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Menampilkan 1–10 dari 12 artikel
Manajemen Isu oleh Humas PT Telkomsel Indonesia dalam Menangani Gangguan Layanan Jaringan
Duvalio Adnan Zordi
; Mohammad Syahrul Ihsan
; Nur Azel Rizki Syabani
; Ridho Yazhid
; Lilik Sumarni
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Vol 3
, No 1
(2026)
Network service disruptions are critical issues that can negatively affect public trust and corporate reputation in the telecommunications industry. As one of the largest telecommunication providers in Indonesia, PT Telkomsel faces significant challenges in managing public issues related to network disturbances. This study aims to analyze how the Public Relations division of PT Telkomsel manages issues in handling network service disruptions in Indonesia.This research employs a qualitative descr...
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Implementasi Strategi Media Relations Dinas Sosial Kota Tangerang Selatan dalam Penyebaran Informasi Publik melalui Portal Berita Online
Shela Amelia Akhap
; Lilik Sumarni
; Nani Nurani Muksin
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Vol 3
, No 1
(2026)
This study is motivated by the crucial role of government public relations in managing effective communication in the digital era, particularly through cooperation with online media to ensure public information is delivered widely, accurately, and credibly. The research aims to analyze the implementation of media relations strategies carried out by the Public Relations Office of the South Tangerang City Social Service, focusing on three main aspects: managing media relations, developing informat...
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Kampanye Humas Komisi Pemilihan Umum (KPU) RI melalui Film Kejarlah Janji di Kota Tangerang Selatan
Farrah Saphira
; Lilik Sumarni
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Vol 2
, No 2
(2025)
General Elections (Pemilu) are one of the important moments in democratic life in Indonesia. Indonesian elections are a true expression of democracy and a means for the people to declare their sovereignty over the state and government. Elections are based on Pancasila and the 1945 Constitution of the Republic of Indonesia and are held in the Unitary State of the Republic of Indonesia (NKRI) based on the principle of direct, universal, free elections. , confidential, honest and fair Political par...
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Komunikasi Krisis Zara Dalam Menangani Krisis Kampanye ‘The Jacket’
Salsabila Salsabila
; Lilik Sumarni
; Dewi Suryaningsih
; Vivi Alayda Rahmat
; Widya Maulya
Neptunus: Jurnal Ilmu Komputer Dan Teknologi Informasi
Vol 3
, No 1
(2025)
The communication crisis experienced by Zara in the "The Jacket" campaign highlights the critical importance of social and cultural sensitivity in marketing strategies. The controversy that arose sparked negative public reactions, underscoring the necessity for companies to exercise greater caution in delivering messages aligned with societal values. This study analyzes Zara's approach to addressing the crisis through the framework of Situational Crisis Communication Theory (SCCT). Communication...
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Peran Manajemen Komunikasi Krisis terhadap Kebangkrutan PT. Sepatu Bata TBK
Fina Abiyya Agustin Mubarokah
; Hawa Arofah Qusdy
; Nur Hamidah
; Chalifa Al Firza
; Lilik Sumarni
Jurnal Publikasi Ekonomi dan Akuntansi
Vol 3
, No 1
(2025)
This study aims to analyze the bankruptcy crisis communication of PT. Sepatu Bata tbk, using the literature review research method to collect data through several journals and articles. The bankruptcy of PT Bata is a significant case of business failure and shows the tight competition between industries. This study analyzes the factors causing the bankruptcy of PT Bata, namely: changes in consumer behavior, inability to face competition, business strategy errors, and declining economic condition...
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Implementasi Human Relations Dalam Membangun Etos Kerja Karyawan PT Federal International Finance
Cindy Meilany Putri
; Lilik Sumarni
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Vol 1
, No 5
(2024)
This research was conducted to analyze the implementation of human relations at PT Federal International Finance. The approach in this study is qualitative with data collection techniques of interviews, observation and documentation. The purpose of this study was to determine the implementation of human relations at PT Federal International Finance and to find out the obstacles in developing the implementation of human relations at PT Federal International Finance. This research refers to Effend...
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Strategi Negosiasi Efektif di Era Digital melalui Platform Digital
Dinda Rizqia Maulana
; Annabilla Zahra
; Khairatun Hisan
; Lilik Sumarni
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Vol 1
, No 4
(2024)
The digital age has revolutionized many aspects of life, including the way we negotiate. Digital platforms such as social media, email and video conferencing have opened up new opportunities to negotiate with parties around the world. However, these changes also present new challenges that require adaptive and innovative negotiation strategies. This research aims to observe and understand the interactions and dynamics of negotiations taking place on digital platforms. Qualitative methods were us...
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Kampanye Public Relations (Edukasi dan Kolaborasi) dalam Tingkat Kesadaran Masyarakat Akan Penggunaan Air Bersih : (Studi Deskriptif Kualitatif Pada Sobat Air Jakarta)
Azzahra Alamsyah
; Lilik Sumarni
Harmoni: Jurnal Ilmu Komunikasi dan Sosial
Vol 2
, No 3
(2024)
Sobat Air Jakarta is a community communication forum for sharing various information about waters in Jakarta. Based on the spirit of education and collaboration, where the educational pillar in question is Sobat Air Jakarta distributing all forms of education related to Jakarta's water resources to the community. Information is currently provided through social media Instagram and through offline events. Sobat Air Jakarta, through its program, invites the public to be more aware of the use of cl...
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Strategi Lobi dan Negosiasi Dalam Membangun Kepercayaan Sponsorship Studi Kasus : Produk Hydro Coco
Lailani Octavia Rahmadhani
; Kesya Melika
; Alief Rahman Juliansyah
; Ahmadhio Annuri Pratama
; Lilik Sumarni
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 3
(2024)
This research examines the lobbying and negotiation strategies in building trust in Hydro Coco's sponsorship as an isotonic drink. The method used is descriptive qualitative with literature study approach. The findings showed that Hydro Coco implemented marketing strategies through proper segmentation, targeting, and positioning. The performance strategy was applied by sending creative proposals to the event organizers, while negotiations focused on unveiling the logo and product sections at the...
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Analisis Kepribadian dan Gaya Komunikasi Dalam Negosiasi Bisnis
Fina Abiyya Agustin Mubarokah
; Hawa Arofah Qudsy
; Zalfa Putri Salsabila
; Maura Azzakiyah Basya
; Lilik Sumarni
Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Vol 2
, No 4
(2024)
This research aims to analyze personality and communication styles in business negotiations. By examining various personality types such as extraverted, introverted, agreeable, conscientious, and neurotic, this study explores how personality characteristics influence communication strategies in the negotiation process. Through surveys and in-depth qualitative analysis of business professionals, the research found that individuals with extraverted personalities tend to be more proactive in taking...
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