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Menampilkan 1–3 dari 3 artikel
The Role of Work-Life Balance, Motivation, and Work Environment on Employee Performance of PT Pupuk Indonesia (Persero) Regional 2
Riska Putri Utami
; Raden Ayu Aminah Rizkia Puspita Sari
; Artha Febriana
; Haunan Damar
International Journal of Economics, Management and Accounting
Vol 3
, No 1
(2026)
This article analyzes the role of Work-Life Balance, Motivation, and Work Environment on Employee Performance in the manufacturing industry. Work-Life Balance (WLB) can be measured on time management, mental health, job satisfaction, and overall performance. Work Motivation is seen from intrinsic and extrinsic factors, while the Work Environment is seen from a conducive, safe, and comfortable atmosphere. This study uses a quantitative approach using SmartPLS. This method was chosen because of it...
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The Influence of E-WOM on Purchasing Decisions for an Indonesian Local Cosmetic Brand on TikTok
Intan Aprilia
; Haunan Damar
Proceeding of the International Conference on Management, Entrepreneurship, and Business
Vol 2
, No 2
(2025)
In the era of digitalization, social media has become central to consumer interaction and purchasing behavior, with platforms like TikTok Shop enabling users to engage, share experiences, and shop seamlessly. This research examines the influence of e-WOM on purchasing decisions for Somethinc products on TikTok Shop, with brand awareness as a mediating variable. A descriptive quantitative method was employed using purposive sampling, targeting 110 Indonesian consumers who use and purchase Somethi...
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Analysis of E-Service Quality Attributes in Delivery Service Application Using the Kano Model
Kumala, Khofifah Ela
; Haunan Damar
; Imam Nuryanto
; Handy Nur Cahya
International Journal of Economics, Management and Accounting
Vol 2
, No 2
(2025)
GoSend as an instant delivery service from Gojek plays an important role in meeting the demand for fast and reliable delivery. However, there are still challenges in terms of service quality, customer satisfaction, and competitiveness in the digital logistics industry. This study analyzes GoSend's electronic service quality attributes using the Kano Model to identify the factors that most influence customer satisfaction. The quantitative method is applied through a survey of 206 GoSend users in...
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