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Uji Coba Metode Check List Pada Evaluasi Kinerja Karyawan PT. IKPP Serang Mill Seksi Raw Material Warehouse
Aang Kunaifi
; Indah Friska
; Syamsul Hidayat
Jurnal Manajemen Bisnis Digital Terkini
Vol 3
, No 1
(2026)
This study aims to conduct a pilot evaluation of employee performance in the Raw Material Warehouse Section at PT. IKPP Serang Mill using a checklist-based performance appraisal model. Performance evaluation is a crucial aspect in ensuring the smooth operation of raw material warehouses, which involve a high level of occupational risk and have a direct impact on the continuity of the production process. The checklist method is applied because it integrates quantitative assessment through scoring...
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Analisis Bibliometrik Pengembangan Kompetensi dan Kinerja Aparatur Sipil Negara (ASN) di Indonesia
Atika Zahira Darmawan
; Syamsul Hidayat
Jurnal Manajemen Kreatif dan Inovasi
Vol 4
, No 1
(2026)
This study examines the development of scientific publications on the topic of competency development and performance of the State Civil Apparatus (ASN) in Indonesia in the period 2014–2024 using a bibliometric analysis approach. The researcher uses data from scientific articles that have been published and meet the research criteria. Data was obtained from the Google Scholar database with the help of the Publish or Perish application, then analyzed and visualized using VOSviewer to identify pub...
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Perkembangan Sektor Keuangan di Indonesia: Sebuah Studi Literatur
Ivana Dea Amelia
; Syamsul Hidayat
Jurnal Bisnis Kreatif dan Inovatif
Vol 2
, No 4
(2025)
This study aims to analyze and understand the development of the financial sector in Indonesia through a literature review covering four main aspects: banking, financial digitalization, fiscal reforms, and financial literacy, as well as their impact on economic growth and public welfare. This literature review summarizes various findings and theories regarding the dynamics of the financial sector in efforts to maintain economic stability in Indonesia. The research findings indicate that the deve...
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Pemertahanan Bahasa Jawa Serang pada Fenomena Campur Kode dalam Akun Instagram Influenser Mang Aplen sebagai Kearifan Lokal Masyarakat Kabupaten Serang
Ulinnuha Ulinnuha
; Mahpudoh Mahpudoh
; Mulya Tiara Fauzi
; Julina Julina
; Siti Rani
; Syamsul Hidayat
Jurnal Rumpun Ilmu Bahasa dan Pendidikan
Vol 3
, No 1
(2025)
The waning enthusiasm for preserving the nation's wealth, one of which is regional languages, has become a serious problem that has occurred in recent years. However, only a few Indonesian people are aware of it. Regional languages, especially Serang Javanese, are on the verge of extinction. According to the data obtained, there are three million speakers of Serang Javanese, while the majority of Jaseng (Serang Javanese) speakers are in Cilegon, Serang and a small number in Tangerang, Banten Pro...
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Analisis Perilaku FOMO pada Pembelian Boneka Labubu di Indonesia
Yuni Apriliani
; Novia Rahmawati
; Syamsul Hidayat
Jurnal Manajemen Bisnis Era Digital
Vol 2
, No 1
(2025)
The Fear of Missing Out (FOMO) phenomenon is one of the psychological factors that influences consumer behavior, especially in the context of purchasing collectible goods. This research aims to analyze FOMO behavior among consumers in Indonesia when purchasing Labubu dolls, a collectible product that is popular among toy lovers. The research method uses a qualitative approach with in-depth interviews with 15 respondents who actively collect Labubu dolls, as well as observations in the fan commun...
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Validasi Instrumen Evaluasi Kinerja di PT DUNKIN DONUT dengan menggunakan Metode Balance ScoreCard
Maesyaroh Rasyid
; Diana Niati Manalu
; Syamsul Hidayat
Riset Ilmu Manajemen Bisnis dan Akuntansi
Vol 3
, No 1
(2025)
Goals Performance measurement is a process used to assess the extent to which an individual or organization has achieved the goals that have been set. Existing research explains the relationship between price, promotion, satisfaction, and loyalty, but many aim to explore one aspect without considering the dynamics of the interaction between price and promotion. In some contexts, lower prices are not always matched by high levels of satisfaction, indicating the need for further research. The Bala...
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Analisis Strategi Pemasaran Produk Wardah
Dindha Tria Lestari
; Novianti Novianti
; Syamsul Hidayat
Jurnal Manajemen dan Ekonomi Bisnis
Vol 5
, No 1
(2025)
This study aims to analyze the marketing strategy of Wardah, a leading cosmetic brand in Indonesia. The main focus of the research is to identify the effectiveness of Wardah’s marketing strategies in boosting sales and customer loyalty. The research employs a descriptive quantitative method by distributing questionnaires to respondents who are Wardah consumers. The collected data were analyzed using descriptive statistical techniques to describe the relationship between marketing strategie...
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Validasi Instrumen Penilaian Kinerja Karyawan Menggunakan Metode Behaviour Anchor Rating Scale di PT XYZ
Ismi Azalika Ummah
; Leyla Ayu Azkiyah
; Syamsul Hidayat
Jurnal Ekonomi, Akuntansi, dan Perpajakan
Vol 2
, No 1
(2025)
The application of the Behaviorally Anchored Rating Scale (BARS) method in employee performance assessment has been shown to increase the objectivity and accuracy of evaluations in various organizations. The BARS method assesses performance based on specific behaviors related to a particular task, thereby reducing subjectivity in assessment. Recent research by Hia et al. (2024) shows that the integration of the BARS method with a web-based system can facilitate the process of assessing and repor...
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Analisis Perbedaan Trend Harga Antara Warung Nasi Padang dan Warteg
Aqmal Maulana Sidik
; Tadkirotun Nakiya
; Syamsul Hidayat
Jurnal Manajemen Riset Inovasi
Vol 3
, No 1
(2025)
This study is about price trends in two traditional Indonesian food stalls between Warung Nasi Padang and Warteg. Based on a survey of 51 customers, they found that price differences can be caused by basic factors; operational costs, raw material prices and consumer preferences. The result of this study is that the characteristics of Nasi Padang can be seen in stable prices and competitive strategies, while the characteristics of Warteg are more affordable and flexible. This difference affects t...
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Analisis Ketertarikan Ibu-Ibu pada Produk Tupperware
Adinda Dwi Rahayu Octaviani
; Heni Haryanti
; Syamsul Hidayat
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Vol 3
, No 1
(2025)
This research aims to analyze the factors that influence mothers' in Tupperware products. The research method used a questionnaire with 100 mother respondents in the city of Cilegon. The research results show that product quality, price, design and promotion are the main factors influencing mothers' interest. In addition, social and psychological factors such as brand trust, friend recommendations, family recommendations and purchase satisfaction also play a significant role. This research contr...
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