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Pemanfa’atan E-Comerce Tik - Tok Live Sebagai Sarana Dalam Pemasaran Produk pada PT. PLM
Jurnal Anestesi: Jurnal Ilmu Kesehatan dan Kedokteran,
Vol 2
, No 1
(2023)
The use of Uses and Gratifications Theory in the context of TikTok Live is a key strategy in overcoming the challenge of lack of effective product introduction to consumers. This theory reveals that TikTok Live users actively seek satisfaction through media, focusing on detailed product information. This research utilizes this theoretical framework to design more effective product marketing strategies, meeting consumer needs and desires. This research was conducted based on the results of observ...
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SOSIALISASI UNDANG-UNDANG NOMOR. 44 TAHUN 2008 TENTANG PORNOGRAFI DI KALANGAN MAHASISWA
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 7
, No 2
(2023)
The aim of this community service activity is to provide an explanation to students regarding the criminal provisions in Law no. 44 of 2008 concerning Pornography and building positive perceptions and behavior of students related to pornography issues. Pornography is prohibited in the law, intended as a way to prevent the younger generation, including students, from doing things that are prohibited in the law. In theory, this idea is supported by von Fuerbach's theory of psychological coercion,...
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Pengaruh Potongan Harga Dan Komunikasi Bisnis Terhadap Loyalitas Pelanggan Pembelian Stick Tahu Toko Aqia Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
This research aims to partially and simultaneously explain the influence of price discounts and business communication on customer loyalty in purchasing Tofu Sticks at the Aqia Kediri Store. This type of research uses quantitative research. Data sources use primary data and secondary data. The sample in the research was 87 customers who purchased Toko Aqia Kediri's Tofu Stick using purposive sampling technique. The analysis techniques used are validity test, reliability test, normality test, lin...
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Pengaruh Beban Kerja, Stres Kerja, dan Motivasi Kerja Terhadap Kinerja Pegawai Dinas Penanaman Modal dan Pelayanan Terpadu Satu Pintu Kabupaten Nganjuk
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
Human resource management is one of the most important aspect in the course of a agency to achieve its vision, mission, strategy and the creation of agency goals. The aim of this research is to explain the influence of workload, work stress and work motivation on employee performance. This research uses a saturated sample. The sample in this study was 31 employees of the Nganjuk Regency Investment and One Stop Integrated Services Service. In this research, the results obtained were that workload...
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Strategi Pemasaran CV. Indo Jaya Bersatu Dalam Meningkatkan Profit Perusahaan dan Menarik Minat Konsumen
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
A marketing strategy consisting of product, price, promotion and distribution is a strategy that can increase company revenue and attract consumer buying interest. The aim of this research is to explain the marketing strategy of CV Indo Jaya Bersatu and its implications in increasing company profits and attracting consumer buying interest. This research is research conducted using qualitative research methods with a qualitative descriptive approach. The main data sources in this research are CV...
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Pengaruh Etos Kerja dan Karateristik Individu Terhadap Kinerja Pegawai Puskesmas Prambon
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 3
(2023)
The background of this research is that in an institution engaged in the health sector, because in an institution human resources are very important in achieving success. The aim of this research is to explain the influence of work ethic and individual characteristics on employee performance. This research uses purposive sampling. The sample in this study was 41 employees from a population of 71 Prambon Health Center employees. In this study, the results showed that work ethic and individual cha...
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Pengaruh Keragaman Menu, Harga dan Lokasi Terhadap Keputusan Pembelian Pada Yamyam di Kediri
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 3
(2023)
Very tight competition in the culinary world makes entrepreneurs have to think about what consumers want, including looking at the variety of menus, prices, and locations. The researcher chose Yamyam Restaurant based on several considerations. The purpose of this research is to explain the effect of menu diversity, price, and location partially and simultaneously on purchasing decisions at Yamyam. The research uses quantitative methods. The population taken was 1,277 consumers using Non Probabil...
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Web Phishing Classification using Combined Machine Learning Methods
Journal of Computing Theories and Applications
Vol 1
, No 1
(2023)
Phishing is a crime that uses social engineering techniques, both in deceptive statements and technically, to steal consumers' personal identification data and financial account credentials. With the new Phishing machine learning approach, websites can be recognized in real-time. K-Nearest Neighbor(KNN) and Naïve Bayes (NB) are popular machine learning approaches. KNN and NB have their own strengths and weaknesses. By combining the two, deficiencies can be covered. So this study proposes to comb...
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Karakteristik Fisik dan Sensori Kue Semprit dari Formulasi Tepung Pati Garut (Maranta arundinacea L) dan Tepung Ubi Jalar Ungu (Ipomoea batatas L)
Jurnal Agrifoodtech
Vol 2
, No 1
(2023)
Kue semprit adalah salah satu jenis kue kering jenis biskuit berlemak (rich biscuit) karena menggunakan lemak setengah dari berat tepung yang berbahan tepung, lemak, telur, dan gula. Tujuan penelitian ini adalah untuk mengkaji karakteristik fisik (nilai warna L*,a*,b*) dan sensoris (warna, aroma, tekstur dan rasa) kue semprit dari tepung pati garut dan tepung ubi jalar ungu. Rancangan penelitian ini menggunakan Rancangan Acak lengkap (RAL) dengan 5 perlakuan, yaitu S1 = (tepung pati garut...
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Analisis Faktor yang Mempengaruhi Ketepatan Waktu Pelaporan Keuangan pada masa covid-19
Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 1
(2023)
This research is to see, test, and analyze the factors of profitability, liquidity, company size, company age and reputation of public accounting firms (KAP) that affect the timeliness of financial reporting during the Covid-19 pandemic. This type of research is quantitative research, the population in this study uses manufacturing companies listed on the Indonesia Stock Exchange during 2019-2021. The sample was taken using a purposive sampling technique by obtaining data on about 574 out of 595...
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