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The background to this research was carried out by the researcher's curiosity regarding the dialect phenomenon that arises when speakers of their mother tongue (Korean) speak Indonesian. The purpose of this research is so that readers can find out and describe what dialect is, how phonology influences language dialect, and the results of dialect analysis on characters from Korea who use Indonesian, including Instagram celebrities and content creators who are the object of this research. The method used by researchers is a qualitative descriptive method. Meanwhile, the data sources in this research are YouTube videos and Tiktok content. This research was carried out by analyzing the pronunciation of words and how they were pronounced by Korean characters who could speak Indonesian. Based on the results of the analysis, the researcher found that phonology is one of the influencing factors in producing dialect when speaking and the researcher was also able to conclude that the use of descriptive methods with a qualitative approach was suitable for application in this research. It is hoped that this research will be useful for readers so that readers gain more knowledge about phonology and dialect.

The advent of internet and the proliferation of social media change the way teachers and students consume and create educational learning content, such as Java traditional dance. Men traditional dancers get bullied because they are considered less masculine where it happens in the education sector, school or dance studio. TikTok in the transmedia era known as an entertainment, expression and education space. TikTok’s content creators (Abing, Fahrul, BM) actively post to preserve culture. This research examines TikTok as an education and expression’s medium, challenges the gender dichotomy in Indonesia’s new masculinity. This research uses the case study, interview art activists, finding audience's reception from the comments, documents, relevant preliminary research. The results show male traditional dancers use TikTok to express themselves and preserve local culture. TikTok’s existence also shifts masculinity where it is not only interpreted as a form of virility, but also contains tenderness and femininity in traditional dance.

The development of digital technology and social media has driven a major transformation in the study of linguistics, particularly in understanding the evolution of global languages and the emergence of digital dialects. Interactions on platforms such as Twitter, Instagram, and TikTok accelerate the formation of new vocabulary, the use of slang, and the spread of cross-cultural expression. Antony and Tramboo (2023) highlight the digital metamorphosis in language, while Friedrich and De Figueiredo (2016) explain the birth of digital Englishes in a sociolinguistic perspective. Language research challenges on social media have also emerged, such as the limitations of dialect processing (Jørgensen et al., 2015) and the influence of digital linguistic ecology (Klushina, 2022). Advances in natural language processing (NLP) have also strengthened this study. Cambria and White (2014) and Skaria et al. (2024) show the development of NLP from sentiment analysis to its application in education (Khensous et al., 2023) and multilingual text analysis (Agüero-Torales et al., 2021). The systematic review of Sundaram et al. (2023) and Prihatini et al. (2023) reinforces the evidence that social media expands language skills and enriches contemporary discourse, while Sun et al. (2021) show an increasing trend of digital linguistic research through bibliometric analysis, including cultural gaps (Rani & Samjetsabam, 2024). Overall, language not only evolves naturally, but also through human interaction with technology and digital culture. Digital dialects, slang, and online communication patterns are part of the global linguistic evolution that opens up interdisciplinary research opportunities between linguistics, computing, and cultural studies.

Marginalized children in the Seroja Surakarta Women and Children Empowerment Institution (PPAP) have a background of various factors, including poverty, difficulty getting a job, no longer having parents or disabled, no place to live, and low education. Seeing these problems, what is needed by marginalized children is how they can get welfare in the present and in the future, especially in the economic aspect. Therefore the Slamet Riyadi University PKM Team carried out training activities on using the Tiktok application to help these marginalized children to be able to work even if they only used cellphones. Marginalized children will be given knowledge about using the Tiktok application, training to become Tiktok Sellers, namely how they can have an online shop on Tiktok, Host Live Tiktok Shops, namely how they can do live, sell, and Tiktok Affiliate so they can get sales commissions without the need to have prior capital. With this training, children can work even if only at home.

Muara Telang village is one of the villages in Banyuasin district which produces coconuts. There are many copra processing home industries in the area. One of the copra processing home industries is A'A Yusma's home industry. Copra is processed manually and without regard to higiene and sanitation aspects in copra processing. This is the background for the introduction of higiene and sanitation in copra processing in the copra home industry. The activity was carried out on January 15 2023 offline in the form of training/counseling and was attended by 15-20 people. The activity went smoothly and the community enthusiastically participated in this activity. It is hoped that this activity will raise awareness of the importance of higiene and sanitation in copra processing and apply higiene and sanitation in copra processing.   Keywords: Introduced, Higiene and sanitation, Copra’s industry, Banyuasin.

UMKM play an important role in the economy in Indonesia. UMKM can play a role in improving people's welfare as a means of equalizing the economic level of the common people, a means of alleviating poverty and a means of earning foreign exchange for the country. Despite the importance of the contribution of UMKM to the national economy, it turns out that this sector still has many problems, one of which is the weakness of UMKM in marketing their products. The purpose of community service is to provide assistance to UMKM related to the use of digital technology to increase product sales, especially to UMKM Eshan.id_. Ehsan.id_ UMKM is a business in the field of knitting handicrafts, which in 2022 has achieved an income target of only 63.05%, so it is necessary to determine the right strategy in marketing its products, such as through digital marketing. The assistance is intended so that UMKM can take advantage of social media to increase sales by creating social media content on Instagram and Tiktok. The result of this activity is the giving of meaning and philosophy to the logo to meet the requirements for making IPR (Intellectual Property Rights) and also a company profile that can be used by UMKM in conducting product marketing. In addition, UMKM owners also receive education regarding the theory of digital product marketing through social media that is effective and right on target

Learning media can stimulate students to remember what they have learned. Currently, technology sophistication delivers information and knowledge quickly. This has a big impact on educational progress. However, based on observations and interviews with the Principal of  SDN Tamberu 1, information was obtained that most teachers were unable to use technology wisely even though the school had 6 laptop units,  wifi to support the learning process. Technology is only limited on telephone, WhatsApp, or other applications such as TikTok. The partner problems is the lack of teacher competence and the use of technology-based learning media. The aim of this service is to provide solutions and assistance in creating technology-based media, especially at SDN Tamberu 1 Pamekasan. The targeted output are (1) An increasing in partners' knowledge about technology-based media (2) Implementation of technology media in learning (3) articles in accredited national journals and electronic media, (4) videos in electronic media

. This research aims to determine: (1) The influence of celebrity endorsements on purchasing decisions (Study on TikTok Shop users in Kolaka Regency), (2) The influence of promotions on purchasing decisions (Study on TikTok Shop users in Kolaka Regency). This research uses a quantitative method approach. Data collection in this research used observation, documentation and questionnaires. The population of this research is TikTok Shop users in Kolaka Regency. Meanwhile, the sample for this research consisted of 130 respondents with sample determination using purposive sampling technique. Research instrument testing uses validity and reliability tests with SPSS 25.0. The data analysis technique used in this research is Structural Equation Modeling (SEM) based on Partial Least Square (PLS) through measurement model testing (outer model) and structural model testing (inner model) with SmartPLS 4.0. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000.

The issue in this review is that low learning activity has an impact on low student learning results in class IV SDN Teluk Dalam 11. Through the Problem Based Learning Model, Think Pair Share, and Make A Match which is the best solution. The study aims to determine teacher activity, and to improve student learning results. This review utilized a subjective methodology with the sort of Homeroom Activity Exploration (Vehicle), which was completed in four gatherings. The subjects of the review were 4th grade understudies at SDN Teluk Dalam 11 Banjarmasin for the scholarly year 2022/2023, with a sum of 7 understudies. In this study, the data analysis used descriptive analysis techniques described from tables, graphs, and interpretations with percentages. The results of this study show that teacher activities at meeting I get a score of 20, meeting II get a score of 25, meeting II get a score of 26, and meeting IV get a score of 28. Student activities at meeting I get a percentage of 71.00%, meeting II get a percentage of 86.00%, meeting III and IV get a percentage of 100%. Student learning results at meeting II reached 86.00% and at meeting IV reached 100% (old style).

This study aimed to determine the effectiveness of using TikTok application in improving speaking skill for EFL learners. The research design employs pre-experimental research with the sample of 25 students. The technique data collection was done by administering pre-test and post-test. This research used descriptive statistic Paired Sample T-Test to analyze the data. The mean score of pre-test was 46.6 and 71.4 for post-test. Based on the statistical analysis, it showed that the use of TikTok application give a good impact for the students speaking skill because the mean score of post-test was higher than pre-test. In testing hypothesis, it was found that the significance value of the result of TikTok application thought self-introduction was 0.00 lower than 0.05, so the hypothesis was accepted. Additionally, some improvements were seen after the treatment such as “I em” to be “I am”, “lipe” to be “live” and other vocabulary items. In conclusion, TikTok application was significantly effective in improving speaking skill for EFL learners at X grade in SMK Unwanul Falah NWDI Paok Lombok.

This study aims to determine: (1) the effect of self-control on impulse buying in generation Z titkok shop application users in kolaka regency. This research is an explanatory research model with a quantitative approach. data collection in this study used observation, documentation and questionnaire distribution. The population in this study are all generation z comsumers who use the tiktok shop application in kolaka regency. While the population in this study amounted to 120 respondents using purposive sampling technique, namely sampling techniques with certain criteria. This research instrument test uses validity and reliability tests with SPSS 25.0. The data analysis technique used in this research is structural equation modeling (SEM) based on partial least square (PLS) with measurement model testing (outer model) and structural model testing (inner model) with smart PLA 4.0. Based on the result of the study, it is known tht there is a negative and significant influence between self-control variables on impulse buying, this is indicated by a P-Value of 0.039. and the discount variable has a positive and significant effect on impulse buying, this is indicated by a p-value of 0.000.

This thesis is entitled Application of Islamic Business Ethics at the Zhuraida Sewing House in Berembang Village, Sekernan District, Muaro Jambi Regency. This research aims to determine the application of Islamic business ethics in accordance with the characteristics of the Prophet Muhammad according to M. Syafi'i Antonio and the indicators of Islamic business ethics are shiddiq, amanah, tabligh and fathanah. The method used in this research is descriptive qualitative, where in collecting data the researcher uses observation, interviews and documentation methods. The research results show that the Zhuraida Sewing House has implemented Islamic business ethics as exemplified by the Prophet and its characteristics, namely shiddiq (being honest) which is reflected in not doubling the price of the product, recognizing the weaknesses and strengths of the product. The nature of fathanah (intelligent) is reflected in the spiritual condition of owners and employees who continue to prioritize spirituality towards Allah SWT. and the Zhuraida Sewing House has implemented promotions through brochures and social media such as Whatsapp, Instagram, Facebook, Tiktok and others. However, there are still several obstacles that prevent the Prophet's qualities from being implemented, namely the nature of trustworthiness (keeping promises) which is caused by a lack of workers in the production department because the Zhuraida Sewing House is still neglecting its responsibilities in terms of taking time to complete the product. Then the tabligh (communicative) nature, namely online services, is not running well due to the lack of employees in the service admin section.

This research is motivated by the implementation of tahfidz learning. The memorization method used is not effective so that learning becomes passive, the use of the method is very important in memorizing the Koran because if you don't use the right method it will be difficult when memorizing the Koran. Using an inappropriate method, of course students will feel bored so they have difficulty memorizing. Using the pledge method, making memorization does not only rely on brain memory, but on repeated reading or the term memorization without memorization. Thus, the use of the tikrar method can be used as a solution to overcome the problems of the tahfidz al-Quran learning process. Methods and participants' abilities to memorize the Koran are two variables in this experimental research. This research is directed to determine the differences in students' ability to remember the surah as-Syam using the tikrar method with the conventional method. At SD Islam Cendekia Bukittinggi, the tikrar method has a significant effect on the ability of fourth grade students to memorize the Al Quran, as shown by the results. This is the only result that can be attributed to its application. which yields sig = 0.000, which is less than significant = 0.05, indicating that the TiRAR method has an effect. The average value or effect of the t-test on the sample class obtained from (O2-O1)-(O4-O3) is 20.79, this shows that the pledge method has an effect on memorizing Al Quran Surah As-Syam.

This research is motivated by the implementation of tahfidz learning. The memorization method used is not effective so that learning becomes passive, the use of the method is very important in memorizing the Koran because if you don't use the right method it will be difficult when memorizing the Koran. Using an inappropriate method, of course students will feel bored so they have difficulty memorizing. Using the pledge method, making memorization does not only rely on brain memory, but on repeated reading or the term memorization without memorization. Thus, the use of the tikrar method can be used as a solution to overcome the problems of the tahfidz al-Quran learning process. Methods and participants' abilities to memorize the Koran are two variables in this experimental research. This research is directed to determine the differences in students' ability to remember the surah as-Syam using the tikrar method with the conventional method. At SD Islam Cendekia Bukittinggi, the tikrar method has a significant effect on the ability of fourth grade students to memorize the Al Quran, as shown by the results. This is the only result that can be attributed to its application. which yields sig = 0.000, which is less than significant = 0.05, indicating that the TiRAR method has an effect. The average value or effect of the t-test on the sample class obtained from (O2-O1)-(O4-O3) is 20.79, this shows that the pledge method has an effect on memorizing Al Quran Surah As-Syam.

This study aims to investigate the effect of digital marketing (X1) and product variety (X2) on purchasing decisions (Y) with brand image (Z) as a mediator in the context of Micro, Small and Medium Enterprises (MSMEs) in Malang City, namely Bakso President. The population of this study were Instagram and Tiktok followers and the sample of this study were 327 respondents. This research technique uses proportional random sampling. This research analysis uses SEM-PLS. The results of this study highlight the importance of a thoughtful digital marketing strategy and high-quality product variety in building a strong brand image. The findings also underline that a positive brand image has a positive impact on consumer purchasing decisions at Bakso President. The practical implication is that MSMEs can utilize brand image as a strategic asset to improve their competitiveness and business growth.

Salah satu kegiatan PKPM Institut Informatika dan Bisnis Darmajaya terletak di Desa Sumber Jaya Kecamatan Way Ratai Kabupaten Pesawaran Provinsi Lampung. Sebagian besar potensi yang ada di Desa Sumber Jaya berupa pertanian, peternakan, Usaha Mikro Kecil dan Menengah (UMKM), dan pariwisata. Pemasaran merupakan kunci utama dalam sebuah UMKM karena dari pemasaran pelaku usaha dapat mengetahui kondisi pasar, apa yang dibutuhkan oleh konsumen, membangun citra produk (branding), dan tujuan utama dari pemasaran adalah kepuasan konsumen. UMKM Edelweis belum terdaftar dalam Market Place ataupun E-commerce manapun seperti Facebook, Gojek, Shopee, Tiktok, dan lain-lain, sehingga kurangnya pemasaran produk secara online. Oleh sebab itu, kami selaku mahasiswa Institut Informatika dan Bisnis Darmajaya membantu mendaftarkan UMKM Edelweis ke beberapa platform e-commerce seperti Whatsapp Bisnis dan Instagram.

The purpose of this study was to determine: (1) The effect of perceived usefulness on purchasing decisions (study of management students at the University of Nineteen November Kolaka). (2) The Effect of Perceived Ease of Use on Purchasing Decisions (Study on Management Students at the University of Nineteen November Kolaka. This research uses a quantitative method approach. Data collection in this study uses observation and questionnaires. The population of this study is management students class 2018-2022. Meanwhile The sample of this research is 84 respondents by determining the sample using probability sampling technique.The data analysis technique used in this research is Structural Equation Modeling (SEM) based on Partial Least Square (PLS) through measurement model test (outer model) and structural model test (inner model) with Smart PLS 3.0. Based on the research results it is known that the Perceived Usefulness variable has a positive and significant effect on Purchase Decisions as indicated by the P-Values ​​of 0.049. As well as the Perceived Ease of Use variable also has a positive and significant effect on Purchase Decisions this is indicated by the value P-Values ​​of 0.000.

This research aims to find out the online marketing strategy implemented by CV. Artamas Konveksi Purwokerto. Data collection techniques are by means of scientific observation, interviews and documentation. The data analysis technique is carried out through data reduction, data presentation, and drawing conclusions. The research results stated that CV. Artamas Konveksi in its marketing strategy uses an electronic device called Gadged and uses social media Facebook, Instagram, Whatsapp, Shopee, Tik Tok and Snack video. It turns out that this online marketing strategy is able to expand marketing reach and increase sales turnover significantly.

The Community Service Program (PKM) has successfully conducted a training on Dashboard Development and TikTok Business for the Small and Medium Enterprise (MSMEs) Shofi Group. This training was facilitated by the Informatics Engineering Department of Trisakti University and has received an excellent rating based on feedback from the participants. As part of this training, a visualization dashboard was successfully integrated into the Shofi Group's website, allowing them to monitor sales data more efficiently and effectively. In addition, participants also learned about the use of TikTok Business as a tool for marketing their products. Positive feedback from Shofi Group indicates the significant benefits of this training, in terms of assisting MSMEs to adapt and utilize digital technology in their business development. These results underline the importance of similar programs in supporting SMEs to compete in the digital era. It is hoped that the success of this PKM can lay the foundation for similar initiatives in the future, supporting more MSMEs in leveraging the potential of digital technology.

The purpose of this study was to determine the influence of Tiktok Content Marketing (X1) and Conformity (X2) on Consumptive Behavior (Y1) and Purchase Decisions (Y2). This study uses an explanatory research approach with quantitative methods. The collection of research data is through distributing questionnaires or questionnaires.  The population in this study are consumers of the @deliwafa tiktok account. While the sample used was 100 respondents with the purposive sampling method. The data analysis technique uses SPSS version 22 software, in which the data will be processed, described and discussed to answer and prove the hypotheses proposed. The research results are as follows: (1). Tiktok Content Marketing (X1) has a positive and significant effect on consumer behavior (Y1). (2). Conformity (X2) has a positive and significant effect on consumer behavior (Y1). (3). Tiktok Content Marketing (X1) has a positive and significant effect on Purchase Decision (Y2). (4). Conformity (X2) has a negative and significant effect on Purchase Decision (Y2). (5). Consumptive behavior (Y1) has a positive and significant effect on purchasing decisions (Y2).