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Cyntia Lasmi Andesti; Ummul Fitri Afifah

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2025 Asosiasi Periset Bahasa Sastra Indonesia

Academic advisors play a strategic role in supporting students' academic success and personal development. Unfortunately, this role has not been fully optimized due to limited communication tools, restricted meeting times, and the absence of an integrated mentoring system. Through this Community Service Program, efforts were made to enhance the role of academic advisors by utilizing Microsoft Teams as a medium for communication and academic counseling. The program focused on first-semester students from a study program at Politeknik Negeri Batam. All activities were conducted online, including the identification of student needs, mapping of academic and non-academic problems, as well as the implementation of mentoring sessions and follow-up actions. The results show that the use of Microsoft Teams improved the quality of interaction between academic advisors and students, strengthened students' self-confidence and independence, and fostered local leadership among them. In addition, there was a positive shift in communication patterns and a collective awareness of the importance of academic support networks. These findings indicate that a digital approach to academic mentoring is an effective, flexible, and sustainable strategy for building an active and supportive learning community.

Mohammad Taufik Rifai; Jani Jani

This research is motivated by the importance of education as a basic right of the nation's children that continues to experience innovation, including in the school model based on boarding school. The focus of the research is social studies learning at MTs Darul Hikmah Tulungagung which implements the boarding system. The purpose of this study was to determine teacher strategies, implementation, and obstacles in social studies learning in this environment. The study used a qualitative approach with a case study type, and data was collected through observation, interviews, and documentation. The results of the study showed that the effectiveness of social studies learning was influenced by the density of institutional activities, lack of mastery of the material by teachers, and dualism of the curriculum. Efforts made include improving teacher discipline, utilizing audio-visual media, and linking material to current issues. The advantages of the boarding school system are that students become more independent, have high social awareness, and obtain general and religious education in a balanced manner. This finding implies the need for improvements in learning strategies and time management so that the boarding school system can run more optimally in supporting the achievement of social studies learning.

Andri Sahata Sitanggang; Bangkit Yofanka Manalu; Muhammad Anwar; Muhamad Bagas Nursoleh; Dwi Faiz Azhar Restiadi

Neptunus: Jurnal Ilmu Komputer Dan Teknologi Informasi 2025 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Digital transformation in the world of education has encouraged the use of digital media, particularly Learning Management Systems (LMS), in the learning process. This study aims to analyze the influence and effectiveness of LMS use on improving learning quality, learning motivation, and student engagement. The method used in this study is a Systematic Literature Review (SLR), analyzing ten relevant national scientific articles published within the past five years. The findings indicate that the use of LMS such as Google Classroom, Moodle, and Schoology generally contributes positively to supporting more interactive, flexible, and structured learning. LMS has also proven to enhance learning independence and facilitate learning management by educators. However, its effectiveness is influenced by human resource readiness, digital competencies, and the availability of technological infrastructure. Therefore, continuous training for educators, the selection of LMS tailored to specific needs, and infrastructure support are necessary to achieve effective and sustainable digital learning.

Hikmah Khoirunnisa; Nida Siyadati Albi; Wahyunengsih Wahyunengsih

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2025 Asosiasi Periset Bahasa Sastra Indonesia

Asessing how well digital platforms work to improve student achievement is becoming increasingly important as these technologies become more widely adopted in the education sector. This study examines the contribution of Microsoft OneDrive in social studies learning at the secondary school level, with an emphasis on its potential to support learning flexibility, strengthen collaboration between students, and encourage learning autonomy. The lack of studies that specifically review the benefits of OneDrive in the context of the Indonesian education system, especially in the implementation of the Merdeka Curriculum, is a significant problem identified in this study. A descriptive, qualitative study employed the technique of document analysis on several instructional resources that utilize OneDrive. The results show that OneDrive facilitates the distribution of assignments, increases the accessibility of educational resources, enables immediate feedback, and encourages both solo and group learning methods. OneDrive also facilitates the synchronization of online learning methods with curriculum objectives. However, obstacles still exist, such as the lack of supporting facilities and educators' low digital skills. Overall, OneDrive is considered an instrumental tool in transforming social studies learning to a more responsive, efficient and student-oriented digital structure.

Much.Mahfud Arif; Nining Dewi Anggraeni; Shoidatun Thoyibah

Ikhlas : Jurnal Ilmiah Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This research seeks to explore how the Adiwiyata program is implemented in fostering students' religious character through the Pancasila Student Profile Strengthening Project (P5) at SMA Negeri 1 Tambakboyo.The research employed a qualitative method with a phenomenological approach, focusing on exploring the direct experiences of teachers and students in carrying out the program. The data were obtained using observation, in-depth interviews, and documentation techniques. The findings indicate that the Adiwiyata program not only contributes to raising environmental awareness but also plays a significant role in instilling character values such as responsibility, discipline, cooperation, and socio-ecological awareness. These values are internalized through reflective and participatory daily activities, such as classroom cleaning duties, waste management, composting, and energy-saving campaigns. All of these activities are carried out with active and structured involvement from teachers, the school principal, and the entire school community. Supporting factors include adequate facilities and infrastructure, habituation of positive behaviors, and the integration of religious values into environmental activities. However, some challenges remain, such as the low initial understanding of new students and inconsistent behavior change. The implication of these findings is that environmental programs, when integrated with character education, can serve as effective media for building students’ moral and religious values in a contextual and sustainable manner, in line with national education goals and Islamic principles.

Annisa Febrianda; Siti Nurhaliza; Rania Atika Putri; Zainarti Zainarti

Jurnal Riset dan Publikasi Ilmu Ekonomi 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to analyze the marketing strategies implemented by the Donat Seribuan MSME located on Jl. Pancing in enhancing the competitiveness of local products amid increasingly intense market competition. As a pillar of the people's economy, micro, small, and medium enterprises (MSMEs) play a vital role in supporting national economic growth but often face challenges related to market access and the development of effective promotional strategies. This research adopts a descriptive qualitative approach, with data collected through in-depth interviews, direct observation, and documentation. The findings indicate that Donat Seribuan applies a hybrid marketing strategy, combining traditional promotion methods (word-of-mouth, affordable pricing, strategic location) with the use of social media to reach a broader consumer base. The implementation of community-based marketing, product storytelling, and collaboration with local micro-influencers has proven effective in strengthening product image and building customer loyalty. These results highlight the importance of innovative, locally tailored marketing strategies to sustainably enhance MSME competitiveness.

Nanda Afrilia; Hadiva Nur Fauziyyah; Avrilla Dwi Andhini; Muhammad faqih Irfani; Daniel Handoko

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2025 International Forum of Researchers and Lecturers

This study aims to analyze the suspected violation of advertising ethics by Almaz Fried Chicken through the claim “Saudi Chicken No.1 in Indonesia” on the Instagram platform. The claim was repeatedly published without valid supporting evidence, such as surveys, awards, or credible data sources. This research adopts a qualitative approach using a case study method and content analysis technique on the visual and textual content of Almaz Fried Chicken’s official Instagram posts. The results show that the superlative claim does not comply with the Indonesian Advertising Ethics Code, which requires substantiation for superiority claims. Advertising visuals—such as color schemes, typography, and cultural symbols—were used to reinforce the impression of authenticity and superiority, but lacked verifiable basis. The study concludes that the claim used by Almaz Fried Chicken violates the principles of honesty, truthfulness, and responsibility in marketing communication, and potentially misleads consumers while creating unfair competition in the digital marketplace.

Nasya Nathalia Navrynda Putri; Sutoyo; Ama Farida Sari

Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan 2025 Prodi PPKn Universitas Slamet Riyadi

ABSTRAK Penelitian ini bertujuan untuk mengetahui peran media sosial instagram dalam meningkatkan partisipasi remaja pada pilkada serta untuk mengetahui kendala, faktor pendukung, dan langkah-langkah dalam partisipasi politik generasi muda. Menggunakan metode deskriptif kualitatif, penelitian ini melibatkan wawancara, observasi, dan dokumentasi sebagai teknik pengumpulan data. Hasil penelitian menunjukkan bahwa peran media sosial Instagram sangat penting dalam penyebaran informasi terkait pilkada. Selain itu, paslon pilkada juga berkolaborasi secara langsung dengan generasi muda untuk menyajikan konten Instagram yang kreatif dan menarik. Kata Kunci : Media Sosial Instagram, Partisipasi Remaja, Pemilihan Umum Kepala Daerah   ABSTRACT This study aims to determine the role of instagram social media in increasing youth participation in regional elections and to determine the obstacles, supporting factors, and steps in the political participation of the younger generation. Using qualitative descriptive methods, this study involved interviews, observations, and documentation as data collection techniques. The results of the study indicate that the role of Instagram social media is very important in disseminating information related to regional elections. In addition, regional election candidates also collaborate directly with the younger generation to present creative and interesting Instagram content. Keywords: Instagram Social Media, Youth Participation, Regional Head Elections

Eulogize Gracia Putri Manullang; Restu Ismoyo Aji; Aris Sutejo

JURNAL ILMIAH KOMPUTER GRAFIS 2025 UNIVERSITAS STEKOM

This paper discusses the visual design of character designs for an illustrated book that focuses on the problem of people pleasers among employees aged 22-30 years. People pleasers are individuals who tend to please others at the expense of themselves, which in the long term can trigger stress and mental disorders. The results of the study show that many young employees experience a dilemma between meeting other people's expectations and maintaining their own well-being. To convey this problem, four characters were designed. The main character is Tara, a people pleaser who undergoes a transformation into a more balanced individual in her work and personal life. Three supporting characters help strengthen the dynamics of conflict in the workplace, Mr. Johnson (Tara's demanding boss), Shinta (a supportive co-worker), and Felix (a senior co-worker). The character design process was carried out through several stages, including interviews with psychologists, illustrators, and employees, as well as qualitative data analysis from observations, Focus Group Discussions (FGD), and literature studies. The result is four characters executed in a simple illustration style with flat design and a limited color palette to emphasize the emotional atmosphere experienced by the characters. By exploring the right illustration style and color composition, this study designs characters that not only depict the reality of people pleasers in the workplace, but also function as visual educational media that helps readers understand the importance of setting boundaries at work and supports individuals in achieving inner peace and balance in life. Keywords: People pleaser, Persona, Illustration, Employee Character Design

Dala Noor Iftikhar; Yasmin Mutiaramadhani

Jurnal Manajemen Kewirausahaan dan Teknologi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Human resources play a fundamental role as a key component in supporting the success of an organization or agency, including village governments, as they serve as the link between formulated visions, missions, and targets and their actual implementation in the field. This study specifically focuses on examining the influence of transformational leadership, communication, and the work environment on the performance of village officials, with job satisfaction as a key mediating variable. The research method employed a quantitative approach with purposive sampling, involving 79 village officials deemed representative of the population. The findings indicate that transformational leadership partially has a significant impact on increasing the motivation, loyalty, and work ethic of village officials, as visionary leaders are able to direct, inspire, and encourage employees to work more optimally. Communication has also been shown to play a significant role, as open, two-way, and transparent communication minimizes misunderstandings and creates harmonious working relationships among employees and between superiors and subordinates. A conducive work environment, both physically, psychologically, and socially, contributes to a sense of security, comfort, and higher work morale. Furthermore, this study confirms that job satisfaction is a crucial mediating factor in linking transformational leadership, communication, and the work environment with the performance of village officials. This is because when employees are satisfied with their jobs, their commitment, productivity, and dedication to their tasks increase significantly. Therefore, this study emphasizes the need for an integrated strategy in human resource management at the village level, with an emphasis on an inspirational leadership style, an effective communication system, the creation of a healthy work environment, and increasing job satisfaction as a sustainable effort.

Muhammad Robitul Amin; Yeyen Silviana; Gatot Arifiyanto; Atika Ulfa Himayati; Sri Rahayu

Proceeding of the International Conference on Economics, Accounting, and Taxation 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

In the digital age, consumer awareness of sustainable products has increased significantly. Recent research (2023-2025) shows that 84% of Indonesian consumers have used eco-friendly products, driven by a desire to preserve the earth. The purpose of this study is to analyze how digital information, particularly Electronic Word-of-Mouth (E-WOM), perceptions of sustainable packaging, and environmental concerns influence consumer perceptions and purchasing decisions in Indonesia. The proposed method is a quantitative approach using multiple linear regression analysis, preceded by classical assumption testing and instrument reliability testing. Key findings from the supporting literature indicate that E-WOM has a strong influence on purchase interest, even mediating the relationship between green marketing and purchase intention. In addition, product information transparency (ecological labels) is significant in increasing trust. The conclusion confirms that effective digital strategies must prioritize positive E-WOM communication and sustainability data transparency.

Ammalia Shelky Nakwa; Pramudya Gandara

Jurnal Manajemen Bisnis Era Digital 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study intended to examine the impact of implementation’s digital marketing on the production level of Micro, Small, and Medium Enterprises (MSMEs). In the digital era, technology-based marketing strategies such as social media, e-commerce, and messaging applications have become essential tools for reaching a wider range of consumers. This research uses a qualitative approach with semi-structured interview techniques involving MSME actors from various sectors. The results show that most MSMEs actively utilizing digital marketing have experienced a significant increase in demand, which has led to higher production levels. However, some MSMEs have not felt a substantial impact due to limitations in managing digital platforms and a lack of knowledge in online marketing. Digital marketing plays an important role in supporting the growth of MSME production, although its effectiveness largely depends on the adaptability of each business owner. This research is expected to contribute to the preparation of digital marketing strategies for MSMEs in the digital era.

Lailatul Muthoharoh; Dita Hendriani

SOSIAL: Jurnal Ilmiah Pendidikan IPS 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study aims to determine the use of YouTube learning media in improving students' critical thinking skills in history subjects of class XI at SMAN 1 Karangrejo. The background of this study is based on the low interest in learning and students' critical thinking skills in understanding abstract and narrative historical materials. YouTube media is considered as one of the interactive and interesting learning alternatives, which can visualize historical events in a concrete and easy-to-understand manner. The formulation of the problem obtained by the author is how the use of YouTube media among class XI students at SMAN 1 Karangrejo, in supporting the teaching and learning process. How effective is the use of YouTube-based learning media on the critical thinking skills of class XI students, in history subjects at SMAN 1 Karangrejo. From the formulation of the problem, the purpose of writing is to find out the use of YouTube media among class XI students at SMAN 1 Karangrejo, in supporting the teaching and learning process. To find out the effectiveness of the use of YouTube-based learning media on the critical thinking skills of class XI students, in history subjects at SMAN 1 Karangrejo. This study uses a qualitative approach with a case study type. Data collection techniques are carried out through observation, in-depth interviews with history teachers and students, and documentation. The main focus of this study is on the learning process, student responses to the use of YouTube media, and how the media facilitates the development of students' critical thinking skills. The results of the study showed that the use of YouTube media had a positive impact on improving students' critical thinking skills. The historical videos shown were able to stimulate curiosity, encourage discussion, and help students analyze and evaluate historical events in more depth. In addition, students became more active, enthusiastic, and involved in the learning process.

Ni Kadek Della; Anak Agung Istri Ngurah Marhaeni

International Journal of Entrepreneurship and Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Public transportation is a primary necessity for supporting daily activities in Denpasar City. One mode of transport that plays a strategic role is the Trans Sarbagita Bus. As a mass transportation service, this bus system is expected to provide effective, efficient, and affordable mobility. This study aims to analyze: (1) public perception of the effectiveness of the Trans Sarbagita Bus service; (2) the simultaneous effect of accessibility, punctuality, and ticket price on service effectiveness; (3) the partial effect of each of these variables; and (4) the strengths, weaknesses, opportunities, and threats (SWOT) of the Trans Sarbagita Bus system. A quantitative method with an associative approach was employed. Data were collected from 105 active respondents through observation, interviews, and a five-point Likert scale questionnaire, and analyzed using multiple linear regression via SPSS. The findings show that: (1) public perception is generally positive, especially in terms of comfort and safety, although accessibility and punctuality remain suboptimal; (2) accessibility, punctuality, and ticket price simultaneously have a significant effect on service effectiveness; (3) each of these variables also has a positive and significant partial effect; and (4) strengths lie in low fares and safety, while key weaknesses include limited access and delays. Opportunities stem from policy support and rising public awareness, whereas threats include the dominance of private vehicles and low intermodal integration. It is recommended that the government enhance public transport campaigns through media and community partnerships, as well as expand bus stop access and intermodal connectivity to improve service effectiveness.

Dewi Amelia Lestari; Ersyafaat Huda; Johny Subarkah; Arie Restama

An International Journal Tourism and Community Review 2025 Akademi Kesejahteraan Sosial Ibu Kartini Semarang

This research explores cultural preservation strategies through the development of the tourism sector, using the Surakarta Palace as a case study. The Surakarta Palace, a cultural heritage site in Central Java with significant historical and cultural value, plays a vital role in preserving Javanese traditions while contributing to regional tourism growth. This study adopts a descriptive qualitative method with data collected through observation, interviews, and documentation. The findings reveal that the Surakarta Palace actively preserves culture through various initiatives such as organizing traditional ceremonies, staging classical Javanese art performances (like gamelan and wayang), and managing museums that house historical artifacts and royal collections. These strategies serve not only to maintain cultural continuity but also to increase the attractiveness of the palace as a cultural tourism destination. Despite these efforts, several challenges remain. These include limited financial resources, minimal use of digital media for promotion, and the lack of public awareness—especially among younger generations—regarding the importance of cultural heritage. To address these challenges, the study emphasizes the need for integrated collaboration between the government, the Surakarta Palace institution, and the surrounding community. Strengthening digital-based promotional strategies and educational outreach is also considered essential to increase public engagement and sustainable tourism impact. In conclusion, the Surakarta Palace serves as a strategic model for cultural preservation within the tourism framework. By improving stakeholder cooperation and adapting to technological advances, cultural heritage can be preserved effectively while supporting local economic development through tourism. Therefore, cultural preservation and tourism development should be positioned as complementary efforts, where the sustainability of both depends on strategic planning, inclusive participation, and adaptive innovation in facing the dynamic demands of modern tourism.

Herman Wijaya; Media Listiana Rahayu

Kajian Ekonomi dan Akuntansi Terapan 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study examines the influence of leverage, profitability, and capital structure on earnings management in consumer non-cyclicals companies listed on the Indonesia Stock Exchange (IDX) during the period 2019–2023. Earnings management has become a central issue in financial reporting, as it reflects managerial discretion in presenting financial information that may not fully align with the company’s actual economic condition. Understanding the determinants of earnings management is therefore essential to enhance transparency, credibility, and stakeholder trust in corporate financial reports. The research employed a quantitative approach using multiple linear regression analysis, with data processed through SPSS version 25. The sample consisted of 104 company-year observations, which were selected using purposive sampling techniques and subsequently refined through outlier testing to ensure data validity and reliability. The independent variables analyzed were leverage, profitability, and capital structure, while earnings management served as the dependent variable. The empirical findings demonstrate that leverage and profitability exert a significant influence on earnings management practices. Specifically, companies with higher leverage tend to engage in earnings management as a mechanism to meet financial obligations and reduce the risk of violating debt covenants. Similarly, higher profitability motivates managers to manipulate earnings in order to sustain investor confidence and maintain a favorable corporate image. In contrast, capital structure is found to have no significant effect on earnings management, indicating that financing decisions between debt and equity may not directly influence managerial behavior in financial reporting. These results highlight the importance of monitoring leverage and profitability indicators as potential predictors of earnings management. For corporate management, the findings suggest the need to implement stronger internal control systems and uphold ethical financial practices. For investors and regulators, the study provides useful insights into assessing company performance beyond reported earnings, thereby supporting more informed decision-making and promoting the integrity of capital markets.

Saragih, Muhammad Lutfi; Perdamean, Ahmad Sahat

International Journal of Education and Literature 2025 Lembaga Pengembangan Kinerja Dosen

This research was conducted at the Foreign Language Laboratory of the Faculty of Languages and Arts, Universitas Negeri Medan, with the aim of developing a student worksheet (LKPD) for learning the topic "Guten Tag" for Grade XI students in the first semester. The worksheet was designed based on the ADDIE development model, which consists of five phases: analysis, design, development, implementation, and evaluation. The data for this research were sourced from the textbook Netzwerk Neu A1, specifically from pages 8–17, which cover the subtopics: greetings and farewells, introducing oneself and others, and asking about and responding to well-being. The developed worksheet was evaluated by a content expert and a media expert. The content expert assigned a score of 87.5, which falls into the “good” category, while the media expert assigned a score of 92.8, categorized as “very good”. The worksheet was also implemented and evaluated with a group of ten students from MAN 1 Medan, yielding an average score of 86.95, indicating it is “very suitable”. These findings suggest that the worksheet is appropriate for supporting A1-level German language instruction and can serve as an alternative teaching material for enhancing vocabulary, grammar understanding, and communicative competence in contextually relevant situations.

Khusnurrijal Khusnurrijal; Ali Mu’tafi; Hidayatu Munawaroh

Reflection : Islamic Education Journal 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This research aims to: 1) Find out how the teacher's strategy in classroom management in learning moral beliefs at MTs of the al istiqomah karya education foundation for Kebumen regency. 2) To find out how the Role of Teacher Creativity in Improving Classroom Management in Moral Faith Learning at MTs of the Al Istiqomah Karya Guna Education Foundation, Kebumen Regency. 3) To find out the supporting and inhibiting factors of Teacher Creativity in Classroom Management in Moral Faith Learning at MTs of the Al Istiqomah Karya Education Foundation in Kebumen Regency. This research uses a qualitative approach where the type of research is field research. The data collection technique uses observation, interview, and documentation methods related to the role of teacher creativity in improving classroom management in learning moral beliefs. The analysis techniques used are data reduction, data presentation and conclusion drawn. The results of the study showed that: 1) Teachers' strategies in classroom management in learning moral beliefs at MTs Al Istiqomah Karya Guna Education Foundation, Kebumen Regency. This includes setting up students' sitting positions every week, forming discussion groups, using learning media such as laptops and projectors, and providing constructive feedback. In addition, there are positive habits such as reading Asmaul Husna before learning begins to create a conducive classroom atmosphere. 2) The role of teacher creativity in improving classroom management in learning moral beliefs at MTs Al Istiqomah Karya Guna Education Foundation, Kebumen Regency. Teachers apply several approaches, such as taking turns seating each week, forming discussion groups, using learning media such as laptops and projectors, and providing constructive feedback. In addition, the habit of reading Asmaul Husna before the lesson starts is also carried out to foster discipline and a religious atmosphere in the classroom. Madrasah heads fully support this strategy by providing training for teachers, including training in the use of digital platforms and learning applications. 3) Supporting and Inhibiting Factors for Teacher Creativity in Classroom Management in Learning Moral Beliefs at MTs Al Istiqomah Karya Guna Education Foundation, Kebumen Regency. 1) Inhibiting factors from teachers. Heavy workloads such as teaching followed by extra-curricular teaching, superior classes or competition classes and other tasks at school that must be completed. 2) Student factors. a) Varying levels of student participation are sometimes an obstacle. Not all students are actively interacting, so it was difficult for me to create a dynamic and creative classroom atmosphere. This makes me have to continue to look for ways to make students more motivated and involved in the learning process. b) Students are difficult to manage or not communicative in the teaching and learning process.

Yohana Nono BS; Chatarina Novianti; Maria Ludtinia Bupu Meo; Sebastiana Nenu

Pemberdayaan Masyarakat: Jurnal Aksi Sosial 2025 Lembaga Pengembangan Kinerja Dosen

The low interest and engagement of lower-grade primary school students in literature serve as an important introduction to this study. The aim of this Community Service Program (PKM) was to enhance children’s literary abilities through the use of three innovative media: word cards, short story videos, and descriptive texts. The study employed an experimental method with a pretest–posttest control group design and a Classroom Action Research (CAR) approach based on Kemmis & McTaggart (1988), carried out among grades I–III students at SD Katolik Roworeke 2, Ende (approximately 25–30 students per class). Results showed a statistically significant improvement in the experimental group compared to the control group, especially in literary element comprehension and literary appreciation. Word cards enriched vocabulary, story videos increased visual appeal and understanding, while descriptive texts trained literacy and imagination skills. The interactive and contextual learning process proved effective in fostering reading interest, teacher creativity, and students’ literacy enthusiasm. In conclusion, this method is recommended for adoption by Indonesian Language and Literature teachers in lower grades. Future research should expand sample size, include diverse literary works, and explore supporting factors influencing method effectiveness.

Yohana Nono BS; Chatarina Novianti; Maria Ludtinia Bupu Meo; Sebastiana Nenu

Pemberdayaan Masyarakat: Jurnal Aksi Sosial 2025 Lembaga Pengembangan Kinerja Dosen

The low interest and engagement of lower-grade primary school students in literature serve as an important introduction to this study. The aim of this Community Service Program (PKM) was to enhance children’s literary abilities through the use of three innovative media: word cards, short story videos, and descriptive texts. The study employed an experimental method with a pretest–posttest control group design and a Classroom Action Research (CAR) approach based on Kemmis & McTaggart (1988), carried out among grades I–III students at SD Katolik Roworeke 2, Ende (approximately 25–30 students per class). Results showed a statistically significant improvement in the experimental group compared to the control group, especially in literary element comprehension and literary appreciation. Word cards enriched vocabulary, story videos increased visual appeal and understanding, while descriptive texts trained literacy and imagination skills. The interactive and contextual learning process proved effective in fostering reading interest, teacher creativity, and students’ literacy enthusiasm. In conclusion, this method is recommended for adoption by Indonesian Language and Literature teachers in lower grades. Future research should expand sample size, include diverse literary works, and explore supporting factors influencing method effectiveness.