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Abstract. Semiotic analysis of advertising aims to uncover the hidden meanings behind visual and textual elements presented in promotional content. This study explores the semiotic features in smartphone advertising, focusing on Oppo as a case study. This study uses a comparative framework to analyze the similarities and differences between Oppo advertising and competing brands. The analysis is conducted through Charles Sanders Peirce's triadic model, consisting of representamen, object, and interpretant, as well as Roland Barthes' concepts of denotation and connotation. This study identifies symbolic, iconic, and indexical signs used in Oppo advertising to build brand identity and attract target audiences. Key findings reveal how visual elements, color schemes, and slogans emphasize innovation, premium quality, and emotional connection. Comparative insights highlight Oppo's differentiation strategies, such as integrating cultural nuances and leveraging aspirational imagery, to strengthen its market position. The results of this study provide a deeper understanding of how semiotic strategies influence consumer perception and purchasing behavior, as well as provide practical implications for marketers and advertisers. This study bridges the gap between semiotic theory and its application in modern advertising, providing a comprehensive perspective on the power of signs in shaping brand narratives.

The importance of seeking knowledge in Islam is emphasized as one of the means to achieve both worldly and eternal happiness. However, in the digital era, seeking knowledge faces new challenges and opportunities. This study examines the Islamic perspective on seeking knowledge in modern life, focusing on the challenges, opportunities, and the influence of technology on character development in the digital age. The main challenges include the overwhelming amount of information that may not always be of high quality, as well as the distractions brought by technology that can divert attention from the core purpose of education. On the other hand, the opportunities presented by the digital era include easy access to various knowledge sources through online platforms and more interactive and engaging learning methods. This research also identifies the influence of technology, such as social media and educational apps, in shaping an individual’s character through the dissemination of Islamic values that promote good morals. The findings show that although the challenges in the digital era are considerable, technology can be leveraged to enhance the pursuit of knowledge and ethical education when used wisely. Character development, in line with Islamic teachings, can still be achieved through the wise use of technology in seeking knowledge. This study recommends the integration of technological education and ethical education to shape a generation that is knowledgeable, morally upright, and ready to face the challenges of the modern world.

This paper systematically reviews the drivers of work-family enrichment and job enrichment within the 2019–2024 timeframe from a philosophical perspective. The study employs a Systematic Literature Review (SLR) approach, utilizing Publish or Perish and the Scopus database to identify and evaluate relevant papers. The article's key conclusions indicate that the ontological review conceptualizes work-family balance as a complex interplay between enrichment and conflict, which can significantly impact each employee's well-being. The epistemology review focuses on the study's use of a theoretical framework and methodology. The axiology examines how these two concepts enhance employee psychology, work engagement, and career achievement, as well as their positive impact on job satisfaction. The findings of the philosophical analysis, which may be influenced by specific viewpoints, highlight the research gap. To improve the well-being of both the organization and its employees, this article provides recommendations for future research and organizational practices.

Resistance to change (RTC) is a significant challenge in implementing educational reforms, particularly in the 21st century. This study explores strategies to overcome RTC among educators, using a qualitative approach involving 20 teachers from diverse backgrounds. Data collected through open-ended questions and a Likert scale reveal that Facilitation and Support (85%) and Negotiation and Agreement (90%) are the most effective strategies, highlighting the importance of training, resource allocation, and incentives in fostering adaptability. Participation and Involvement (75%) also proves effective by enhancing teacher commitment through collaborative decision-making. In contrast, Manipulation and Co-optation and authority-driven strategies are viewed as less sustainable, with respondents expressing concerns over their long-term impact. Challenges such as frequent curriculum changes, limited technological proficiency, and unclear communication exacerbate RTC. This study emphasizes the need for practical strategies like direct support, collaboration, and motivational incentives to address resistance effectively. The findings extend Kotter and Schlesinger’s framework by contextualizing it within educational settings and highlight the interplay between external pressures for reform and internal resistance mechanisms. By aligning resources, fostering collaboration, and incentivizing participation, schools can navigate the complexities of change and reduce resistance among educators.    

in facing the changes in culture, thought, and morality that have emerged in the midst of postmodern society. In this context, Mark 4:1-20, which contains the parable of the sower, provides important insights into how the word of God The implementation of a sower for Christians in the postmodern era is a relevant topic to study considering the complex challenges faced by the church and individual Christians are delivered and received in various conditions of the human heart. This study aims to examine the relevance of the teachings in the parable for Christians in the postmodern era. In the postmodern era, where relativism, pluralism, and skepticism towards absolute truth are increasingly growing, the parable of the sower provides an illustration of how the word of God is spread and received in various situations. Just as the sower sows seeds into various types of soil (roadside soil, rocky soil, thorny soil, and fertile soil), so too Christians are faced with varying conditions of heart and mind in receiving the message of the gospel. This study identifies the challenges faced by the church, such as the influence of social media, individualism, and relativism, which can affect the way the word of God is received by postmodern society. Through a theological approach to Mark 4:1-20, this study offers a perspective on how Christians can act as faithful sowers, seeking to sow the seeds of the word with patience, and seeking to respond to various social and cultural conditions that exist wisely. Thus, the implementation of the parable of the sower in the context of the postmodern era not only invites people to actively spread the gospel, but also to understand the various challenges and heart situations that can affect the reception of the word.

According to data obtained from the Food and Drug Supervisory Agency (BPOM), the total number of illegal cosmetics and/or containing prohibited/dangerous ingredients during the period from October 2021 to August 2022 was more than 1 million pieces with an economic value of IDR 34.4 billion. BPOM also followed up on findings based on reports from several drug and food supervisory authorities in other countries. Based on the report, as many as 46 (forty-six) cosmetics were withdrawn from circulation because they contained prohibited ingredients, microbial contamination, or were counterfeit cosmetics. During the same period, BPOM also carried out cyber patrols. This cyber patrol was carried out on website, social media, and e-commerce platforms to trace and prevent the circulation of illegal cosmetics and BPOM found and blocked (takedown) 83,700 links to the sale of illegal cosmetic products and containing prohibited/dangerous ingredients with a total product amount of 6.5 million pieces and an economic value of Rp 296.9 billion. This proves that there are still many illegal cosmetic products that contain harmful ingredients and do not have a distribution permit.  This research is a normative legal research supported by a statutory approach (statute approcach) which uses secondary data in the form of primary legal materials, secondary legal materials and tertiary legal materials that collect laws and regulations related to the legal issues at hand, case studies, collecting books, journals, dictionaries and other related literature. The legal materials that have been successfully collected are analyzed, namely description, interpretation, evaluation and systematic. The results of this study show that (1) Based on the form of consumer protection from the criminal aspect, there are five forms of consumer protection, namely: Protection against Unsafe Products; Fraud and Fraud Violation of Clear and Correct Information; Violations of Consumer Rights; Abuse of Power or Dominant Position, as well as unfair business practices. Criminal sanctions aim to provide a deterrent effect to business actors who harm consumers. (2) Based on the perspective of criminal law, the actions of DM business actors who have circulated illegal cosmetics without a distribution permit in decision number 572/Pid.Sus/2022/PN Smr, violate the provisions of Article 197 of Law Number 36 of 2009 concerning Health, which has affirmed that every person who deliberately produces and/or distributes pharmaceutical preparations and/or medical devices without having a distribution permit as mentioned in Article 106 paragraph (1) is criminally punished imprisonment for a maximum of (fifteen) years and a maximum fine of Rp.1,500,000,000,- (one billion five hundred million rupiah).

Maritime piracy has long been a significant threat to global shipping, with profound economic and legal implications. This journal explores the economic effects and legal actions associated with maritime piracy. The economic impact of piracy is substantial, costing the international economy between $7 billion and $12 billion annually. The rise in piracy has led to higher ransom demands, with some payments reaching record amounts, and has significantly increased the cost of maritime insurance, particularly in high-risk zones. From a legal perspective, the journal examines the evolution of piracy laws, highlighting the United Nations Convention on the Law of the Sea (UNCLOS) and its definition of piracy. The legal framework under UNCLOS includes three main elements: acts committed for private ends, occurring on the high seas, and involving two ships. The journal also discusses the concept of universal jurisdiction, which allows any state to prosecute pirates, though prosecution must follow the domestic laws of the capturing state.The International Maritime Organization (IMO) has introduced several conventions and initiatives, such as the Djibouti Code of Conduct, to enhance maritime security. This journal will focus on the economical effect and the suitable legal actions to punish and prevent the acts of piracy.

This article examines the role of the values of the Qur'an and Hadith in shaping a work ethic relevant to the challenges of the modern era. Using a multidimensional approach, this paper explores how the integration of Islamic teachings can strengthen professionalism, spirituality, innovation, social balance, and sustainability in the life of a Muslim in the workforce. The study focuses on the revitalization of fundamental Islamic values that emphasize the importance of hard work (Ijtihad), trustworthiness, integrity, and justice as the foundation of a productive work ethic. Additionally, this study highlights how these values can inspire innovation and strengthen the balance between worldly and spiritual life (dunya and akhirah) in an era characterized by rapid change and numerous challenges. By linking Islamic principles with the professional needs of the global context, this article offers a new perspective on the relevance of religious teachings in supporting individual and organizational success, while also fostering social harmony within modern Muslim societies.

This article discusses the theological understanding of the gifts of the Holy Spirit in 1 Corinthians 12:4-11, and its impact on the life of faith of Christians. The Apostle Paul emphasized the diversity of the gifts of the Holy Spirit given to every believer to build the body of Christ, namely the church. Although there are many different gifts, all come from one source, namely the Holy Spirit, and are intended for the common good. The theological view of Randy Frank Rouw highlights the important role of the Holy Spirit in the missionary service of the church, which enables people to sincerely accept Jesus and live His truth. This study uses a qualitative approach with a descriptive-analytical method to examine the understanding of the gifts of the Holy Spirit and its relevance in the context of the contemporary church. Data were obtained through a literature study with content analysis using the hermeneutic method, which provides an in-depth understanding of the meaning of these gifts in the historical and cultural context of the Corinthian congregation. The study also discusses how the modern church can apply these gifts wisely, considering the challenges faced by the contemporary church, such as differences in theological views and individualism. The results of the study emphasize the importance of a correct understanding of the gifts of the Holy Spirit in the life of the church today, with the aim of introducing Jesus Christ to the world and glorifying God. The diversity of gifts must be appreciated in the unity of the body of Christ, and each congregation is expected to use these gifts in love, complementing each other, and supporting the development of the church and society. This approach aims to provide practical guidance for the church in implementing the biblical teachings on the gifts of the Holy Spirit.

This article discusses the influence of Ibnu Khaldun's thoughts on economic development in Indonesia, focusing on the theories put forward by a great thinker of the 14th century in the context of modern Indonesian economics, namely Ibnu Khaldun, in his monumental work Muqaddimah, introducing concepts such as cycles. civilization, the importance of social and cultural factors in economic development, and the role of the state in regulating the economy. Through this study, it is revealed how these concepts can provide insight into understanding the dynamics of the Indonesian economy, which is often influenced by complex external and internal factors. By analyzing Indonesia's economic development from the colonial period to post-independence, this research shows that Ibnu Khaldun's thoughts, even though they come from a very different historical context, are still relevant in explaining economic inequality, the role of bureaucracy, and the relationship between the state and the market in Indonesia. It is hoped that this research can provide a new perspective in efforts to understand and overcome the economic challenges faced by developing countries like Indonesia.

Muamalah in Islam deals with financial issues with the principles of justice, efficiency, transparency, anti-riba, anti-gharar (uncertainty) and social responsibility. This study was conducted with the aim of examining the principles of muamalah from an Islamic economic perspective and how these principles can be applied to the modern economy. The introduction of this study highlights the importance of Muamalah maintaining ethics and morals in economic transactions, especially in the face of increasingly complex global economic developments that are often not based on justice. This study uses qualitative methods and a descriptive-analytical approach. Primary data were obtained through interviews with Islamic economic experts and Islamic banking practitioners, and secondary data were obtained from related literature such as books, journals, and Islamic economic articles. Thematic analysis was conducted to identify the application of muamalah principles in various economic sectors. The results of the study indicate that the principles of muamalah have been widely used in Islamic banking, Islamic investment and Islamic e-commerce with a focus on justice, efficiency and transparency. However, there are challenges in implementing these principles, especially related to the prohibition of gharar and riba in the speculative global financial system. This study concludes that the principle of muamalah can be the foundation for a better and more sustainable economic system, if supported by proper education and regulation.  

Batak Toba is a tribe with strong customs in Indonesia. One of the applicable values ​​and norms is regarding the process of dividing inheritance among descendants. The existence of male descendants in Toba Batak society is very important to continue the clan. However, not all family members have male offspring. So, the tradition of buying clan (manuhor clan) emerged to overcome this. This phenomenon gives rise to differences in the distribution of inheritance for biological male descendants and male descendants of the clan. This writing provides an understanding of the legal review of the process of dividing customary inheritance for biological male descendants and sons belonging to the clan in Batak Toba. This problem will be studied using normative methods with the perspective of Toba Batak traditional inheritance law through legal studies, journals and research that has been carried out by previous researchers. This writing discusses the implementation of inheritance distribution between biological sons and sons who bear the clan in Batak Toba based on previous research analysis and community customs. The originality of this research explains the role of customary inheritance law that applies in the Toba Batak community in the process of dividing inheritance between biological sons and sons of the clan by showing the similarities and differences that occur.    

Leadership in the Islamic perspective is a sacred trust given by Allah to humans as His vicegerents on earth to prosper the world and safeguard the well-being of the community. Leaders are required to possess key qualities such as honesty, trustworthiness, intelligence, and the ability to convey the truth, as well as being faithful, pious, just, professional, and responsible. The stories of Prophet Adam and Prophet David in the Qur'an illustrate the immense responsibility and the risks of succumbing to desires, which can be overcome through introspection and repentance. An ideal leader should use the Qur'an and hadith as guidance to achieve justice, welfare, and blessings for themselves and their communities, serving as a foundation for happiness in this world and the hereafter.

The purpose of this study is to find out whether there is an influence of blended learning on metacognitive awareness, self-efficacy, student learning independence, and student learning achievement and to find out whether blended learning is superior to scientific learning in mathematics learning in the aspects of metacognitive awareness, self efficacy, student learning independence, and student learning achievement. This research is a pseudo-experimental research with the population of all students in grade XI MAN 2 Wonosobo for the 2023/2024 school year. Of the ten existing classes, two classes were selected by purposive sampling, namely classes XI - 3 and XI - 4. From the two selected classes, then randomly selected so that class XI - 4 was obtained as an experimental class, namely the class that received blended learning and class XI - 3 as a control class that received mathematics learning with scientific learning and vector subjects. The instruments used to collect data are in the form of student learning achievement test questions and questionnaires on metacognitive awareness, self-efficacy, and student learning independence. Validity is determined by the consideration of the validator who concludes that the instrument used in this study is valid. Meanwhile, Cronbach's alpha of all variables in this study showed reliable values. To see if there is an effect of blended learning on metacognitive awareness, self-efficacy, learning independence and student learning achievement after research treatment is carried out in both the experimental and control classes, the T2 hotteling statistical test is used. Meanwhile, to see the advantages of scientific learning with blended learning methods compared to scientific from the perspective of metacognitive awareness, self-efficacy, learning independence and student learning achievement from both classes, univariate t test statistics were used. The results of the study showed that :(1) there was an effect of blended learning on metacognitive awareness, self-efficacy, learning independence, and student achievement simultaneously; (2) scientific blended learning is not superior to scientific in terms of metacognitive awareness, self-efficacy, and learning independence of high school/MA students; (3) scientific blended learning is superior to scientific in terms of learning achievement of high school/MA students.

This study aims to explore the relevance of the Qur'an and Hadith in shaping social values, political ethics, and decision-making in the contemporary era, highlighting their influence on various aspects of life, such as society, public policy, democracy, leadership, law, economics, education, and technology. In the modern context marked by global challenges, the values of the Qur'an and Hadith, such as justice, consultation (shura), honesty, and responsibility, provide a strong moral framework for creating a harmonious and civilized society. The findings indicate that the social values taught by Islam promote solidarity and respect for human rights, while the principles of political ethics emphasize trustworthiness and honesty in governance. In decision-making, consultation and justice are important, as they enable the creation of inclusive and democratic public policies. Moreover, the Islamic perspective on law emphasizes the protection of individual rights and social justice, while in economics, the teachings of the Qur'an and Hadith advocate for equitable wealth distribution and the elimination of usury. In the field of education, Islamic values integrate worldly and spiritual knowledge to shape a virtuous young generation, whereas, in technology, Islamic teachings offer ethical guidance for utilizing technological advancements for the betterment of humanity. This study concludes that the Qur'an and Hadith are not only relevant but also provide practical solutions to address modern challenges in various life sectors.

This article examines the interpretation of the Qur'an and Islamic perspectives on gender equality, focusing on transgender issues. The study explores how Islam, through Qur'anic verses and prophetic traditions, provides guidelines on gender identity, equal rights, and human dignity. Islam views humans as inherently equal and honorable, without gender-based discrimination. However, the transgender issue, particularly involving gender transitions or non-binary identities, sparks diverse interpretations among classical and contemporary scholars. The article also reviews how Islamic law perceives gender reassignment and the social status of transgender individuals in society. By analyzing verses such as QS. Al-Hujurat [49:13], QS. An-Nisa' [4:1], and QS. At-Taubah [9:71], along with contemporary scholarly literature, this study seeks to offer a balanced and just perspective on understanding this issue, rooted in the principles of justice, compassion, and humanity in Islam.

Technology has undoubtedly revolutionized the way we learn and acquire knowledge. In recent years, there has been a significant shift towards integrating technology into educational practices, with the aim of enhancing the learning experience for students. This transformation has sparked a debate among educators and researchers about the implications of this shift on the traditional methods of teaching and learning. Some argue that technology has the potential to democratize education and provide equal opportunities for all learners, while others express concerns about the impact of digital distractions and the loss of face-to-face interaction. Through the lens of post-positivism, criticality, and constructivism theory, this critical analysis aims to explore the complexities of the transformation of learning with technology. By examining the underlying assumptions and implications of integrating technology into education, we can gain a deeper understanding of how it may shape the future of learning. This analysis will delve into the various perspectives and theories surrounding the use of technology in education, considering both the benefits and drawbacks. Through a balanced examination of the evidence, we hope to uncover the key factors that will determine the success of technology in shaping the future of learning. Ultimately, the goal is to provide insights that will guide educators and policymakers in making informed decisions about integrating technology into educational practices.

Exchange rate stability is an important indicator in maintaining the balance of a country's economy, especially in facing global market dynamics. This research aims to analyze the effectiveness of sharia monetary policy instruments in maintaining exchange rate stability, with a focus on the principles of justice, transparency and stability which are the basis of the Islamic economic system. Instruments such as sukuk, mudarabah contracts, and ijarah are analyzed from theoretical and empirical perspectives to measure their impact on exchange rate fluctuations. This study uses a qualitative approach with analysis of secondary data obtained from various economic reports, scientific journals and related statistical data. The research results show that sharia monetary policy has significant potential in mitigating exchange rate volatility through stable liquidity management and a system free from speculation. Consistent implementation of sharia principles can also increase market confidence in the domestic currency. Furthermore, this research finds that integration between sharia monetary policy and conventional approaches can create synergy in maintaining exchange rate stability. This collaboration allows the monetary authority to be more flexible in responding to global economic challenges without abandoning sharia principles. Apart from that, educating market players regarding the benefits of sharia monetary policy is considered important to expand the adoption of this instrument. This study concludes that the successful implementation of sharia monetary policy is highly dependent on the commitment of the government and regulators in providing a conducive ecosystem, including financial infrastructure, strengthening regulations, and integrated policy support. This research provides theoretical and practical contributions in the development of sharia-based monetary policy in countries with dual economic systems.

This study aims to examine how the law of fulfilling maintenance for long-distance couples, both material and spiritual, is viewed in Koncer Kidul Village, Tenggarang Subdistrict, Bondowoso Regency, from the perspective of the Syafi’i school of thought. The methodology used is qualitative with a case study approach, where data was collected through in-depth interviews, field observations, and documentation studies. The research results indicate several legal considerations regarding the fulfillment of maintenance for long-distance couples in the village, influenced by factors such as needs and existing debts. It is hoped that this research can serve as a consideration for the community to carefully think about engaging in long-distance relationships.   Keywords: , , Maintenance Fulfillment, Long-Distance Couples

Dhikr is the practice of remembering Allah by mentioning His name, either verbally or in the heart, as well as through physical actions or deeds with the aim of drawing closer to Him. This study uses a qualitative approach with a library research method. The data sources for this research are books, journals, and research reports related to dhikr and its benefits, both from an Islamic perspective and from a psychological standpoint. The objective of this research is to describe the role of dhikr as a medium for Islamic spiritual counseling to bring peace of mind through the integration of Islamic values from a psychological perspective. The findings of this study indicate that dhikr brings many benefits, including gaining forgiveness from Allah, calming the heart and soul, avoiding heedlessness, and receiving abundant rewards from Allah. In terms of psychology, dhikr can promote relaxation, enhance mental focus, help overcome life challenges, boost motivation, influence physical health, support harmonious social relationships, and improve the effectiveness of healing for patients undergoing therapy or treatment.