Career management is an ongoing series of activities that must be prepared, developed, implemented and monitored by employees or Organizational involvement. The key to creating professional HR lies in recruiting, selecting, training, and developing employees. Therefore, in this study the authors wanted to examine HR analysis related to recruitment and career management. The type of research used by the author is qualitative research, which is carried out based on scientific objects. In this study, the data collected is secondary data. The researcher uses the Observation method, which is the act of analyzing, keeping detailed records of the observable changes that occur in the subjects studied. The author finds that HR Analytics can be used to make a significant difference in business, particularly in the manufacturing sector. These procedures can help businesses grow by reducing the impact of human fatigue on all aspects of business operations and enabling more effective data-driven decision-making.

Tujuan adanya penelitian ini yaitu untuk menganalisis pengaruh manfaat, kemudahan dan fitur layanan terhadap keputusan penggunaan dompet digital OVO pada mahasiswa. Populasi yang digunakan yaitu mahasiswa UIN Raden Mas Said Surakarta yang pernah atau sedang menggunakan dompet digital OVO. Sampel diambil melalui teknik purposive sampling sehingga diperoleh sampel sebesar 100 responden. Metode yang digunakan yaitu metode kuantitatif. Penganalisisan data menggunakan analisis regresi linear berganda. Hasil penelitian menyatakan secara simultan variabel manfaat, kemudahan dan fitur layanan berpengaruh terhadap keputusan penggunaan dompet digital OVO pada mahasiswa. Berdasar hasil uji t, variabel manfaat dan kemudahan memberikan pengaruh positif terhadap keputusan penggunaan. Sementara fitur layanan tidak memiliki pengaruh terhadap keputusan penggunaan.

The existence of organizations such as Islamic financial institutions that help improve the welfare of society according to their function, namely saving money and providing loan assistance for business capital and comsumtions. There are various types of LKM, one of which is cooperatives. This study aims to determine the..influence of social factors and./personal factors on people’s decisions to use the services of KSU Surya Muhammadiyah, either partially or simultaneously. This Study used a quantitative method using 50 samples taken by purposive sampling method from the KSU Surya Muhammadiyah customer population. Data collection technique were interviews, observation, questionnaires, and documentations. Then, the questionnaires were tested with validity and reliability tests to ensure the accuracy of the questionnaires. Furthermore, classical asumption tests and hypothesis tests were carried out including multiple,,linearregression tests, the coefficient of determination (R2), t-tes, .and F-test. The results of this study are as.follows: (1) social factors have effect on people’s decitions to use services of KSU Surya Muhammadiyah, with a t .count of 2,254 while .t table of 2,012 or t count < t table..and a significance level of 0,026 > 0,05. (2) personal factors influence people’s decitions to use the services of KSU Surya Muhammadiyah, with a t count of 3,093 while t table is 2,012 or tcount > t table and asignificance level of 0,003 < 0,05. (3) social and personal factors simultaneously influence the community’s decition to use the services of KSU Surya Muhammadiyah. Where the sigvalue is 0,000 < 0,005 and F count is 79,385 > F table 3,20. It can be concluded fromthe test results, namely: (1) H1 is accepted,,and H0 is rejected, (2) H2 is a accepted and H0 isrejected, (3) H3 is accepted and H0 is rejected. If the number of customers decreases, it is necessary topay attention tothese factors anything that can influence customer interest in choosing at KSU Surya Muhammadiyah Pematang Kolim Village

The meaning of halal is permissible, while haram is not permissible (prohibited) according to Islamic law. Having a halal certificate can give confidence to companies in using or printing halal labels on product packaging or company premises. This study aims to find out how the influence of the halal label and halal awareness has on the purchase intention MSME products in the Bima City. The type of research used in this study is a type of quantitative research with survey methods. Collecting data by distributing questionnaires with a Likert scale to 100 respondents. Data was processed by statistical analysis using SPSS 20.00. The results showed that the halal label had a positive and significant effect on the intention to purchase MSME products in the Bima City and halal awareness did not have a significant effect on the intention to purchase MSME products in the Bima City. The contribution of this research is hoped that MSME actors will immediately take care of halal certificates so that consumers' interest in buying increases and products can be marketed outside the region so that the wider community can get to know MSME products from Bima city.

Consumer behavior is the basis for consumers to make purchasing decisions. Consumer behavior is an activity that is closely related to the process of purchasing goods or services. In this study, the independent variable is consumer behavior (X), while the dependent variable is online purchasing decisions (Y). This study aims to examine and analyze the influence of consumer behavior in making online purchasing decisions for the people of Brebes Regency on e-commerce shoppe. The type of research used is quantitative research. The processed data is the result of distributing questionnaires to the public or consumers randomly via google form, the number of population is unknown with a sample of 100 respondents who have been processed using SPSS 22. Data analysis techniques used in this study are validity test, reliability test, test normality, simple linear regression test, coefficient of determination test (R²), and t-test (Partial). Based on the t-test (Partial) shows a positive and significant influence on online purchasing decisions with a value of 0.000 <0.05

Perusahaan unggul membutuhkan manajemen yang baik, termasuk manajemen rantai pasok yang harus juga berjalan dengan baik untuk mencegah terjadinya hal yang berdampak negatif pada perusahaan. Manajemen rantai pasok yang baik memberikan keunggulan bagi perusahaan, salah satunya adalah bagi AirAsia sehingga diperlukan sumber daya yang berharga. Dalam penelitian ini dibahas seperti apa sistem ERP pada perusahaan AirAsia dan bagaimana sistem ERP ini dapat memaksimalkan kinerja rantai pasok yang sudah berjalan saat ini. Penelitian ini menggunakan jenis penelitian kualitatif dan analisis data dilakukan dengan teknik deskriptif kualitatif. Kesimpulan yang didapatkan dari hasil analisa penelitian ini adalah sistem ERP sukses meningkatkan kinerja manajemen rantai pasok di AirAsia sehingga ampuh dalam meningkatkan efisiensi dalam operasional AirAsia sendiri sebagai penerbangan berbiaya rendah dengan kualitas terbaik di dunia.

The outbreak of Covid-19 in 2020 has brought downturn to the global economy and many companies went bankrupt during the epidemic. However, according to Unilever's financial report for the first half year, its sales fell only by 1.6% and its financial situation is still stable. The reason for it is not only for Unilever's action of taking Covid-19 as normalization, but also for its differentiation strategies, which make Unilever a competitive enterprise when the consumer products are in demand in Covid-19. Through the literature research method, this article uses the combination of SWOT (strengths, weaknesses, opportunities and threats) and PEST (political, economic, social and technological factors) models to explore the internal and external environments of Unilever in 2020, and concludes that under the multiple impacts of the external environment, Unilever still has great opportunities to make development relying on its own excellent internal conditions.

This study has the main objective of knowing how the influence of E-WOM (electronic word of mouth) and the appeal of the decision to visit the Rest Area Heritage KM 260B. This study uses a quantitative research type with the SPSS version 22 method. The population used in this study is all visitors in the Heritage Rest Area with a sample of 101 respondents, consisting of 16 questions and obtained by distributing questionnaires to all Rest Area Heritage visitors. offline (paper) and online (google form). The results showed that the E-WOM variable had a positive effect on visiting decisions with a significance value (sig) of 0.000 < probability 0.05 and a tcount of 5,458 > ttable of 1,985. The attractiveness variable has a positive effect on the decision to visit with a significance value (sig) of 0.009 < probability 0.05 and a tcount of 2.667 > ttable of 1.985, so it can be interpreted that the variation of all independent variables, namely E-WOM and attractiveness can affect the decision to visit

Dalam menghadapi persaingan bisnis, PT Telkom melakukan strategi agar mampu bersaing dipasar internasional sehingga kapabilitas perusahaan dan keunggulan kompetitif perusahaan dalam menghadapi persaingan dipasar internasional semakin efektif. Penelitian ini bertujuan untuk mengetahui strategi pemasaran, five forces analysis, lingkungan industri serta analisa SWOT pada PT Telkom. Selain itu, mengindentifikasi faktor-faktor yang menjadi kekuatan dan kelemahan serta peluang dan ancaman bagi perusahaan ini. Analisis yang digunakan pada penelitian ini merupakan analisis deskriptif kualitatif dan deskriptif. Dengan melakukan analisis eksternal lingkungan ini dapat mengevaluasi strategi bersaing PT Telkom dalam mencapai sustainable growth. Dengan memanfaatkan porter five forces diharapkan PT Telkom mampu mengenali posisi persaingan serta meningkatkan keunggulan kompetitif demi memenangkan pasar.
 

E-commerce telah menjadi bagian penting dari kehidupan modern, dengan semakin banyaknya orang yang memilih untuk berbelanja online. Studi ini bertujuan untuk memahami perkembangan e-commerce dan tren terkini, serta peraturan perundang-undangan yang berkaitan dengan bisnis e-commerce di Indonesia. Studi ini menggunakan pendekatan studi literatur dengan mengumpulkan informasi dari berbagai sumber seperti jurnal, artikel, buku yang terkait dengan topik ini. Hasil studi menunjukkan bahwa e-commerce telah mengalami perkembangan pesat dalam beberapa tahun terakhir, dengan semakin banyaknya konsumen yang beralih ke belanja online dan bisnis yang mengadopsi model bisnis e-commerce. Beberapa tren terkini di antaranya adalah peningkatan penggunaan Artificial Intelligence (AI) dan machine learning, penggunaan chatbot dan virtual assistant, peningkatan pengiriman dan logistik. Namun, bisnis e-commerce juga dihadapkan pada sejumlah tantangan dan risiko seperti penipuan online, kualitas produk yang buruk, keterlambatan pengiriman, pemalsuan merek, dan persaingan tidak sehat.