This study aims to analyze the influence of marketing strategy innovation on customer satisfaction at the MSME "Kopi Jago." Amid increasingly intense business competition, marketing innovation has become a key factor in maintaining and enhancing customer loyalty. This research employs a quantitative method with data collected through questionnaires distributed to 50 respondents. The data analysis techniques used include validity testing, reliability testing, simple linear regression analysis, t-test, and coefficient of determination (R²) test, assisted by SPSS 25. The results indicate that marketing strategy innovation has a positive and significant effect on customer satisfaction, with a regression coefficient of 0.778, indicating a strong positive relationship.. The significance value of 0.000 < 0.05 and the R² value of 0.405 indicate that marketing strategy innovation explains 40.5% of the variation in customer satisfaction. indicating that effective marketing innovations enhance customer satisfaction at Kopi Jago

The increasing competition among fast food restaurants in urban areas has made consumers more selective in their purchasing decisions, with price and product quality emerging as key determinants. This study aims to analyze the influence of perceived price and perceived product quality on consumer purchasing decisions at Subway fast food restaurants in East Bekasi. A quantitative approach was applied using a structured questionnaire distributed to 50 consumers. Data were analyzed through multiple linear regression and classical assumption testing. The results indicate that price has a significant and positive effect on purchasing decisions, with a regression coefficient of 1.191 and a partial determination coefficient (R²) of 0.750, suggesting that price alone explains 75% of the decision variance. Similarly, perceived product quality also demonstrates a significant positive effect with a coefficient of 0.469 and R² of 0.724. When combined, both variables explain 72.4% of the variance in purchasing decisions, with the F-test result of 91.673 surpassing the critical value of 3.20. These findings suggest that consumers in East Bekasi prioritize both affordability and quality when choosing fast food. This research contributes to the literature by validating the dual importance of economic and experiential value in fast food marketing strategies, especially in highly competitive suburban environments.

The enforcement of fair and transparent justice requires a firm guarantee of the principles of fair trial and open justice within the judicial system. These two principles are fundamental to the protection of human rights and serve as essential mechanisms to ensure the accountability of judges as executors of judicial power. This study aims to analyze the implementation of fair trial and open justice principles in judicial oversight practices through the instruments of legal memorandum and public examination (eksaminasi). This research employs a normative method with a statutory and document-based approach. The findings indicate that although not formally regulated as part of Indonesia’s judicial oversight system, legal memoranda and examinations play a significant role in enabling public participation and control over judicial independence and integrity. Strengthening these instruments can serve as an effective strategy to realize an accountable, transparent judiciary that upholds procedural justice.

Spring steel is one type of material that is widely used in various engineering applications, such as vehicle suspension systems and equipment that require resistance to dynamic loads. Spring steel possesses various mechanical characteristics that are strongly influenced by the microstructure of the material. These characteristics remain consistently affected throughout the entire material. Heating that occurs due to exposure to flame can alter certain microstructural properties of spring steel and affect its performance. In this study, an analysis was carried out on all changes in the microstructure of spring steel caused by flame heating, as well as its effect on the hardness of the material. The results of the study showed that heating can indeed cause changes in the microstructural phase and a decrease in fatigue resistance of the spring steel.

This study aims to examine the strategy of meaning in Arabic language learning at SMA Terpadu Darut Tauhid with a focus on understanding narrative texts. Through a qualitative-descriptive approach, data were obtained from observations of learning activities, documentation, and in-depth interviews with teachers, students, and language program managers. The results of the study indicate that strategies such as Jigsaw, Index Card Match, and direct methods (al-thariqah al-mubasyarah) are effective in improving students' linguistic understanding and contextual values. The implementation of these strategies is carried out in an integrated manner in a daily language-based program, supported by a conducive religious environment. The use of narrative texts, especially the stories of the prophets and companions, not only enriches the mastery of mufradat and tarkib, but also becomes a means of internalizing the values ??of akhlakul karimah. The challenge of time constraints is overcome through creative approaches such as role-play and short dialogues. This study recommends the importance of integration between linguistic strategies and spiritual values ??in Arabic language learning in a religious-based educational environment.
 

Transformasi digital merupakan elemen kunci dalam meningkatkan daya saing dan keberlanjutan Usaha Mikro, Kecil, dan Menengah (UMKM) di era industri 4.0. Penelitian ini bertujuan untuk menganalisis peran pemerintah daerah dalam mendorong transformasi digital pada UMKM di Labuan Bajo, Nusa Tenggara Timur. Metode yang digunakan dalam penelitian ini adalah pendekatan kualitatif dengan teknik pengumpulan data melalui wawancara mendalam, observasi, dan studi dokumentasi terhadap pelaku UMKM serta instansi pemerintah terkait. Hasil penelitian menunjukkan bahwa pemerintah daerah memiliki peran strategis dalam menyediakan infrastruktur digital, pelatihan keterampilan digital, serta menciptakan kebijakan yang mendukung inklusi teknologi pada UMKM. Meskipun terdapat berbagai upaya yang telah dilakukan, tantangan seperti keterbatasan akses internet, rendahnya literasi digital, dan kurangnya pendampingan teknis masih menjadi hambatan utama. Oleh karena itu, sinergi antara pemerintah daerah, sektor swasta, dan komunitas lokal menjadi faktor penting dalam mempercepat proses transformasi digital yang berkelanjutan.

Energi adalah aspek krusial dalam pembangunan dan keberlangsungan hidup manusia. Dalam konteks ini, pemahaman yang mendalam tentang jenis energi dan ketersediaannya menjadi penting. Tulisan ini memberikan tinjauan menyeluruh tentang berbagai jenis energi yang digunakan secara luas di seluruh dunia, seperti tenaga surya, angin, hidro, biomassa, dan nuklir. Setiap jenis energi memiliki karakteristik, kelebihan, dan tantangan tersendiri dalam penggunaannya. Selain itu, ketersediaan energi menjadi faktor penentu dalam keberlanjutan ekonomi dan sosial suatu negara. Penelitian ini juga mengulas tentang tantangan global terkait ketersediaan energi, termasuk perubahan iklim, polusi, dan ketergantungan terhadap sumber energi yang tidak terbarukan. Dengan mempertimbangkan kompleksitas ini, upaya-upaya untuk meningkatkan ketersediaan energi, mempromosikan energi bersih dan berkelanjutan, serta mengembangkan teknologi dan kebijakan yang mendukung, menjadi sangat penting untuk menghadapi tantangan energi global di masa depan.

The Philosophy of Islamic Education serves as the main foundation that guides the spiritual and intellectual development of each individual. As a solid foundation, this philosophy not only acts as a conceptual framework, but also spreads into the essence of education, shaping personality, and directing the mind towards a deeper understanding of knowledge and spirituality. This article aims to contribute to a deeper understanding of how Islamic educational philosophy can be a strong foundation for forming spiritual and intellectual intelligence. The method used is descriptive qualitative with library research, this research does not need to go into the field, but simply utilizes several sources of data in this article is done by searching the literature from various sources online according to the focus of the research. Data acquisition techniques are carried out by searching online books, scientific journals, and Google Scholar sources.The results of the discussion in this article show that Islamic Education Philosophy is the basis for creating spiritual and intellectual intelligence by emphasizing the integration of Islamic values ??in forming character through holistic education, and involving the principles and indicators of spiritual and intellectual intelligence., as well as the integration of Islamic teachings in the process of forming a balanced character and personality.

This research investigates the legal protection afforded to well-known trademarks against unfair competition in the digital era.  The proliferation of e-commerce and online platforms has created new challenges for trademark protection, with instances of infringement, counterfeiting, and other forms of unfair competition becoming increasingly prevalent.  This study aims to analyze the adequacy of existing Indonesian legal frameworks, including the Trademark Law and the Law on Prohibition of Monopoly and Unfair Business Competition, in addressing these challenges.  Employing a qualitative research method involving legal doctrinal analysis and case studies of relevant court decisions, the study examines the effectiveness of current legal mechanisms in protecting well-known trademarks online.  The findings reveal gaps in the legal framework and suggest areas for improvement, such as enhanced enforcement mechanisms and regulations specifically tailored to the digital environment.  The conclusion emphasizes the need for a more robust and adaptable legal framework to effectively safeguard well-known trademarks in the dynamic landscape of digital commerce

The absence of a father figure (fatherlessness) can have significant impacts on an individual's psychological and social well-being, particularly among university students who are navigating the critical phase of identity formation. This study aims to explore the meaning of father loss in students by comparing experiences of losing a father due to divorce and death. Using a qualitative phenomenological approach, six participants who had experienced fatherlessness were interviewed in depth. The results show that the loss of a father due to death is generally perceived as a permanent and irreplaceable loss, evoking deep sadness. In contrast, father loss due to divorce is often associated with emotional conflict, feelings of abandonment, and unresolved grief (ambiguous loss). The psychological impacts include emotional disturbances, social difficulties, and low self-confidence. Students employed various coping strategies such as seeking social support and engaging in academic or productive activities. In conclusion, the study highlights that the meaning of father loss varies depending on its cause, but both types have significant negative effects on students' psychological well-being. Therefore, strong emotional and social support is essential to help fatherless students adapt and build resilience in facing such loss.