sustainability of MSMEs in local and global markets.

Micro, Small and Medium Enterprises (MSMEs) play a strategic role in the Indonesian economy, especially in job creation and income distribution. Despite this, many MSMEs face challenges in building a strong and professional brand image. One of the efforts to overcome these problems is through assistance in logo design. The logo serves as a visual identity that can strengthen the brand's position in the minds of consumers. This study aims to analyze the effect of logo design assistance on strengthening the image of micro businesses. The method used is a literature study of various scientific journals and community service reports in Indonesia that are relevant to this topic. The study results show that logo design assistance is able to increase brand awareness, consumer confidence, and encourage increased sales of MSME products. Thus, graphic design assistance programs such as logos can be an effective strategy in improving the competitiveness and sustainability of MSMEs in local and global markets.

Tujuan penelitian ini adalah untuk mengetahui Pengaruh Growth Opportunity, Net Working Capital, Invesment Opportunity Set dan Capital Expenditure terhadap Cash holding pada perusahaan Transportasi di Bursa Efek Indonesia tahun 2019-2023, secara parsial dan simultan. Desain penelitian yang digunakan adalah pendekatan asosiatif. Populasi dalam penelitian ini sebanyak 23 Perusahaan Transportasi di Bursa Efek Indonesia Tahun 2019-2023 dengan teknik pengambilan sampel berdasarkan kriteria dengan menggunakan purposive sampling, sehingga sampel penelitian berjumlah 18 perusahaan Transportasi yang terdaftar di Bursa Efek Indonesia mulai tahun 2019-2023. Dalam penelitian ini jenis data yang digunakan yaitu data kuantitatif. Sumber data yang digunakan dalam penelitian ini diperoleh dari website Bursa Efek Indonesia (BEI). Metode analisis data menggunakan analisis regresi linear berganda dengan SPSS.25. Berdasarkan hasil uji t yang telah dilakukan, dapat disimpulkan bahwa Growth Oppurtunity berpengaruh positif dan signifikan terhadap Cash Holding, Net working capital berpengaruh secara positif dan signifikan terhadap Cash Holding, Investment Opportunity Set berpengaruh secara positif dan signifikan terhadap Cash Holding dan Capital Expenditure berpengaruh secara positif dan signifikan terhadap Cash Holding. Berdasarkan hasil pengujian uji F disimpulkan bahwa Growth Opportunity, Net Networking Capital, Investment Opportunity Set dan Capital Expenditure berpengaruh secara positif dan signifikan terhadap Cash Holding pada Perusahaan Transportasi di Bursa Efek Indonesia tahun 2019-2023.

Industri kerajinan kulit di Tanggulangin, Kabupaten Sidoarjo, Jawa Timur, telah lama dikenal sebagai sentra produksi yang signifikan, berkontribusi pada peningkatan ekonomi lokal dan penyerapan tenaga kerja. Penelitian ini menganalisis peran, tantangan, dan strategi pengembangan UMKM kerajinan kulit di Tanggulangin terhadap penyerapan tenaga kerja. Metode penelitian kuantitatif deskriptif berbasis data sekunder digunakan, dengan pengumpulan data dari kuesioner, wawancara, observasi lapangan, dan dokumentasi. Hasil penelitian menunjukkan bahwa industri ini mendominasi dalam hal hasil produksi kerajinan kulit dan penyerapan tenaga kerja di Sidoarjo, dengan keahlian yang diwariskan secara turun-temurun dan kualitas produk yang mampu bersaing di pasar internasional. Namun, industri ini menghadapi tantangan besar seperti kesulitan akses permodalan, persaingan produk pabrikan/impor, keterbatasan akses pasar digital, kurangnya inovasi desain, kualitas SDM yang terbatas, akses bahan baku tidak stabil, kurangnya dukungan teknologi, dan minimnya regenerasi pelaku usaha. Penelitian ini merumuskan strategi pengembangan UMKM yang meliputi fasilitasi bahan baku, pelatihan tenaga kerja, perluasan akses pasar dan permodalan, peningkatan keterampilan manajerial, penyederhanaan perizinan, dan peningkatan kualitas produk. Dukungan pemerintah melalui pemberian modal, fasilitas rantai pasok, bantuan peralatan modern, perlindungan usaha, serta pelatihan SDM sangat krusial untuk keberlanjutan industri ini sebagai pilar ekonomi lokal dan nasional.

Penelitian ini menyoroti tingginya angka kematian akibat penyakit kardiovaskular di Indonesia, terutama karena henti jantung mendadak yang sering terjadi di luar rumah sakit dan minimnya pertolongan pertama yang tepat. Dengan melibatkan 30 siswa kelas X MA Sunan Pandanaran Yogyakarta sebagai sampel, penelitian pre-eksperimental ini menggunakan desain one group pretest-posttest untuk menilai pengaruh simulasi Bantuan Hidup Dasar (BHD) terhadap sikap kesiapsiagaan siswa. Setelah diberikan edukasi dan praktik simulasi BHD selama 30 menit, hasil menunjukkan peningkatan signifikan sikap kesiapsiagaan siswa dari kategori “cukup” menjadi “baik”, dengan uji Wilcoxon menghasilkan nilai p = 0,000 (p < 0,05). Simpulan penelitian ini adalah simulasi BHD efektif meningkatkan kesiapsiagaan siswa dalam menghadapi situasi darurat medis, sehingga disarankan agar metode ini diintegrasikan ke dalam kurikulum pendidikan kesehatan di sekolah menengah dan diperluas ke kelompok remaja di berbagai institusi pendidikan.

Penelitian ini bertujuan untuk membandingkan stabilitas paracetamol dalam berbagai bentuk sediaan farmasi: tablet, sirup, dan suppositoria. Stabilitas merupakan parameter penting yang memengaruhi keamanan, efektivitas, dan masa simpan suatu produk obat. Desain penelitian yang digunakan adalah eksperimental deskriptif dengan uji stabilitas dipercepat pada sampel yang disimpan dalam suhu dan kelembapan terkendali selama 3 bulan. Parameter stabilitas fisik dan kimia, seperti karakteristik organoleptik, pH, disolusi, dan kadar zat aktif, dievaluasi secara berkala. Hasil menunjukkan bahwa sediaan tablet mempertahankan stabilitas yang lebih baik dibandingkan dengan sirup dan suppositoria, dengan perubahan minimal pada tampilan fisik dan kadar zat aktif. Sediaan sirup cenderung mengalami degradasi pH dan risiko kontaminasi mikroba, sementara suppositoria menunjukkan deformasi ringan dan migrasi zat aktif. Temuan ini menunjukkan bahwa pemilihan bentuk sediaan berperan penting dalam menjamin stabilitas jangka panjang sediaan paracetamol. Penelitian ini memberikan referensi penting bagi perumusan dan penyimpanan sediaan farmasi.

The Industrial Design Rights of the Koper Generator have been revoked based on the Decision of the Central Jakarta Commercial Court No. 78/Pdt.Sus-HKI/Desain Industri/2023/PN.Niaga,Jkt.Pst. However, even though the registration of the Koper Generator Industrial Design has been revoked, the rights holder continues to exercise his economic rights, thereby causing real losses to the Plaintiff. Therefore, the Plaintiff filed a lawsuit for infringement of industrial design rights and a claim for compensation. The decision on the lawsuit basically rejected the Plaintiff's lawsuit, on the grounds that the Plaintiff did not have legal standing to file a lawsuit for infringement of industrial design rights and a claim for compensation.Based on the results of the study, it was found that legal protection for related parties or parties interested in industrial design rights is only related to filing a lawsuit for cancellation of industrial design rights, but cannot reach legal protection to file a lawsuit for infringement of industrial design rights and a claim for compensation; Legal considerations of the Panel of Judges of the Commercial Court in case No. 76/Pdt.Sus-Hki/Desain Industri/2023/PN.Niaga.Jkt.Pst, is not appropriate, because it does not consider the fact of bad faith from the Defendants who continue to exercise their industrial design rights, even though their industrial design rights (Genset Koper) have been revoked by a court decision. The fact of direct losses suffered by the Plaintiff is not taken into consideration. This can make the judge's decision based on formalistic or procedural justice.