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Menampilkan 631–640 dari 3022 artikel
Tipologi Strategi Transformasi Digital Penjualan: Studi Lintas Negara Terhadap Praktek Manajerial dan Dampaknya Terhadap Kinerja:
Hatta: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 3
, No 1
(2025)
Digital transformation in the sales function has become a critical strategic element in facing the challenges of the digital era. This study aims to explore how companies’ managerial practices in managing digital sales transformation compare to existing prescriptive frameworks. Using a survey approach of 540 sales managers from the United States, United Kingdom, Germany, and Italy, and a cluster analysis based on five key dimensions—strategic clarity, sales force replacement, sales force empower...
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Pengaruh Literasi Keuangan, Pendapatan, dan Risiko Investasi Terhadap Keputusan Investasi Reksa Dana Generasi Z Yang Terdaftar di Kustodian Sentral Efek Indonesia (KSEI)
Hatta: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 3
, No 1
(2025)
Generation Z in Indonesia is increasingly interested in investment, particularly in mutual funds, but still faces challenges such as low financial literacy and a lack of understanding of investment risks. This study aims to analyze the influence of financial literacy, income, and investment risk on mutual fund investment decisions among Generation Z registered with the Indonesian Central Securities Depository (KSEI). This research employs a quantitative descriptive method with a causal approach...
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Aspect-Based Sentiment Analysis on E-commerce Reviews using BiGRU and Bi-Directional Attention Flow
Setiadi, De Rosal Ignatius Moses
; Warto, Warto
; Muslikh, Ahmad Rofiqul
; Nugroho, Kristiawan
; Safriandono, Achmad Nuruddin
Journal of Computing Theories and Applications
Vol 2
, No 4
(2025)
Aspect-based sentiment Analysis (ABSA) is vital in capturing customer opinions on specific e-commerce products and service attributes. This study proposes a hybrid deep learning model integrating Bi-Directional Gated Recurrent Units (BiGRU) and Bi-Directional Attention Flow (BiDAF) to perform aspect-level sentiment classification. BiGRU captures sequential dependencies, while BiDAF enhances attention by focusing on sentiment-relevant segments. The model is trained on an Amazon review dataset wit...
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Analysis of the Potential of Mossak Batak as a Tourist Attraction in Toba Regency
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
Mossak Batak Toba is a traditional martial art originating from the Batak Toba ethnic group in North Sumatra, passed down through generations. Characterized by swift, agile, and powerful movements, Mossak is not only a physical discipline but also embodies spiritual values such as courage, discipline, and loyalty. This study aims to identify and analyze the potential of Mossak Batak as a tourist attraction in Toba Regency from cultural, economic, and social perspectives, and to formulate strateg...
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The Influence of Language and Culture on Indonesian Language at SMKN 1 Rancabali
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
Language is one of the fundamental aspects of human life that functions as a means of communication and cultural identity. In the context of education, the influence of cultural language on the use of Indonesian is an interesting phenomenon to study, especially in the vocational school environment of SMKN 1 Rancabali. This study aims to analyze how cultural language influences the use of Indonesian among students and the implications of this phenomenon are the ability to speak good and correct I...
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Transformation of Lebak Muncang Tourist Village: Tourism and Its Impact on Nature and Society
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
Tourism rural become one of the development strategies that aims for increase welfare public at a time to preserve culture and environment. Lebak Muncang Tourism Village is one of example transformation the village that experienced development significant in sector tourism. Research this aiming for analyze changes that occurred in Lebak Muncang Tourism Village consequence development tourist as well as the impact to environment and society local. The research method used is studies qualitative w...
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Utilization of Digital Influencer Strategy in Improving the Image of Hotel Savoy Homann Bandung
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
In the current digital era this, industry hospitality sued for keep going adapt with development technology and change behavior consumers. One of the modern marketing strategies that is starting to Lots used is utilization of digital influencers, namely individuals who have influence big on social media and capable influence opinion public. Research this aiming for know how far can a digital influencer strategy go? increase image of Savoy Homann Hotel in Bandung City. Research this done with met...
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Development of Foreign Languages in the Cigadung Batik Tourism Village Area
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
This study aims to analyze the development of foreign languages in the Cigadung Batik Tourism Village as an impact of increasing foreign tourist visits. The method used in this study is a qualitative approach with interviews and direct observation of local people and visitors. The results of the study indicate that increased interaction between villagers and tourists has encouraged foreign language lessons, especially English, among the community. In addition, language training held by the touri...
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Effectiveness Training Employee to Improvement Service Hotel at Pullman Bandung
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
One form of employee development is to provide training to employees to improve hotel services. This training is very beneficial for employees because not only will their performance develop but they will also be ready when they will lead a company. Providing training to employees is an investment for the company not only for individuals, but for the company as a whole, with this training employees are helped to do the existing work, and improve their ability to carry out their work. It was foun...
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The Application of the Spirit of Socio-Scientific Problem-Based Learning (SSIPBL) Model to Improve Learning Outcomes on the Respiratory System Material at Senior High School
JOURNAL OF BIOLOGY LEARNING
Vol 7
, No 1
(2025)
This study aims to analyze the implementation of the SPIRIT model of problem-based biology learning (SSIPBL) on the respiratory system material at Muhammadiyah 1 Sragen High School in the 2024/2025 academic year and to determine whether this model can improve students' learning outcomes. The research type used is quantitative with an experimental design. Data collection was carried out through learning outcome tests, observations, and interviews. Based on the t-test results, a significance value...
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