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Still today, Indonesia's agricultural industry provides the bulk of the country's GDP. Agricultural output and job prospects are deteriorating as a result of the COVID-19 pandemic, which is particularly severe from 2020 to 2022. These underlying causes highlight the need of having a framework to estimate and anticipate output for the next year. The objective is to examine how the transition of farm and non-agricultural labour has affected family welfare in the districts of West Aceh and South Aceh. Shift Share and Location Quotient (LQ) are the tools used in this study. Using the contribution criterion in particular, LQ analysis is a powerful analytical technique for revealing an area's economic foundation. One way to look at regional economic development is via shift share analysis, which tracks how a key indicator of regional economic growth changes or increases over a certain time period. Agriculture, forestry, and fisheries make up the basic sector in South Aceh Regency's LQ calculation. The manufacturing industry, construction, financial and insurance services, and government administration, defence, and compulsory social security make up the other three subsectors. Agriculture, forestry, and fishing make up the backbone of West Aceh Regency's LQ calculation. The quarrying and mining industry. All sectors in South Aceh Regency had a negative value in the GRDP of South Aceh Regency shift share study, which suggests that overall, the sectors in South Aceh Regency are not expanding faster than their counterparts in Aceh Province and West Aceh Regency. All of the sectors in West Aceh Regency's GDRP are positive, which indicates that overall, the South Regency's sectors are developing at a quicker rate than both Aceh Province and South Aceh Regency's sectors.

No matter where they are in the world, the government always seems to be worried about poverty. The issue of extreme poverty permeates all sectors of the economy, which is sometimes the fulcrum of the success of state governments, especially in developing countries. Knowing how changes in population and educational attainment affect poverty rates in South Aceh Regency is the driving force for this study. With poverty rate (Y) and population growth and education level (X) as independent variables in the multivariate linear regression model, this study draws its conclusions. The poverty rate in South Aceh Regency is greatly influenced by the findings of partial testing of factors related to the increase in the population. Based on the findings of the partial education level exam, the poverty rate in South Aceh Regency is affected. The findings from population and education level testing at the same time have a major impact on poverty rates.  There is a strong correlation between the rate of population growth and the level of education in South Aceh Regency and the poverty rate.

This study aims to analyze strategies for product innovation in Islamic finance to enhance financial inclusion, a significant challenge in countries with large Muslim populations such as Indonesia. The research employs a qualitative approach, utilizing data from various literature sources, including academic journal articles, reports from Islamic financial institutions, and government regulations. The findings reveal that Islamic financial product innovation can be categorized into new product development, digital technology adoption, improvement of Islamic financial literacy, and cross-sectoral collaboration. Products such as microfinance based on Sharia contracts, digital waqf savings, and technology-driven Takaful insurance exemplify innovations aligned with modern societal needs. Additionally, Islamic fintech platforms have expanded financial access for remote communities, despite challenges such as low digital literacy and limited infrastructure. Islamic financial literacy emerges as a crucial element influencing public trust and participation in formal financial systems. In practice, cross-sector collaboration among Islamic financial institutions, governments, and the technology sector serves as a strategic approach to address regulatory barriers, competition with conventional sectors, and inconsistent global standards. This study recommends strengthening regulations, enhancing financial literacy, developing inclusive digital technologies, and fostering international cooperation to support the sustainable growth of the Islamic finance sector. With integrated strategies, Islamic finance holds significant potential not only to improve financial inclusion but also to create a fairer, more inclusive financial system that aligns with Islamic values in the modern era.

This study comprehensively investigates the empirical impact of capital structure, profitability, and asset growth on the value of companies in the retail sector on the Indonesia Stock Exchange during the post-pandemic economic recovery phase (2021–2024). Adopting a quantitative methodology with purposive sampling of 12 entities (N=48), parameters were estimated using multiple linear regression after passing a rigorous classical assumption test including normality, multicollinearity, and heteroscedasticity. By proxiesizing the capital structure through Debt to Equity Ratio (DER), profitability through Return on Assets (ROA), and total asset growth to Price to Book Value (PBV), this study reveals the phenomenon of  market undervaluation with an average PBV of 0.17. The results of statistical tests confirm that these financial determinants partially and simultaneously have a significant influence on shaping the firm value. These findings provide a theoretical contribution regarding the relevance of funding policy and operational efficiency as crucial signals for investors in a volatile market landscape. The practical implications emphasize the importance of optimizing financial structure and operational performance to strengthen market confidence during the global economic transition period.

Abstract, Performance appraisal and promotion management are crucial elements in human resource management aimed at increasing productivity and creating a competitive work culture. Performance appraisal enables objective evaluation of employee contributions, identifying training needs, and building transparent career development paths. Meritocratic-based promotion not only encourages employee motivation and loyalty, but also minimizes the potential for internal conflict and the risk of bias. The results of the study indicate that an effective performance appraisal system contributes to talent retention, job satisfaction, and innovation in the organization. With a structured and development-oriented approach, companies can ensure sustainable productivity and strong leadership.    

The role of work motivation as a mediator of the influence of work engagement on job satisfaction is important in the context of human resources. In today's globalization era, competition between companies is getting stronger, so that companies are asked to be able to get it and optimize these variables in arrange to make strides their execution and competitiveness. Hence, this inquire about points to analyze the relationship between work engagement, work motivation, and job satisfaction. This inquire about was conducted by the Shopper Agreeable of CU Sang Timur with a add up to test of 70 workers who were decided based on immersed inspecting. Information were collected through interviews that conveyed surveys to investigate subjects. Information were analyzed utilizing way examination strategies with SPSS. This inquire about points to analyze the mediating role of work motivation on the impact of work engagement on job satisfaction. The comes about of this think about demonstrate that work engagement and work inspiration altogether impact job satisfaction with a positive relationship course, work engagement essentially impacts work motivation with a positive relationship heading, and work motivation can be a arbiter of the impact of work engagement on job satisfaction in part. The suggestions of this investigate hypothetically back the discoveries of past investigate results. The practical implications of the Consumer Cooperative of CU Sang Timur are to maintain work satisfaction, work engagement, and work motivation owned by its employees.

This paper discusses in depth the role of accounting in business decision-making in the digital era, as well as the challenges and opportunities faced by the accounting profession in the context of rapid and complex technological developments. In the modern business world, accounting information plays a crucial role, not only as a financial reporting tool but also as a foundation for strategic analysis that can influence the direction and policies of an organization. The issues raised pertain to the importance of timely and accurate accounting information in supporting managerial decision-making, as well as how this information can be used to enhance the performance and competitiveness of companies. The main objective of this research is to explore how digitalization and technological innovations, such as artificial intelligence (AI), big data analytics, and cloud-based information systems, affect accounting practices and their impact on business decision-making. This research also aims to identify the challenges arising from technological changes, including data security issues, the necessary technological skills, and regulatory changes that accountants must face. The methodology employed in this research is a normative approach with descriptive analysis, which includes literature studies and analysis of various relevant secondary data sources. Additionally, this research presents several case studies to demonstrate the application of theory in real practice and its impact on decision-making. The findings indicate that although digitalization brings many benefits in terms of efficiency and accuracy, there are serious challenges to be faced, such as the increased risk of data breaches and the need for higher technological skills among accounting professionals. The conclusion drawn from this research is that to optimally leverage the potential of accounting in supporting business decision-making, companies must invest in training and skill development for their accountants. Furthermore, the importance of implementing sustainable accounting practices is increasingly gaining attention, especially in the context of social and environmental responsibility. Thus, accounting not only functions as a supporting tool but also as a strategic element that adds value to companies in facing the complexities and uncertainties of the future.

This research is motivated by the efficiency of collecting and distributing zakat which has not been maximized. The targets in question include solving poverty problems, income distribution, and improving the welfare of the people and the state. This shows how important zakat is as one of the pillars of Islam. The method used in this study is qualitative descriptive research, namely by reviewing literature and conducting data analysis, studying literature from various sources of books, the internet, and also research journals that have the same topic as the researcher mentioned. The results of the study conclude that the Zakat Collection Strategy can be interpreted as an activity to collect funds and other resources from the community (either individuals, groups, organizations, companies or the government) which will be used to finance the institution's programs and operational activities in the end is to achieve the mission and goals of the institution in the field of distribution including the fields of Economy, Education, Da'wah, Health,  Social and Humanitarian. It is evidenced by the collection and distribution/distribution of zakat funds carried out by the Medan City Baznas experiencing a positive trend from year to year which is quite significant, having an impact on the performance of the Medan City Baznas to continue to increase and of course with public awareness to distribute zakat through official institutions is getting higher so that justice and welfare are created in kaffah.

This study aims to analyze consumer behavior in choosing substitute and complementary goods. The research was conducted on consumers in traditional markets, namely Petisah Market and Simpang Limun Market, as well as modern markets, namely Sun Plaza and Plaza Medan Fair in Medan City. The research sample consisted of 200 respondents selected using a purposive sampling method. The primary research instrument was a structured questionnaire designed with a five-point Likert scale to measure respondents' perceptions of factors influencing their choices, such as the price of goods. The data were analyzed using both quantitative and qualitative approaches. Quantitative analysis involved descriptive statistics to describe the characteristics of respondents and data distribution. The analysis results indicate that consumers tend to choose substitute goods when the price of primary goods increases. Furthermore, price significantly influences purchasing decisions for both substitute and complementary goods. Consumers are more sensitive to price changes in substitute goods due to their tendency to seek cheaper alternatives. In contrast, for complementary goods, an increase in the price of primary goods tends to reduce the demand for complementary goods, as they are often used together. The implications of this study suggest that appropriate pricing strategies can optimize the demand for substitute goods, while careful consideration is needed when setting prices for complementary goods.

The role of shrimp farming in increasing community income is very important, especially in coastal areas. One of the businesses that are quite widely run in this area is the fisheries sector. The study aims to determine the role of shrimp farming in improving the community's economy, in Jaya Tani Hamlet, Pagar Jaya Village. Punduh Pidada District, Pesawaran Lampung. This study uses a qualitative descriptive method. The sources used are primary and secondary data. The data collection techniques were obtained from interviews, observations, and journals. The results of the study showed that the Benuangan 1 shrimp pond had a positive impact on improving the community's economy. Therefore, it is hoped that the owners and managers of the Benuangan 1 shrimp pond must continue to maintain the provision of salaries and bonuses in accordance with the responsibilities of each worker in this pond.

This study examines how women entrepreneurs in Micro, Small, and Medium Enterprises (MSMEs) in the creative economy sector leverage digital technology to strengthen their roles in the urban tourism ecosystem. Using a qualitative approach supported by secondary data and non-intervention observations over six months in South Jakarta, the study analyzes the dynamics of digital adoption, the cultural value of creative products, and structural barriers affecting women's entrepreneurial experiences. The findings reveal that digital utilization is most prominent on easily accessible platforms such as Instagram, TikTok, and WhatsApp, while the use of more complex tools, such as marketplaces, websites, and analytics, remains limited. Women’s creative products, in subsectors like culinary, crafts, fashion, and others, prove to enrich the tourism experience and reinforce the city's destination identity. However, low digital literacy, minimal mentoring, and weak integration into the formal tourism supply chain hinder the optimization of these potentials. Additionally, the digital adoption patterns found support the Technology Acceptance Model's explanation that the perceived ease of use is a key factor in early technology adoption. This study fills an important gap in the literature by linking gender issues, digital transformation, the creative economy, and urban tourism within a unified framework. The research emphasizes the importance of strengthening digital capabilities and structured collaboration between women-led MSMEs and tourism stakeholders to enhance the sustainable competitiveness of destinations.

MSMEs are a supporting sector of the country's economy and are able to survive in various conditions that occur in Indonesia. MSMEs are able to contribute to increasing national income and also help in absorbing labor as a result of increasing the performance of these MSMEs. Many factors that influence performance between mental accounting and financial technology are mediated by financial inclusion. The results of a preliminary survey on MSMEs in Grobogan Regency show that the average performance of MSMEs is still fluctuating. The object of this research was carried out on MSMEs in Grobogan Regency with a final sample size of 158 using the cluster random sampling method. The analysis tool uses a regression equation test with a mediation test using the Sobel test. The results of the descriptive analysis show that the variables mental accounting, financial technology, MSME financial inclusion and MSME performance in Grobogan Regency are in the sufficient category (2.33 to 3.65), with financial technology with the highest average. The mental accounting and financial technology variables are proven to have a positive and significant effect on the financial inclusion of MSMEs in Grobogan Regency. Mental accounting, financial technology and MSME financial inclusion are proven to influence the performance of MSMEs in Grobogan Regency. MSME financial inclusion is proven to mediate the influence of mental accounting and financial technology on MSME performance in Grobogan Regency.

Digital transformation has become a strategic step for government institutions in improving administrative efficiency and the quality of public services. One crucial aspect of this process is the management of correspondence archives, which in many cases is still conducted manually, making it inefficient and prone to data inaccuracies. Based on observations and interviews, it was found that the archiving process at the Department of Manpower and Transmigration of Sumedang Regency is still performed manually using Excel spreadsheets, with an average of 15–30 letters processed per day or more than 700 archives per year. This study aims to design a digital letter archiving system using the Design Thinking method, which consists of five stages: Empathize, Define, Ideate, Prototype, and Test, with the research focused up to the Prototype stage. The results indicate that the designed digital archiving system successfully accommodates user needs through a simple, structured, and easy-to-use interface. The final design, presented in the form of a Wireframe, includes several main pages: Login, Forgot Password, Dashboard, Incoming and Outgoing Archives, Add Archive Form, and Add Archive Menu. The application of Design Thinking has proven effective in producing a user-centered system design that supports the implementation of digital transformation within governmental administrative environments.

Recruitment of State Civil Apparatus (ASN) in Indonesia has undergone significant transformation in recent years. The process that was previously dominated by manual mechanisms has now shifted to a digital-based system through the SSCASN platform. This article analyzes the implementation of ASN recruitment in 2024 with an emphasis on transparency, efficiency, and the challenges faced. Using a descriptive-qualitative approach, this article provides insight into how ASN recruitment can continue to be improved to meet the needs of public services in Indonesia.    

The development of trade in Indonesia has experienced a rapid increase, especially in the fashion and accessories trade business. Indonesian Muslim society today is increasingly aware of the importance of fashion aspects that not only involve choosing clothes, but also relate to style and trends, even when they wear the hijab. The high intensity of Muslim fashion purchases through e-commerce in recent years and how important it is to meet lifestyle needs without forgetting one's religious identity. Judging from the above phenomenon, researchers are interested in exploring and assessing the impact of consumer trust on online beauty product purchasing decisions through E-Commerce. The purpose of this study is to determine how consumer trust influences online beauty product purchasing decisions through E-Commerce. The number of samples in this study was 100 respondents, this study used a quantitative approach. The data collection technique in this study used a questionnaire, and the sampling technique used a simple random sampling method. The data obtained were then processed using the SPSS 26 application. Based on the results of the study, it shows that Trust has a positive and significant effect on online beauty product purchasing decisions through e-commerce. Proving that ha is accepted, the results of this study indicate that high trust can influence consumers to make purchases through e-commerce.

The institution of marriage in Indonesia has long been considered a social and moral milestone. However, in the digital era, shifting gender roles and the rise of social media have significantly transformed how young women perceive marriage. This study aims to explore the perceptions of early adult women (aged 18–25) toward the #MarriageIsScary narrative on TikTok, focusing on content from the account @bobahagia19. The research employs a qualitative descriptive approach using interviews, observations, and content analysis of selected TikTok videos. The findings reveal that the #MarriageIsScary trend represents a collective expression of emotional anxiety, self-awareness, and social critique of traditional marriage norms. Participants perceived marriage as an uncertain institution, often associated with emotional instability, betrayal, and loss of autonomy. Yet, the same discourse also fostered empowerment and solidarity among women, forming what scholars describe as digital sisterhood. The discussion integrates sociological and media theories (Giddens, 1992; Papacharissi, 2015; Banet-Weiser, 2018) to illustrate how digital narratives both reflect and reshape cultural meanings of marriage in contemporary Indonesia. Overall, the study concludes that TikTok functions as a participatory space where young women redefine marital expectations through shared emotions, storytelling, and online community engagement.

Abstract: This study explores the communication patterns used by the Fire and Rescue Department of Bekasi City in disseminating fire disaster mitigation education at SMK Vinama 2 Bekasi. The research investigates how disaster communication is implemented through socialization programs aimed at increasing students’ awareness and preparedness toward fire hazards. Using a qualitative descriptive approach, data were collected through interviews, observation, and documentation with key informants, including officials from the Prevention Division, school representatives, and student participants. The findings reveal that the department adopts a multi-layered communication model integrating one-way, two-way, and multi-way approaches to effectively convey safety messages. The process involves formal coordination, practical demonstrations, and participatory simulations, contributing to improved literacy and proactive attitudes among students. This study highlights the essential role of structured communication patterns in enhancing disaster preparedness and proposes recommendations for strengthening participatory engagement in future educational programs.

Football is far more than a game; it is a cultural language that brings people together across nations and generations. In Indonesia, this passion for football extends beyond domestic leagues, where local supporters also form strong communities around international clubs. One of these is the Chelsea Indonesia Supporters Club (CISC) Bekasi Region, a collective of Chelsea FC fans who not only share admiration for the team but also nurture social bonds and a sense of belonging within their community. This paper offers a conceptual exploration of how cohesiveness among members of CISC Bekasi contributes to the creation of a positive community image. Building on ideas from scholars such as Mulyana (2016), Collins and Raven (in Arifuddin, 2016), and Muniz and O’Guinn (in Ratnawati & Lestari, 2018), the discussion focuses on the role of group communication in fostering solidarity and collective identity. Within the group, communication is not limited to exchanging information but also functions as a medium for emotional support, shared values, and moral responsibility. The argument put forward is that effective communication and social cohesion can transform a fan club into a respected social group that embodies unity and positive representation. The experience of CISC Bekasi illustrates how sports enthusiasm, when supported by strong interpersonal ties, can encourage inclusive participation and strengthen the public image of football supporter communities in Indonesia.

The fast-paced growth of digital technology and online communication has transformed how people connect, share information, and build communities. Among the many social media platforms, TikTok stands out for its ability to create dynamic and interactive engagement through short-form videos and live streaming features. This study explores how the retail brand OH! SOME uses communication strategies on TikTok to foster meaningful interaction with its audience. Drawing on Chriss Fill’s (1995) three-stage communication framework—Pull, Push, and Profile Strategies—the research examines how these approaches are implemented across OH! SOME’s beauty, makeup, and skincare accounts. A qualitative descriptive method was employed, combining in-depth interviews, direct observation, and documentation with three key participant roles: the operator, live streaming assistants, and hosts. The findings reveal that OH! SOME’s communication success on TikTok relies on its ability to integrate creative content with real-time interaction. The Pull Strategy attracts audiences through engaging visuals and relatable messages; the Push Strategy emphasizes teamwork and consistent interaction during live sessions; and the Profile Strategy strengthens brand image and trust among followers. Overall, the study highlights how classical communication theories can be adapted to the dynamics of digital marketing. It provides both conceptual and practical insights for brands seeking to build audience relationships in the era of social commerce. The results also underline TikTok’s potential not merely as a sales tool but as a space for creating community, authenticity, and emotional connection with consumers.

In the era of rapid digital transformation, social media platforms have become dominant tools for communication, marketing, and consumer interaction. Among these, TikTok has emerged as one of the most influential spaces for creative digital promotion, particularly for small businesses and creative industries. This study explores @dyputustudio’s utilization of TikTok as a promotional medium for its self-photo studio services, focusing on how the platform is used to build interactions and relationships with consumers. The research employs a qualitative descriptive approach, emphasizing observation, interviews, and documentation analysis to understand Dyputu Studio’s promotional strategies and audience engagement patterns. Findings reveal that TikTok functions not only as a promotional channel but also as a space of social interaction and digital community formation between the studio and its consumers. The platform’s interactivity, algorithmic visibility, and audio- visual creativity enable Dyputu Studio to effectively showcase its self-photo studio services, stimulate audience participation, and cultivate brand loyalty. This study demonstrates that digital communication on TikTok aligns with Pierre Lévy’s New Media Theory, which highlights interactivity, hypertextuality, and networking as key dimensions of modern media engagement. Through consistent content creation, responsive communication, and trend adaptation, Dyputu Studio successfully transforms social media presence into a form of digital relationship marketing. The study contributes to the understanding of how small creative businesses can leverage social media to achieve marketing and communicative goals in the digital era.