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MSMEs are very important for Indonesia because almost 60% of GDP is dominated by this sector. But in the process of running MSMEs in Nangsri Kebakkramat village, there are still don't understand how to promote appropriately according to the type of product being marketed, starting from increasing production costs, distribution systems, and most importantly, the lack of consumer knowledge about the products being sold.. This service aims to provide knowledge and training in creating advertising content and maximizing the use of promotional media. The method used the counseling method for an initial introduction to creating advertising content. Apart from providing material, the PKM team also provides practical methods or training on how to create advertising content and digital product marketing. It is hoped that MSME can carry out this service while running their businesses.using information technology to market products to a wider market online and offline.

Acne is a chronic disease caused by blockage of the oil glands in the skin. The beauty treatment for treating acne is Mesotherapy Acne, which is a treatment technique that incorporates certain substances into the subcutaneous fat tissue. The purpose of this study was to find out the treatment techniques and the effectiveness of Mesotherapy acne technology. The method used in this study is the method of R&D, interviews, observation, documentation and literature. This research developed three acne facial care techniques, namely the technique of pulling up, rotating, and pressing. The author made different studies based on duration, technique, procedure and type of treatment. Product validation of acne facial care technique books using acne mesotherapy beauty technology was carried out by 2 beauty lecturer validators. The results of the scores for all content aspects, display aspects, language aspects, and supporting questions obtained a total score of 28 and 29. Intervals 0-16 are not accepted and 17-32 are accepted. The conclusion of the validation results from the two validator data used is acceptable. Based on these three techniques, the upward pulling motion is effective because it can reduce acne. It is recommended that a guidebook for acne facial care techniques using mesotherapy acne beauty technology can be further investigated because it is effective in dealing with acne skin problems. Prepare a maintenance technique book that is copyrighted nationally so that it can be used as teaching material for beauty field reading books.

Éclair is a type of processed pastry made from flour, water, butter, and eggs that has a cavity in the center which is generally filled with vla filling. The purpose of this research is 1) To determine the public acceptance of peanut shell powder substitution products for making éclairs. 2) To determine the best formula for utilizing peanut shell powder as a substitute in making éclairs. The research methods used are literature, documentation, experiments, and sensory evaluation. experiments in this study were performed 4 times. The results showed that the most preferred éclair product was the product with formula B, that is, éclair with an 8% substitution of groundnut shell powder. Based on sensory evaluation, the best éclair recipe was found to be 138g wheat flour, 6g groundnut shell powder, 100g margarine, 2g salt, 250 ml water, and 2 eggs. Suggestions given include: 1) More research needs to be done to test the nutritional content of the éclair. 2) Further research is needed so that groundnut shell powder can be used as an additional ingredient for various other dishes. 3) Give special treatment to groundnut shell powder when buying, by sifting again, so that it does not leave a jagged texture..

This research aims to explore innovative approaches in integrating English-language religious content as a means of strengthening religious values ​​and improving listening skills in junior high school students at Alam School. This research uses a descriptive method, an innovative approach that illustrates the condition of the subject or object of research by detailing existing facts. The results of the research show that community service activities that use English religious content are successful in strengthening religious values ​​and improving students' listening skills. Students are able to understand and remember new vocabulary through listening to videos. They can also internalize the moral values ​​contained in the video. Apart from that, the use of gamification through the Kahoot application can motivate students to learn in an interactive and fun way. An innovative learning approach that integrates elements of religion and English can help students develop holistically, both spiritually, morally and in language skills. This approach can be an alternative that can be applied in learning English at school.

Society in the historical strata has had a fairly close relationship with religion since prehistoric times. For society, religion is seen as the beliefs and behaviors that society uses to address important problems that cannot be solved by the technical systems and organizational techniques for which it is known. To overcome this limitation, humans use the manipulation of supernatural powers. The notion of "culture" is generally understood as a complex definition. Culture or culture can be thought of as a concept whose definition follows the content of its users, although it also refers to objective reality. That is, one person may have an opinion about "culture" or "culture", but another person may object to the words used; Because it requires the person concerned to appreciate his culture. Like the definition of "culture" above, "religion" also has different meanings, both from the point of view of its adherents and from the point of view of the sciences that study it (Sena Adiningrat, 2010). In all areas of world society; religion, culture and belief are three important and very basic elements. All three have a very strong bond and correlation as the core of society, so that even in the craziest and sane times, they are never broken. Because where there is an association or community or society, there is a habitus, then lived and continues to exist, then it becomes a culture. Meanwhile, religion is a belief in one's conscience, which essentially has an inner connection with feelings and the desire to embrace something and believe in it. So religion requires faith or belief. So believing in something important in religion is called faith.

The rise of the internet horror can be found online, in particular as a type of stories called the “creepypasta”. There seems to be a few studies on creepypasta that focus on the narrative structure. An American philosopher Noël Carroll who explains the structure of horror narratives and how it can be used to produce the desired horror effect. The theory used in this research is the plot structure and suspense as stated by Carroll. The central question of this research is how to explain the structures of plot and suspense in a creepypasta story, in light of Carroll’s theory. The creepypasta selected for this study is “Abandoned by Disney” by Christopher Howard Wolf. The analysis is conducted using qualitative content analysis method. The findings show that the plot structure corresponds to Carroll’s complex-discovery plot, with a longer onset stage, where the story’s monster is foreshadowed, and a shorter discovery stage, where the monster is revealed. The suspense, in the form of story questions generated in the reader, corresponds to the plot stages; the longer onset stage generates more questions to sustain suspense, and the discovery stage generates fewer questions as the monster is revealed.

The social media that is most often used and very liked by Indonesians is Instagram. This research focuses on comments from Indonesian netizens on the Instagram account of a public figure named Fuji, which is currently trending in Indonesia because her vlogs and uploads attract a lot of attention from Indonesian netizens. This research aims to describe hate speech carried out by netizens posted in the comments column of Fuji's Instagram posts. The development of information and communication technology has encouraged the emergence of language crime cases, for example incitement, blasphemy, threats, spreading fake news (hoaxes), bribery, conspiracy, perjury, defamation including slander and insults. This research uses a qualitative descriptive approach using literature review. The results of this research were to find and analyze 5 hate speeches in the comments column of Fuji's Instagram account posts. There are several tweets from netizens which are included in illocutionary speech acts containing hate speech towards the content creator named Fuji Utami Putri on social media.

This research entitled "The Relation of Religious Moderation in the Malay Muslim Community of South Sumatra to Democratic Stability" aims to analyze the relationship of religious moderation in the Malay Muslim community in South Sumatra and its impact on democratic stability in the region. In the context of a religiously and ethnically heterogeneous society, religious moderation is an important factor influencing the stability of a democratic system. This research methodology includes surveys, interviews and content analysis regarding the understanding and practice of religious moderation in the Malay Muslim community. The resulting data was then analyzed to determine the relationship between religious moderation and democratic stability, taking into account other factors that might influence this relationship. Research findings show that in the Malay Muslim community in South Sumatra, the practice of religious moderation can make a positive contribution to democratic stability. Religious moderation can play an important role in encouraging interfaith dialogue, reducing opportunities for conflict, and increasing inclusive political participation. In this context, understanding and implementing the values ​​of religious moderation in the Malay Muslim community of South Sumatra can be considered as social capital that supports sustainable and stable democratic development. These results have important implications for developing policies and strategic approaches that encourage religious moderation as an integral part of the social and political dynamics of society.    

Impaired growth and development can occur if nutrition in infancy and children is not fulfilled and is not treated early. Fulfillment of nutritional needs in infants, especially in infants aged 6-12 months where at this time babies are introduced to food, or termed MP-ASI, you should pay attention to several things such as the nutritional content of the ingredients used, administration according to nutritional needs, can be well received by the baby's digestion, preferably produced from local ingredients and is dense in nutrition. Knowledge about nutritional intake patterns is needed by every mother, so that the baby's nutritional needs can be optimal. The purpose of this study was to determine the relationship between maternal knowledge about nutritional intake patterns and weight gain for babies aged 6-12 months at the Keritang Hulu Health Center, Kemuning District. The results of the study showed that 29 mothers (72.5%) had good nutritional patterns and 29 mothers (100%) had weight gain. However, there were 11 mothers who had poor nutritional patterns (27.5%) and all of these mothers' babies did not experience weight gain (100%). the results of the statistical chi-square test that has been carried out show a Pvalue (> 0.05), namely 0.000. The research hypothesis states that there is a relationship between maternal knowledge about nutritional intake patterns and weight gain for infants aged 6-12 months at the Keritang Hulu Health Center, Kemuning District, in 2023. Conclusion Sufficient knowledge about nutritional patterns will have an impact on infant weight gain. It is hoped that all mothers who have babies will be able to find more information about how good nutritional patterns are for babies aged 6-12 months so that they have an impact on optimal baby growth and development according to the baby's age.

The Facebook group "Complaints about Missing Campus" is an online forum that allows students to share experiences, concerns and stories about their university life. The aim of this research is to analyze the social interactions that occur within this group, as well as to understand how this group plays a role in meeting the social needs of its members. This study uses content analysis methods and online observation to collect data from posts, comments and interactions between members in the "Complaints about Ngampus" group. The results of the analysis show that this group is a significant platform for members to share their feelings, experiences and suggestions regarding study issues, campus life and other social aspects. Social interactions within this group reflect multiple types of social support, including emotional, informational, and evaluative support. Members share their stories, offer advice, and provide moral support to each other. These groups also facilitate the formation of social bonds and friendships among their members. The Facebook group "Complaints about Dismissals" can serve as a safe place to express discomfort, pursue solutions together, and build a supportive social network among college students. Social interaction in this group plays an important role in overcoming the challenges of college and campus life, and helps improve the social and emotional well-being of its members.

Abstact This research aims to examine the role of social media influencers in Generation Z's impulse buying and consumption, focusing on a case study on the Shopee marketplace platform. Generation Z is a significant consumer group in today's digital economy, and social media has become one of the main channels to influence their shopping behavior. The research method used is a qualitative approach, which includes social media content analysis, generation Z interviews, and a survey to generation Z who shop at Shopee. The results of this study reveal that social media influencers have a significant role in influencing generation Z's impulse buying decisions on Shopee. They are able to create a strong shopping impulse through engaging and persuasive content.

Study of students at Trunojoyo University, Madura, to analyze how they use art as a tool to convey social criticism in a contemporary context. This research uses a qualitative approach with in-depth interviews, observations, and content analysis of students' artistic works such as fine art, theater, music, and literature. The results of the analysis show that students at Trunojoyo University, Madura, use art as a powerful form of social criticism, depicting various issues such as gender inequality, corruption, social injustice and environmental issues. Art among students is used as a means to increase social awareness, stimulate thinking and stimulate social change. In the current context, students utilize technological innovation and social media to expand the impact of social criticism, creating works of art that stimulate discussion and reflection in society and society in general. This study not only provides insight into how students at Trunojoyo University, Madura, use art as a tool for social criticism, but also illustrates how art can be a force for transformative change in facing the social challenges faced by contemporary society.

The research entitled "Code Mixing and Code Switching in the Novel Milea Suara dari Dilan by Pidi Baiq" aims to describe the types of code mixing and code switching in the novel Milea Suara dari Dilan with the data source being the novel Milea Suara dari Dilan by Pidi Baiq. To find the research data, documentation techniques were used. Apart from that, to analyze the research data, content analysis techniques were used. The results found contained 77 pieces of data including, 54 code-mixing in the form of words, 5 code-mixing in the form of phrases, 3 code-mixing in the form of clauses, 1 code-mixing in the form of basters, 11 internal code-switching and 3 external code-switching.

The financial condition of a company is accurately and transparently reflected in its financial statements, so the company needs to pay attention to the principles of Financial Standards (SAK) in business combinations. The presentation and recognition of goodwill by PT Astra International Tbk. must comply with applicable financial accounting standards, in order to create good financial statements and facilitate users in understanding the contents of the financial statements. The purpose of this study is to find out how PT Astra International Tbk. applies the principles of presentation and disclosure of financial accounting standards in its financial statements for business combinations. The data collection method used in this study is secondary data in the form of consolidated reports for the period 2020 to 2022. The results of this study indicate that the presentation of PT Astra International Tbk's financial statements has complied with generally applicable standards and has presented the results of business combination activities in the form of goodwill recording by PT Astra International Tbk amounting to Rp824 billion in its financial statements.

Technology that continues to develop becomes a medium of access to see the outside world. Young people as the backbone of the future began to follow the flow of the times and technology. The presence of a lot of content on social media makes young people start consuming foreign cultures, this cannot be separated from the influence of globalization, a reality that has real consequences on how people and institutions around the world run. They believe that local countries and cultures will be lost to global culture and economy. It is undeniable that the influence of globalization on cultural diffusion is increasingly visible with the development of information technology, so that cultural diffusion no longer has to go through migration but can take place through internet access that can be connected to the world.This research uses qualitative methods by looking for sources of information with a descriptive literature study approach. Social media has become the main channel that facilitates the transfer of Western values such as the concepts of individualism, consumerism, and views related to freedom of expression. Nowadays young people tend to forget local culture as an inherent identity and follow the flow of westernization which is considered more modern and more advanced than local culture which is considered traditional and ancient, this tendency is because young people follow more prestige in the development of the times without thinking about the consequences it causes.      

This research aims to analyze the content of the short story entitled "Amarah Virus Pada Negeriku" by Ike Loveni Nur Safitri based on the impact of the virus on city conditions from economic, population aspects in the form of migration and transportation. The research approach used in this research is descriptive qualitative with a content analysis strategy method. This short story tells about the rapid increase in the Covid-19 virus and the policies implemented by the government to suppress its spread. From this, the impact on city conditions emerged, such as the economy in the city being disrupted, transportation within the city not running well, the migration process being disrupted, and the policies implemented apparently helping to reduce problems in the city, especially air pollution.

One of the skills that requires understanding is writing. Social life is never separated from activities that require writing. Writing even becomes a culture in a region such as the Malay land, one of which is Riau which has Arabic Malay writing. Malay Arabic which is a cultural treasure is preserved by the implementation of local content of Malay Arabic lessons from elementary school level. This study aims to determine the understanding of Indonesian Language and Literature Education Study Program Batch 2021 A Riau University Students towards Malay Arabic Writing. This research uses descriptive method with quantitative approach. Quantitative descriptive research method is a method that aims to create a picture or descriptive of a situation objectively using numbers, starting from data collection, interpretation of the data and the appearance and result. The results of the research showed that the understanding of Arabic Malay writing was good with a percentage of 90%, the ability to understand Arabic Malay writing was adequate with a percentage of 60%, and the ability to understand Arabic Malay writing was poor with a percentage of 50%. Overall, Indonesian Language and Literature Education Study Program students' understanding of Malay Arabic Writing is in the poor category with an average percentage of 67%.    

This research was conducted with the aim of identifying and analyzing the impact and influence of entrepreneurial characteristics on business success. The data analysis method used is a qualitative research method based on library research. The data analysis technique used analyzes the content of information collected and taken from various sources and references related to the research title.  The personality traits of an entrepreneur have a significant influence on the success of the company.  Entrepreneurial qualities are an important and inseparable part of becoming an entrepreneur. Because a positive personality makes it easier to face and overcome any situation.

Body odour is a problem that interferes with daily life. The secretion of sweat glands and bacterial activity cause body odour. There are many ways to deal with the problem of body odour, including maintaining body hygiene and using skin care products such as deodorant and antiperspirant. The purpose of this review article is to determine the concentration levels of herbal-based active substances that are suitable for deodorant preparations and to determine their safety and comfort for the skin. This literature review article takes 4 main articles with 10 additional articles, spanning the last 10 years from 2013-2023. The results obtained from this review article show that all deodorant preparations have good formulation content. In spray-type deodorant preparations, the best formulation is deodorant with the active ingredient "Beluntas" leaf extract. In the roll-no type deodorant preparation, the best formulation obtained was with ethanol extract of “Mahkota dewa” leaves, carbopol base and triethanolamine. Both types of deodorant are safe and comfortable to use because they do not irritate the skin surface.

This research aims to determine the content of the novel Laskar Pelangi, ethics education in the Laskar Pelangi novel, and the application of ethics education in the Laskar Pelangi novel. This thesis uses a qualitative research approach, where the type of research is liberary research. Data collection techniques use documentation methods and online searches. Then, data sources were obtained from primary data derived from the novel Laskar Pelangi by Andrea Hirata and secondary (Children's Moral Education books, theses, articles, internet sites, and journals). Laskar Pelangi is a novel written by Andrea Hirata published in 2005. It tells the story of education and contains motivational messages and enthusiasm to overcome life's difficulties, through perseverance and unyielding spirit. Several elements in the novel illustrate the importance of forming moral values in children, good ethics are considered an important foundation for building individuals who are tough, have integrity, and care for the surrounding environment. The application of ethics education in Laskar Pelangi does not only occur through formal learning in schools, but also through life experiences and social interactions.