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Analisis Lingkungan Internal dan Eksternal untuk Perencanaan Strategi Bisnis: Studi Kasus pada UMKM Cimol Bojot Aa Panyileukan
Dzilla Khoerunnisa
; Rosiana Dewi
; Layalia Auliaur Rahman
; Ahmad Zhofaro Jawharul Fadl
; Noval Wijaya
; Siti Mardiana
Jurnal Manajemen Bisnis Digital Terkini
Vol 2
, No 3
(2025)
Micro, Small, and Medium Enterprises (SMEs) play an important role in the economy, including in the growing culinary sector. Cimol Bojot Aa, a culinary business focusing on selling cimol snacks, operates in a highly competitive market. This study aims to analyze the internal and external environments influencing the business strategy of the SME Cimol Bojot Aa. The methodology used includes SWOT and TOWS analysis, combining internal and external factor analysis to formulate business development s...
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Potret Kesadaran Masyarakat Dalam Mengelola Sampah Rumah Tangga
Lia Aulia
; Muhammad Rofiq setiawan
; Reza Mauldy Raharja
Prosiding Seminar Nasional Ilmu Pendidikan
Vol 1
, No 1
(2024)
The aim of this research is to understand the extent to which the Sentiong community cares about managing household waste. The method used is descriptive qualitative using data collection techniques carried out through investigations and interviews. The results of the research imply that the awareness of the Sentiong community in dominating household waste is still in the small category. This is due to the large amount of waste being thrown away haphazardly, the lack of waste sorting, and the la...
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Analisis Efek Kualitas Layanan Dan Produk Terhadap Minat Beli Ulang Pelanggan E-Commerce
Puput Iswandyah Raysharie
; Irawan Irawan
; Lia Aulia Amanda Bakti
; Lyvia Angelqica
; Mutia Nisa
; Nadia Salsabila Effendi
; Rengga Andika Putra Herlambang
; Selva Ayu Safitri
; Yogi Agustin
Jurnal Penelitian Manajemen dan Inovasi Riset
Vol 2
, No 1
(2023)
This study looks at customer behavior on e-commerce platforms, with a particular emphasis on Shopee in Indonesia. The study involved 102 respondents to evaluate the relationship between variables. The results show that these factors have an impact on the repurchase intention of e-commerce customers on Shopee. The study was conducted using quantitative methods and used SPSS for statistical analysis. The results show that the components present in this study have an influence on customer repurchas...
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