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This research focuses on the implementation of conventional and digital learning media in Christian Religious Education and Character Education at SMP Negeri 8 Palangkaraya. The study aims to analyze the effectiveness of these media in enhancing student understanding and engagement. A quantitative experimental design was employed, involving 106 seventh-grade students divided into groups using different media: educational snake and ladder games for conventional media and interactive PowerPoint presentations for digital media. Data were collected through observations and Likert-scale questionnaires. The findings indicate that both media effectively foster a lively learning atmosphere, with students showing high enthusiasm and participation. The conventional media was particularly beneficial for active learners, while digital media catered to visual learners. The implications suggest that varied media use can enhance teaching quality and accommodate diverse learning styles, making learning more engaging and meaningful.

Numerical literacy is a fundamental skill that plays a crucial role in the learning process, particularly in the field of science, especially physics. However, the reality is that many freshmen struggle with numerical literacy. This significantly impacts their foundational mathematical skills, which can hinder the academic learning process. This community service activity aims to enhance the numerical literacy of freshmen in the Physics Department at the University of Lampung by utilizing interactive visual modules. The activity was conducted over two sessions in January 2025, involving 28 new students. The students were divided into heterogeneous groups to support collaborative learning. Pre-test and post-test assessments were conducted to measure the effectiveness of the modules. The results showed an average score improvement from 36.25% to 56.6%. Addionally, the satisfaction survey results showed positive responses regarding the module’s appearance, clarity and benefits. Based on this activity, it was concluded that collaborative learning supported by interactive visual media can enhance students numerical literacy skills. 

This research discusses the representation of Quranic values in the movie Setetes Embun Cinta Niyala through the Charles Sanders Peirce semiotic approach. Movies as visual media are not only entertainment, but can also be a means of da'wah and moral education. This research aims to reveal how the sign structure (icon, index, symbol) is used to represent Quranic messages, and how the meaning of the sign is interpreted by audience. The method used is descriptive qualitative with observation techniques of scenes in the movie that contain Islamic values. The analysis technique was carried out using the Charles Sanders Peirce Semiotics method. The results of the analysis show that this film explicitly and implicitly displays Quranic messages through visual representations (prayer rugs, prayers, social interactions) and verbal (dialog, quotations of Qur'anic verses). Values such as tawakkal, filial piety, honesty, brotherhood, and sharia restrictions on marriage are displayed by referring to the verses of the Qur'an, which are reinforced through symbolic meaning based on Peirce's theory. This research shows that film can be an effective medium in conveying religious and moral messages, especially when the signs in the film are analyzed in depth through a semiotic approach.

This study aims to develop video tutorial-based learning in painting using wooden coasters for class XI students of SMK Negeri 1 Perbaungan in the 2023/2024 academic year. The research method used is Research and Development (R&D) with a descriptive qualitative approach. Wooden coasters were chosen because of their durable and unique nature, while video tutorials were used to make it easier for students to understand painting techniques visually and interactively. The results showed that the use of video tutorials improved understanding of painting techniques, neatness, and aesthetics of the work. The average score of students increased from the category of "enough" to "good". The aspect of neatness received the highest score, followed by technique, beauty, and similarity. In conclusion, video tutorials and wooden coasters are effective as innovative learning media in painting.

This research discusses the application of Augmented Reality (AR) technology in teaching traditional dance as a means of increasing the cultural literacy of junior high school students. The research aims to overcome the lack of students' understanding of traditional dance due to the lack of direct interaction with these cultural practices. The research method used a qualitative case study approach. The case study was chosen because it allows researchers to intensively explore the dynamics of learning in a limited context, namely at SMPN 13 Jakarta, and produce a comprehensive understanding of the role of AR technology in building cultural literacy. The results showed that the use of AR in traditional dance learning significantly increased students' interest, participation, and understanding of the cultural values contained in dance. In conclusion, the integration of AR technology in cultural arts learning provides a new alternative in shaping learning that is more contextual, collaborative, and oriented towards strengthening character and local cultural values. This research recommends expanding the use of AR media not only in dance, but also in other cultural arts fields such as music, visual arts, and theater.

Education at the elementary school level plays a fundamental role in shaping students’ character and literacy skills during their golden age of growth. However, strengthening noble character and improving literacy, especially reading interest and comprehension of stories, still face challenges so that students do not feel bored. Facing this phenomenon, the synergy between Indonesia’s as a source of moral values and local wisdom, and digital comics as a visual medium that is popular and effective in attracting reading interest, offers great potential. The folktale “Mouse Deer, the Bear, and the Secret Forest” contains relevant moral messages, while digital comics can presnt it in an interactive and easily understandable format for students. This research aims to deeply examine the potential synergy between folktales (case study “Mouse Deer, Bear, and the Secret Forest” and digital comic learning as an effective stimulus in strengthening character education and improving literacy among elementary school students. Using a qualitative approach, this research will explore how the integration of these two media can be implemented and its impact on instilling character values through the moral messages in the story, as well as developing literacy skills through an engaging visual-verbal format for students. It is hoped that this learning model can be an innovative alternative solution in achieving the goals of character edutation and literacy in elementary schools.

This study aims to analyze the influence of digital marketing strategies, product quality, and pricing on consumer purchasing decisions in the context of bead accessories. Utilizing a qualitative approach through literature review, the research synthesizes findings from previous studies published between 2019 and 2024. The results indicate that digital marketing strategies especially those involving social media, visual content, and e-commerce platforms significantly shape consumer preferences and purchasing decisions. Additionally, product quality, including durability, aesthetics, and unique design, plays a crucial role in fostering consumer trust and loyalty. Pricing is also a key determinant, where the perceived value-to-cost ratio greatly influences consumers’ final buying choices. This research contributes to the understanding of consumer behavior within the creative handmade accessory industry and offers practical implications for small business owners in designing more effective marketing strategies.

Social media has proven to be an effective tool for health promotion, particularly in rapidly and widely disseminating information and encouraging behavioral changes. This study is a literature review aiming to evaluate the role of social media in digital-based health promotion interventions over the past five years (2019–2024). Articles were collected from Google Scholar, PubMed, and Garuda databases, focusing on interventions conducted in Indonesia or those with global relevance. The review of nine articles revealed that platforms like Instagram, WhatsApp, and Facebook are effective in improving health knowledge and behaviors, especially among adolescents and mothers. Strategies involving visual and interactive content, along with collaborations with digital influencers, significantly increased audience engagement. However, key challenges identified include low digital literacy, the spread of invalid information, and a lack of standardized evaluation for intervention effectiveness. This study recommends enhancing healthcare professionals' capacity in utilizing social media and strengthening public digital literacy to support sustainable health promotion efforts.

This study explores how social identity is constructed and represented in the promotion of traditional tuak drinking culture through the social media content of Atlas Medan, a modern lapo tuak café. Utilizing Social Identity Theory, this research investigates how cultural symbols and regional slang—particularly from Batak and Medan cultures—are employed to reinforce a local identity while appealing to a young demographic (ages 20–40). Using semiotic analysis on 50 selected Instagram posts, this study decodes how Atlas Medan merges traditional and modern elements to craft a compelling digital presence. The findings indicate that the strategic use of Batak songs, Medan slang, and community-oriented visuals fosters a sense of belonging among viewers, effectively branding the café as a hub of local cultural pride. This research contributes to a broader understanding of local identity-based branding and the role of digital media in preserving yet reinterpreting traditional cultural elements in urban settings.

Developing students' creativity at the elementary school level is an important part of shaping 21st century character and skills. One approach that can be taken is through hand training with cardboard and printed images. This student service activity aims to train the creativity of fourth grade students at SDN 3 Palangka through cardboard weaving training as an innovative learning medium. This activity is motivated by the need for more interesting, active, and enjoyable learning for students. The training is carried out through several stages, namely the compaction of basic weaving techniques, independent practice by students, and evaluation of the work produced. Students are given the freedom to be creative using pieces of used cardboard, with direct guidance from the implementation team and accompanying teachers. The results of the activity show that students are very enthusiastic about participating in this activity. They are able to produce various simple new forms with creative displays that can be used as visual aids in the learning process. In addition to producing work, this activity also forms positive student character such as cooperation, responsibility, perseverance, and courage in displaying work. This activity proves that skills-based training can be a solution to present more lively and meaningful learning. Therefore, this kind of activity is very relevant to be continued and developed as part of a sustainable school program.

This study aims to analyze the impact of deepfake content on the level of public trust in visual information on social media. Using a between-subjects experimental design, the study involved 20 active social media user respondents in Indonesia (aged 18-45 years) who were randomly divided into two groups: an experimental group (exposed to deepfake content) and a control group (exposed to original content). Data were collected through a questionnaire measuring three dimensions of trust: (1) perceived authenticity of the content, (2) source credibility, and (3) emotional impact. The t-test results showed significant differences (p < 0.05) between the two groups, with the deepfake group having lower trust scores on all dimensions (mean score: 2.4 vs. 4.2 for content authenticity; 2.8 vs. 4.4 for source credibility; 2.7 vs. 4.0 for emotional impact). Regression analysis revealed that education level (β = 0.35) and frequency of social media use (β = -0.27) significantly affected the level of trust. Pearson correlation findings also showed a strong positive relationship between perceived authenticity of content and trust levels (r = 0.72, p < 0.001). This study concludes that exposure to deepfake content significantly reduces public trust in visual information, with the effect compounded by intensive social media use and moderated by education level. The implication is that evidence-based media literacy strategies are needed to raise public awareness about deepfake technology, as well as stricter regulation of synthetic content on digital platforms.

This study aims to determine the effect of using the "Let's Get to Know Capital Letters" Board media on the learning outcomes of grade V MINU Waru I students in the Indonesian Language subject. This study uses a quantitative approach with a one-group pretest-posttest design on 28 students. The instrument used was a written test given before and after the treatment. The pretest results showed an average value of 64.5, while the posttest increased to 83.2. Statistical tests showed significant results with a p value = 0.000 (<0.05), which indicates that there is a meaningful difference between before and after using the media. This board media is designed to facilitate students' visual and interactive understanding of capital letter material. The results of the study indicate that this media is effective in improving student learning outcomes. The use of concrete and fun media has been proven to increase student involvement and motivation in the Indonesian Language learning process. Thus, the application of innovative media like this can be an effective strategy to improve the quality of education in elementary schools.  

Handicraft in the form of flower bead bracelets (Flowers Beads Bracelet's) is a creative product that combines aesthetic elements and manual skills in one functional work of art. This bracelet is not only used as a fashion accessory, but also represents artistic and cultural values ​​in every detail of its design. This research or project aims to explore the manufacturing process, material selection, bead assembly techniques, and the potential selling value of the bracelet in the context of the creative industry. The results show that the design of flower bracelets made of beads has high visual appeal, is flexible to fashion trends, and can be developed as a superior product of craft-based MSMEs. In addition, the use of digital media in promotion also encourages the competitiveness of this product in both local and global markets.

As the largest political event in Indonesia, elections are closely tied to mass political communication strategies. In the digital era, social media has emerged as a new arena for political actors to convey campaign messages. This study examines how propaganda techniques are applied in political advertisements on social media, focusing on the dynamics between manipulation and persuasion efforts targeting voters. Through a literature review of various journals and reports, this paper explores forms of propaganda, visual symbolism, celebrity involvement, and regulatory issues concerning political advertisements on social media. The findings indicate that propaganda techniques in digital ads not only appeal to voters' emotions but also create spaces for bias and misinformation that can disrupt the quality of democracy.​

The development of digital technology has changed the landscape of educational media, especially in the field of engineering, where abstract concepts often pose a challenge. In electrical engineering education, students often have difficulty understanding concepts such as current flow and circuit behavior due to limited class time and a lack of visualization tools. This study aims to evaluate the effectiveness of Augmented Reality (AR)-based learning media in enhancing conceptual understanding, learning outcomes, and student engagement in the Electrical Circuits course. A quasi-experimental design with pre-test and post-test control groups was applied, involving two groups: one group used AR-based media, while the control group used traditional instruction. Both groups underwent pre-tests and post-tests with 30 multiple-choice questions. Data were analyzed using descriptive statistics and N-Gain scores. Results showed that the experimental group experienced a significant improvement, with the average post-test score increasing from 62 to 81 and an N-Gain score of 0.48, while the control group only improved from 61 to 71 with an N-Gain score of 0.25. Statistical tests confirmed significant differences between the two groups. These findings indicate that AR is effective in enhancing understanding of complex concepts and can be integrated into technical education curricula to meet modern learning demands.

This study aims to develop interactive learning media based on PowerPoint in Indonesian language learning at MI Salafiyah 1 Kauman. The background of this study is the lack of interactive and interesting learning media in elementary schools, especially in Indonesian language subjects. This study uses the Research and Development (R&D) method with the development of the ADDIE (Analysis, Design, Development, Implementation, Evaluation) model. The media developed contains learning materials, animations, practice questions, and automatic feedback to increase student participation and understanding. The results of the validation test by media experts and material experts show that this media is very suitable for use in learning. Limited trials conducted on students showed an increase in interest, active involvement, and student learning outcomes after using the media. In addition, students feel more motivated and find it easier to understand the material because of the attractive and interactive visual display. Thus, this interactive learning media based on PowerPoint can be an alternative to support a more interesting, enjoyable, and effective learning process in the classroom, especially for elementary school level.

Advances in science and technology drive innovation in learning, especially through the optimization of learning media to foster students' interest in learning. This study aims to explore how the use of learning media can foster students' interest in learning at SMP Negeri 17 Batang Hari. The research approach is qualitative research with a case study approach, involving teachers and students as the main contributors. Information was collected through observation and in-depth interviews that focused on student engagement, material appeal, content clarity, learning motivation, digital interactivity, and changes in attitudes and values. The findings of this study indicate that learning media such as videos, images, animations, and digital applications can significantly increase student engagement and interest in learning. Visual aids enable students to understand abstract ideas in a more tangible way and facilitate the dissemination of content. Digital aids create an interactive and engaging learning environment that encourages students to be actively involved. Teachers also find these materials useful for clarifying exchanges, reducing words, and encouraging students to engage in structured reasoning. Learning Media not only improves academic achievement but also contributes to the emergence of values ​​such as collaboration, creativity, and digital ethics. This study concludes that optimizing learning media can produce a dynamic and relevant learning process, even though there are technical constraints in selecting learning tools that are tailored to student characteristics.

This study examines the effectiveness of da'wah content on the TikTok platform in increasing Islamic understanding among students of UIN Sultan Maulana Hasanuddin Banten. The presence of social media has opened up a new space for Islamic da'wah activities, where TikTok with its short and interactive video format has become one of the platforms that is of interest to the younger generation. Using a quantitative approach with a survey method. This study aims to analyze the consumption patterns of da'wah content, attractiveness factors, and their impact on Islamic understanding and practice. Factors that influence the effectiveness of da'wah content on TikTok include attractive visualizations, short duration, use of simple language, and the credibility of the content creator. However, challenges were also found in the form of diverse interpretations and minimal verification of reference sources. This study concludes that TikTok has significant potential as a contemporary da'wah media, especially for the younger generation, with the note that it is necessary to increase Islamic digital literacy to ensure the validity of the information received.

Learning to Understand the Content of Recited Poetry is a crucial aspect of literature instruction at the junior high school level. However, field observations indicate that many students struggle to appreciate poetry due to its imaginative and multi-interpretative language (Afiana et al., 2022). This study aims to improve the skill of understanding poetry content through the implementation of a modeling-based learning model using poetry recitation videos for seventh-grade students at SMP Negeri 7 Cilacap. This research adopts a quantitative approach, with subjects consisting of seventh-grade students selected based on their initial achievement, which did not meet the standard of learning mastery. The instruments used include a poetry comprehension skills test and non-test instruments such as observation, interviews, journals, and documentation. The data were analyzed using both descriptive quantitative and qualitative methods. The results indicate that the modeling learning model combined with poetry recitation videos significantly enhanced students' ability to understand the content of poetry. The average score increased from 74.78 to 78.6, exceeding the Minimum Mastery Criteria (KKTP). Improvements were observed in the ability to identify the theme, message, feeling, tone and atmosphere, as well as in the ability to summarize the overall content of the poem. Additionally, there was a positive change in student behavior, with learners becoming more active, confident, and enthusiastic during the learning process. The video presentations played an important role in enthusiastic during the learning process. The video presentations played an important role in stimulating students’ auditory perception and imagination (Arlindo et al., 2022), while the modeling approach encouraged both cognitive and affective engagement (Musfiroh & Kanzunnudin, 2022). These findings affirm that instructional strategies integrating inductive approaches and audio-visual media are effective in enhancing students’ literary appreciation competencies (Sayoga & Nurlatifah, 2023). This study provides practical insights for teachers in designing engaging and effective poetry lessons and recommends further research to examine the effectiveness of similar strategies in broader educational contexts (Utomo et al., 2023).

The rapid growth of social media, especially TikTok, has changed how consumers seek information and make purchasing decisions. This is especially clear among Generation Z, who strongly respond to visual, short, interesting digital content. Fear of missing out (FoMO), Influencer Endorsements, and electronic word-of-mouth (e-WOM) have become important components of digital marketing strategies, specially in the trendy beauty industry. Somethinc, a local beauty brand active on TikTok, is an ideal object of study for this research, which explores the impact of FoMO, Influencer Endorsement, and e-WOM on purchasing decisions. This research study explores whether FoMO, Influencer Endorsements, and e-WOM on TikTok significantly impact the purchasing decisions of Generation Z in East Surabaya. This research uses a quantitative method, collecting data through an e-questionnaire distributed to 100 Generation Z individuals living in East Surabaya who have purchased at least twice and used Somethinc products within the last five months. The results show that all three variables positively and significantly influence purchasing decisions, both partially and simultaneously. FoMO creates emotional urgency, Influencer Endorsements build trust through personal credibility, and e-WOM provides relevant information. These factors are effective in influencing Generation Z’s beauty product purchases.