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Dari Dapur Lokal ke Pasar Digital: Strategi Pemasaran Kuliner UMKM di Era Ekonomi Kreatif
Nurul Hidayatul Jannah
; Lailatul Badriyah
; Muhammad Riski
Jurnal Manajemen Bisnis Digital Terkini
Vol 3
, No 1
(2026)
The rapid growth of the creative economy, particularly in the culinary subsector, has prompted micro, small, and medium enterprises (MSMEs) to adopt digital marketing strategies as a means to enhance competitiveness and expand market reach. This study employs a systematic literature review (SLR) approach with content analysis to map key concepts, identify research gaps, and explore future research directions concerning the transformation of culinary MSMEs from local kitchens to digital markets....
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Efisiensi Penggunaan Anggaran Publik dalam Meningkatkan Kesejahteraan Sosial
Ahmad Wahyudi Zein
; Muhammad Riski
; Allya Zahra Putri Nasution
Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak
Vol 2
, No 2
(2025)
This study uses a qualitative method to examine the efficiency of public budget utilization in improving social welfare. The focus of this research is on how budget management policies are directed toward meeting basic community needs and promoting equitable social justice. In many cases, inefficiencies arise due to poorly targeted planning, overlapping programs, and the lack of proper evaluation of activities funded by national or regional budgets. This study reviews relevant literature and pub...
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Employee Motivation and its Impact on Organizational Performance
Sifa Malinda
; Nurul Hidayatul Jannah
; Lailatul Badriyah
; Muhammad Riski
; Mada Aditia Wardhana
Jurnal Manajemen Bisnis Era Digital
Vol 2
, No 2
(2025)
In today’s rapidly changing global context, employee motivation has emerged as a strategic issue in human resource management, particularly in sustaining organizational productivity and competitiveness. Developments such as digitalization, economic uncertainty, and workplace transformation have prompted companies to focus more deeply on effective motivational approaches. Recognizing the role of motivation in influencing employee retention, productivity, and operational efficiency, this study con...
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