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The local fashion industry has experienced significant growth alongside the increasing maturity of Indonesia’s digital ecosystem. Aerostreet is one of the local fashion brands that has benefited from the advancement of digital technology. Initially a footwear brand, Aerostreet has expanded its product range to include clothing, jackets, perfumes, and more. This study aims to analyze Aerostreet’s digital marketing strategies in increasing sales. The research employs a descriptive qualitative approach, with data collected from various official databases and popular websites. In addition to statistical publications, this study also examines scientific publications related to the research problem. The findings indicate that Aerostreet has successfully implemented effective digital marketing strategies to boost sales and strengthen its position in Indonesia’s competitive fashion industry. These strategies include the optimal utilization of social media platforms such as Instagram and TikTok, as well as e-commerce platforms like Shopee, Bukalapak, Tokopedia, and Lazada. On Instagram, Aerostreet builds a positive brand image through engaging visual content, active interactions with followers, and collaborations with other brands. Through TikTok, the brand creates creative and trend-relevant content, encouraging user engagement through hashtag campaigns and challenges. Additionally, Aerostreet maximizes e-commerce by showcasing products in detail and leveraging available promotional features. This combination of strategies enables Aerostreet to reach a broad audience, build brand awareness, and drive product sales. Aerostreet’s success highlights the importance of adapting to digital trends and gaining deep insights into consumer behavior in the digital era.

This research aims to examine how elementary school teachers enhance students’ reading skills using Indonesian folklore as a learning medium. The study employed a qualitative descriptive approach, with data gathered through classroom observations, teacher interviews, and analysis of instructional materials. The results indicate that teachers apply various contextual teaching strategies, including guided reading, storytelling, group discussions, and vocabulary development using folklore texts. These methods help foster student engagement and improve reading comprehension. The study highlights the importance of integrating local cultural content into literacy instruction at the primary education level.

This study examines various proactive and reactive classroom management strategies and approaches to create a conducive learning environment. Effective classroom management is crucial for minimizing disruptions, enhancing student engagement, and supporting their academic and socio-emotional development. The literature review covers preventive measures such as establishing clear expectations and routines, building positive teacher-student relationships, and creating physically and emotionally safe learning spaces. Additionally, reactive strategies for addressing disruptive behaviors—including verbal and non-verbal interventions, conflict resolution, and de-escalation techniques—are discussed. The study emphasizes the importance of consistent, fair, and culturally responsive approaches tailored to student diversity and needs. The analysis reveals that the effectiveness of approaches such as authoritative, democratic, and behavioral modification varies depending on the context, with recommendations to flexibly combine multiple methods. Challenges like student heterogeneity, limited facilities, and teacher preparedness are identified, along with innovative solutions such as differentiated instruction and technology integration.

This research investigates how effective the use of instructional media based on PowerPoint (PPT), when integrated with mime techniques, is in improving students' mastery of vocabulary. The study is driven by the recurring problem of students having a limited range of vocabulary, which frequently becomes an obstacle in the process of acquiring language skills. A quantitative research method with a quasi-experimental framework was employed, involving two separate groups of participants: an experimental class exposed to mime-supported PPT instruction, and a control class taught using traditional methods without the aid of visual media. To measure learning outcomes, both pre-tests and post-tests were administered, and the data obtained were examined using an independent sample t-test. The experimental group was taught using the تقنيّة التقليد الحركي technique enhanced by multimedia presentation, while the control group relied solely on conventional instruction. The analysis indicated a notable he findings revealed a notable enhancement in the vocabulary skills of the experimental group, demonstrated by an increase in their average post-test scores. Scores increasing from 47.59 to 77.59. In contrast, the control group showed a more moderate gain, from 48.33 to 63.67. These results underscore the value of integrating PowerPoint into the تقنيّة التقليد الحركي approach, which appears to significantly reinforce vocabulary retention and engagement. Consequently, this study advocates for more creative and interactive strategies in Arabic language instruction, especially in addressing persistent vocabulary learning challenges.

The purpose of this study was to examine how elementary school teachers perceive the use of digital learning resources in their lesson plans. Digital technology has many potentials to enhance students’ learning ability and engagement. This study combined case study methodology with qualitative approach. Interviews with several elementary school teachers were used to collect data. The results of the study showed that teachers have different opinions about digital learning resources. To deliver materials, increase students’ enthusiasm for learning, and provide a variety of learning materials, some educators viewed digital media as an interesting and successful medium. They also understood how important it is to incorporate technology into the current curriculum. However, other teachers expressed concerns about inadequate infrastructure as well. This study underlines the need for ongoing assistance in the form of instruction, provision of sufficient resources, and creation of a successful plan to integrate digital learning materials in elementary schools.

This community engagement initiative was organized by the Faculty of Economics and Business, Department of Accounting, University of Bengkulu, Indonesia. The activity aimed to enhance financial literacy and public awareness of the Sharia capital market among residents of Sri Kuncoro Village, Central Bengkulu. The training focused on technical analysis of Sharia-compliant stocks, introducing participants to key concepts such as price trends, candlestick patterns, support and resistance levels, and the use of technical indicators aligned with Islamic financial principles. The objective was to empower the local community with practical skills and knowledge to participate responsibly and ethically in Sharia-based stock trading. The results showed a significant increase in participants' understanding of technical analysis tools and their confidence in investing in the Sharia capital market.

Classroom discipline management plays an important role in creating a conducive learning environment and influences students' motivation and engagement in learning. This study aims to analyze the effect of classroom discipline management on students' motivation and engagement in the teaching and learning process. The research method used is a quantitative approach with a survey technique involving students from various levels of education as respondents. Data were collected through questionnaires and analyzed using descriptive statistical techniques and linear regression. The results of the study indicate that effective classroom discipline management, which includes clear rules, consistency in application, and an approach that supports student development, significantly increases students' motivation to learn and engagement in learning. Thus, teachers are expected to be able to apply appropriate classroom discipline strategies to improve the quality of learning and students' academic outcomes.

Civic education plays a central role in shaping responsible and politically aware citizens. Amid the challenges of globalization, it serves as a strategic tool to enhance civic engagement. This article aims to examine the contribution of civic education in promoting civic engagement in Indonesia. Using a qualitative approach through literature review, this study analyzes various research findings and theoretical frameworks related to the relationship between civic education and socio-political participation. The findings indicate that effective civic education can develop civic competencies, including knowledge, critical thinking skills, and positive civic dispositions. These competencies significantly influence citizens' awareness and active participation in democratic life. Contextual and progressive strategies and curricula are needed to ensure civic education can adapt to social dynamics and serve as a platform for shaping democratic and inclusive citizen character.

The development of digital technology has brought changes in communication and information dissemination, including in Islamic preaching (dakwah). TikTok, as a short-video-based platform, has become one of the media used by preachers to convey Islamic messages in an engaging and interactive manner. This study aims to analyze the role of TikTok in the dissemination of Islamic preaching, assess its effectiveness, and identify the challenges and opportunities in its use. The research employs a quantitative approach by distributing questionnaires to respondents who actively use TikTok to access Islamic preaching content. The collected data is analyzed using pie chart diagram techniques to observe audience engagement patterns with Islamic preaching content on TikTok. The findings indicate that TikTok is highly effective in reaching a broader audience, especially the younger generation. However, challenges such as the ever-changing platform algorithm and potential misuse of features exist. The implication of this study is the need for a more adaptive and innovative preaching strategy to ensure optimal dissemination of Islamic messages. Future research is recommended to further explore audience engagement patterns and the long-term impact of digital preaching on social media.  

This study explores the role of Social Studies (IPS) teachers in optimizing students’ learning activeness through the implementation of the Active Learning model at SMPN 3 Srengat Blitar. The background of this study includes issues such as students’ lack of discipline when entering the classroom, classroom attitudes and habits that hinder the learning process, and the use of monotonous and less engaging teaching methods. The purpose of this research is to examine the role of IPS teachers, the impact of implementing Active Learning, the challenges teachers face, and institutional support provided by the school in enhancing student engagement. A descriptive qualitative approach was used with a case study design. Data were collected through observation, in-depth interviews, and documentation involving teachers, students, and school authorities. Data analysis was conducted using the Miles and Huberman interactive model, which includes data reduction, data display, and conclusion drawing. The validity of the data was ensured through triangulation of sources, techniques, and theories. The results indicate that IPS teachers actively serve as facilitators and motivators in implementing Active Learning strategies, such as group discussions, student presentations, and the use of interactive media. The application of this model increased student participation, encouraged self-expression, and enhanced classroom engagement. Despite challenges such as time constraints and varying student readiness, school support significantly contributed to the successful implementation of this approach. Thus, Active Learning is proven to be effective in creating an engaging and student-centered learning environment, aligning with the theory proposed by Bonwell and Eison.

The purpose of this research is to determine the significant positive influence of the role-playing learning model on the learning engagement of Christian Religious Education and Character Education among eleventh-grade students at SMA N 1 Sipoholon in the 2024/2025 academic year. The method used in this study is quantitative research, and the type of research is a pre-experimental design in the form of a "one group pretest-posttest." The population consists of all eleventh-grade students at SMA N 1 Sipoholon in the 2024/2025 academic year who are Protestant Christians, totaling 265 students across 8 classes, with a sample size of 30 students selected from class XI-C using purposive sampling technique. Data was collected using a closed positive questionnaire consisting of 30 items. The results of the data analysis indicate that there is a significant positive influence of the role-playing learning model on the learning engagement of Christian Religious Education and Character Education among eleventh-grade students at SMA N 1 Sipoholon in the 2024/2025 academic year. 1) Test requirements analysis: a) the test for the expected relationship is proven with a significant test resulting in thitung > ttabel (α=0.05; dk=n-1=29) which is 9.381 > 2.042 thus indicating a significant effect between variable X and variable Y. b) correlation test results in rxy = 0.845 > rtabel (α = 0.05; ik = 95%; n = 30) which is 0.361. c) regression determination coefficient test (r2) = 71.4%. 2) Effect test: regression equation test results in the regression equation Y = 73.40 + 0.15X. Therefore, H0 is rejected and Ha, which states that there is a positive and significant effect of the role-playing learning model on the learning activity of Christian Religious Education and Moral Education for XI grade students at SMA N 1 Sipoholon in the Academic Year 2024/2025, is accepted

This study aims to describe the profile of students' conceptual understanding ability in spatial geometry for fifth-grade students at SDN 09 Rangkang, Bengkayang. This research is a descriptive study with a qualitative approach. The subjects were the class teacher and ten students (five boys and five girls). Data were collected through observation, interviews, and documentation. The data analysis techniques consisted of data reduction, data presentation, and conclusion drawing. Data validity was ensured through prolonged engagement and triangulation. The results showed that students' understanding of the concepts of volume and nets of cubes and rectangular prisms can be categorized as good.

The rapid advancement of digital technology has transformed healthcare services, including the implementation of online registration systems in hospitals. RSUP Surakarta has operated an online patient registration system since 2021 to reduce wait times and improve service efficiency. However, no formal evaluation has been conducted from the user experience (UX) perspective. This study aims to evaluate the UX of RSUP Surakarta’s online registration system using the User Experience Questionnaire (UEQ) method. A descriptive quantitative approach was employed with accidental sampling involving 100 respondents who had used the system in 2024. The UEQ measured six aspects: Attractiveness, Perspicuity, Efficiency, Dependability, Stimulation, and Novelty. Results revealed that all aspects scored positively, with Attractiveness (1.920) and Dependability (1.810) reaching the “Excellent” benchmark. Perspicuity (1.863) and Efficiency (1.868) also showed strong scores, while Stimulation (1.693) and Novelty (1.130) scored lower in the “Good” category. These findings suggest that although the system is well-received, improvements are necessary in terms of user engagement and innovation. Enhancing the user interface and enriching system features are recommended to optimize user satisfaction and ensure alignment with patient-centered service standards. This study contributes to digital service evaluation practices in public healthcare by providing empirical insights into user perceptions and expectations.

Advancements in digital technology have triggered various innovations in teaching methods, including the use of video as a learning tool. This paper aims to investigate in depth how the application of video in the learning process can improve the quality of education for elementary school students through a literature review approach. Data were obtained from scientific journals from the last five years and relevant books from the last ten years. The research indicates that the use of video in learning has a positive effect on enhancing conceptual understanding, student motivation, learner engagement, and overall learning achievement. Appropriate, engaging video use that aligns with the development of elementary school-age children can be one of the ways to tackle educational challenges in the 21st century.

Pasar tradisional memainkan peran penting dalam memperkuat identitas budaya dan meningkatkan daya tarik pariwisata internasional. Pasar Seni di Kuala Lumpur adalah contoh utama dari keberhasilan transformasi pasar tradisional menjadi tujuan wisata budaya. Inisiatif community engagement ini merupakan kolaborasi antara Universitas 17 Agustus 1945 (UNTAG) Semarang dan Universiti Tunku Abdul Rahman (UTAR) Malaysia, yang bertujuan untuk meningkatkan pemahaman pemangku kepentingan tentang strategi branding untuk Pasar Seni sebagai destinasi pariwisata internasional. Metode yang digunakan antara lain lokakarya partisipatif, diskusi dengan pemilik bisnis lokal, dan observasi lapangan. Hasil penelitian menunjukkan bahwa kombinasi pelestarian budaya, pemasaran digital, dan keterlibatan masyarakat lokal menjadi faktor kunci dalam memperkuat citra Pasar Seni sebagai destinasi wisata global. Rekomendasi diberikan untuk pengembangan strategi branding untuk pasar tradisional di Asia Tenggara.    

Marriage in Islam is not only seen as a socially legitimate bond, but also as a part of deep worship. The process towards marriage begins with engagement, which contains various ethical and legal values that must be considered by both parties. This article aims to examine the ethics and laws related to engagement in Islam, with a focus on the procedures for engagement, the rights and obligations of prospective husband and wife, and legal views on physical and social attachment during the engagement period. This study concludes that although engagement is not legally binding like marriage, there are moral and social rules that must be respected, including maintaining the honor and boundaries of interaction between prospective husband and wife. This article also highlights the importance of understanding the rights and obligations of each party during the engagement period, which can lead to a sacred and harmonious marriage.

This article discusses the purpose-oriented church model as a relevant strategy in facing the challenges and dynamics of the church in the modern era. In the context of globalization, secularism, and rapid social change, many churches face an identity crisis and declining congregational engagement. The purpose-oriented model offers a systematic approach to strengthening the church's mission through a clear vision, effective strategy formulation, and active congregational participation. The research method used in this study is an in-depth literature analysis, covering various sources such as scriptures, contemporary theological books, and scholarly articles related to church transformation. In addition, this study evaluates several case studies of churches that have successfully implemented this model to better reach and serve their communities. The results of the study indicate that churches that apply the principles of the purpose-oriented model are not only able to increase congregational engagement but can also adapt better to the needs of the ever-evolving community. Thus, this article becomes a reference source for church leaders and academics in designing effective strategies for church transformation and growth in the future.

The rapid pace of urbanization has intensified competition among businesses, prompting the adoption of innovative strategies to enhance sales performance and customer engagement. PT Inspirasi Bisnis Nusantara, under the HAUS! brand, introduced “Huling,” a hyperlocal distribution service utilizing electric bikes (e-bikes) equipped with integrated storage boxes to improve delivery efficiency and environmental sustainability. This study aims to evaluate customer acceptance of the Huling service by applying the Technology Acceptance Model (TAM). The model incorporates five core variables: Perceived Ease of Use (PEOU), Perceived Usefulness (PU), Attitude Towards Usage (ATU), Behavioral Intention (BI), and Actual Usage (AU). A quantitative research approach was employed, collecting data from 258 respondents through structured questionnaires. The data were analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method to assess the relationships among the TAM variables. The findings reveal that PEOU has a significant positive effect on both PU and ATU, indicating that ease of use not only improves perceptions of usefulness but also fosters favorable attitudes toward adoption. PU significantly influences ATU and BI, suggesting that perceived benefits drive both positive attitudes and intentions to use the service. Furthermore, BI has a direct and significant effect on AU, confirming that stronger behavioral intentions translate into actual utilization. The analysis highlights the strongest impact along the pathway PEOU → ATU → BI → AU, underscoring the critical role of user-friendly design and positive attitudes in driving customer adoption. This research contributes to the literature by demonstrating the applicability of TAM in the hyperlocal distribution sector, offering practical implications for service providers seeking to enhance user acceptance through improved usability and perceived value. The findings suggest that optimizing ease of use and communicating tangible benefits can significantly increase customer engagement and sustained usage of innovative delivery services.

Kripjungan MSMEs faces challenges in effectively utilizing Instagram as a digital marketing tool, with content that is often irrelevant, unappealing, and inconsistent with the brand identity, leading to reduced engagement and limited business growth potential. This study aims to evaluate and provide recommendations to improve the quality of Kripjungan's Instagram content using the eight pillars of content marketing from Kingsnorth. The evaluation results indicate that the content frequently does not align with audience interests, lacks variety, and is insufficiently informative or engaging to enhance user engagement or be widely shared. The recommendations include aligning content with audience preferences, enhancing credibility through more comprehensive information, employing varied visuals, and maintaining consistency with the brand identity to strengthen relationships with the audience and support the growth of Kripjungan's business.

This study explores the effectiveness of using Wordwall as a learning medium to enhance students’ motivation in Christian Religious Education at SMAN 5 Palangka Raya. Employing a quasi-experimental approach with a pretest-posttest design, the research involved 66 tenth-grade students divided into two groups: the experimental group using Wordwall and the control group using PowerPoint. Data were collected through a motivation questionnaire, and statistical analysis was conducted using t-tests with SPSS version 27. The findings revealed a significant increase in motivation within the experimental group, with average scores rising from 93.73 to 122.39 (p < 0.05). In contrast, the control group showed only a modest increase from 86.76 to 91.70. The mean difference of 20.697 between the two groups underscores the superior effectiveness of Wordwall in fostering student engagement and learning enthusiasm.